50+ Growth Hacking Jobs in India
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We are currently hiring a Growth Hacker who will be responsible for delivering effective marketing campaigns that will drive the adoption, engagement, and monetization of the digital product or service. This is a cross-functional role that works closely with the marketing, sales teams, product management, and technology teams to conceptualize and launch features and campaigns that will increase usage, traffic, and revenues for the digital channels. Location: Mohali (Chandigarh Region) Roles and Responsibilities ● Developing and executing online and offline campaigns, including gamification, digital marketing, brand partnerships, on-ground activation etc. to drive traffic to digital channels ● Identifying, developing & optimising growth channels to drive revenue growth ● Analysing marketing data and user feedback (campaign results, conversion rates, traffic, etc.) to help shape future marketing strategies ● Proposing new initiatives to attract prospects and convert leads as well as testing new approaches to capture existing demand ● Providing inputs & expertise to drive efficacy of marketing activities (content development and optimization, advertising, etc.) ● Planning and executing initiatives to reach the target audience through different channels ● Working closely across teams with other teams to share ideas, feedback & present results Key Requirements ● You have a degree in Marketing, Business Administration or a related field. ● You have prior experience in a similar role. ● You possess excellent analytical skills and leverage data, metrics, analytics, and consumer behavior trends to generate creative ideas. ● You are a highly goal-oriented individual who is resilient in your pursuit of growth. ● You are open-minded, curious, and a strong problem solver
at ICL Immigration
ICL Immigration is a specialized immigration consultancy, that assists people in their journey to live, work, study and settle in New Zealand. Known for our custom solutions, clear pricing, and strong commitment to our clients, we aim to be a reliable guide in your adventure to new horizons.
We're looking to grow our online presence and attract more clients, and to do this, we’re seeking an experienced Digital Marketer to join our team. This person will be a key player in a small team, taking charge of bringing in new clients and playing a crucial role in increasing our revenue. Join us to shape the digital journey for countless individuals seeking new opportunities in New Zealand.
Responsibilities:
Strategy Development:
- Formulate comprehensive digital marketing strategies focusing on lead generation, conversion optimization, and overall brand visibility.
- Plan, execute, and optimize PPC campaigns across platforms such as Google Ads, Bing Ads, and social media channels.
- Minimise CPA through regular testing and optimizing advertising campaigns on different platforms.
Sales Funnel Management:
- Oversee the end-to-end sales funnel, from client awareness to conversion, ensuring a seamless and impactful client journey.
- Monitor and analyze funnel metrics, iterating and refining strategies based on data-driven insights.
- Create and optimize landing pages, applying A/B testing and other techniques to maximize conversion rate.
SEO & Organic Growth:
- Conduct thorough SEO audits, identifying areas for on-page and off-page optimization.
- Implement SEO best practices, including keyword research, link building, and content optimization, to improve organic search rankings.
- Ensure the website is always up-to-date, user-friendly, and loads quickly and correctly on all device types.
Email Marketing:
- Design, create, and manage email campaigns targeting potential clients and existing clients.
- Monitor and analyze the performance of email campaigns, making adjustments for better engagement and conversion.
Social Media Management & Content Creation:
- Develop, write, and edit engaging content for our website, blog, and social media platforms.
- Create visual content, including graphics and videos, to complement written content.
- Manage and grow our presence across all relevant social media platforms.
- Schedule, post, and engage with users to build a vibrant online community.
Analytics and Reporting:
- Utilize tools like Google Analytics to monitor website traffic, user behaviour, and campaign performance.
- Provide regular reports on digital marketing efforts, highlighting successes, areas of improvement, and recommendations.
- Work closely with cross-functional teams, ensuring alignment of digital marketing activities with overall business objectives.
- Produce regular reports showcasing digital marketing performance, along with insights and recommendations for continuous improvement.
Requirements:
- 5+ years experience in digital marketing with a strong focus on PPC advertising.
- Proven track record in crafting and executing SEO strategies that yield significant organic growth.
- Adaptability and a flexible attitude to take ownership is critical for this role.
- Strong understanding of the latest digital marketing trends, tools, and best practices.
- Exceptional analytical, organizational, and communication skills.
Benefits & Compensation:
- Competitive base salary.
- Attractive incentive and bonus structure tied to performance and client acquisition metrics, ensuring that your dedication and hard work are well rewarded.
- Opportunities for continuous learning and professional development.
If you're passionate about digital marketing and are eager to drive growth in a vibrant and impactful industry, we want to hear from you! .
Vizup Commerce provides Video solutions for Shopify Brands. Vizup Commerce enables D2C brands to apply gamified techniques with interactive videos to educate customers, build trust, and increase sales. It has 150+ brands as its customer base including Neemans, Soulflower, FormulaZ, Vastramay, etc.,
We are looking for candidates curious to learn new tools, create outreach campaigns, and execute and validate multiple growth experiments.
About the position: Weare seeking a highly motivated and experienced Marketing manager for our Demand Generation efforts for a fast growing SaaS company. This is a high-impact role, where you will be responsible for driving growth and revenue through outbound across channels. As a Demand Generation Manager, you will be responsible for coming up with both strategic and tactical plans to deliver growth both in terms of revenue and brand value. The ideal candidate should have experience in demand generation and a deep understanding of the sales process.
About EasyEcom: EasyEcom is an industry-leading omnichannel order & warehouse management solution for eCommerce businesses and multichannel retailers like Epigamia, Mondelez International, My Glamm, Borosil, Prestige, etc. We are persistently growing, from a few hundred clients to over 7000+ global clients, a handful of dedicated team members to 110+ members strong team, and being VC funded, we are continuing to expand over and beyond!
Responsibilities:
● Develop and drive business with Digital marketing strategies.
● Proficiency in Google Analytics and Search Marketing
● DataDriven decision making
● Email Marketing Metrics and Planning
● Work closely with the sales and marketing team to align efforts and drive revenue.
● Use data and analytics to measure and improve the performance of the demand generation efforts.
● Develop and maintain relationships with partners, influencers, and other stakeholders.
● Collaborate with other departments, such as product and customer service, to create cohesive demand generation efforts
● Monitor industry trends and stay-up-to-date on new technologies and techniques.
● Conduct market and customer research to identify opportunities and challenges.
● Internal Analysis- Distinctive Competencies & Competitive Advantage. ● Create and manage demand generation budget and forecasts
● Measure and report on the success of demand generation campaigns, using metrics such as leads, conversions, and revenue.
● Identify and resolve challenges and conflicts within the demand generation process
Requirements:
● Bachelor’s degree in marketing or related field.
● 2-3years of experience in demand generation or B2B/E-Commerce space.
● Experience in managing paid search campaigns, demand generation, email marketing.
● Understanding of multiple customer flows and proficiency in marketing automation & CRM software.
● Strong analytical skills, with experience analyzing data and making data-driven decisions
● Knowledge of sales techniques and strategies
● Excellent communication & collaboration skills
● Ability to prioritize and manage multiple tasks and projects
● Knowledge of data analysis and visualization tools, such as Tableau, is a plus.
Roles and Responsibilities: ● Develop and execute innovative online and offline campaigns with a strong emphasis on Web3 strategies, including NFT promotions, blockchain-based gamification, digital marketing, brand partnerships, and on-ground activation to drive substantial traffic to digital channels. ● Identify, develop, and optimize growth channels specific to the Web3 ecosystem, aiming to maximize revenue growth through decentralized platforms and technologies. ● Analyze marketing data, user feedback, and blockchain analytics to shape future Web3-centric marketing strategies. ● Propose new Web3 initiatives to attract prospects and convert leads, leveraging smart contracts, DAOs, and tokenomics to engage with a tech-savvy audience. ● Provide insights and expertise to enhance the efficacy of marketing activities, focusing on content development, optimization, and advertising within the Web3 space. ● Plan and execute initiatives to reach the target audience through various channels, including traditional digital channels and emerging Web3 platforms. ● Work closely with other teams to share ideas, feedback, and present results, fostering an environment of innovation and cross-functional synergy in the realm of Web3. Key Requirements: ● You possess a degree in Marketing, Business Administration, or a related field, with a strong preference for candidates with additional certification or experience in blockchain and Web3 technologies. ● You have prior experience in a growth hacking role with a specific focus on Web3 projects or companies. ● Excellent analytical skills with the ability to leverage data, metrics, analytics, consumer behaviour trends, and blockchain analytics to generate creative and innovative ideas. ● A highly goal-oriented individual who is resilient in your pursuit of growth within the fast-evolving Web3 ecosystem. ● Open-minded, curious, and a strong problem solver with a passion for exploring new technologies and platforms in the Web3 space
A D2C eCommerce company based out of Mumbai
About Company
Our client is a brand co-creation platform that transforms powerful ideas into authentic, profitable, and experience-led brands that can define the future of brands in key consumption categories. They now have 10 brands that are active and these are available across its own D2C channel, ecomm platforms and general and modern trade channels.
WHAT YOU’LL BE DOING:
- Lead Brand Marketing, Strategy, Content and Communication for existing and new brands
- Creating Brand positioning and differentiation strategies, generating brand anticipation and planning Brand launch keeping in mind the key insights gained from customer and competitor analysis
- Translate brand strategies into brand plans, brand positioning, category, product planning and go-to-market execution plans
- Accountable to lead marketing campaigns, content, understanding the brand well, and integrating the brand communication across all channels
- Own and drive social media presence for the brand
- Develop & conduct marketing campaigns to increase traffic & conversion
- Create & deliver ambitious growth plans for the brand's D2C platforms and take onus of D2C business delivery.
- Driving performance on all performance-marketing channels such as Facebook, Google etc, as well as organic, direct and affiliate sources of revenue and traffic.
- Oversee operation of own websites, app(s), content platform(s) and any other digital D2C initiatives.
