Digital Marketing Executive

Surya International Enterprise Ltd. is looking for a dynamic and result-oriented Digital Marketing Executive to plan, execute, and optimize digital marketing campaigns across multiple online channels. The ideal candidate should have hands-on experience in Google Ads, Meta Ads (Facebook & Instagram), SEO, social media marketing, lead generation, and performance marketing to drive brand awareness, website traffic, and business growth.

Key Responsibilities

Plan, create, and manage Google Ads campaigns, including Search, Display, Performance Max, YouTube, and Remarketing campaigns.

Plan, execute, and optimize Meta Ads (Facebook & Instagram) campaigns for lead generation, engagement, and conversions.

Monitor campaign performance and optimize budgets to maximize ROI, ROAS, CTR, and conversion rates.

Conduct keyword research and competitor analysis to improve campaign effectiveness.

Manage and optimize landing pages for better lead conversion.

Track, analyze, and report campaign performance using Google Analytics, Google Tag Manager, and Meta Business Suite.

Implement SEO best practices to improve website rankings and organic traffic.

Manage social media platforms and create engaging content strategies.

Coordinate with the design and content teams for ad creatives, banners, videos, and promotional materials.

Generate qualified leads and support sales teams through digital marketing initiatives.

Monitor industry trends, digital marketing tools, and competitor activities.

Prepare weekly and monthly performance reports with actionable insights.

Required Skills

Strong knowledge of Google Ads and Meta Ads Manager.

Experience in campaign setup, optimization, A/B testing, and performance tracking.

Understanding of SEO, SEM, keyword research, and website analytics.

Proficiency in Google Analytics, Google Tag Manager, Search Console, and Meta Business Suite.

Knowledge of lead generation and conversion optimization strategies.

Strong analytical and reporting skills.

Good communication and coordination abilities.

JOB DESCRIPTION

Job Title: Digital Marketing Executive

Job Type: Full time

Work Location: Noida sec 62

About Us:-

Tikshark is a creative digital marketing and advertising agency. It provides a variety of online marketing and branding solutions designed to help businesses grow their online presence and reach their target audiences effectively. We specialize in providing comprehensive digital solutions designed to help businesses across the globe achieve their marketing and branding goals. At Tikshark, we don’t just market brands — we make them memorable. Our digital solutions drive visibility, engagement, and success.

JOB SUMMARY:-

We are looking for a passionate and innovative Digital Marketer to join our team at Tikshark. As part of TikShark’s team, you will help build strong digital brand presence and deliver measurable marketing impact for diverse clients. We aren't just hiring for a role; we're hiring for potential.

Roles and Responsibilities:-

· Develop and execute comprehensive digital marketing strategies aligned with client and company goals.

· Design and run paid advertising campaigns on Google Ads, Meta Ads, and other digital platforms to drive traffic and lead generation.

· Coordinate with graphic designers, video editors, and content writers to develop high-quality marketing creative.

· Research competitor activities, market trends, and emerging digital tools to stay ahead in the industry.

· Monitor and analyse campaign performance using tools such as Google Analytics, Meta Business Suite, and Search Console.

· Prepare performance reports, derive insights, and recommend improvements for better ROI.

· Assist in website content updates and landing page optimization to enhance user experience.

· Support influencer marketing and brand collaboration campaigns when required.

Preferred Skills:-

· Strong understanding of SMM, SMO, Digital Marketing fundamentals, and content strategy and email marketing tools.

. Experience in meta ads or google ads and running campaigns.

· Analytical mind set with familiarity in web analytics tools.

· Excellent communication, creativity, and attention to detail.

· Understanding of B2B and B2C marketing concepts.

· Prior experience in social media management is an added advantage.

· Plan, execute, and manage WhatsApp marketing campaigns to engage prospects and customers.

· Knowledge of AI is also an added advantage and utilizing AI tools accordingly for content creation, chat automation, campaign optimization, and analytics.

Benefits:

• Competitive salary
• Professional development opportunities
• Collaborative and vibrant work environment

Experience Required

· 1 – 2 Years (Fresher’s can apply)

Education:

• Bachelor's (Preferred)

Language:

• English (Required)

We are hiring a Digital Marketing Executive with at least 1 year of relevant experience to manage our end-to-end digital marketing and support operations. The ideal candidate will be responsible for running paid campaigns, improving organic visibility, handling customer queries, and supporting administrative tasks including cold email outreach.

