CRM / Lifecycle Marketing & Analytics (Klaviyo)

Key Responsibilities:

1. Sales and Marketing:

● Promote company offerings to students.

● Conduct live product demonstrations and engage with the target audience.

● Achieve monthly/quarterly sales targets by converting leads into admissions.

2. Campus Engagement:

● Plan and execute campaigns in colleges to increase brand visibility and adoption.

● Build relationships with campus authorities to get permissions for promotional activities.

● Host or support events, seminars, or workshops to engage the target audience.

3. Onboarding AMBs:

● Identify and recruit students as a college Ambassador.

● Train AMBs on their roles and responsibilities, including promoting the brand, driving app downloads, and data collection.

● Support AMBs in their activities to achieve desired results.

4. App Downloads and Data Collection:

● Actively encourage students to download the app and register.

● Collect accurate data from the target audience and ensure its timely submission.

5. Market Research and Insights:

● Collect feedback from students on the company’s offerings.

● Identify opportunities to increase market share by analyzing competitors’ activities and trends in the education sector. 6. Reporting and Documentation:

● Submit daily/weekly reports on activities, sales, and other performance metrics.

● Ensure proper documentation of all on-ground campaigns, app downloads, AMBs onboarding, and data collected.

Key Skills and Competencies:

● Sales Skills: Proven ability to meet or exceed sales targets

● Communication Skills: Strong interpersonal, negotiation, and presentation skills.

● Marketing Expertise: Experience in on-ground promotional activities and event execution.

● Relationship Management: Ability to build and maintain relationships with college authorities and students.

● Data Handling: Proficient in collecting, organizing, and analyzing data. ● Tech-Savvy: Comfortable with mobile applications, digital tools, and reporting software.

● Team Player: Ability to collaborate with internal teams and manage AMBs effectively. 

Looking for candidates only with tier 1 colleges OR have a minimum 1yr of experience in a product-based company.

The primary role is a Frontend software engineer, designing and building user-friendly and intuitive applications
You will be involved and drive product & design discussions.

Desired Skills
● Minimum 1+ years of coding experience.
● Proficiency using modern web development technologies and techniques, including HTML5, CSS, JavaScript, etc.
● Knowledge of professional software engineering practices & best practices for the full software development life cycle, including coding standards, code reviews, source control management, build processes, testing, and operations.
● Programming experience with at least one modern framework such as ReactJS or VueJs.
● A strong product design sense.
● Understand end user requirements, formulate use cases and come up with effective solutions.
● Good understanding of REST APIs and the web in general.
● Ability to build a feature from scratch & drive it to completion.
● Excellence in technical communication with peers and non-technical cohorts.
● Ability to learn and work independently and make decisions with minimal supervision

Job Title: Full Stack Developer (React, WordPress, PHP)

Location: Remote

Job Type: Full-Time

Company Description:

WLBS is a dynamic team of skilled developers and designers passionate about crafting exceptional user experiences and delivering robust, high-quality digital solutions.

Company Website: https://www.wlbs.dev/

LinkedIn: https://in.linkedin.com/company/winning-link-business-solutions

Role Description:

We are looking for an experienced and highly skilled Full Stack Developer who possesses strong programming fundamentals and a deep understanding of front-end development, particularly in React. The ideal candidate will have a proven track record of delivering high-quality software solutions and the ability to pick up new technologies and frameworks quickly. Experience in WordPress and PHP development is appreciated but not a strict requirement.

Qualifications:

• Minimum of 6 months to 1 year of professional experience in software development, with a strong focus on React and front-end development.
• Strong attention to detail and organizational skills
• Ability to work independently and remotely

Responsibilities:

• Develop and maintain high-performance, scalable, and reliable web applications using React and other relevant technologies.
• Collaborate closely with cross-functional teams to understand project requirements, provide technical guidance, and deliver solutions that exceed expectations.
• Leverage your strong software engineering fundamentals to design and implement clean, modular, and maintainable code.
• Utilize your expertise in React to create engaging and interactive user interfaces that prioritize usability and performance.
• Adapt quickly to new technologies and frameworks as needed, demonstrating a passion for continuous learning and growth.
• Implement best practices in code organization, version control, and documentation to maintain a clean and maintainable codebase.
• Actively contribute to the continuous improvement of our development processes, tools, and methodologies to enhance efficiency and quality.
• Provide mentorship and technical guidance to junior developers, fostering a culture of learning and growth within the team.

