Performance Marketer

Job Title: Sr. Frontend Developer (Javascript)

Location: Remote Only

Experience Required: 4–6 years

Salary Range: 7L – 10L per year

About the Role:

We are looking for an experienced Sr. Frontend Developer with strong expertise in Javascript to join our remote team. The ideal candidate will have 4–6 years of hands-on experience in frontend development, with a focus on building responsive, high-performance web applications. You will work closely with cross-functional teams to design, develop, and implement user-facing features that align with business goals and enhance user experience.

Key Responsibilities:

• Develop and maintain scalable, reusable frontend components and applications using modern Javascript frameworks and libraries.
• Collaborate with UI/UX designers, product managers, and backend developers to deliver seamless user experiences.
• Optimize applications for maximum speed, scalability, and accessibility.
• Write clean, modular, and well-documented code following best practices.
• Participate in code reviews, sprint planning, and agile development processes.
• Troubleshoot, debug, and resolve frontend-related issues.
• Stay updated with emerging frontend technologies and industry trends.

Must-Have Skills:

• Javascript (ES6+)
• React.js
• React Native
• NodeJS (Node.js)
• SQL

Nice-to-Have Skills:

• Experience with state management libraries (Redux, Context API, etc.)
• Familiarity with testing frameworks (Jest, Cypress, React Testing Library)
• Knowledge of frontend build tools (Webpack, Babel, NPM/Yarn)
• Understanding of RESTful APIs and GraphQL
• Experience with version control systems (Git)
• Familiarity with CI/CD pipelines and deployment processes

Qualifications:

• 4–6 years of professional frontend development experience.
• Proven track record of delivering high-quality, production-ready applications.
• Strong understanding of responsive design, cross-browser compatibility, and web performance optimization.
• Excellent problem-solving skills and attention to detail.
• Ability to work independently in a remote environment and communicate effectively with distributed teams.

What We Offer:

• Competitive salary within the range of 7L – 10L per year.
• Fully remote work flexibility.
• Opportunity to work on innovative projects with a talented and supportive team.
• Professional growth and skill development opportunities.

Job Title: Sales Executive – HoReCa (Food Products)

Job Overview:

We are seeking a dynamic Sales Executive to drive business development within the HoReCa sector (Hotels, Restaurants & Catering). The role involves client acquisition, product demonstrations, sales generation, and building strong relationships with key decision-makers.

Key Responsibilities:

• Identify and acquire new clients within the HoReCa sector.
• Conduct sales meetings, presentations, and product demonstrations.
• Study and understand product benefits to match client needs.
• Organize trials, provide technical/culinary support, and convert into sales.
• Achieve monthly and quarterly sales targets through proactive lead generation.
• Conduct market research to explore new opportunities and trends.
• Coordinate with internal teams for smooth order fulfilment and client satisfaction.
• Prepare and maintain reports on sales progress and client interactions.

Requirements:

• Proven sales experience in HoReCa / food industry.
• Strong communication and relationship-building skills.
• Knowledge of food products/ingredients is preferred.
• Target-driven, self-motivated, and proactive.

Major Areas of Responsibilities

1. Strong fluency with Excel formulas and functions.

2. Strong analytical and data gathering skills.

3. Analyze financial data and create financial models for decision support.

4. Revenue analysis, strategizing for the growth of business.

5. Analyze past results, perform variance analysis, identify trends, and make recommendations for improvements.

6. Work closely with the accounting team to ensure accurate financial reporting.

7. Evaluate financial performance by comparing and analyzing actual results with plans and forecasts.

8. Guide the cost analysis process by establishing and enforcing policies and procedures.

Qualification

1. BE and Btech

2. MBAs are preferred

Skills

- Knowledge of Microsoft Excel, Word and Power Point.

- Great Analytical Skills 

Strong quantitative and analytical competenc

• Design, develop, test, deploy, maintain, and improve software and new user-facing features across Novo’s products and services.
• Drive technical decisions on a multi-functional, Agile team alongside product management, product design, and engineering.
• Optimize applications for maximum speed and scalability and analyze feedback from customers and internal teams to identify issues and improvement opportunities. 
• Champion a passion for engineering best practices such as code quality, linting, and testing.
• Ensure our software is reliable, extensible, maintainable, debuggable, secure, well-tested and performs well under load.
• Mentor junior engineers in all aspects of planning, development and testing.
• Stay engaged with latest technologies and evaluate strategies to keep the Novo technology stack up to date.

• 5+ years experience in a highly technical role at a hyper-growth startup or fast-paced company.
• Extensive background designing, developing, testing, deploying, maintaining, and improving software.
• Good understanding of Node.js & Javascript.
• Demonstrated ability to translate business goals and initiatives into technical requirements.
• Strong understanding of SQL database.
• Demonstrable experience architecting scalable and cost effective solutions to ensure and support customer growth.
• Experience mentoring junior engineers in all aspects of planning, development and testing.
• Strong understanding of system design and architecture.
• Interest in engaging with latest technologies and evaluating strategies to keep the Novo technology stack up to date.
• Excellent written and verbal communication skills with the ability to collaborate with both technical and non-technical teams effectively.

