Digital Marketer

Position: SEO Executive

Experience: 0 - 1 year

Job Description:

• Proficient in Technical, On-Page and Off-Page SEO.
• Strong understanding of Google Analytics and Google Search Console.
• Experience in social media optimization and paid promotion - Twitter, Facebook, Linkedin, etc.
• Experience in Google Adwords a big plus
• Strong understanding of digital marketing fundamentals and recent Google Panda and Penguin updates
• Plan, execute and measure experiments and conversion tests
• Measuring and reporting on the performance of all digital marketing campaigns
• Good communication (both written and verbal) skills is a MUST

Digital Marketing Executive: Facebook ads, Google ads, social Media Handling, Canva, Linkdin Post, SEO, Content Writing

About The Role:

Our dream Digital Marketer will be responsible for executing a variety of tasks, including keeping our paid channels up-to-date and running plenty of experiments. This role demands a lot of research and frequent troubleshooting. You will need strong problem solving skills in an area where answers are rarely obvious!
Typical Daily Duties:

• Manage active campaigns, test and optimise
• Conduct keyword research and create audiences for targeting
• Work on the copy and creatives for the ads independently or in conjunction with our designers (e.g. image ads, banners, videos, etc.)
• Track KPIs to assess performance and pinpoint potential issues
• Find new opportunities to improve results
• Stay up to date with PPC (Pay per click)

Requirements

• Keyword Analysis
• On-Page Optimization
• Off Page Optimization
• SEO Tools
• Site Analysis
• Google Search Console
• Local Business SEO

• Job Type: Full-time
• Experience: 3+ year (Preferred)
• Excellent client servicing skills
• Computer proficiency
• Ability to interact with varied cultures
• Energetic, Confident, and Motivated & Self- driven
• Working Days: Mon to Fri and 1st, 3rd and 5th Sat off
• Salary: Up to 25K

Job Details

Job Location - Mumbai

Experience Required - 3-5 years

Package Offered - Rs.6,00,000/- to Rs.10,00,000/- per annum

Digital Marketing Manager

Responsibilities

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements

• BS/MS degree in marketing or a related field
• Proven working experience in digital marketing
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
• Experience in optimizing landing pages and user funnels
• Solid knowledge of website analytics tools (e.g., Google Analytics, etc.)
• Experience in setting up and optimizing Google Adwords campaigns
• Strong analytical skills and data-driven thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement

What you need to have:

• Develop and manage digital marketing campaigns

• Manage organizations website

• Optimize content for the website and social networking channels such as Facebook, Twitter, Instagram, Google Plus, etc

• Track the website traffic flow and provide internal reports regularly

• Fix any error in online content and arrange webinars and webcasts

• Attend networking events and product launches.

• Identify new digital marketing trends and ensure that the brand is in front of the industry developments.

• Work on SEO of the website pages.

• Edit and post content, videos, podcasts, and audio content on online sites.

• Promote companys product and services in the digital space.

• Execute social media efforts to improve KPIs, likes, shares, tweets, etc.

• Creating and executing SMS, and email-based marketing campaigns.