Role & responsibilities

• Plan, execute, and optimize Google Ads campaigns (Search, Display, Conversion tracking)
• Manage Meta Ads (Facebook/Instagram) campaigns from setup to performance analysis
• Handle On-Page SEO (keyword optimization, meta tags, content structuring) and Off-Page SEO (backlinks, directory submissions, guest posting)
• Manage customer support queries via email/chat/calls in a timely and professional manner
• Handle cold emailing campaigns for author acquisition, editorial board outreach, and related activities
• Assist with general administrative and coordination tasks
• Prepare reports on campaign performance, SEO rankings, and outreach metrics
• Use AI tools to improve content creation, campaign optimization, and productivity
• Maintain documentation using MS Word, Excel, and other office tools

Preferred candidate profile

• Minimum 1 year of hands-on experience in digital marketing
• Working knowledge of Google Ads and Meta Ads Manager
• Understanding of On-Page and Off-Page SEO techniques
• Good command of MS Office tools, especially MS Word (formatting, documentation)
• Comfortable using AI tools (ChatGPT, Claude, Canva AI, etc.) for content and productivity
• Strong written and verbal communication skills (English)
• Experience with cold emailing / outreach tools is a plus
• Prior experience in customer support or client handling preferred
• Bachelor's degree in Marketing, Mass Communication, or related field preferred

Good to Have

• Familiarity with website content management
• Basic knowledge of email marketing tools (Mailchimp, etc.)

Develop and execute marketing strategies aligned with business objectives.

Plan and manage digital marketing campaigns across multiple channels.

Manage SEO, SEM, social media, email marketing, and content marketing activities.

Develop strategies to increase website traffic, leads, and conversions.

Manage social media presence across LinkedIn, Instagram, Facebook, and other relevant platforms.

Coordinate the creation of marketing content, advertisements, landing pages, and promotional materials.

Conduct market and competitor research to identify trends and opportunities.

Plan and execute lead-generation campaigns.

Monitor campaign performance and optimize marketing activities based on data.

Track key metrics including website traffic, leads, conversion rates, engagement, CAC, and ROI.

Collaborate with sales, product, design, and other teams.

Manage marketing budgets and ensure effective allocation of resources.

Build and maintain brand consistency across marketing channels.

Prepare regular marketing performance reports for management.

Role Overview (Digital Marketing Manager (3-5 Years Experience) 

We are looking for a hands-on marketing professional who can own end-to-end digital marketing - from building visibility to generating qualified leads. 

This role is a mix of organic growth + paid campaigns + outbound outreach. 

Key Responsibilities 

1. Organic Growth (SEO + Content) 

• Manage and improve website SEO (on-page + off-page) 
• Plan and publish content (blogs, landing pages, case studies) 
• Improve search rankings and organic traffic 

2. Social Media Management 

• Manage LinkedIn and other relevant platforms 
• Create and schedule posts consistently 
• Build brand presence and engagement 

3. Outreach & Lead Generation 

• Run outbound campaigns via LinkedIn and email 
• Identify target prospects and generate leads 
• Build and manage outreach pipelines 

4. Email Marketing 

• Create and execute email campaigns 
• Handle newsletters, cold email sequences, and follow-ups 
• Track performance and optimize campaigns 

5. Paid Marketing (Ads) 

• Run and manage ads on Google, LinkedIn, and Meta 
• Optimize campaigns for lead generation and ROI 
• Test creatives, audiences, and messaging 

6. Analytics & Optimization 

• Track performance across channels 
• Improve conversion rates and campaign effectiveness 
• Share simple, actionable reports 

What We’re Looking For 

• 3-5 years of experience in digital marketing (preferably IT/services) 
• Strong understanding of SEO, social media, and lead generation 
• Experience with LinkedIn outreach, email tools, and ad platforms 
• Ability to execute independently (hands-on role) 
• Data-driven mindset with focus on results 

Nice to Have 

• Experience in B2B or SaaS marketing 
• Familiarity with tools like HubSpot, Apollo, Google Analytics, etc. 

Role Overview (Digital Marketing Manager (3–5 Years Experience)

We are looking for a hands-on marketing professional who can own end-to-end digital marketing - from building visibility to generating qualified leads.

This role is a mix of organic growth + paid campaigns + outbound outreach.

