Key Responsibilities:
- Plan, execute, and optimize online marketing campaigns across multiple channels (SEO, SEM, Social Media, Email, Content Marketing).
- Develop and manage digital strategies to increase brand visibility and customer engagement.
- Conduct market research to identify opportunities and trends.
- Monitor and analyze the performance of digital campaigns and adjust strategies accordingly.
- Collaborate with internal teams to create high-quality, engaging content.
- Manage paid advertising campaigns on platforms such as Google Ads, Facebook, Instagram, and LinkedIn.
- Track ROI and performance metrics to measure the effectiveness of digital campaigns.
- Stay updated with the latest trends in digital marketing and implement best practices.
Skills & Experience:
- Bachelor’s degree in Marketing, Communications, or related field.
- 2-4years of experience in digital marketing, preferably in a similar role.
- Strong understanding of SEO, SEM, Google Analytics, and social media platforms.
- Excellent written and verbal communication skills.
- Experience with content management systems and digital advertising tools.
- Analytical mindset with the ability to interpret data and generate insights.
- Creative thinking and problem-solving skills.
What We Offer:
- Competitive salary and benefits.
- Opportunity to work in a fast-paced, dynamic environment.
- Continuous learning and career development.
- A chance to be part of a forward-thinking, innovative team.
Shubham Vishwakarma
Full Stack Developer - Averlon
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About the Role:
We're looking for a growth-oriented leader to own and lead the Digital Marketing function at Impact Guru. You are the ideal candidate if you are comfortable with continuous experimenting and learning and are obsessed with data. You're not afraid to try new methodology and can deliver useful insights by effectively and quickly adapting to data.
Reports to: VP - Markeing
Responsibilities:
- Launch and optimize performance marketing campaigns across Facebook, Youtube, Google Search, Google Display, Mo-Engage, Native Channels & Affiliate Marketing.
- Managed a monthly spends of INR 50+ Lakhs
- Working experience of working on New Acquisition, Remarketing & Retention campaigns
- Own end-to-end execution, measurement, reporting, and optimization of campaigns across channels with goals to increase New users Acquisition, Scale GMV across the campaign and deliver platform GMV & ROAS
- Working Proficiency in Google Analytics, Google Tag Manager, SQL, Excel, and creating data visualizations on data studio or Tableau.
- Build and Manage a team of 4-5 Performance Marketing specialists. Drive performance marketing KPI’s to deliver on Business metrics
- Maintain a data-first approach through continual experimentation and optimization to meet and exceed strong company goals (a/b testing, etc.)
- Be proactive, have a passion for improving business
Skills Required:
- 3-4 years of industry experience (agency or editorial) is a plus.
- Bachelor’s degree in Engineering, Media Communications, Business Administration, Journalism, English, or related Fields from Tier 1/Tier 2 colleges.
- In-depth knowledge of Google Adwords, Facebook Ads & Google Analytics.
- Excellent problem solving & analytical skills.
- Strong quantitative skills with a knack for translating numbers into actionable insights and creatives.
- Ability to multitask in a fast-paced work environment.
- Punctual and dedicated to meeting goals & deadlines.
- Able to effectively work independently, and as part of a team.
We are a communication and social media marketing agency based in Ahmedabad.
We are looking for a content writer having a mix of witty writing skills as well as someone who can strategize the communication for a brand.
Pls send us your resume
Looking forward to adding one more to the entire team of digital cranks and ethical thinkers.
With You
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Full Stack Developer - Averlon