Your daily work could involve any of these (or a combination) :
- In-depth understanding of the products and solutions being offered by Syook
- Interactions with the technical decision makers inside client organisations to understand their technical and operational requirements
- Mapping the client’s requirements with our solutions and creating technical proposals using the client inputs and standard product documentation
- Contributing to engaging product presentations to the client, convert complex technical explanations into simple logic so even the non-technical clients can comprehend the solution
- Position and defend our products and solutions with the technical decision makers
- Create case studies based on the outcomes of the existing deployments which can be used for better product positioning in the industry
- Technically convince the client about the logic behind our solution approach and influence their thought process to treat our solution as the industry benchmark
- Evaluate RFPs and Tenders, prepare technical compliance and solution documents
- Competitor analysis – create technical comparisons with competing products and technologies
- Understand the market requirements and help the sales to drive the technical strategy and provide inputs to R&D for product roadmap and improvements
Subodh PopalwarSoftware Engineer, Memorres
About Sparkyo Technology Private Limited Syook
Syook is an established, Series A funded startup headquartered in Bengaluru, working in the B2B space. We are
currently on the path of high growth and productivity, and great culture building (because we
know the two go hand in hand)! We are looking for folks who will ask questions like why/why
not, what can I do to make this better, how can I help the company and most importantly, what
can the company do to help you.
Our flagship product Syook InSite allows businesses to visualize their operations, providing
information that can easily translate into measurable impact on the bottom-line. InSite is an
Industrial Internet-of-Things (IIoT) solution that uses Bluetooth Low Energy (BLE) beacons to
generate highly-accurate location data of all your resources (both assets and people), at much
lower costs than comparable technologies. The result: Quick RoI and Improved Operational
Performance. It’s Industry 4.0, ready for deployment!
Why you might be excited about us
1. We're working to solve a massive global problem and help organizations be more
competitive. We love solving problems using technology and are bridging a massive gap
in the operations excellence domain.
2. We're small, so you'll be able to contribute efficiently and without bureaucracy. You'll
quickly have responsibility over big areas of our product.
3. Our team has a wide range of experiences (Oilfield, Telecom, Psychology PhD, etc.) and
are excited to learn from you, too.
4. You'll be able to work independently and set your own schedule. We don't micromanage
and will help you do great work. We trust our people and believe that each person here
puts their best foot forward.
5. We'll mould your role to shape a career you're excited about. We care a ton about your
satisfaction and job happiness, and will help prep you for whatever you're looking for in
6. We work hard and also highly value balanced work/life. We care about family and your
own personal development, and don't expect for you to be always engaged with work.
Why you might not be excited about us
1. We're small (35+ people in the company now), so if you like more established
companies, it's not (yet) the right time. You'll help build our company's culture.
2. Since we're an early stage startup, projects and priorities may shift.
3. Our customers love us, and there's a lot we can improve. It's a great place to be, but it
means there's some jank. (Nothing too scary! 😃)
4. We can't (yet) provide constant close mentorship for junior developers. As we grow, we'll
get a lot better at this.
5. Since you'll have a lot of responsibility and creativity over projects, they may not be
defined perfectly initially. You'll be expected to bring your own experience and
perspective to help us do the right things, and raise flags if you think we should do
Job Description :-
Job Role: Director / Sr. Director, Marketing
Experience Range: 14 to 18 years
Job Location: Pune / Mumbai / Bengaluru - Remote India
It is an innovative and forward-thinking start-up, backed by venture capital, dedicated to delivering cutting-edge 'Future of Work' solutions to global industry leaders. Our core expertise lies in Source-to-Pay applications, where it distinguishes itself through a distinctive ServiceNow platform strategy and proprietary AI technologies. What sets us apart from competitors is our unwavering commitment to redefining industry norms and providing unmatched value to our clients. At the helm, we are proud to have a management team comprised of seasoned industry veterans with a proven track record of building and leading successful organizations.
