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Craft My Plate
Craft My Plate cover picture
Founded :
2023
Type :
Product
Size :
20-100
Stage :
Bootstrapped

About

India hosts 25M+ events every year, but ordering food is still a nightmare—unreliable vendors, inconsistent pricing, and no seamless way to book catering. We’re fixing this."

Craft My Plate is a vertically integrated food marketplace where customers can instantly customize menus, place orders, and get it delivered conveniently —without dealing with vendors.

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Craft My Plate is a vertically integrated food marketplace designed to make large food ordering hassle-free. Customers simply select and customize menus—without worrying .By ensuring consistent quality, transparent pricing, and seamless delivery.

Connect with the team

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Yashwanth Kalimi
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Ram Praneeth Reddy
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Pulkit Pandey

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Jobs at Craft My Plate

Craft My Plate
at Craft My Plate
2 candid answers
3 recruiters
Yashwanth Kalimi
Posted by Yashwanth Kalimi
Hyderabad
1 - 5 yrs
₹4L - ₹10L / yr
Content Writing
Content Strategy
Creative Writing
Search Engine Optimization (SEO)
Social Media Marketing (SMM)


Job Title: Content Strategist

Experience Required: Minimum 1 Year

Location: Hyderabad, Telangana, India

Employment Type: Full-time


About CraftMyPlate:

CraftMyPlate is India’s first food catering app, built to simplify how people find and order food for large events. Whether it’s a wedding, party, corporate event, or any bulk occasion, we connect users with the best catering services, food delivery boxes, and customized culinary solutions—all in one seamless platform. From intimate gatherings to grand celebrations, CraftMyPlate makes large-scale food planning effortless and delightful.


About the Role:

We’re looking for a creative and analytical Content Strategist who can think in stories and speak in scripts. If you have a flair for creating engaging video content and understand the pulse of online audiences, this role is for you. You'll collaborate closely with editors, graphic designers, and marketing leads to shape content that drives reach and impact.


Key Responsibilities:


  • Write compelling and platform-optimized video scripts (reels, explainers, ads, brand stories).


  • Work with video editors and graphic designers to bring content ideas to life visually.


  • Research trends, formats, and insights to develop a strong content calendar.


  • Analyze performance metrics and audience feedback to continuously improve strategy.


  • Align creative outputs with campaign objectives and brand tone.


  • Conduct competitor audits and stay updated with evolving content trends.



Language Requirements:


Telugu and English – Mandatory (must be fluent in both spoken and written form).


Proficiency in Hindi is a plus.



Required Skills:


  • Minimum 1 year of experience in content strategy, scriptwriting, or digital storytelling.


  • Strong storytelling and copywriting abilities, with a keen understanding of attention-grabbing hooks.


  • Familiarity with visual storytelling, editing flow, and basic post-production knowledge (no hands-on editing required).


  • Good grasp of social media platforms, algorithms, and audience behavior.


  • Ability to multitask, manage timelines, and work in a collaborative creative environment.



Bonus Skills:


  • Experience in campaign ideation or brand storytelling.


  • Understanding of SEO or performance-based content creation.



To Apply:

Send us your resume, portfolio (especially video scripts or social content), and a short note about your approach to content that connects and converts.

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Craft My Plate
at Craft My Plate
2 candid answers
3 recruiters
Yashwanth Kalimi
Posted by Yashwanth Kalimi
Hyderabad
3 - 5 yrs
₹3L - ₹6L / yr
Retail operations
Sales and operations planning
Customer Service
Stakeholder management
Training and Development
+1 more

🧾 Job Title: Store Manager – ColorPlus (Raymond Group Franchise)

📍 Location: Sarath City Capital Mall (AMB Mall), Hyderabad

💰 Compensation: ₹3 – ₹6 LPA (Based on Experience)

🎯 Incentives: Monthly performance-based bonuses linked to sales & store KPIs

🕰️ Work Type: Full-time | 6-Day Working | Weekends Mandatory

👔 About ColorPlus:

ColorPlus, a part of Raymond Group, is one of India’s most trusted premium menswear brands. As a franchise partner operating in Sarath City Capital Mall, we are looking for a confident and proactive Store Manager who can run the store with ownership, drive sales, and deliver exceptional customer experiences.