Key Responsibilities

1. Organic Growth (SEO + Content)

• Manage and improve website SEO (on-page + off-page)
• Plan and publish content (blogs, landing pages, case studies)
• Improve search rankings and organic traffic

2. Social Media Management

• Manage LinkedIn and other relevant platforms
• Create and schedule posts consistently
• Build brand presence and engagement

3. Outreach & Lead Generation

• Run outbound campaigns via LinkedIn and email
• Identify target prospects and generate leads
• Build and manage outreach pipelines

4. Email Marketing

• Create and execute email campaigns
• Handle newsletters, cold email sequences, and follow-ups
• Track performance and optimize campaigns

5. Paid Marketing (Ads)

• Run and manage ads on Google, LinkedIn, and Meta
• Optimize campaigns for lead generation and ROI
• Test creatives, audiences, and messaging

6. Analytics & Optimization

• Track performance across channels
• Improve conversion rates and campaign effectiveness
• Share simple, actionable reports

What We’re Looking For

• 3–5 years of experience in digital marketing (preferably IT/services)
• Strong understanding of SEO, social media, and lead generation
• Experience with LinkedIn outreach, email tools, and ad platforms
• Ability to execute independently (hands-on role)
• Data-driven mindset with focus on results

Nice to Have

• Experience in B2B or SaaS marketing
• Familiarity with tools like HubSpot, Apollo, Google Analytics, etc.

Location: Gurgaon

Experience: 1–2 Years

Type: Full-time

Immediate joiners preferred

Assist in planning and executing digital marketing campaigns across various channels.

 Manage and optimize social media content and support Antino’s online presence.

 Conduct basic SEO and keyword research to improve website visibility.

 Assist with on-page SEO, content optimization, and website updates.  Support content creation for blogs, social media, email campaigns, and other digital platforms.

 Monitor website and social media performance using relevant analytics tools.

 Track campaign performance and prepare basic reports and insights.  Conduct competitors and market research to identify digital marketing trends and opportunities.

 Assist with lead generation and marketing campaigns through digital channels.

 Coordinate with internal teams such as Content, Design, Business Development, and Product.

 Stay updated with emerging digital marketing trends, tools, and best practices.

Job Title: Digital Marketing Executive (Social Media Marketing)

Job Type: Full Time

Work Location: Noida Sec 62 / Ghaziabad

About Us:-

Tikshark is a creative digital marketing and advertising agency providing online marketing and branding solutions to businesses across the globe. We help brands build a strong online presence, engage their target audiences, and achieve measurable marketing results.

At Tikshark, we don’t just market brands — we make them memorable.

JOB SUMMARY:-

We are looking for a creative and enthusiastic Digital Marketing Executive (Social Media Marketing) to join our team.

This is an entry-level opportunity for freshers with practical exposure through a 3–6 month internship, relevant course, certification, project, or freelance experience. The candidate should have a strong understanding of digital marketing fundamentals, particularly social media marketing, along with basic knowledge of SEO, SEM, paid advertising, email marketing, and analytics.

Roles and Responsibilities:-

· Develop and manage social media strategies and content calendars across platforms such as Instagram, Facebook, LinkedIn, and YouTube, including content planning, publishing, and audience engagement.

· Plan and execute Email Marketing and WhatsApp Marketing campaigns for customer engagement, lead nurturing, promotions, and communication.

· Assist in implementing SEO and SEM strategies, including keyword research, on-page optimization, content optimization, and basic management of Google Ads and Meta Ads campaigns.

· Monitor and analyse digital marketing performance using tools such as Google Analytics, Google Search Console, and Meta Business Suite, and prepare basic performance reports.

· Conduct competitor and market research, stay updated with digital trends, and use AI tools for content creation, research, automation, and campaign optimization.

Preferred Skills:-

· Strong understanding of Digital Marketing fundamentals, especially Social Media Marketing (SMM), SMO, and content strategy.

· Basic knowledge of SEO, SEM, Google Ads, Meta Ads, Email Marketing, and digital analytics tools.

· Good communication, creativity, analytical thinking, and attention to detail, with a willingness to learn and adapt.

· Knowledge of Canva, AI tools, WhatsApp Marketing, or social media management tools will be an added advantage.

EDUCATION:-

• Bachelor's degree in Marketing, Digital Marketing, Mass Communication, Business, or a related field is preferred.
• Candidates with relevant Digital Marketing training, certifications, or practical experience may also apply.