• Develop user-facing features, while building reusable code & libraries for future use
• Optimize application for maximum speed & scalability
• Ensure the technical feasibility of UI/UX designs
• Ensure that all user input is validated before submitting to the back-end

Experience

• 1-3 Years work experience in Frontend
• Experience working with libraries/frameworks like ReactJS, AngularJS, KnockoutJS, BackboneJS, DurandalJS, etc.
• Experience with common front-end development tools such as Babel, Webpack, NPM, etc
• Proficiency with HTML5, CSS3. Basic understanding of server-side CSS pre-processing platforms, such as LESS and SASS
• Proficient understanding of client-side scripting and JavaScript frameworks, including jQuery
• Good understanding of asynchronous request handling, partial page updates, and AJAX
• Basic knowledge of image authoring tools, to be able to crop, resize, or perform small adjustments on an image. Familiarity with tools such as Gimp or Photoshop is a plus.
• Proficient knowledge of cross-browser compatibility issues & ways to work around them.
• Proficient understanding of code versioning tool - GIT
• Good understanding of SEO principles and ensuring that application will adhere to them

As an early hire on the core team, you’ll work on shaping projects, big and small, over short three week sprints. We’re a small team, but we get a lot of features shipped. You would be responsible for driving full-stack projects from prototype to finished stage with a lot of autonomy and creativity. This is an exciting time to join the team. We've found solid early traction, have strong basic foundations and are pushing aggressively into some incredible new feature builds. We have a small team, so you can make an incredible impact on our product very quickly. 

Responsibilities:

• Own the design of the overall architecture of the web application
• Implement a robust set of services and effective APIs to power the web application
• Build reusable and manageable code and libraries for future use
• Optimize the application for maximum speed and scalability
• Translate UI/UX wireframes to visual elements
• Develop and handle well-functioning databases and applications
• Test software to ensure responsiveness and efficiency 
• Troubleshoot, debug and upgrade software
•  

Experience:

• Proven expertise in shipping features in Ruby on Rails. Strong background in Ruby on Rails, HTML, CSS, and JavaScript
• Strong experience in driving thought leadership and technical architecture
• Experience with mentoring juniors in the team

You are a fit if :

• You are a skilled coder. We need candidates with a strong history of shipping features in Rails with clean maintainable code. 
• You are a good communicator and a really good writer. Since we are async and remote most of our work is written. You'll need to be able to proactively communicate in concise, clear, simple writing.
• You are an expert project manager. You need to be able to break down a large, complex business deliverable into executable pieces that can be managed as individual user stories. You need to be able to keep a project on track and cut scope when needed.
• You don't need babysitting and are a Manager of One. We love people who have started companies or have freelanced in the past. You take ownership and take things across the finish line. Especially in our remote async approach, you'll need to be intrinsically motivated and keep your projects on track.
• You have strong business and product acumen. This job isn't just writing code, we solve real business problems for real people. That means you need to be able to look beyond the user story, have empathy for our end users, and solve real problems for them.

About Us:

We're solving a problem that 62% of Americans have

62% of Americans last year thought about starting a business. The #1 reason they didn’t was because they didn’t know where to start. Currents options are:

1. Going independent which is risky: no support or direction
2. Paying a franchise which is expensive:  franchises charge $100K+ fees to get started, take 10% of topline revenue, don't provide marketing support or technology

The market we're going after is bigger than e-Commerce

We’re disrupting the $2.3T franchise industry by removing the franchise fee and offering a tech-enabled franchise like product.

We’re starting with home painting where our biggest competitor is https://certapro.com/">CertaPro a $550M revenue franchise (1% market share) before quickly taking on https://www.neighborlybrands.com/our-brands/">Neighborly Brands as we expand categories (pest control, lawn care, etc.).

As we expand categories, our customer does not change

Our customer is an aspiring business owner, like https://www.linkedin.com/in/nicklaforest">Nick or https://www.linkedin.com/in/hardin-h-hawes-9ba6a72/">Hardin who doesn't care what type of business they start, as long as it is profitable. Our customers are not actually the one painting houses or completing roofing jobs, rather they are the one that hires people to do the job. Our customer has years of experience in sales and general management, which makes them suitable for any type of business — which is why as we expand to 100 categories, our customer does not change.

Our solution is an end to end platform to help you start, grow and run a business

Main Street is a combination of well-known technology platforms that provides an Uber-like simple experience in starting a business

• https://stripe.com/atlas">Stripe Atlas: Helping you incorporate and set up legal logistics for your business
• https://www.duolingo.com/">Duolingo: Learn a new skill (in our case it is about a specific type of business)
• https://www.shopify.com/online/ecommerce-solutions">Shopify: The operating tools to run your business
• https://www.womply.com/">Womply: A marketing stack to drive your customer

We're backed by top investors and built a world-class team

We're a seed-stage startup and have raised $10M+ from top investors including Greylock and Khosla. Our team previously worked at places like DoorDash, OpenDoor, Amazon, and OYO.