Growth Marketing - Content & SEO

The Marketing Associate is an enthusiastic & result-oriented individual with administrative duties in developing & implementing marketing strategies to increase awareness & adoption of the product. 

Job Responsibilities:

 ● Marketing content – Ongoing updates & communication of value proposition on a marketing website, online directories, external marketing channels, etc 

● Develop new & improve existing new user guides & documentation of the product features & capabilities 

● Implement product update email campaigns - ensure prompt and accurate communication & analyze campaign performance 

● Help in the execution of digital marketing strategies such as SEO, Social media marketing, Email Campaigns, etc 

● Conduct training webinars for existing customers to increase customer adoption & retention 

● MIS - pull data required to conduct business analysis, build reports, dashboards, and metrics to monitor performance

The Smart Fellowship is an offline workplace simulation that scouts, assesses and trains smart talent on behalf of 100+ companies. Our focus is on finding talent who, along with their technical skills, also can apply in-demand workplace skills like critical thinking, creative problem solving, emotional intelligence, and GenAI tools.

Our Client has appointed us to identify and hire a Customer Success Specialist

Short description of company: This is a freemium learning platform that provides top 1% curated content, certified micro-skill courses, paid learning opportunities, placement support, and flexible learning options through WhatsApp.

Company’s Vision: To make learning accessible, affordable, and engaging for millions globally by transforming scattered internet content into goal-driven, AI-powered courses. Empowering learners to achieve career outcomes through cutting-edge, AI-driven education.

Meet your Manager: Our founders bring deep expertise in product development and ed-tech innovation. One is a TEDx speaker passionate about disrupting traditional learning, while the other focuses on scalable AI solutions, driving our mission to build an AI-first company that empowers learners to achieve meaningful career outcomes.

Location: WFO (Mumbai, Maharashtra)

Salary Range: INR 4 LPA to 6 LPA

The best part about this role: 

• You’ll take ownership of the entire learner journey, making a tangible impact on student outcomes. 
• As the voice of the brand, you’ll build meaningful relationships with learners and drive customer satisfaction, all while being part of a mission-driven team recognized as a Top 20 AI Startup by Google.
• If you’re selected, the company will also fully sponsor your participation in The Smart Fellowship - a 40-hour, simulation-based training that’s helped 50,000+ professionals build essential skills for career success - like creative problem-solving, workplace communication, critical thinking, and using GenAI tools at work.

You will be responsible for these Key Responsibility Areas (KRAs):

• Learner Journey Management: Own the entire user lifecycle, from onboarding to ongoing support, ensuring a seamless and rewarding learning experience that prioritizes seriousness and intent.
• Personalized Communication: Act as the voice of the company, engaging with learners through calls, chats, and emails, addressing their needs with empathy, clarity, and problem-solving skills.
• Performance Excellence: Meet and exceed key metrics, including user satisfaction, response times, and resolution rates, consistently raising the bar for service quality.
• Relationship Building: Go beyond basic support to build deep, meaningful relationships with learners, fostering long-term loyalty and brand advocacy.
• Career Success Support: Assist learners in achieving their career goals through personalized guidance, insights, and proactive support, becoming a trusted advisor in their professional journey.

Your Key Performance Indicators (KPIs):

• Learner satisfaction and retention rates.
• Response time and resolution rates for learner queries.
• NPS (Net Promoter Score) and positive learner feedback.
• Recommendation rates and repeat engagement metrics.

Who We’re Looking For:

• 1-2 years of experience in customer success, or a similar customer-facing role.
• Strong communication and interpersonal skills, with the ability to handle high-intent conversations.
• Proficiency in MS Excel and CRM tools.
• Detail-oriented mindset with a passion for helping others succeed and a proactive approach to problem-solving.
• A serious, solution-focused attitude with a commitment to delivering outstanding user experiences.

Strategy Development:

• Develop and implement a comprehensive social media strategy that aligns with our marketing goals.
• Identify target audiences and tailor content to specific platforms and demographics.
• Stay up-to-date on social media trends, best practices, and emerging technologies.

Content Creation and Curation:

• Create engaging and visually appealing content, including text, images, and videos.
• Develop a content calendar and ensure consistent posting across all platforms.
• Curate relevant content from external sources to share with our audience.
• Ensure all content aligns with brand voice and standards.

