Performance Marketing Manager at Curry Tree · Mumbai · 3 - 5 years · ₹9L - ₹15L / yr · Bootstrapped · Posted 3 Jun 2022

Responsibilities:
* Creating and executing a strong performance marketing strategy & execution plan
* Developing and managing digital prospecting and remarketing campaigns
* Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC while maintaining scale.
* Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels
* Identifying and testing new channels to continue to meet or exceed established critical metrics
* Working closely with the performance agency to share funnel conversion improvement ideas, feedback & present results.
Key Requirements:
* Prior experience in a similar role as well as experience building effective multi-channel marketing strategies, including affiliate marketing, PPC, SEO, social media and other digital channels
* Expertise in campaign and channel analysis and reporting, including Google Analytics experience
* Candidate must possess excellent analytical skills and leverage data, metric, analytics and consumer behavior trends to drive actionable insights & recommendations
* Curious and a strong problem solver.

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Experice:5-6 Years
Notice: Immediate-20 Days(Max)
MUST HAVE SKILLS
1. Minimum 5+ years of experience in C#, .Net Core, Web API, MVC, and Entity Framework.
2. Strong object-oriented programming skills.
3. Very good communication skills.
4. Experience with RESTful APIs to connect other backend services.
5. Should have developed more than 2 applications.
6. CI/CD, GIT
7. Experience with performance improvement of applications.
8. Must have experience in Azure cloud (DevOps, AppService, and Azure functions)
Role & Responsibilities
Responsible for ensuring that the architecture and design of the platform remains top-notch with respect to scalability, availability, reliability and maintainability
Act as a key technical contributor as well as a hands-on contributing member of the team.
Own end-to-end availability and performance of features, driving rapid product innovation while ensuring a reliable service.
Working closely with the various stakeholders like Program Managers, Product Managers, Reliability and Continuity Engineering(RCE) team, QE team to estimate and execute features/tasks independently.
Maintain and drive tech backlog execution for non-functional requirements of the platform required to keep the platform resilient
Assist in release planning and prioritization based on technical feasibility and engineering constraints
A zeal to continually find new ways to improve architecture, design and ensure timely delivery and high quality.
Company Overview:
Softlink Global is the global leading software provider for Freight Forwarding, Logistics, and Supply Chain industry. Our comprehensive product portfolio includes superior technology solutions for the strategic and operational aspects of the logistics & freight forwarding business. At present, Softlink caters to more 5,000+ logistics & freight companies spread across 45+ countries. Our global operations are handled by more than 300+ highly experienced employees.
Company Website - https://softlinkglobal.com/
Role Overview:
Are you a testing ninja with a knack for Selenium Python Hybrid Frameworks? LogiBUILD is calling for an Automation Tester with 2–3 years of magic in test automation, Jenkins, GitHub, and all things QA! You’ll be the hero ensuring our software is rock-solid, crafting automated test scripts, building smart frameworks, and keeping everything running smooth with CI and version control. If “breaking things to make them unbreakable” sounds like your jam, we’ve got the perfect spot for you!
Key Responsibilities:
- Automation Framework Development: Design, develop, and maintain Selenium-based automated test scripts using Python, focusing on creating a hybrid automation framework to handle a variety of test scenarios.
- Framework Optimization & Maintenance: Continuously optimize and refactor automation frameworks for performance, reliability, and maintainability. Provide regular updates and improvements to automation processes.
- Test Automation & Execution: Execute automated tests for web applications, analyze results, and report defects, collaborating closely with QA engineers and developers for continuous improvement.
- Version Control Management: Manage source code repositories using GitHub, including branching, merging, and maintaining proper version control processes for test scripts and frameworks.
- Collaborative Work: Work closely with developers, QA, and other team members to ensure smooth collaboration between manual and automated testing efforts. Help in integrating automated tests into the overall SDLC/STLC.
- Documentation: Document the test strategy, framework design, and test execution reports to ensure clear communication and knowledge sharing across the team.
- Test Automation Knowledge: Experience in test automation for web-based applications, including functional, regression, and integration tests.
- Debugging & Troubleshooting: Strong problem-solving skills to debug and troubleshoot issues in automation scripts, Jenkins pipelines, and test environments.
Requirements:
- Bachelor’s degree in Computer Science, Engineering, or a related field.
- 2-3 years of experience in similar role, with hands on experience of mentions tools & frameworks.
- Certifications in Selenium, Python, or automation testing.
- Familiarity with Agile or Scrum methodologies.