- Responsible for customer retention marketing activities and merchandising strategy for scaling up revenue.
- Plan and deliver on retention targets within time and budget with focus on key channels such as Email, SMS & Push Notifications.
- Work closely on increase conversions, cross-sell, and drive platform specific influencer activities, and focus on upselling to increase the customer engagement via multiple digital channels.
WHAT YOU’LL BRING TO THE TEAM:
- 7-10 years business and / or marketing experience in relevant start-up/ e-commerce/ D2C/FMCG organizations handling a large brand or 2/3 independent brands.
- Experience working for multiple brands at a time
- Strong experience using performance marketing to drive traffic growth and brand awareness
- Expertise in a similar role as well as experience building effective multi-channel marketing strategies, including affiliate marketing, PPC, SEO, social media and other digital channels.
- Experience in managing digital first brands both from width & depth point of view
- Strength working with cross functional teams in a high growth environment
- Experience in creating end to end online customer journey
Job Title: Growth Marketing - Content & SEO
Location: Bangalore
About threedots:
At threedots, we are committed to helping our customers navigate the complex world of secured credit financing. Our mission is to facilitate financial empowerment through innovative, secured credit solutions like Loans Against Property, Securities, FD & More. We're looking for an experienced Growth Marketer to join our team and drive our content and SEO efforts. Founded by early members of Groww, we are a well funded startup with over $4M in funding from India’s top investors.
Role Overview
As a Growth Marketer at threedots, you will be responsible for developing and executing our content strategy to increase organic growth. You should have a strong grasp of current SEO best practices, a track record of success in organic growth, and the ability to use various SEO tools to analyze performance and identify opportunities.
Responsibilities:
- Develop and implement a robust content strategy that aligns with SEO goals and overall marketing objectives.
- Conduct keyword research to guide content teams and optimize our website and social media profiles.
- Manage and improve organic search engine performance and goal-setting based on clickthrough rates, traffic, and conversions.
- Stay up-to-date with the latest trends and changes in SEO and major search engines.
- Utilize analytics tools to monitor and analyze performance, and suggest improvements.
- Collaborate with marketing teams to drive SEO in content creation and content programming.
- Identify opportunities for content, strategic partnerships, and emerging platforms.
- Provide competitive analysis of top performing websites in our sector.
Minimum Qualifications:
- Bachelor’s degree in Marketing, Business, or a related field.
- Minimum 3 years of experience in SEO and organic growth strategies.
- Proven track record of content management and strategy.
- Proficient with SEO reporting and analytical tools.
- Understanding of search engine algorithms and ranking methods.
Preferred Qualifications:
- Experience with financial services content and compliance considerations.
- Familiarity with Google Analytics, SEMrush, Ahrefs, Moz, or similar tools.
- Experience in Wordpress
- Strong understanding of technical SEO (site structure, sitemaps, crawl budget etc.).
- Excellent written and verbal communication skills.
- Ability to work independently and with cross-functional teams.
What We Offer
- Competitive salary and performance incentives.
- High Equity Ownership
- Opportunity to be part of a growing team with a strong vision for the financial sector.
- Professional development and career growth opportunities.
- Other Startup Perks
How to Apply:
Please fill in the form below and our team will reach out to you:
https://forms.gle/MVG5VmLxpfL9N6eg8
- Consolidating daily reporting from different advertiser dashboards
- Monitoring discrepancy between advertiser and publisher numbers
- Maintaining month-end consolidated reports for Publishers and Advertisers
- Perform ad trafficking, ensuring accurate implementation of creative assets, tracking codes, and targeting specifications.
- Monitor campaign performance, analyze data, and provide actionable insights to improve campaign effectiveness and optimize ROI.
- Collaborate with cross-functional teams to ensure campaigns are executed according to client objectives and deadlines.
- Stay up-to-date with industry trends, ad tech developments, and best practices to enhance campaign strategies.
Location : Mumbai About Qrata
Growth Manager- Influencer Marketing
We match top talent with highly competitive career opportunities with leading startups in India and globally and address hiring challenges, recruitment brand marketing, with innovative and collaborative strategic consulting.
About the company we're hiring for
Foxtale started with a singular belief - what is beautiful cannot and should not be defined in marketing meetings.
It's defined by the regular people like us, our sisters, our next-door neighbours, and the friends we make on the playground and in lecture halls. That's why we stand for people-proving everything we do. From the inception of a product idea to testing the final formulations before launch, our consumers are a part of each and every process. They guide and inspire us by sharing their stories with us. They tell us not only about the product they need and the skincare issues they face but also the tales of their struggles, dreams and triumphs.
Skincare goes deeper than skin. It's a form of self-care for many. Wherever someone is on this journey, we want to cheer them on through the products we make, the content we create and the conversations we have. What we wish to build is more than a brand. We want to build a community that grows and glows together - cheering each other on, sharing knowledge, and ensuring people always have access to skincare that really works.
Role Responsibilities-
● P&L Lead - Build and scale influencers as performance channel rather than the awareness channel at Foxtale . Responsible for P&L of the channel.
● Growth Plan - Build a long term growth model for influencers channel, design quarterly and monthly objectives and metrics to be tracked and execute experiments optimizing for the right metrics.
● Execution - Lead the team, coordinate with the internal teams and agency, Identify and liaise with relevant influencers, negotiate fair rates for content, and ensure the relevant agreements are in place.
● Impact Analysis - Analyse the end of campaign performance, identify successes and optimize for the improvements.
Requirements -
● 2-3 years experience in leading influencer marketing for any brand is necessary
● Prior experience in leading P&L and in leading teams is necessary
● Prior experience in Growth marketing is good -to have
● Experience in D2C brand and beauty/skincare brands is an advantage
Job Description
Certa is recruiting a Product Manager, who is passionate, strategic, and driven for developing a world-class no-code SaaS product. As a key member of the Product Management team, you will work closely with UX, technology, and business. This role will allow you to set product strategies, identify new business opportunities, solve complex problems, and work with a smart innovative team.
Requirements
- A natural collaborator with a proven ability to work across teams to get things done.
- You have structured problem-solving abilities and a clear communication style.
- Familiar and comfortable with Agile development.
- Results-oriented. You know how to ‘get it done; you drive results with your team. Exceptional problem-solving, teamwork, and leadership skills. Handle details accurately and promptly
- Customer Focused. Dedication to customer success. Demonstrated ability to deliver SaaS software solutions to customers.
- Strong organizational skills with the ability to manage expectations and customer demands. You know how and when to influence customers to adapt to smarter operational techniques of Certa’s platform
- Ability to work with remote teams.
- You show you care about quality and driving strategy to build innovative products.
- You are an effective communicator and know how to adjust your management style to help coach and lead at all levels in the organization.
- Ability to manage multiple challenges, competing for priorities simultaneously.
- Identifying and validating new business and product opportunities.
- Creating and analyzing new product ideas, testing the ideas, and translating that into the product roadmap
- Orchestrating the execution of the roadmap in a look-ahead timeline approach
- Managing the product life cycle from strategic planning to tactical product management activities. This includes acting as product owner on one or more scrum teams.
- Acting as the subject matter expert on the product for the company.
- Working in an outbound capacity to provide domain expertise in support of sales and partner opportunities.
- Working closely with engineering and UX teams to provide the input needed to guide the product development effort.
- Developing business cases as needed for major new product initiatives while working with the sales/business development team to understand the best use-case scenarios and spot possible feature development opportunities proactively
- Prioritizing product requirements for new features by conducting market and customer research supported by ongoing communications with customers, prospects, and with internal customer-facing organizations.
- To execute your responsibilities, you will interface with customers and prospects to understand user needs and customer use cases. You will interface with engineering and UX teams to execute the product roadmap, as well as work with marketing to ensure alignment with external communication in terms of target markets, go-to-market strategy, product positioning, and key benefits. You will also serve as an internal and external evangelist for your product offering.
Technical Skills:
- Familiar and comfortable with Agile development, wireframing tools, Jira for user stories Figma, and MIRO.
- Product manager for no code SaaS product
- ERP, Coupa, Anaplan, ServiceNow
We are looking for a Digital marketing expert who is deeply passionate about marketing, loves to take initiative, and is a go-getter.
The responsibilities include:
1) Search Engine Optimization
2) Media outreach
3) Developing strategies for Paid Search Engine Marketing campaigns and outbound campaigns to generate leads,
4) Coming up with an innovative social media content strategy and executing it
5) Assessing the result of marketing efforts, communicating with the management team and improvising the plan to get the best results.
To be successful in this role, you need to be self-driven and display outstanding performance. This is an excellent career-defining opportunity for a seasoned professional who enjoys a position filled with variety, challenges, depth, and autonomy.
- To oversee all the social media accounts management.
- Develops engaging, creative, innovative content for regularly scheduled post
- Should have basic knowledge of reels, should be able to assist during product photo shoots.
- Should be technically sound and familiar with digital marketing strategies to coordinate with marketing agencies to improve ROl of ad spends.
- Should have basic knowledge of picture and video editing for curating content and ad related posts and videos.
- Copywriting for content that goes up on website, app and other platforms as and when needed.
Skills & Qualifications.
•Degree in marketing
•Extensive knowledge of social media platforms
•Web proficiency
•Computer software proficiency
•Public relations and brand marketing experience
•Proofreading and editing skills
•Strong verbal & Written communication skills
[AeroLeads](https://aeroleads.com) is a fast-growing product-based startup with 180,000+ business users and a good number of paying customers including major startups in India, Inc 5000 companies, IBM, Gartner, GrubHub, Hindustan Times, Tata Chemicals, etc.
**About AeroLeads**
* We are a 4-year-old profitable product-based startup with an office in Bangalore. The team is currently working remotely.
* We are a team of 20 and growing rapidly. We are launching new features every day and have multiple new products in the pipeline.