Community Management:

• Monitor and respond to comments, messages, and mentions across all social media channels.
• Build and foster relationships with our online community.
• Engage with influencers and other relevant accounts.
• Handle online reputation.

Analytics and Reporting:

• Track and analyze social media metrics to measure the effectiveness of campaigns.
• Generate regular reports on social media performance and provide insights for optimization.   
• Use social listening tools to monitor brand mentions and industry trends.

Campaign Management:

• Plan and execute social media campaigns to promote products, services, and events.
• Manage social media advertising budgets and optimize campaigns for maximum ROI.
• Collaborate with marketing and other teams to ensure campaign alignment.

Role: Head of Analytics

Location: Bangalore (Full time)

ABOUT QRATA: 

Qrata matches top talent with global career opportunities from the world’s leading digital companies including some of the world’s fastest growing startups using Qrata’s talent marketplaces. To sign-up, please visit Qrata Talent Sign-Up 

ABOUT THE COMPANY WE ARE HIRING FOR: 

Our client is offering credit card solutions for banks and financial institutions. It provides services like credit card design and onboarding, credit card authorization, payment processing, collections and dispute resolutions, credit card fraud detection, and more. They serve in the B2B space in the FinTech market segments.

POSITION OVERVIEW 

We are seeking an experienced individual for the role of Head of Analytics. As the Head of Analytics, you will be responsible for driving data-driven decision-making, implementing advanced analytics strategies, and providing valuable insights to optimize our credit card business operations, sales and marketing, risk management & customer experience. Your expertise in statistical analysis, predictive modeling, and data visualization will be instrumental in driving growth and enhancing the overall performance of our credit card business.

Responsibilities:

1. Develop and implement Analytics Strategy:

o Define the analytics roadmap for the credit card business, aligning it with overall

business objectives.

o Identify key performance indicators (KPIs) and metrics to track the performance

of the credit card business.

o Collaborate with senior management and cross-functional teams to prioritize and

execute analytics initiatives. 2. Lead Data Analysis and Insights:

o Conduct in-depth analysis of credit card data, customer behavior, and market trends to identify opportunities for business growth and risk mitigation.

o Develop predictive models and algorithms to assess credit risk, customer segmentation, acquisition, retention, and upsell opportunities.

o Generate actionable insights and recommendations based on data analysis to optimize credit card product offerings, pricing, and marketing strategies.

o Regularly present findings and recommendations to senior leadership, using data visualization techniques to effectively communicate complex information.

3. Drive Data Governance and Quality:

o Oversee data governance initiatives, ensuring data accuracy, consistency, and

integrity across relevant systems and platforms.

o Collaborate with IT teams to optimize data collection, integration, and storage

processes to support advanced analytics capabilities.

o Establish and enforce data privacy and security protocols to comply with

regulatory requirements.

4. Team Leadership and Collaboration:

o Build and manage a high-performing analytics team, fostering a culture of innovation, collaboration, and continuous learning.

o Provide guidance and mentorship to the team, promoting professional growth and development.

o Collaborate with stakeholders across departments, including Marketing, Risk Management, and Finance, to align analytics initiatives with business objectives.

5. Stay Updated on Industry Trends:

o Keep abreast of emerging trends, techniques, and technologies in analytics, credit

card business, and the financial industry.

o Leverage industry best practices to drive innovation and continuous improvement

in analytics methodologies and tools.

Qualifications:

Bachelor's or master’s degree in Technology, Mathematics, Statistics, Economics, Computer Science, or a related field.

Proven experience (7+ years) in leading analytics teams in the credit card industry.

Strong expertise in statistical analysis, predictive modelling, data mining, and segmentation techniques.

Proficiency in data manipulation and analysis using programming languages such as Python, R, or SQL.

Experience with analytics tools such as SAS, SPSS, or Tableau.

Excellent leadership and team management skills, with a track record of building and developing high-performing teams.

Strong knowledge of credit card business and understanding of credit card industry dynamics, including risk management, marketing, and customer lifecycle.

Exceptional communication and presentation skills, with the ability to effectively communicate complex information to a varied audience. 

WORF FROM OFFICE!

