Digital Marketer at A leading Mumbai based company · Mumbai · 5 - 7 years · ₹4L - ₹8L / yr · Posted 26 Jul 2021
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Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns |
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Design, build and maintain our social media presence |
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Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) |
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Identify trends and insights, and optimize spend and performance based on the insights |
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Brainstorm new and creative growth strategies |
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Plan, execute, and measure experiments and conversion tests |
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Collaborate with internal teams to create landing pages and optimize user experience |
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Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points |
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Instrument conversion points and optimize user funnels |
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Collaborate with agencies and other vendor partners |
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Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate |
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Transforming from agency driven to in-house digital marketing functioning |
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Supporting in building in-house digital marketing function |

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Role summary
We are looking for an Email Marketing Specialist who combines analytical thinking with
creativity to drive high-performing campaigns. This role requires someone who can
independently plan, execute, and optimize email marketing initiatives while leveraging data to improve engagement and conversions. The ideal candidate is detail-oriented, proactive, and comfortable working across multiple tools, campaigns, and datasets.
This role comes with a high level of ownership. You will be responsible for managing email as a core growth channel end-to-end, from strategy to execution to optimization. We’re looking
for someone who can take initiative, test new ideas, and continuously improve performance without relying on constant direction.
What You’ll Do
1. Campaign Strategy & Planning
● Plan and execute email and outbound campaigns for lead generation
● Create targeted campaigns aligned with user personas and business goals
● Manage campaign calendars and ensure timely delivery across multiple initiatives
● Work with lead data tools (e.g., Apollo, Snov.io) to build and manage prospect lists
● Leverage AI tools (e.g., Claude, ChatGPT) to accelerate the whole process
2. Marketing Automation & CRM Management
● Build and manage automation workflows with a focus on logic, scalability, and efficiency
● Work extensively with CRM platforms (preferably HubSpot) for campaign execution and
tracking
● Maintain and optimize contact databases, segmentation, and lifecycle stages
3. Data Analysis & Optimization
● Ensure best practices in email deliverability, including domain setup and inbox health
● Track campaign performance using key metrics such as open rates, CTR, conversions,
and ROI — and for outbound specifically, monitor reply rate, positive reply rate, meeting
booked rate, and sequence-level A/B results
● Continuously test and optimize outreach sequences for reply rates and conversions
● Use data to derive insights and continuously improve campaign effectiveness
● Work with spreadsheets (Google Sheets/Excel) to analyze campaign data and generate
reports
4. Audience Segmentation & Persona Mapping
● Develop and refine customer personas for targeted communication
● Segment audiences based on behavior, demographics, and engagement patterns
● Personalize campaigns to improve relevance and performance
5. Content & Quality Control
● Collaborate with sales/marketing to align messaging with ICPs and target accounts
● Collaborate with content/design teams to develop effective email creatives
● Ensure accuracy, consistency, and attention to detail in all campaigns
● Conduct A/B testing for subject lines, content, and CTAs
6. Cross-functional Collaboration
● Work with marketing, sales, and external vendors to align campaigns with broader goals
● Communicate insights, performance updates, and recommendations clearly
Qualification Criteria
● 2+ years of experience in lead generations campaigns and GTM strategies, including email marketing or a other paid marketing channels
● Demonstrated ability to own a channel end-to-end — from strategy and execution to reporting and optimization — with minimal supervision
● Strong analytical mindset with the ability to interpret data and make decisions
● Proficiency in Google Sheets (comfortable with basic to intermediate formulas and data handling)
● Hands-on experience with CRM tools, preferably HubSpot
● Strong understanding of audience segmentation and persona mapping
● Deliver regular performance reports (weekly/monthly) covering campaign results, key
insights, and recommended next steps
● Present findings clearly to internal stakeholders, translating data into actionable
recommendations
● High attention to detail and ability to manage multiple campaigns simultaneously
● Self-starter with the ability to work independently and proactively
● Strong problem-solving skills and structured thinking
● Good written and verbal communication skills
Preferred Attributes
● Experience with prospecting and campaign setup tools like Snov.io and/or Apollo
● Familiarity with A/B testing frameworks and experimentation
● Exposure to email deliverability best practices and tools
● Experience working in fast-paced or high-growth environments
● Understanding of email infrastructure (SPF, DKIM, DMARC) and its impact on deliverability
● Experience managing multiple sending domains and maintaining inbox health
Benefits:
- Health insurance
- Provident Fund
Work Location: In person
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• Work with REST APIs, WebSockets, message queues, and distributed systems
• Collaborate with DevOps, frontend, and product teams for smooth project delivery
• Optimize performance, troubleshoot issues, and ensure system stability
Skills & Experience Required
• 3–5 years of experience in Golang development
• Strong understanding of data structures, concurrency, and networking
• Hands-on experience with MySQL / Redis / Kafka or similar technologies
• Good understanding of microservices architecture, APIs, and cloud environments
• Experience in fintech/trading systems is an added advantage
• Immediate joiners or candidates with up to 30 days notice period preferred
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• Ability to use the Android Studio, including the Android SDK, with ease.
• Prior experience as an Android Developer will be advantageous.
• Excellent coding and proofreading skills.
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• Proofreading your code and correcting mistakes before each app is released.
• Collaborating with UI and UX Designers, as well as Software Testers, to ensure that each app is presentable and in perfect working order
Admin
Role : Admin
Exp - 6 Plus
Salary - 35k ctc 31.5k in hand
Location :- Daryaganj , Delhi
Number of Position – 2
must be okay in traveling in India
1. Excellent spoken and written English
2. Good with drafting commercial contracts agreements MOUS, notices, circulars and complaint letters.
3. Good knowledge of property markets, how deals happen, registry sale deeds etc..
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preferred
You can search for combo
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c. Admin + Property market background.
Hospitality background would be preferred
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- Stay ahead of the game by finding and using new technologies to boost the business.
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- Keep up to date with the latest tech trends and find new growth opportunities.
- Give the development team technical guidance and be a mentor to them.
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- 8+ Years of experience leading software development teams with a track record of delivering complex products.
- Technical know-how and experience with the latest software development tech.
- Proven experience in identifying and implementing new technologies to drive business results.
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Company Overview:
We are a dynamic and rapidly growing organisation focused on revolutionizing the financial industry. Our innovative solutions combine cutting-edge technology with a customer-centric approach, providing businesses with streamlined financial services. As a Product Manager, you will have the unique opportunity to contribute to our growth, shape our product strategy, and make a significant impact in a fast-paced and highly collaborative environment.
Responsibilities:
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- Work closely with development teams to ensure timely and high-quality delivery of product features and enhancements.
- Conduct user acceptance testing and gather feedback to iterate and improve product features.
- Monitor key product metrics, analyze data, and derive actionable insights to drive continuous improvement.
- Collaborate with engineering, design, marketing, and sales teams to ensure seamless coordination and alignment throughout the product lifecycle.
- Collaborate with executive leadership to align product strategy with overall business objectives.
Qualifications:
- Bachelor's degree in engineering, or a related field.
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- Ability to thrive in a fast-paced startup environment with a proactive and entrepreneurial mindset.
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Post positions to appropriate Internet sources, and ensure accurate and error-
free advertising.
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