* The founder has experience of 15 years. He has built multiple product software and sold his last startup to build and focus on AeroLeads. You will be working directly with the founding team.
**What you will do**
Ideally, we want you to think out of the box and come up with growth hacking strategies. A few things we can suggest are -
- Mention our aeroleads name on the web. You can post on Slack groups, Discord groups, Sales Telegram channels, marketing-related subreddits, Quora, ProductHunt, LinkedIn, etc
- Get some startup, news, and blog coverage for our product.
- You want to focus on building a brand and audience.
There are 100s of other growth hacking things we can do We can discuss those at the time of the Interview and when you start working.
We are looking for someone who is a fast learner, who can observe and learn and can apply himself. The icing on the cake will be if you already have experience in growth hacking in a SaaS company!
About the Role:
As a strategist, consultant and implementer, a successful candidate will drive multiple projects
across growth, technology and product. The ideal candidate will have proven experience in a
business consulting role, with a special focus on executive-level advising and interdepartmental
collaboration.
Requirements:
● Ex Consultants from Mckinsey, BCG, Bain, AT Kearney, LEK Consulting, Parthenon, Deloitte or other top-tier consulting firms will be preferred
● Undergraduate/ Postgraduate from top tier engineering schools like IIT/ BITs/ IIM/ ISB within 2-4 years experience will be preferred
● Minimum 2 years prior experience in strategy consulting or strong experience in leading PnL at high-growth startups or equally analytical roles preferred.
● Strong analytical ability, with an excellent track record as an independent problem solver.
● Ability to understand large amounts of data to find the issue and crisply communicate to the CEO will be a given.
● Adept at MS Excel & PPT
● Extremely agile, and enjoys working in a highly dynamic environment where there is pressure to deliver on business outcomes.
● Someone who wants to be legendary every day.
● Experience in planning and leading strategic initiatives.
Job Description:
● Serve as liaison between the CEO, executives, and senior leaders for project updates, proposals, and planning.
● Independently lead multiple high stake projects that impact the PnL across Growth, Technology, Operations and Product
● Oversee daily operations through collaboration with senior management and department leaders, performing an array of administrative tasks from managing calendars, generating correspondence, maintaining hard copy and electronic files planning, and coordinating annual corporate meetings, and scheduling facilities.
● Build and develop relationships with all employees for increased efficiency and effective responsiveness to existing operations, and help to define new operational strategies, working with the CEO and executives on special projects.
● Willingness to develop and learn subject matter expertise in healthcare, handling inquiries and developing action plans to address them and assisting with the preparation and dissemination of communications
Are you someone who spends most of your time on social media? Do you believe in the power of words? Is creating viral content your strong suit? If yes, then this role is meant for you. Paavan is looking for an experienced social media & copywriting manager to lead our communication & social media marketing initiatives.
Roles & Responsibilities
Social Media
1. Write, edit and publish engaging posts for various social networks, including Facebook, Twitter, Instagram & short video apps
2. Optimize social media posts (language, tone, message) based on our target audience’s behaviors
3. Identify ways to increase engagement & followers on each platform
4. Create targeted campaigns & giveaways on social media to start discussions around the brand along with user participation
Copywriting
1. Create short but powerful copies for app, notifications, website, paid ads, videos & other offline/online collaterals
Skills Required
1. Education (Bachelors/Masters) from Tier-1 colleges
2. Atleast 2-3 years of social media & copywriting experience in a B2C startup or established brand
3. Excellent communication skills, both verbal and written
4. Strong understanding of consumer psychology and how the digital marketing at large works
5. A keen interest in concepts of spirituality, dharma & Bharat is preferred
6. Ability to cope with multiple projects & deadlines while delivering results
7. Excellent interpersonal and communication skills
8. Enthusiastic, high work ethics and an entrepreneurial mindset
9. Have an eye for detail
- Develop and lead the product vision and strategy for Dotpe's products
- Understand the jobs to be done for the platform, synthesize those needs to shape the product roadmap for a suite of platform products, and define key metrics
- Strategically assess new opportunities and develop alignment around these
- Collaborate and build executive alignment for your vision
- Foster a community of data-informed decision making
- Strong track record of execution
- Technical and analytical background.
- Education from Tier 1 Institute.
- 5 - 9 yrs of experience in Product and have exposure of working in a startup environment.
- Customer-oriented: you are driven by our purpose of economic employment and serving our sellers and developers.
- The ability to think strategically and craft a high-level narrative is critical.
- Excellent written and verbal communication skills.
- Optimist and Ownership drove: the ability to stand up for your work when you believe in it.
- Strong track record of execution.
- Opportunity to work in a fast-growing Start-Up with lucrative compensation benefits.
- Working directly with the leaders; having a high level of work independence, autonomy and empowerment to lead company-wide changes.
- Work with a market-dominating technology.
- Being part of a start-up from an early stage, lead your area of expertise and be a part of this exciting growth journey.
- Excellent platform for learning how to build teams, achieve goals and handle high-growth situations. Ideal for people with entrepreneurial ambitions
Roles and responsibilities:
- Create a brand and market positioning that maintains Tartan's leadership position in the industry.
- Devise, own, and execute Tartan’s marketing strategy across all formats, both internally and externally.
- Ensure sales and partner teams are enabled and up-to-date with the product, process, competitor, and market content.
- Build Tartan's vocabulary and messaging to effectively tell the company’s story to the modern world.
- Build, maintain, measure, and optimize Tartan’s marketing channel mix, with an eye toward growth initiatives and product adoption
- Work closely with the sales, customer success, alliances, and product teams to identify market opportunities and define market-leading products.
You will be a good fit if you have the below:
- Proven 3+ years of B2B2C marketing leadership experience providing strategic input to high-growth technology businesses with ownership of marketing strategies, goals, and tactics
- Successful track record in building, getting buy-in, and executing marketing plans
- History of building high performing, marketing teams and attracting top marketing talent
- Relevant domain experience preferred in deeply technical products, preferably in API space
- A thorough grasp of the key metrics needed to drive the business
- Ability and desire to use data and metrics to make strategic growth decisions
- Interest in development, training, and mentorship; hands-on in working with teams
Why Tartan?
- Brand new MacBook
- Stock Options
- Health Insurance
- Unlimited Sick Leaves
- Passion Fund (Invest in yourself or your passion project)
- Wind Down
Data Intelligence Platform For Decision-Makers
Supporting today’s data driven business world, our client acts as a full-stack data intelligence platform which leverages granular and deep data from various sources, thus helping the decision-makers at the executive level. Their solutions include supply chain optimization, building footprints, track construction hotspots, real estate, and lots more.
Their work embeds geospatial analytics, location intelligence and predictive modelling in the foundations of economic modelling and evaluation theory to build data intelligence layers for their clients which include governments, multilateral institutions, and private organizations.
Headquartered in New Delhi, our client works as a team of economists, data scientists, geo-spatial analysts, etc. Their decision-support system includes Big-Data, predictive modeling, forecasting, socio economic dataset and many more.
As a Growth Strategy Executive, you will be responsible for supporting market research of specific sectors & industries.
What you will do:
- Helping in building of Business Development decks & sales pitches
- Supporting in organizing PR initiatives
- Scoping of prospective investor network
Desired Candidate Profile
What you need to have:- MBA (General or Marketing or related) preferred
- 1+ years of experience in Strategy, Marketing, PR or CEO/Founders’ office teams
- Non-MBAs with 3+ years of experience in related fields can also apply
-
Your responsibilities will include:
- Leading a high-performing team to create and implement strategic marketing initiatives across various marketing functions including performance marketing, events, social media marketing, product marketing and partnerships.
- Creating and implementing the marketing plan in line with overall business objectives while striking a balance between longer-term strategic brand building activities, mid-term lead generation and nurturing, as well as quick wins to achieve targets
- Using data and analytics for decision making and measuring marketing effectiveness as well as creating a culture of structured experimentation and iteration to drive growth
- Building win-win relationships with new and existing partners
- Manage the marketing budget to drive sustainable bottom-line growth
Key Requirements
- You have a degree in Marketing, Business Administration or related field.
- You have prior experience in a similar role with a solid track record of success.
- You have strong experience in Growth Hacking, Social Media/ Viral Marketing, managing demand generation & the customer acquisition funnel and performance marketing.
- You have good knowledge of Campaign Management Tools (eg. Active Campaign), and Web Analytics Tools (eg. Google Analytics).
- You are highly goal driven and work well in fast paced environments.
- You possess strong analytical skills and are comfortable dealing with numerical data.
- You have excellent communication & interpersonal skills.
- You are adept at building relationships and liaising with multiple stakeholders and thrive in matrix environments.
With the growing demand for a healthier lifestyle, our client has chosen pasta as their USP to showcase their versatility in terms of offering a variety of tastes and types but in a healthier way.
They manufacture and sell various types of pasta with benefits such as containing plant-based protein, free of soy, gluten and artificial colours, 100% vegan etc. and their products are Kosher certified. Their website also provides varieties of guilt-free pasta recipes which will help parents un-junk their kids’ food choices.
Founded by a team of three veteran entrepreneurs, our client is headquartered in Mumbai. They have raised a total of $1.3M in funding over 2 rounds.
As a Performance Marketing Lead, you will be responsible for creating and executing a strong performance marketing strategy & execution plan thereby managing the P&L of the website business.
What you will do:
- Monitoring business metrics on a weekly basis- % repeat, CAC, LTV, ROAS, ACOS, etc
- Liaising with the brand marketing team to identify the appropriate target audience for particular ad campaigns
- Developing and managing digital prospecting and remarketing campaigns
- Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
- Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels
- Identifying and testing new channels to continue to meet or exceed established critical metrics
- Working closely with the management to share funnel conversion improvement ideas, feedback & present results
Desired Candidate Profile
What you need to have:- 6+ yrs digital performance marketing experience ideally in the FMCG space
- Familiarity with Facebook Business Manager, Google Adwords, analytics, and Instagram
at Simpliclarify
- Conducting research to find new ways to reach target audiences through social media channels, email campaigns, content creation, etc.