What are we looking for?
We are seeking an accomplished and visionary Director of Marketing to join our high-impact team. As the Director of Marketing, you will be instrumental in shaping and executing our marketing strategy, elevating our brand presence, and driving demand for our cutting-edge SaaS solutions, globally. This role presents a unique opportunity to lead marketing efforts in a rapidly growing company that is reshaping the landscape of Source-to-Pay applications. This role requires a combination of strategic thinking, technical expertise, strong leadership skills, and a customer-centric mindset.
Roles & Responsibilities:
• Marketing Strategy Development: Develop and execute a comprehensive marketing strategy aligned with our business goals, targeting key industries and personas within the Source to Pay and Contract Lifecycle Management domain on the ServiceNow platform.
• Content Excellence: Oversee the creation of high-quality content, including whitepapers, blog posts, case studies, articles, videos, and infographics, that showcase our thought leadership and address the pain points of our target audience.
• Demand Generation: Drive demand generation initiatives through inbound and outbound marketing tactics, including SEO, SEM, email marketing, webinars, events, and strategic partnerships.
• Sales Enablement: Equip the sales team with the necessary tools, collateral, and training to effectively communicate our value proposition to potential clients.
• Data-Driven Insights: Continuously analyse marketing performance metrics, track ROI, and leverage data-driven insights to refine campaigns and strategies for maximum impact.
• Budget Management: Manage the marketing budget judiciously, allocating resources for optimal ROI while ensuring alignment with company objectives.
• Brand Elevation: Champion the creation and maintenance of a strong brand presence in the market, ensuring consistency in messaging and visual identity across all marketing channels.
• Product Evangelism: Collaborate closely with the product team to develop compelling product
positioning and messaging, ensuring alignment with market needs and competitive differentiation.
• Team Leadership: Build and mentor a high-performing marketing team, fostering a culture of innovation, collaboration, and excellence.
Qualifications & Skills:
• Bachelor’s degree in marketing, Business, or a related field (MBA is a plus).
• Proven experience (minimum 10-12 years) in B2B marketing, in the SaaS industry, with at least 3+ years in a leadership position.
• Proven track record in B2B SaaS, with a preference for experience in Source To Pay, Procure To
Pay, Spend Management, or Accounts Payable domains. Experience within the ServiceNow
Ecosystem is highly desirable.
• Strong understanding of the ServiceNow platform and its ecosystem.
• Demonstrated success in developing & executing marketing strategies that drive growth & revenue.
• Proficiency in marketing automation, CRM, and analytics tools.
• Excellent communication, leadership, and team management skills.
• Creative thinking and a passion for staying up-to-date with industry trends.
• Excellent leadership, team management, and people development skills.
• Exceptional communication and interpersonal skills, with the ability to build rapport with clients and internal stakeholders.
As the Field Marketing Manager, you will be responsible for developing and executing marketing campaigns and programs to support the sales team in driving revenue growth in targeted geographic regions. You will work closely with sales, product, and marketing teams to plan and execute regional marketing programs that generate demand and increase brand awareness.
Roles and Responsibilities:
- Planned, create, and execute marketing campaigns and programs that align with the sales team’s objectives and drive revenue growth in specific geographic regions.
- Collaborate closely with the sales team to understand their needs and develop marketing strategies and materials that support their efforts in generating leads, nurturing prospects, and closing deals.
- Conduct thorough research and analysis to identify key market segments, customer profiles, and regional trends. Use this information to develop regional marketing plans and initiatives that effectively reach the target audience and drive demand.
- Work with the marketing team to ensure consistent brand messaging and positioning in all regional marketing efforts. Collaborate on the development of marketing materials, including digital content, advertisements, event materials, and social media campaigns, to enhance brand awareness and build a strong market presence.
- Planned, coordinate, and execute regional events, trade shows, and conferences to generate leads and increase brand visibility. This includes managing logistics, coordinating with vendors and partners, developing event messaging and materials, and tracking event performance.