- Excellent problem-solving and communication skills.
Define the product vision and compose written specifications, ensuring functional requirements for new products and features are defined in detail
Evaluate the quality of ongoing project work efforts and ensure production proceeds according to schedule
Gather and prioritise product and customer requirements
Work closely with the Development Team to deliver winning products
Define long-term, short-term and daily work priorities to guide the efforts of the Development Team working in the Scrum approach
Support Evolution Gaming’s Marketing and Sales Departments in their efforts to ensure revenue and customer satisfaction goals are met
Ensure new products and features are evaluated for usability and performance, employing focus group testing, when necessary analyse trends in the gaming market and continuously review the competitive landscape
- Understanding the business requirement and providing good scalable solution
- Integrating user-facing elements developed by a front-end developers with server side logic
- Building reusable code and libraries for future use
- Optimizing the application for maximum speed and scalability
- Understanding differences between multiple delivery platforms such as mobile vs desktop, and optimizing output to match the specific platform
- Creating database schemas that represent and support business processes
- Implementing automated testing platforms and unit tests
What you need to have:
- Engineers from Tier 1 colleges, B.Tech/ B.E from only from Tier 1 colleges
- Extensive and expert programming experience in anyone programming language (Golang/ C/ Java).
- A solid foundation in computer science, with strong competencies in data structures, algorithms, software design and distributed system applications
- Experience with building and scaling apps with RDBMS as well as NoSQLs.
- Experience creating scalable Web APIs for mobile and browser consumption
- Have a penchant for solving complex and interesting problems
- Worked in start-up culture with high levels of ownership and commitment
- Excellent coding skills – should be able to convert design into code fluently
- Working knowledge of - ReactJS, React Native, Golang, MySQL, NoSQL and hosting environment is AWS
Design and implement overall recruiting strategy
Develop and update job descriptions and job specifications
Perform job and task analysis to document job requirements and objectives
Prepare recruitment materials and post jobs to appropriate job board/newspapers/colleges etc
Source and recruit candidates by using databases, social media etc
Screen candidates resumes and job applications
Conduct interviews using various reliable recruiting and selection tools/methods to filter candidates within schedule
Assess applicants’ relevant knowledge, skills, soft skills, experience and aptitudes
Onboard new employees in order to become fully integrated
Monitor and apply HR recruiting best practices
Provide analytical and well documented recruiting reports to the rest of the team
Act as a point of contact and build influential candidate relationships during the selection process
Promote company’s reputation as “best place to work”
Requirements:
Proven work experience as a Recruiter (either an in-house recruiter or a staffing agency recruiter)
Solid ability to conduct different types of interviews (structured, competency-based, stress etc)
Hands on experience with various selection processes (video interviewing, phone interviewing, reference check etc)
Ability to organize skills assessment centers (in tray activities, work samples, psychometric and IQ/EQ tests, etc)
Familiarity with HR databases, Applicant Tracking Systems (ATS) and Candidate Management Systems (CMS)
Good communication and interpersonal skills
Strong decision-making skills
Any degree or in Human Resources Management
| Open Edx | |
| 1 | Hands on experience on Open edX framework |
| 2 | • A Minimum of 2 years is required on handling Open edX project with overall experience of 4 to 6 Years. |
| 3 | • The Candidate must have developed and deployed open edX based applications and platforms. |
| 4 | • Real-world experience with web development frameworks like Django |
| 5 | • Ability to code front to back with JavaScript, Python, or other server-based programming languages |
| 6 | • Hands-on experience on Git, Slack, Trello |
| 7 | • Should have experience in deploying scalable software applications to AWS or equivalent |
| 8 | • At least 2 years of related experience with React, Webpack, or other modern JavaScript frameworks. |
| 9 | • Experience building static websites and single-page applications, experience with architecture and solutions |
| 10 | Good hands on experience in docker |
| 11 | • Understanding of MOOC (Massive open online course) Architecture Integrating with the third-party apps using LTI/QTI - Significant hands on experience in installation and configuration of OpenEdx as an application, managing users and roles and managing multiple tenants in an instance |
| 12 | • Experience in customizing OpenEdx as a product around creating plugins, integrating with third party apps using LTI' |
| 13 | • Theming and Branding, Multisite, Certificates, SAML, Basic Reporting (grades, enrolments) |
| 14 | • Experience in Open edX mobile app with branding and analytics set up |
| 15 | • Experience with DevOps will be added advantage |