- Developing strategies for increasing awareness of a brand or product through strategic partnerships with other companies
- Proposing new initiatives to attract prospects and convert leads as well as testing new approaches to capture existing demand
- Providing inputs & expertise to drive efficacy of marketing activities (content development and optimization, advertising, etc.)
- Planning and executing initiatives to reach the target audience through different channels
- Analyzing data to determine what types of content resonate with target audiences and what types of content do not
About WISE
At Wise, we are building the world's best online tutoring platform that companies teaching online can use to manage their online operations from scheduling demos to running classes for your learners. We have designed an extremely user friendly interface for your admins and instructors to set up your online academy within a matter of 5 minutes.
- We are a platform used for online tutoring by over 150,000 teachers to conduct live classes for over 2,500,000 learners
- Our platform has been tested at 500k DAUs and more than 2 billion+ minutes of live sessions have been conducted on the platform
- We have a customised and native Zoom integration (no redirection) for interactive live class experience
- We are building the world's first infrastructure layer for digital classrooms and have open APIs as well as a White-Label options to setup a native experience for your online teaching platform
What we need
A digital marketing expert with 2-3 years of experience running and coordinating digital marketing campaigns. We are execution-focused and work would involve building things quickly & adapting based on market feedback. If you love designing marketing campaigns and want to expand and grow, we would like to talk to you.
What you will do
- Work directly with the founding team and drive key product decisions
- Define and establish marketing strategy with the copy team
- Analyze and take decisions on furthering marketing and creative strategy
Essential skills
- Independent player (We’re a team but, we want you to contradict us on the way)
- Social media and google ads skills
- Spreadsheets, or Airtable (Just give us numbers, or graphs, we love graphs)
- Goal-oriented
- Creative and innovative
Good to have
- Good communication skills
- Team-oriented mindset
Probably not ideal if
- If you have always been right about everything
- Not looking for a full-time engagement
Definitely get in touch if you
- Would have started the exact same company but am willing to build it together with a great team
- Would fight us in a duel to make our product better
Client in blockchain, web3, DAO space. Hybrid role.
We're looking for a Performance Marketer to drive our strategic product and technology vision on the growth and platform side of products. Evaluate the customer touch-points and growth levers in our onboarding product. Define, drive and modify traffic and growth metrics for the organization. Be responsible for building and executing new initiatives and roadmaps. Manage product lifecycle from ideation to launch and beyond. Salary up to 35 LPA
🙋What makes you a good fit?
- Minimum 2 years of experience working on building products or problem-solving in a B2B domain.
- Relevant product experience in growth products, onboarding journeys, retention and engagement journeys
- The drive to build products with an insight-first approach but at the same time a track record of boldly pursuing intuitions and validating them via experimental outcomes.
- Data orientation, analytical skills, and an ability to interpret everything in terms of measurement.
- Comfort with ambiguity, belief in first principles, and the skill to transform broad ideas into action plans via high bias for action
- Unnoticeable cross-functional stakeholder management.
- Business acumen to appreciate and understand levers for business growth and profitability.
- Preference to work independently.
Your Role: We are looking for a growth marketer who thrives in &creates fast moving environments. You will work closely with the founder & cross functional teams to own our complete inorganic marketing strategy so as to help millions learn new skills & build better careers.
About Us: CareerNinja is a vc-funded, fast growing EdTech venture that is building the worlds largest personalized digital university. We curate the right content, provide live expert mentorship & connect to top employers to help youth achieve their career goals. Alongside our partners like Canva, we have 50,000+ learners across 100+ courses with an average rating of 4.8/5. Join our mission to make high quality learning available at a mass-affordable scale globally.
Responsibilities- 1. Develop and execute the growth plan in conjunction with the founder 2. Own and execute complete inorganic marketing & campaigns including performance marketing and growth hacks so as to drive increased ROI. 3. Own performance of & drive the entire user journey & conversion funnel from registration and onboarding to early retention, remarketing payment and growth loops like referrals 4. Monitor cohort performance from channels and campaigns, conduct user & market research to identify key improvement areas, new features and product & process iterations for driving user & revenue growth 5. Work closely with sales, product and support team to build & optimize go-to-market strategy for lead conversion, upsells, reactivation and referrals & drive its operations.
Must Have-
- 3+ years of experience with a proven track record of driving user growth through effective marketing campaigns or growth hacks across different channels(not necessarily Facebook & Google).
- At Least 2+ years of experience in high-performance product or growth marketing roles
- 2+ years of hands-on experience working on multiple digital advertising platforms (with expertise in Facebook and Google)
- 2+ years on marketing & advertising analytics tools like/similar to Google Analytics
- Strong experience with optimizing conversion funnels and growth loops and working closely with design, content, marketing and engineering to implement high-leverage experiments
Good to Have-
- Relevant industry/Start-up/Edu-tech experience in a similar role
- Proven experience of handling multiple paid campaigns on (Search, Facebook, Affiliates, Influencers, etc.)
- Exposure of other aspects of the marketing functions like social, brand, market research, pricing, etc
- Cross functional experience across performance marketing, SEO & sales is a must with additional experience/exposure in product & program management
- A high level of comfort with data and strong analytical skills
Why Work With Us- We take growth and learning seriously. Working with us could be your best decision if you’re looking to jump five steps ahead in 5x the amount of time. We offer exciting growth opportunities, cross functional learning & ownership. We also offer the chance to work on an exciting product, the opportunity to witness the growth of an early stage start up and be a part of it! You will be given real responsibilities, freedom to make decisions and come up with ideas and work closely with the founder and the core team, all in a flexible, casual and young (mostly under 30) work environment. Work from home (even without Covid), flexible work, free drinks & snacks, off-sites etc are just a regular part of our work life.
A fast-growing SaaS commerce company permanent WFH & Office
What is the role?
We are looking for a performance marketer who can profoundly understand the user and plan search engine and display advertising to generate MQLs. You are someone who likes working with data and insights and making decisions based on it. You should be able to lead multiple performance marketing initiatives like Google Ads, Linkedin Ads, Facebook Ads, Display Ads, GDN, Bing Ads etc in international markets like MENA, USA, EMEA & SEA. An eager candidate to make an impact at Xoxoday and thrive in a fast-paced, dynamic, hyper-growth environment and can operate fluidly between the 30,000-foot strategy level and the micro-detail to get things right.
Key Responsibilities
- Segment our users by deeply understanding our clients and end users. You will talk regularly to users and prospects and draw qualitative and quantitative insights.
- Define and execute the SEM & performance marketing strategy. It will include work like demand generation, landing pages, keywords research, Ad copies, competition research & analytics.
- Work closely with a range of cross-functional teams - product, design, marketing, and sales to craft highly effective, data driven campaigns on Google Adwords, Linkedin & Facebook.
- Understand and analyze campaigns regularly and optimize the CTR, CPL & CPA.
What are we looking for?
An enthusiastic individual with the following skills. Please do not hesitate to apply if you do not match all of it. We are open to promising candidates who are passionate about their work and are team players.
- Expertise in Google Adwords campaigns for international markets.
- Experience working on marketing or growth throughout a product’s lifecycle.
- Working experience in SaaS, preferably for international markets.
- Hands-on experience in Google Analytics, Google AdWords, Linkedin Ads, Facebook Ads, Hubspot CRM, Landing pages and Webflow.
Who will you work with?
You will be working closely with the growth marketing head and the marketing team members.
What can you look for?
A wholesome opportunity in a fast-paced environment that will enable you to juggle between concepts, yet maintain the quality of work, interact and share your ideas and have loads of learning while at work. Work with a team of highly talented young professionals and enjoy the comprehensive benefits that Xoxoday offers.
We are
A fast-growing PE funded Fintech SaaS company based in Bangalore with offices in Delhi, Mumbai, California, New York, Dubai, Singapore, and Dublin. We have three products in our portfolio: Plum, Empuls and Compass. Works with over 2000 global clients. We help our clients in engaging and motivating their employees, sales teams, channel partners and consumers for better business results.
About the Role
If you have a reputation for building rapport, the business acumen to undertake development with an eye for market expansion and can think creatively to find the ideal solution, we welcome your submission.
Your mission at ProApp
Customer facing: You will be connecting with customers directly to understand their experience and come up with best possible solutions for the business to grow.
Collaboration with multiple teams: You will work closely with multiple teams at ProApp to ensure smooth functioning of all the activities that leads to building a strong relationship with Customers.
Generate new business: This is an interesting activity where you play an important role of bringing a new customer leads on board from scratch.You will be required to Generate and Develop new business opportunities through various Lead Generation methods.
Requirements
Requirements to be a part of the PRO Team:
Approach - Willing to learn everyday and always ready to take on new challenges to grow.
Driven – extremely self-motivated with a diligent work ethic.
PS: You’re a bonafide hustler who never gives up
Honest - High level of integrity and strong commitment to build a successful pipeline Strong Stakeholder management and communication skills.
It would be great if you have some experience working in Sales/Business Development roles. If not, we are ready to train you if you have excellent communication skills and eagerness to learn.
Benefits
Why you should apply:
If you want to be play an important role in ProApp's future growth - It’s arguable that the offered position is the most important we have. If you are looking to jetpack your career and be valued for your commitment to hard work, this is the place. Work with the founding team directly: You will work directly with the Product Manager of the company, as a trusted alley to build in/outbound sales and drive qualified leads. Learning and Development: If learning and growing at a good pace is in your checklist then you are in the right place. We care about your growth and will provide you with responsibilities and opportunities to help you reach closer to your goal.