Location : Noida/Chennai

Skill : Dot Net Developer            

§ Develop and support applications through all phases of the project life cycle, including Design, Development, Testing Support and Release Support

§ Having good hands-on experience in C#, .Net platform, MVC, SQL, PL/SQL

§ Required to develop applications using C# and .Net platform

§ Required to work independently with the customer and engage well with them

§ Good understanding of design principles and Object oriented programming

§ Develop Low level design documents

§ Responsible for coding, Developing test cases, unit testing and performing integration testing

§ Adhering to the schedule and scope of the project

§ Ensure to follow Technology and Process standards set for the project

§ Produce high quality technical deliverables for the customer

§ Interact with project lead to review Technical deliverables, Test cases and Test results

• Provide status updates to Project Manager

§ 4+ years of experience in Developing the applications/product using C# and .Net in Banking domain

§ Should have passion for technology and possess good learning skills

§ Should have Expertise in Classes, Session management, MVC, Paging, Java Script, JQuery, Web Application

§ Must be strong in OOPs Concepts and common design patterns

§ Should be experienced and have good knowledge in SQL, PL/SQL

§ Should possess excellent communication skills

§ Should possess excellent de-bugging, troubleshooting and problem solving skills

§ Should possess good client interaction skills and should be able to work independently with the client

• Should be proactive and self-initiated.

Android Developer Description

We’re looking for Android Mobile Application Developer who has solid knowledge of Android application’s life cycle, specially in modern mobile application. We need someone to build the native applications for Android using Java & Kotlin on Android Studio. You’ll need to create applications from scratch or configure the existing applications.

RESPONSIBILITIES:

Design and implement applications from initial concept, app architecture, and user interface to finished deliverable.
Implement new features, enhancements, and content of existing applications.
Good knowledge of Android SDK, different versions of Android, and how to deal with different screen.
Create and update re-usable code libraries to streamline app development cycle.
Contribute to all phases of the product development: design, develop, test, maintain and improvise.
BASIC SKILLS:

Good communication and interpersonal skills.
Strong knowledge of current Android development languages (Java & Kotlin).
Ability to manage multiple projects at a time.
Flexibility and eagerness to identify, learn, and use new and changing technologies.
Self confident and enthusiastic.
Job Types: Full-time, Regular / Permanent, Contractual / Temporary, Internship

Salary: ₹11,000.00 - ₹18,000.00 per month

Schedule: Day shift


Industry: Software Development


COVID-19 Precaution(s):

Temperature screenings
Social distancing guidelines in place
Sanitising, disinfecting, or cleaning procedures in place

We are looking for a Big Data Engineer with java for Chennai Location

Location : Chennai 

Exp : 11 to 15 Years 

Job description

Required Skill:

1. Candidate should have minimum 7 years of experience as total

2. Candidate should have minimum 4 years of experience in Big Data design and development

3. Candidate should have experience in Java, Spark, Hive & Hadoop, Python 

4. Candidate should have experience in any RDBMS.

Roles & Responsibility:

1. To create work plans, monitor and track the work schedule for on time delivery as per the defined quality standards.

2. To develop and guide the team members in enhancing their technical capabilities and increasing productivity.

3. To ensure process improvement and compliance in the assigned module, and participate in technical discussions or review.

4. To prepare and submit status reports for minimizing exposure and risks on the project or closure of escalation

Regards,

Priyanka S

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Responsibilities:

• Identifying the different bugs in new & existing product lines by following the company's processes.
• Isolating bugs i.e. finding steps to reproduce for identified bugs.
• Compiling the bugs in a database or in given documents with a precise description of the encountered issues so they can be easily identified and reproduced.
• Respecting the planning and the deadlines.
• Follow-up of the versions from scratch to end of project.
• Maintain and develop the existing Automation suites (API/UI)

What we're looking for?

• At least 2 year of experience in software testing
• Ability to work and coordinate with the team on projects
• Knowledge and hands on experience in QA methodologies and tools is preferred
• Strong analytical and observation skills
• Enthusiastic and highly organised
• Excellent written and verbal communication skills
• Comfortable with at least one of Java, Javascript, Ruby
• Worked on UI automation using Selenium Webdriver. Preferably WebdriverIO/Protractor/Puppeteer
• Familiar with API automation using either Postman/Restassured
• Working knowledge of Jmeter or similar Performance testing tool is a plus