About the role: 

· Understand the project test requirements.

· Execute and evaluate automated test cases/suites and report test results to ensure that system functionality satisfies acceptance criteria.

· Create and maintain automation scripts using the Robot Framework

· Help create acceptance criteria for user stories.

· Log bug reports based on test execution.

· Collaborate with the development team to prioritize test scenarios.

· Collaborate with the development team to perform root cause analysis.

· Other duties assigned.

Position Requirements:

Essential Skills:

· Knowledgeable in Software Automation using Robot Framework

· Knowledgeable in API testing (Postman)

· Experience working in an Agile environment using Scrum or Kanban

· Proficiency in scripting and programming languages (Python preferred)

· Experience with REST API testing and the relevant testing tools.

· Understanding the differences between JSON, YAML, and XML.

· Experienced with CI/CD.

· Experience testing web applications and different types of testing approaches and test environments.

· Experience in test risk management.

· Experience in using GIT repositories would be great.

· A passion for software product quality assurance with a positive mindset and good communication skills.

· Keen eye for detail.

Good to Have

· ISTQB foundation level certification

· Familiar with other automation testing tools like Selenium and Katalon Studio

· Suggest / make framework improvements to accommodate the scripting needs

· Implemented automation framework using Behavior-Driven Development (BDD) approach

· Familiarity with the Test Pyramid would be great.

· Experience working with JIRA

Non-technical requirements:

● You are available to join us in our Bangalore office from Day 1.

● You have strong communication skills.

● You have strong analytical skills.

● You are customer friendly and service minded.

● You are a team player.

Solutions Engineer is a strategic and high-exposure role that will drive the use of the company, being a trusted consultant to our customers by guiding them during the product's implementation and internally evangelizing on the diverse use cases of company implementation. You will drive the onboarding, product solutions, end-to-end implementation of the product, to deliver a seamless user experience.   

The job will require a bit of coding, client interactions, and working with different teams to build the solution & deliver it in a short period of time. 

This role has 3 layers to it - 

Solutioning 

• Configure all features of the company application, groups, and security settings in the company and other EAS systems.
• Leverage your vast knowledge and expertise across various Applications and Systems to define Blueprint for company Implementation in newer areas/applications.
• Monitor system performance, data integrity, and user activity to make recommendations on continuous improvements for the company platform.
• Build and motivate the team to build reusable solutions that can be easily adopted and deployed by customers.

Technical Enablement 

• Strategically Configure, Test, Document, and educate company team members on system design to ensure long-term success.
• Pilot processes with the aim to directly influence the overall Product development and improve the way our customers use the company
• Drive existing and new product feature adoption across Customers.
• Serve as the escalation point of contact for critical issues, for customer concerns relating to technical issues, and coordinate with Professional Services, Engineering, and Product teams.
• Enable the CSMs, Support & Implementation teams from a technical standpoint, to help them meet their SLA requirements (Bugs, Troubleshooting)
• Ensure Application Analysis and technical reviews are happening at the right time, within SLA.

Technical Account Management

• As a part of the Customer Success team, you will work with our Customer Success Managers and customers as Technical Owner to strategize on business objectives and implement company solutions to achieve them.
• During execution consult/ advise/ participate on calls with client's IT stakeholders (Heads, Leads, or senior technology folks), traveling to client locations as needed.
• Work cross-functionally in collaboration with different departments, including Product, Engineering, Professional Services, Support, and Marketing to address issues, questions, and requests.
• Build a relationship with the key customers, by engaging with the key stakeholders and technical leadership, on calls and in person.

What are we looking for?

• Has preferably worked in Product based or Consulting companies for International customers
• Comes with a work experience of 6+ years 
• Should be strong with Javascript, HTML, and CSS 
• Demonstrates the ability to collaborate with internal and external stakeholders while dealing with complex situations
• Should be flexible to work in the EU (1 PM to 10 PM IST) or US (5 PM to 2 AM) time zones.