We are looking for a Smart Product Marketer Intern or Consultant who can own the marketing responsibilities for our software products.
Skills Required
1. Marketing skills
- Drafting Marketing Plans,
- Growth Hacking
- A/B testing
- Landing page creation(HTML)
- Content Creation
- Understanding Google Analytics
- Google Ads.
2. Content
- Emails
- Content for Website
- App Store
- PlayStore
- SEO
Roles and Responsibilities
- Take the product to new heights to increase our revenue.
- Understanding the competitors, market, user problems, customer requirements, market trends.
- Collect and analyze data and create reports to help assess the right moves to capture the target market.
- Assist the assigned Manager and the team.
-
Brainstorm ideas with the team for planning the right strategy for the Product.
About Us:
Spacenos is the fastest-growing start-up which is innovating in the finance, edtech and marketing domain since 2015 and won multiple awards and recognitions from more than 40+ MNCs and Fortune 500 companies. Our Clients are based out of the U.S.A and Australia. We are funded & Supported by Government of Karnataka, Angel Investors and International Grants.
Hiring Process:
- Apply for your CV and past work to be reviewed.
- Receive a telephonic interview or assessment upon filling the final step form.
- Receive offer letter if selected.
Hiring Duration:
Our hiring process takes less than 24 hours from the time you receive the Final Step form.
Validity: Up to Dec 2023
- Apply soon, the earliest applicant would be preferred over the late applicants.
We are looking for an enthusiastic product management intern who can turn ideas into reality and lead our product development cycle.
Skills Required
1. Product design and development skills
- Feature prioritization
- User research
- Visual design
- Wireframing Prototyping
- Market research
- Database designing
- User testing.
2. Marketing skills
- Drafting marketing plans
- Growth hacking A/B testing
- Landing page creation(HTML)
- Content creation
- Understanding Google Analytics
- Google Ads.
3. Design skills
- Paper prototyping
-
Figma(optional).
Roles and Responsibilities
- Define our Product roadmap, planning, prioritization, tracking, and stake-holders dependency management.
- Work closely with product designers and developers and ensure functional requirements including edge cases are all captured and designs are all approved by all stakeholders.
- Authoring different test scenarios for user stories and functional testing of the same.
-
Define metrics, objects that are aligned with business goals and measure feature/release specific success.
About Us:
Spacenos is the fastest-growing start-up which is innovating in the finance, edtech and marketing domain since 2015 and won multiple awards and recognitions from more than 40+ MNCs and Fortune 500 companies. Our Clients are based out of the U.S.A and Australia. We are funded & Supported by Government of Karnataka, Angel Investors and International Grants.
Hiring Process:
- Apply for your CV and past work to be reviewed.
- Receive a telephonic interview or assessment upon filling the final step form.
- Receive offer letter if selected.
Hiring Duration:
Our hiring process takes less than 24 hours from the time you receive the Final Step form.
Validity: Up to Dec 2023
- Apply soon, the earliest applicant would be preferred over the late applicants.
at HighLevel Inc.
About the role :
This position will help drive the customer retention strategic and tactical roadmap as a core member of the product management team. It heavily relies on data and detailed analysis to provide different customers and customer types the best and most valuable parts of our service at the right points in their lifetime.
Working as a product manager at HighLevel you are responsible to:
- Work on creative ideas on how to build and improve our products
- Brainstorm with designers to build prototypes
- Research and write specifications for product projects
- Communicate the requirements to developers and work with them to build amazing features
- Lead a Product Team consisting of yourself, an Engineering Team Lead, some Engineers, QA, Designers etc.
- Plan and execute a rolling 3 months roadmap aligned with your Objectives and Key Results.
- Own our efforts to increase Customer Retention / Customer Lifetime Value
Qualifications :
- Top-notch skills in both strategy and execution in an international context, ideally for a high growth technology company. You’ll need to frame and get buy-in on strategy from executive leadership, and then translate that strategy into priorities and projects
- Extremely efficient, with superb organizational skills. You’ll balance many projects and relationships simultaneously
- Analytical and strategic, you use data to make decisions and lead your team
- Proven track record of effective leadership with the ability to motivate and inspire both teams and individuals
- Sense of humor and a get things done attitude
We are looking for a Product Manager to join our Growth org to help build the future of the Retention team.
The Retention team is responsible for all facets of user retention - from the moment a user signs up all the way through when they become a core user, covering areas like onboarding, resurrected user flows, content discovery, lifecycle touchpoints, and more.
The work will require deep empathy for HighLevel's new, core, and resurrected users by ultimately helping them understand the value of HighLevel.
Responsibilities:
- Responsible for defining the vision, strategy, and roadmap of features to for the Retention team and alignment with business goals
- Work closely with engineers, designers, data, research and other PMs on developing new features/specs and driving execution.
- Analyze feature/experiment results and communicate learnings to the team, executives, and the company.
- Work closely with internal business, operations and partnerships teams in launching and maintaining features that impact HighLevel's growth.
- Drive market and usability research to understand opportunities and develop strategy.
Required Experience: :
- 3+ years of experience as a Product Manager, including 2+ years working in a Growth capacity
- You have experience growing at-scale consumer products and have strong understanding of growth
- You have excellent analytical sense, and have experience driving products & business decisions that involve quantitative analysis and experimentation
- You have a passion and drive for testing and learning at a fast pace.
- You are a strategic thinker who thrives when developing long-term strategy in addition to delivering tactical execution.
- You have exceptional independent problem-solving skills, attention to detail, flexibility, and ability to collaborate with others and to work in a fast-paced environment.
- You are a compelling influencer with great communication and interpersonal skills, with the ability to align a diverse group of stakeholders towards a common goal.
- Develop and execute Marketing campaigns to help acquire and retain customers, as well as upsell its products or services
- Understand the needs, motivation, and behaviour of users and define priorities of tests based on impact, confidence, and easiness
- Work with the engineering, design, and product team to implement tests quickly
- Track, measure and analyse performance & continuously optimize them
- Gather input from customers and various internal departments, and use this information to establish growth targets and choose key performance indicators.
- Work with multiple stakeholders in a high growth environment to get work done and build positive team relationships
Merito is a curated talent platform where we identify, assess, and connect candidates for matching job opportunities. We are working with the mission to change the way hiring is done. The company is founded by a team consisting of alumni from IIM Ahmedabad, McKinsey will more than 2 decades of experience in recruitment, training, and coaching.
About our Client :-
Our client is a B2B2C tech firm backed by a Retail Giant and tech venture capitalist founded by founders - IITB Graduates who are experienced in retail, ecommerce and fintech.
The company aims to become one app to manage all your brands loyalty points, cashback and coupons. It will have additional content and discovery layer for customers and brands for further engagement and commerce.
Key Responsibilities :-
- Own and scale the direct to consumer business; be responsible for its P&L
- Build and scale the user growth (paid + organic marketing), conversion (including liaison with product growth), retention/CRM and reactivation by building a repeatable, sustainable & defensible growth machine.
- Use the data to create customer personas, improve revenues and minimise costs and expenditures; create a culture of structured experimentation and iteration to drive growth
- Hire and develop a front line team to meet GROWTH business goals and requirements; build core talent capabilities around each of its sub-function namely User Growth, Conversion, Retention & Reactivation
- Drive maturity improvement in GROWTH function's execution and performance management via data-based decision making
- Navigate smoothly across multiple teams (product, marketing, tech, etc.) within the organisation to drive cohesiveness and enable a - one team- positive working culture
Experience, Skills & Knowledge :-
- Seasoned professional out of which minimum 3+ years of demonstrated experience of GROWTH function ownership and scale in a consumer tech startup
- Customer centricity focus and ability to bring - voice of customer- in decision making
- Leadership and team management experience
- Understanding the different types of customer acquisition channels - including paid and owned media as well as earned media (PR, word of mouth, organic SEO)
- Entrepreneurial mindset with ability to hustle and sharp business acumen
- Exceptionally curious, bold thinker, applying outside-in thought leadership to reimagine ways of performing work - with a passion for inventing and simplifying
- Ability to assess and mitigate risk, forecast both long and short-term outcomes, and navigate scenarios in B2C business environment
- Ability to communicate across multi-cultural and experience levels, internal & externally
- Analytical rigour i.e. should prefer data to challenge status quo, engage mind, direct hypothesis- driven thinking and structure complex issues.
This wellness platform is revolutionising primary health and wellness in India.
What you will do:
- Getting things done as per the requirement of the team
- Coordinating with different stakeholders and ensuring timely delivery of curriculum deliverables
- Organizing, modifying and updating existing workflows
- Setting up and fixing operational processes which are not functional
- Ensuring quality assurance is in place for all deliverables
Desired Candidate Profile
What you need to have:- Operational experience in any industries (Preferably start-ups)
- Strong Academic background (Mass communication/Lit/Mass media/Journalism)
- 1-2 years of experience
- Strong sense of ownership for work
- Innovative Mindset
- Flexibility, perseverance, empathy and being graceful under pressure are important attributes to have/ develop
SLAY Coffee is India's best rated and fastest growing coffee brand with a vision to democratize great coffee experiences through technology & innovative customer experiences. With 3 core lines of business (SLAY Cloud for Online, SLAY Coffee Bars for Grab & Go and SLAY Packaged Coffees for home consumption), SLAY Coffee's core promise is sophisticated convenience at pocket friendly prices. The brand is 2-years old and currently has a footprint of over 150 locations across 8 cities.
Culture at SLAY:
Excellence is our North Star and our culture fuels this pursuit. We work together as a sports team-; each member is united by a common purpose and drives excellence by bringing their unique self to the team.