- Bachelor’s degree in marketing, business, or a related field.
- 5+ years of experience in field marketing or a related role, preferably in the technology industry.
- Proven track record of creating and executing successful field marketing programs and campaigns.
- Strong project management and organizational skills, with the ability to manage multiple projects simultaneously.
- Excellent communication skills, both written and verbal, with the ability to effectively collaborate with cross-functional teams.
- Demonstrated ability to work independently, prioritize tasks, and meet deadlines in a fast-paced environment.
- Experience with marketing automation platforms, such as Hubspot or Marketo, and CRM systems, such as Salesforce.
DeCarbonic is seeking a Sales and Marketing Specialist to join our team in Nigeria. The ideal candidate should have experience in sales and marketing, preferably in the renewable energy or carbon credit industry. This is a field-based position and requires the candidate to have excellent communication and negotiation skills.
- Develop and implement sales and marketing strategies to achieve the company's targets.
- Identify and generate new business opportunities in the renewable energy and carbon credit sector.
- Maintain relationships with existing clients and develop new partnerships.
- Represent the company at conferences, exhibitions, and other events.
- Provide regular reports on sales and marketing activities and achievements.
- Bachelor's degree in Marketing, Business Administration or a related field.
- At least 3-5 years of experience in sales and marketing, preferably in the renewable energy or carbon credit industry.
- Excellent communication and negotiation skills.
- Self-motivated and target-oriented.
- Willingness to travel and work in Nigeria for 6 months.
- Valid passport.
If you have the required experience and qualifications and are willing to relocate to Nigeria for a 6-month assignment with Decarbonic, we encourage you to apply.
Over the years, marquee investors like Tiger Global, Surge, GSV Ventures, Blume, Falcon, Capital, RTP Global, and Chimera Ventures have supported our vision. Thanks to our awesome and dedicated team, we achieved a major milestone in March this year when we secured a “Series-D” funding.
Now as we go global, we are super excited to have new folks on board who can take the rocketship higher🚀. Do you think you have what it takes to help us achieve this? Find Out Below!
What will you do:
● Spearhead the ideation, visualization and publishing of social media posts (primarily, LinkedIn posts) in tune with the brand tone with an awesome bunch of social media
● Plan and Execute social media campaigns
● Explore other distribution strategies to amplify the brand presence
● Track key metrics regularly and prepare reports for further analysis
You should apply, if you:
● Identify as a ‘Startup enthusiast’: Live and breathe the startup culture and lingo and reflect that on social media.
● Have a 360 degree view: has the capacity to think laterally and to think visually, and can imagine an audience’s reaction to a message.
● Call a spade, a spade: Have an eye for well-crafted pieces of communication and can’t stand a bad one, is extremely analytical and can also pin-point what makes it good or bad
● Bring your A-game: Can plan ahead of time, preempt blockers, and manage dozens of tasks
● Are a budding leader: Are completely self-driven, highly resourceful, and a problem solver
Being Part of the Clan
At Classplus, you’re not an “employee” but a part of our “Clan”. So, you can forget about being bound by the clock as long as you’re crushing it workwise😎. Add to that some passionate people working with and around you, and what you get is the perfect work vibe you’ve been
It doesn’t matter how long your journey has been or your position in the hierarchy (we don’t do Sirs and Ma’ams); you’ll be heard, appreciated, and rewarded. One can say, we have a special
place in our hearts for the Doers! ❤️
Are you a go-getter with the chops to nail what you do? Then this is the place for you
Objectives of this Role
- Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
- Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration
- Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
- Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics
- Partner with email, performance marketing and web teams to design, test and evolve lead nurturing tactics.