BENEFITS:-

• Competitive salary
• Professional development opportunities
• Hands-on exposure to real-world digital marketing campaigns and clients
• Collaborative and vibrant work environment

LANGUAGE:-

English (Required)

Digital Marketing Expert - B2B ABM & Performance

About ProductNova:

ProductNova is a fast-growing product development startup. We are a team of Product and Business Growth Experts enabling organizations in building new Product Portfolios, Transform into Product organizations, Identify business opportunities, Innovate and Scale Businesses.

For early-stage organizations and startups, we shape ideas into products, identify the right customer base and product market fit, define the product, provide marketing and sales enablement, plan the GTM, launch, iterate and scale.

For established organizations, we Transform them into product organizations, identify business & product areas to scale and help revamp the products across new regions and customer segments. We enable innovation, build new product portfolios and help grow the businesses Exponentially.

We are also building our own B2B SaaS Products

The Role:

As a Digital Marketing Expert at ProductNova, you will play a pivotal role in shaping and executing comprehensive digital marketing strategies to drive product and business growth. You will be responsible for driving marketing campaigns across channels and growing our businesses.

Key Responsibilities:

B2B SaaS Marketing Expertise: Lead generation, SEO, PPC, CRM tools, ABM, and data-driven campaigns. Excellence in aligning sales strategies, customer journey mapping, and delivering measurable growth through innovative marketing.

ABM And Performance Marketing: Identify, source and nurture high-value accounts, crafting personalized campaigns, optimizing paid channels, and measuring ROI across digital touchpoints. Align marketing with sales to accelerate pipeline and deliver scalable, impactful campaigns that balance brand visibility with revenue-focused outcomes.

Lead Generation: Build and optimize B2B and B2C Lead gen pipeline for ProductNova and its clients for their respective products and services across channels.

Digital Marketing Strategy: Formulate and execute robust digital marketing strategies aligned with ProductNova, our partner objectives and overall business goals. Tweak and optimize existing strategies to grow revenue 2X.

Campaign Management: Oversee the end-to-end management of digital marketing campaigns, ensuring seamless execution and optimization for maximum ROI. Utilize data-driven insights to continuously refine and enhance campaign performance.

Channel Expertise: Demonstrate expertise across various digital marketing channels, including but not limited to Meta, Google, SEO, SEM, social media, Email marketing, and Content marketing. Identify new and emerging channels to explore and incorporate into the overall marketing mix.

Analytics and Reporting: Implement robust analytics frameworks to measure and analyze the performance of digital marketing campaigns.

Qualifications:

• Any professional degree/MBA in Digital marketing.
• Min 2 yrs+ experience in B2B Digital marketing with a focus on product and business growth.
• Strong leadership skills with the ability to motivate a high-performing team.
• In-depth knowledge of digital marketing channels, tools, and analytics platforms.
• Exceptional analytical and problem-solving abilities.
• Excellent communication and interpersonal skills.

If you are a results-driven digital marketing professional with a passion for driving business growth, we invite you to join our dynamic team at ProductNova.

About the company

A fast-growing mobility company in Hyderabad, hiring for its in-house marketing team.

Role at a glance

• Role: Digital Marketing Executive

• Type: Full-time, onsite

• Location: Hyderabad

• Experience: 1–3 years (internships and live campaign projects count)

• Salary: ₹20,000 – ₹28,000 per month + performance incentives

What you'll do

• Plan, launch and manage Google Ads campaigns (Search, Display, YouTube)

• Run and optimise Meta Ads on Facebook and Instagram

• Manage budgets, targeting, bidding and audience segments

• Track CPC, CTR, CPL, conversions, ROAS and acquisition cost

• A/B test creatives, copy, audiences and landing pages

• Create social posts, ad creatives, captions and reel scripts (Canva, CapCut)

• Plan and maintain a monthly content calendar

• Run retargeting and support landing-page conversion improvements

Skills we're looking for

• Hands-on Google Ads and Meta Ads experience

• Content creation for Instagram, Facebook and LinkedIn

• Canva, CapCut and basic analytics (GA4)

• Data-driven mindset and ownership of results

• Share campaign samples or results if you have them

Selection process

1. Communication round (AI)

2. Technical round on digital marketing

3. AI interview

Shortlisted candidates are interviewed by the company.