We aim to build and nurture a team that finds meaning and fulfillment in the work they do at
SLAY. If who you are and what you value is in alignment with what SLAY is and what we value, then the pursuit of excellence becomes meaningful.
The following principles guide us in our day to day working at SLAY:
1. Act with integrity and respect
2. Be passionate
3. Think long-term
Core Values :
Our core values define how we operate and bring about an alignment of purpose. We learn and get inspired from each other in strengthening these behaviors & skills both at an individual level and collectively at the Company level. New members are added to the team and existing team members are rewarded and developed based on these values.
1. Customer First
a. Always solve for the customer, not for self or the Company
b. Understand customers and markets deeply
2. Courage:
a. To think big, act without fear and voice your opinion.
b. To question the status quo- go beyond rules and hierarchies.
c. To act in the best interest of the customer and company, even if it calls for going outside your comfort zone
d. To be transparent and open; we have nothing to hide
3. Ownership:
a. Act with authority to drive results
b. Prioritize action over discussions
c. Collaborate independently across teams
d. Communicate proactively, eliminate the need for follow ups
4. Curiosity
a. To push the boundaries and innovate
b. To never settle for less
c. To make mistakes, learn, don't repeat
d. Trust data over opinion
Beyond the salary (and great coffee!)
- Freedom to test out any idea in your function or outside of it.
- Gender-neutral policies
- Free Books Program- buy any book that you would like to read for the company library. The Company pays for it.
- 25% of your time can be devoted to the causes you care about. (Pursue your passion or hobby)
- Exclusive talks & insights from the experts for the growth & development of our team
- Full tuition fees sponsorship for Baristas
- Family support programs for Baristas
Opportunity:
As a Sr. Manager in SLAY's Digital Growth team, you will own the strategy and execution of all growth initiatives on all digital platforms.
Your Boss:
You will work directly with the Head of Growth who manages growth across channels and platforms. This position is being hired for. In the interim, you will report to our Co-Founder.
Your Team:
You will collaborate with business teams to develop growth strategies, creative teams to develop impactful copy/creatives, external partners to set up and manage specific projects/campaigns.
Key Result Areas :
- Drive customer acquisition & retention.
- Strong experience with driving growth on platforms including Facebook, Instagram, Google suite including Youtube and familiarity with emerging platforms.
- Experience with driving own sales channel growth including driving App installations and business through Web, App and other own platforms
- Grow the brand on the 3rd party sales channels with a key focus on improving funnels and cohorts
Your role requires knowledge and demonstrable experience of: Previous work experience 5+ years handling performance / digital marketing. Experience working with a high growth startup / brand would be strongly preferred.
Next Steps:
If you wish to explore this opportunity further,
1. Send us a copy of your latest resume
2. A quick note on what excites you about working with SLAY. You can do this as an audio file, video file or a simple write up as well.
3. We will schedule one to one interactions with your potential boss, team members and peers.
1. You will be responsible for accelerating the growth (Reach, Activation, Engagement, Retention and Revenue) through the use of metrics and game-changing marketing strategies and technologies.
2. You will be evaluating platform traffic, customer usage, and other data to better understand customer engagement and conversion rates.
3. Analyse large sets of user data to identify user cohorts that convert well and collaborate with the performance marketing team to acquire more of these users
4. You will specialize in creating content, developing new growth programs, testing, and executing these programs.
5. You will be experimenting aggressively with copy, visuals, messaging to each user segment and scaling what works.
6. Conduct primary user research to understand blockers in the product flow to conversion, as well as get feedback on messaging, value propositions and visuals.
7. You will manage communication across our community groups such as (FB, Instagram, Sharechat, Telegram and Twitter) which includes posting, replying to comments, and answering queries.
8. You will identify opportunities for and carve out ownership for unique content.
9. You will partner with Product and Content teams to define an appropriate narrative that will accompany Lamamia as it is presented to various audiences.
10. You will be collaborating with other teams (Marketing, Sales and Product) in order to develop user journeys to implement effective marketing campaigns.
11. Together with the teams, you will create new work processes and constantly utilize technology to enrich Lamamia’s relationships with the users.
REQUIRED MARKETING SKILLS and TOOLS:
1. Analytics Tools (Google Analytics, Mixpanel, Amplitude, CleverTap, etc.)
2. Marketing Tools (Branch, Moengage, Webengage, marketo, customer.io and Ad Managers of Facebook, Instagram, Sharechat, Youtube, Google, etc.)
3. Community Building & Management (Messaging, Texting, Posting, emailing, etc.)
4. Copy writing, Content Creation, User Research, A/B testing, Brand building, PR.
5. Collaboration, Partnership, Teaming up
6. Customer Obsession, Growth mindset, Learning attitude
7. Leadership Traits (Empathy, Self-motivated, Goal-oriented, Biased-To-Action, Taking ownership)
DESIRABLE EXPERIENCE and EXPOSURE:
1. Managing B2C go-to-market campaigns, preferably within an Ed-Tech company.
3. Demonstrated ability to analyze and distill data into actionable insights.
4. Excellent communication skills in order to interface with customers and collaborate in a cross-functional team environment.
5. Experience in market research and A/B testing.
6. Startup mentality where you’re ready to hustle in getting things done and take up different tasks when appropriate.
7. At least 1 year in a performance / growth / acquisition marketing role is a must. Previous experience in a product led company is a plus
Their technology and understanding of the mobile space allows them to lock-in on trends before others do; thereby allowing their customers to make better decisions and investments.
The company is founded by alumnus of tier one institutes including IIT Delhi and ISB, and the founders have experience across a range of sectors including Venture Capital, B2B Saas, and Analytics Tech.
What you will do:
- Developing and executing online and offline campaigns, including gamification, digital marketing, brand partnerships, on-ground activation, etc. to drive traffic
- Identifying, developing and optimizing growth channels to drive growth Layout and executing the ASO plan for the portfolio of Apps Analyse marketing data and user feedback (campaign results, conversion rates, traffic, etc.) to help shape future marketing strategies with the product team
- Providing inputs and expertise to drive efficacy of marketing activities (content development and optimization, advertising, etc.)
- Planning and executing initiatives to reach the target audience through different channels
- Working closely across teams to share ideas, feedback and present results
What you need to have:
- 4+ Years of experience
- Excellent analytical skills and skills to leverage data, metrics, analytics, and consumer behaviour trends to generate creative ideas
- Prior experience in ASO (organic growth)
- Experience working in a cross-functional team environment
- Awareness of different growth channels like Influencer Marketing, etc.
Disruptive Digital Healthcare platform
What you will do:
- Leading execution of high scale performance campaigns on multiple advertising platforms
- Exploring new channels for growth and leading their end-to-end execution
- Diving deep into data and using insights to identify opportunities for performance optimisation
- Experimenting continuously on creatives and design to drive ROI
Desired Candidate Profile
What you need to have:- Bachelor’s degree or Master's degree (from tier 1 college - IIT/NIT/IIM/XLRI/MDI/ Any other Tier 1 Colleges)
- 3+ years experience with 2+ years experience in digital marketing at a high growth app-based B2C organisation
- Strong quantitative mindset and data driven approach to digital marketing
- Expertise in excel-based data modelling and analytics tools
- Experience in handling mid to large scale monthly digital marketing budgets
- Hands-on experience in managing Facebook Ads, Google Ads at scale
- Experience in programmatic advertising is a big plus for this role
- Experience in understanding data using Google Analytics/ Mixpanel/ AppsFlyer or any other analytics or attribution tool
- Experience in cross-team collaboration, team management and agency management
Role
We are looking for a Growth hacker to join the core team. The role will start off as a strong individual contributor and later involve building the team as well as we scale. It will mean taking on full responsibility for driving revenue through ideas and actions that help meet brand, product and business objectives.
Key Work Areas
- Evaluate and enhance end-to-end customer experience across multiple channels and customer touch points
- Test and optimize marketing tactics for customer acquisition, retention and conversion rate optimization
- Manage, optimise and execute multi-channel marketing and retargeting campaigns
- Analyse own content stream to optimise content strategy
- Write crisp copy with quick turn-around time
- Optimise listing for e-commerce marketplaces
- Draw insights from product sales data for product portfolio optimisation
(Only Female Candidates Preffered)
About Proactive For Her
Proactive For Her is a women's healthcare early-stage start-up founded by Achitha Jacob (ex-HBS, DaVita and Kearney). A digital clinic for women, Proactive For Her, offers accessible, personalised and confidential healthcare solutions for women's out-patient health concerns across life stages - from puberty to menopause (https://www.proactiveforher.com/">https://www.proactiveforher.com/).
- Location: Bangalore
- Work hours: 9 am to 7 pm
- Full-time opportunity (Monday to Saturday)
Note: Saturdays will be work from home.
Qualifications
- Masters in Marketing / Business Administration or related field.
- You have prior experience in a similar role with a solid track record of success
Requirements
- You have strong experience in Growth Hacking, Social Media/ Viral Marketing, managing demand generation & the customer acquisition funnel and performance marketing.
- You have good knowledge of Campaign Management Tools (e.g., Active Campaign), and Web Analytics Tools (e.g., Google Analytics).
- You are highly goal driven and work well in fast paced environments
- You possess strong analytical skills and are comfortable dealing with numerical data
- Knowledge of SEO and PPC advertising methods
- You have excellent communication & interpersonal skills
- You are adept at building relationships and liaising with multiple stakeholders and thrive in matrix environments
Role
You will be responsible for taking a look at customer growth, acquisition, and activation. Furthermore, you are going to play a role in customer retention and up-selling (the process of selling existing customers additional products or services).