Daily and Monthly Responsibilities
- Working in partnership with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets
- Conceptualize and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels
- Manage content and updates for customer and internal touch points, establishing budget guidelines, participating in events, documenting business processes, and providing additional sales support
- Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
- Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
- Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets
Skills and Qualifications
- Bachelor’s degree in marketing, business, or related field
- Excellent written and verbal communication skills
- Proven experience developing marketing plans and campaigns
- Strong project management, multitasking, and decision-making skills
- Metrics-driven marketing mind with eye for creativity
- Experience with marketing automation and CRM tools
- Master’s degree a plus
- Proficiency with online marketing and social media strategy
- Proven experience designing interactive applications and networking platforms
- Willingness and ability to travel
- Established press and media contacts
- A “No” Excites You to do more
- Highly Social
- Likes making relationships
- Likes meeting new people online
- Genuinely empathetic
- Excellent English writing and grammar skills
- Excellent Email writing skills
- “Get it done” attitude
- Strategy and tactics for Outreach and to increase pipeline by engaging buyers more thoughtfully.
- Defining Email Strategy.
- Cold Email writing and Personalization
- Lead Generation & Business Development
- Influencer Outreach
- Be Regularly Active in relevant communities and forums
- Link building with blogs, sites, makers, influencers etc
- Be on top of industry news and trends
- Maintain Relationships on an ongoing basis
- Be Active on social platforms
- Basic product Copywriting and design per need
- Build partnerships within the community and other ecosystem players
- Ready to “Jugaad” your way to get success for the company
- Mandatory Requirements
- Excellent communication skills
- Excellent English writing and grammar skills
- Excellent creative writing skills (email)
- MBA Marketing -Freshers From Tier 1 & Tier 2 Institutes
My Digital Shelf is an expanding and highly entrepreneurial start-up research and production company producing B2B conferences for the global Digital Retail and Consumer goods industry
The role of the Marketing Manager will be to perform general duties to support event planners, project managers and the Global Event team
- Social media daily management - primariliy linkedin and Twitter
- Digital marketing - SEO, PPC advertising and more
- Website content develpoment and management
- Copy writing for press releases, website and ad-hoc pieces
- Market research including competitot analysis and performance improvement
- Liaising with external media agencies and association for advertising campaigns and barter agreements/partnership opportunities
- Liaising with suppliers including printers, design agencies and publications
- Reporting directly to the Director and planning the event calendar with them
- Ad hoc support to team including assisting with events management and promotional activity
- Maintain production schedules for event materials/collateral
Work on event follow-up and Event Metrics and Analysis
- Graduated to degree level or equivalent in your chosen discipline, ideally Marketing, Social Sciences, Humanities, Languages or similar
- Fluent in written and spoken English
- Ability to work under pressure and meet demanding deadlines
- Confident and mature approach, reflective of the profile of the position and organisation
- Ability to work independently and show a strong sense of initiative, taking ownership of key projects when required with a proactive attitude
- Ability to multitask, prioritise and be flexible is essential
- Works well as part of fast-paced team, prioritising effectively and managing workload
- Excellent IT skills - proficient in both Windows and Mac operating systems (i.e. PowerPoint, Keynote, Excel, Word, Outlook)
- Strong interpersonal and communication skills both verbal and written, able to successfully interact with all parts of the business and stakeholders at all levels
- Excellent organisational, analytical and administrative skills, meticulous attention to detail
- Flexible in approach and able to amend hours as required to suit business needs
- Able to work with confidential material and sensitive information with absolute discretion
- Manage and support delivery of key corporate projects on crèche benefit
- Manage the corporate relationships for clients for whom we manage the annual childcare benefit
- Create and maintain systematic corporate MIS (leads, pipeline, hot conversations) to support in business development
- Reach out to new corporates with ProEves services, support in conducting corporate surveys on childcare and maternity benefits
- Respond to queries of corporates who are looking for providing creche benefit to their employees. Understand their need, share ProEves proposal and follow up
- Liase with daycare partners in ensuring smooth childcare benefit for the client
- Support the Management team in all corporate reach outs - mailers, events, meetings