- Lead a team to create and implement strategic marketing initiatives across various marketing functions including performance marketing, events, social media marketing, product marketing and partnerships
- Create and implement the marketing plan in line with overall business objectives while striking a balance between longer-term strategic brand building activities, mid-term lead generation and nurturing, as well as quick wins to achieve targets
- Using data and analytics for decision making and measuring marketing effectiveness as well as creating a culture of structured experimentation and iteration to drive growth
- Ensuring consistent messaging that is aligned with the brand
- Building win-win relationships with new and existing partners
- Manage the marketing budget to drive sustainable bottom-line growth
Job description
Packaging Industry - Marketing Head
Qualification: Knowledge of Wooden Pallets/ Corrugation Industry is a must.
Job Responsibility
Marketing Head
1. Increase client base and send quotation to customer with regular follow-up.
2. Finding new big customers
3. Meeting clients and procuring orders
4. Carry out sales from leads given from INDIAMART.
5. Visit customer site for personal meeting and discussions.
6. Develop and maintain relationships with existing customers via meetings/ personal visits, telephone.
7. Candidate should provide professional and effective services to meet customer expectations
8. Client retention and client servicing and reviving lost inactive or lost accounts
9. Taking customer feedback and analyzing them for future improvements
10. Acquire more clients to grow business
Salary: INR 2,40,000 – 4,20,000 P.A. Incentives will be given for extra sales.
Industry: Packaging/Corrugated Boxes/Wooden Pallets
Employment Type: Permanent Job, Full Time
Must be well mannered, smart with good communication skills.
Education: High school or equivalent (Required)
Required Skills:
1) Knowledge of Computer
2) Good writing skills
5) Basic Knowledge of Corel Draw (preferred)
6) Ability to handle the back end work.
What you will do:
- Executing digital marketing strategies across channels including email, social media and display advertising campaigns
- Driving achievement of growth objectives like app installs, display, search, affiliates among others
- Improving the design, UX, traffic and content of the website
- Designing, building and maintaining organization’s social media presence
- Measuring and reporting performance of all digital marketing campaigns and assessing against goals (ROI and KPIs)
- Creating paid campaigns on social media platforms
- Identifying trends and insights, optimizing spend and performance of campaigns based on the insight
- Growing the lead volume at a sustainable cost
- Collaborating with internal teams to create landing pages and optimizing user experience
- Utilizing strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Managing agencies and affiliates
- Driving maximum ROI from campaigns
What you need to have:
- MBA/ PGDM from Tier-1/2 B-School and/ or B. Tech. from a Tier I college
- Analytical skills: Keen interest in evaluating product/market situations, analyzing raw data, and transforming it into actionable marketing strategies
- Demonstrate a positive, ‘can-do’ attitude
- Willingness to roll up your sleeves and get things done
- Strong business acumen and detail orientation
- Outstanding presentation skills
- Excellent problem-solving skills
- Knowledge in OKR, Agile
- Knowledge in Jira, CRM, Power BI
- Exceptional verbal and written communication skills
- 2-4 years of experience in Digital Marketing
- Prior experience in handling campaigns development in terms of digital along with ATL/ BTL channels
- Experience in handling Campaign Management on Google, Facebook, LinkedIn, Twitter etc.
- Experience in performance marketing and affiliate marketing
- Understanding of digital marketing platforms and passion for technology
- Ability to optimize CPC and CPL in an effective manner
- Ability to manage multiple projects with varying priority at one time to deliver results on time and under budget
- High level of integrity and dependability with a strong sense of urgency and results orientation
- Thorough knowledge of web analytics (e.g. Google Analytics, Web Trends etc.) and Google AdWords
Looking for a Product Head who will have full ownership for multiple areas of the product, including product roadmap and release planning. Responsibilities include listening to customers, creating business requirements, defining user stories, building prototypes, collaborating with the engineering team for product development, and ensuring the launch and adoption of these solutions. The detailed list of responsibilities are captured below:
- Own the strategy and roadmap for designated product areas. Be an advocate for the customer and keep a close eye on the competition and industry to build the roadmap in alignment with the long-term product vision.
- Plan and manage all stages of the product life cycle, from ideation to launch, adoption/growth, and sunsetting.
- Develop business cases for each product initiative to demonstrate customer need, feasibility, pricing, addressable and realizable revenues, competitive positioning, implementation plan, and support costs, etc.
- Work with the product design team to iteratively develop highly usable, intuitive, and pixel-perfect designs and prototypes.
- Collaborate with the sales and marketing teams to build a strong GTM strategy and be the spokesperson for the product within the industry by hosting webinars, events, etc.
- Mentor other junior product managers and product designers on the team.
- Lastly, but most importantly, work closely with the engineering team to build a repeatable and efficient process for product delivery including but not limited to backlog grooming, prioritization, and sprint planning.
-
Who is a good fit for this role?
Consider yourself a good fit for this role if you have these characteristics. Don’t worry if you don’t check every item on the list below. If you have the attitude to constantly challenge and upskill yourself, you might still be a good fit.
- Full product funnel ownership - You have 8+ years of product management experience for a consumer or B2B SaaS service, with multiple launches under your belt.
- Deep empathy for user needs - You love talking to users, and you have multiple approaches for understanding what matters to them and why.
- Ability to communicate effectively - You can clearly communicate with different internal stakeholders and external stakeholders. You are comfortable speaking the language of engineers on one end and customers, executives, or other business stakeholders on the other end. You thrive on ambiguity. You are as comfortable articulating vision and strategy as you are writing detailed product requirements.
- Attention to detail - You obsess about the smallest product details, from color to positioning and tone of language. You benchmark yourself against the best in the industry and aim to build the best. You are able to build systems that enable the team to maintain a high bar for quality.
- You ask and answer the right questions - You develop smart hypotheses and have a knack for designing research and experiments to prove them. You love data, and the know-how to interpret and think critically about results.
- Understanding of technology frameworks and concepts - You can work closely with the engineering team, to understand tradeoffs and make decisions around prioritization and scope.
- Team orientation - You go above and beyond to make your product and team successful, whether it’s filing bugs or organizing team offsite. You believe and understand that strong products are built by closely-knit teams. You are naturally inclined towards owning criticism and deflecting praise to the team.
What can you look for?
The opportunity to shape and build a product through its very early stages, a wide breadth of responsibilities, and an opportunity to challenge yourself every day. The product is one of the prominent solutions in the Indian geography and witnessing rapid adoption and growth across multiple world geographies including the US and Europe. You get the chance to collaborate with a highly skilled team with a good mix of experience and a can-do attitude.
We are
A fast-growing SaaS commerce company based in Bangalore with offices in Delhi, Mumbai, SF, Dubai, Singapore, and Dublin. Empuls works with over 1000 global clients. We help our clients in engaging and motivating their employees, sales teams, channel partners, or consumers for better business results.
Way forward
We look forward to connecting with you. As you may take time to review this opportunity, we will wait for a reasonable time of around 3-5 days before we screen the collected applications and start lining up job discussions with the hiring manager. We however assure you that we will attempt to maintain a reasonable time window for successfully closing this requirement. The candidates will be kept informed and updated on the feedback and application status.
at Into Wellness Private Limited
We are looking for Marketing Executive with a background on conventional Marketing as well some hands on knowledge on digital Marketing & Content Marketing.
Job Description
Marketing
1. Engage & Nurture -Top Gyms , Top Trainers ,Top Body Builders , Channel Partners ,Fitness Chains ,Customer Database through email campaigns, Whatsapp broadcast, Personal calling . Create communities & actively engage with the fitness ecosystem.
2. Enquiry Management - Generate qualified leads through marketing efforts.
3. Engage and coordinate with creative Design team ,Video & Photography team.
4. Create ,Consolidate & Maintain tools for presentation for Sales & business development Team and support the field sales team with required marketing material.
5. Create & Maintain database of all creatives, contacts & Content.
6. Engage with the existing customers & Work on measuring & Improving Customer Satisfaction ,Engagement ,Experience & Retention .
7. Market Research (Field & Online) – Tracking the competition very closely to identify the developments & Market trends .
8. Generate qualified leads through marketing efforts.
9. Gather Market Intelligence , Study Market requirement & Competition with respect to Pricing ,Product Range ,Offering , Strategy .
10 Devote 10% of the time for Sales to get exposure to ground realities and understand the Customer insight.
11. Candidate having Sales background to drive the conventional marketing role will be helpful.
Skills Required
1. Organisation & Planning skills -
2. Creativity
3. Communication Skills
5. Networking Ability
6. Multi tasking Ability
7. Ability to interface with multiple stake holders effectively
8.Ability to work under self imposed deadlines
9. Out of Box thinking
10. Willingness & readiness to Travel.
Candidate should have at least 2-3 years experience in developing marketing strategies and should have worked in Sales .Passion for sports & fitness will be an added advantage .
Designation - Marketing Executive.
Someone wanting and willing to work in high paced, deliverable driven work culture.
Job description
- Develop and lead the lead generation strategy
- Manage PPC campaign budget and continuously optimize for best results.
- Recruit and lead a team of paid search specialists to manage our different campigns
- Monitor the performance of our PPC accounts and plan out advertising campaigns based on seasonality, competitor activities, product availability, and more
- Analyze PPC performance across campaigns, accounts, website, and channels
- Maintain strong keyword lists to capture opportunities to the fullest
- Create PPC campaigns from scratch when new programs are launched
- Identify the need to create and modify landing page content for the best user experience, and generate keyword-focused content for the landing page
- Conduct A/B testings with ad copies, landing pages, images, and more
- Monitor the market trends for paid search
- Anything else as assigned
Come, join us on our journey to provide jobs to a million people by 2026
Basically, we believe that startup life isn't about functional silos. It's about solving problems. If you are a problem-solver who gets excited by the thought of cracking something new frequently, this is for you.
Who We Are?
Wishup is India's leading remote employee platform helping US-based businesses in building highly efficient remote teams. Founded in the year 2015 by IITM & IIMA alumni and with a clientele of some of the hottest startups in the US, Wishup is backed by marquee investors like Orios Venture Partners, Inflection Point Ventures, 500Startups, and we have been consistently rated as one of the most coveted places to work at.
We are witnessing phenomenal month-on-month growth and stand at a cusp of a revolution in the remote workforce industry. This is your chance to be a part of the revolution - we are inviting applications for our in-house position of Entrepreneur in Residence (EIR)
Work Responsibilities
- Lead, plan & execute new initiatives & projects
- Work closely with the founders in scaling up the organization
- Shaping the company's overall business strategy. Developing strategic plans and assessing company performance
- Responsible for assisting the Founders with developing, communicating, executing, and sustaining corporate strategic initiatives
- Building the new categories at Wishup and expanding the existing ones
- Conducting research and data analysis to inform business decisions
- Responsible for supporting all special projects needs of the Founders, acting as liaison with key stakeholders, analysis of market trends and internal performance, the analysis of data in collaboration with experienced data analysts, and the production of written reports and oral
What’s in it for you?
- Great Pay
- Be part of a 100x growth story - Wishup has grown 10x in the last 18 months
- High growth potential & impact - an early stage in Wishup’s journey
- Work from home (or anywhere), forever!
What are we looking for?
- Minimum 2 years experience in a Startup (B2B, SAAS, VC companies are preferred)
- Bachelor's degree for a Tier 1 institute (preferably IITs, BITS)
- Structured thought-process
- Experience in managing multiple priorities, administrative coordination, and logistics
- High Execution bias
- Creative problem-solving skills
- Well organized, detail-oriented, ability to multitask with great follow-up skills
- Impeccable communication skills
Job Prerequisites
- High-speed internet connection
- Laptop with integrated camera & a pair of headphones
- Quiet workspace
Company Reviews
https://www.glassdoor.co.in/Reviews/Wishup-Reviews-E1511572.htm?filter.iso3Language=eng">https://www.glassdoor.co.in/Reviews/Wishup-Reviews-E1511572.htm?filter.iso3Language=eng
Social Media Links
LinkedIn - https://www.linkedin.com/company/wishup-services/">https://www.linkedin.com/company/wishup-services/
Facebook - https://www.facebook.com/wishupnow/">https://www.facebook.com/wishupnow/
Twitter - https://twitter.com/wishupnow">https://twitter.com/wishupnow
Instagram - https://www.instagram.com/wishupnow/">https://www.instagram.com/wishupnow/
Training at Wishup
https://www.youtube.com/watch?v=6Uolgas0Uj4
Life at Wishup
https://www.youtube.com/watch?v=qHPMod_jzmA
A fast-growing SaaS commerce company
What is the role?
Looking for a Senior Digital Marketing Manager to be responsible for marketing strategy for the organization and to drive initiatives to improve SEO, performance ads and brand presence. Our ideal candidate is a blend of analytical and creative, passionate about driving metrics while also being very sensitive to brand and user experience, and distinctive at operating in highly collaborative and cross-functional settings. This role partners closely with our design, engineering, analytics, and broader marketing teams.
Key responsibilities
- Use data, cross-functional input, and best practices to build a plan for how to optimize the organization digital marketing efforts.
- Develop and maintain marketing performance dashboards. Create and manage implementation of analytics tracking requirements for SEO, performance ads, emailers and any other marketing initiative in the company. Draw insights using the data to enhance marketing performance.
- Work with marketing, engineering, and design to deliver data driven results on A/B tests, SEO, Google Ads, Linkedin Ads, email sequences and customer lifecycle marketing from lead generation to deal closure.
- Work with content creators to ensure content is distributed effectively, generates leads, and improves SEO objectives.
- Manage all ppc campaigns to drive lead generation with right metrics.
- Growth hacks and technical expertise in marketing with various tools like Google analytics, Hubspot, SEO tools, Adwords, Heatmaps etc would be required.
What are we looking for?
- Data-driven. You get deep into data to generate hypotheses, run experiments, and scale successful findings.
- Creative. You partner well with design and are excited about building novel things.
- Passionate about customers. You have deep empathy for users and are able to adapt how you communicate to best reach and engage your audience. You have excellent verbal and written communication skills.
- Organized. You are able to manage highly interdependent, complex projects and keep various work streams on track.
- Ambitious. You are eager to make an impact at orzanization. You thrive in a fast-moving, dynamic, hyper-growth environment and are able to operate fluidly between the 30,000-foot strategy level and the micro-detail to get things right.
- A team player. You are able to work with a range of disciplines to execute on your work and thrive seeing different points of view on an issue.
- 5-7 years of relevant work experience in digital marketing, growth marketing and analytics.
- Candidates from SaaS, top institutes like IIM/IIT/NIT/SpJain/NITIE/FMS will be preferred.
- Key skills required: Content marketing, On page and off page SEO, data driven, good knowledge of SEO tools and marketing analytics.
What can you look for?
Challenging opportunity, tough problems and a very good growth path. An excellent opportunity to work with a team of highly talented young professionals. We also offer a whole load of benefits to make your stay enjoyable with the organization.
We are,
A SaaS commerce company helping organizations enhance employee engagement by offering products in the area of employee engagement via Empuls, sales & channel incentive management via Compass, and loyalty & rewards management via Plum. We welcome you to explore the website to learn more about us.
Way forward,
If you find this role exciting and want to join us at Bangalore, India, then apply by clicking below. Provide your details and upload your resume. All received resumes will be screened, shortlisted candidates will be requested to join for a discussion and on mutual alignment and agreement, we will proceed with hiring.
Objectives of this Role
- Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
- Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration
- Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
- Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics
- Partner with email, performance marketing and web teams to design, test and evolve lead nurturing tactics.
Daily and Monthly Responsibilities
- Working in partnership with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets
- Conceptualize and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels
- Manage content and updates for customer and internal touch points, establishing budget guidelines, participating in events, documenting business processes, and providing additional sales support
- Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
- Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
- Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets
Skills and Qualifications
- Bachelor’s degree in marketing, business, or related field
- Excellent written and verbal communication skills
- Proven experience developing marketing plans and campaigns
- Strong project management, multitasking, and decision-making skills
- Metrics-driven marketing mind with eye for creativity
- Experience with marketing automation and CRM tools
Preferred Qualifications
- Master’s degree a plus
- Proficiency with online marketing and social media strategy
- Proven experience designing interactive applications and networking platforms
- Willingness and ability to travel
- Established press and media contacts
Category Manager should have worked in a Marketing role in the E-Commerce domain or Digital Services (Docter consultation platform).
Owning End to End for a category.
Assisting in Getting a brand on Board.
Taking care of Brand Representation on the platform mainly through Content.
Analyzing data to understand the performance of the Category and mapping it with respect to competitors.
Work with the sourcing team to make sure the important SKUs are always in stock.
Work with Brands to get the latest products/offers on our platform
2. Own ROI-driven pipeline coverage by scaling inbound channels and nurturing deals to grow revenues
3. Strategize & execute go-to-market to expand into international geographies starting with US & UK market
4. Execute ABM to drive upsells & cross-sells within the customer business
5. Build customer case studies and success stories to drive demand and enable Sales
Is this you?
1. Overall 7 to 15 years of experience with 3+ years of experience in driving growth for a company with a subscription based model, driving cross border sales
2. Experience leading, recruiting & growing a team of marketers
3. A kickass storyteller and communicator with strong negotiation and persuasion skills.
4. A knack for creating experiences that shape perceptions.
5. Adopt a ‘get shit done’ mindset and demonstrate leadership, initiative, and motivation.
Ideal profile
1. You are driven by the desire to scale sustainably
2. You have a good insight into organic and non-organic channels
3. You have an experimental mindset and are constantly running different types of experiments
to figure out a scalable channel to help us acquire users and customers.
4. Along with quantitative research and data analysis, you also love talking to customers on a regular basis to gather feedback and learn about different use-cases.
5. You have strong experience with Firebase & Google Analytics.
6. You understand product positioning and can craft a great content and communication
strategy to strengthen the brand.
Job Description:
This is an exciting opportunity to come and lead growth for a fast scaling start-up and create meaningful impact in the education space. It will be a truly global experience in driving growth for company across all major geographies - United States, Latin America, Europe, Middle East & Asia Pacific. And also a chance to work with a very diverse and motivated team at the company.
You will be reporting to the COO and will be assisted in the role with a team of your own and cross functional teams such as sales, learning, product & design.
Your responsibilities will include:
Business insights
You will be the custodian for the generation of all insights be it market research, consumer
Insights or competitive landscape. These will be the power behind everything we do.
Growth
You will be responsible for defining our growth strategy, coordinating and executing growth
plans, and optimising our funnel to meet revenue targets. Our ambitions are big and so will be the scale of this role - from our current 25000+ educators to 60 million globally.
We've listed a few things you'll be responsible for below, but it will also be your call to
determine which of these we should spend resources on and which we should not.
• Identifying target geographies and schools for each business
• Planning marketing initiatives to generate leads, using below
• Content (key medium)
• Events (key medium)
• Partnerships
• Digital/Performance marketing
• Product marketing
• Website and other internal channels
• Email campaigns
• Programs such as referral and affiliate
• SEO
Brand
While the immediate focus will remain to grow the business, eventually you will also help build the company brand and lead key initiatives for it.
Is this someone that looks like you?
- A hands-on marketing leader who absolutely loves their craft
• Experience: 7-15 years experience in driving demand in the B2B SaaS space
• Have used content as a key medium for demand generation
• Have a good handle on product, digital and performance marketing
• Both right and left brained - can think of creative ideas and alongside crunch numbers
• An exceptional communicator and can distill complexity and jargon into simple messaging our customers will resonate with
• We deeply value building the right culture at company, and these are a few things that we look for in each hire - Coach-ability, Curiosity, Ownership, Hustle and Humility