🚀 Key Responsibilities:

🏪 Store Operations & Team Management

  • End-to-end ownership of store performance and profitability
  • Manage daily operations, ensure SOP compliance, and maintain brand standards
  • Lead and train a team of 3–5 executives; oversee scheduling, motivation, and grooming

📈 Sales Targeting & Execution

  • Plan and achieve monthly/quarterly sales targets
  • Track conversions, average billing value, and footfall data to optimize performance
  • Implement upselling, cross-selling strategies, and offer suggestions

💬 Customer Delight & Reputation Building

  • Build meaningful customer relationships and deliver a premium experience
  • Encourage and manage Google reviews, repeat customer interactions, and post-sale follow-ups
  • Personally handle escalations, special requests, and styling assistance

📣 Local Marketing & Innovation

  • Run WhatsApp broadcasts, SMS campaigns, and digital promotions using tools like Interakt or AiSensy
  • Collaborate with mall events team for on-ground campaigns
  • Identify festive/local opportunities to drive store traffic creatively

📦 Inventory & Merchandising

  • Maintain accurate stock, execute timely inward/outward movement, and avoid pilferage
  • Ensure visual merchandising and planogram adherence
  • Raise indent requests proactively based on trends and demand

🤝 Franchise & Brand Coordination

  • Maintain reporting to the franchise owner with sales dashboards and team updates
  • Coordinate with Raymond’s backend team for training, branding, and inventory
  • Align store performance with broader franchise goals

👤 Ideal Candidate Profile:

  • 3–7 years in fashion/apparel retail, with experience running a store independently
  • Strong team leadership, customer handling, and sales execution track record
  • Fluent in English, Hindi, and Telugu
  • Hands-on with retail tools: POS, Excel, WhatsApp API dashboards
  • Entrepreneurial, confident, and always looking for growth opportunities

💼 What You’ll Get:

  • Competitive fixed salary based on experience
  • Monthly sales incentives based on clear KPIs
  • Apparel discounts and growth opportunities in our multi-store network
  • Ownership of the store like it’s your own business
Read more
Craft My Plate
at Craft My Plate
2 candid answers
3 recruiters
Uday Kiran K
Posted by Uday Kiran K
Hyderabad
1 - 5 yrs
₹4L - ₹24L / yr (ESOP available)
User Interface (UI) Design
User Experience (UX) Design
skill iconFigma
Prototyping
Market Research
+5 more


CraftMyPlate is a fast-growing, innovative startup on a mission to transform the experience of placing large food orders. We aim to deliver seamless, scalable, and delightful food solutions for gatherings of 10+ people.

We move fast, think bold, and build with impact. 


We are seeking a talented Product Designer to join our design team and help shape the future of food tech through intuitive, user-centric experiences on our cutting-edge app. If you are passionate about impactful design and love working in a dynamic startup environment, we’d love to hear from you.

Role Description


This is a full-time, on-site position based in Hyderabad. As a Product Designer, you will collaborate closely with product managers, developers, and other stakeholders to create engaging and responsive user interfaces for both web and mobile platforms. Your role is pivotal in ensuring that our app delivers delightful and seamless experiences to our users.

Key Responsibilities

  • Translate user needs and business goals into high-quality, functional UI designs.
  • Conduct user research and usability testing to validate design decisions.
  • Create wireframes, prototypes, and mockups to effectively communicate design ideas.
  • Iterate on designs based on constructive feedback from team members and users.
  • Maintain design consistency while aligning with the brand identity across all platforms.
  • Collaborate with developers to ensure smooth and accurate implementation of designs.
  • Guide and mentor interns, offering feedback and support throughout their design process.
  • Work closely with the product team to design intuitive interfaces for mobile and web apps.

Required Skills and Experience

  • 1+ years of experience in UI/UX design.
  • Strong proficiency in design tools such as Figma or similar.
  • A compelling portfolio showcasing UI/UX projects, especially app design.
  • In-depth understanding of user-centered design principles and mobile-first design.
  • Ability to translate complex problems into simple, engaging design solutions.
  • Excellent communication skills with a proven ability to collaborate in cross-functional teams.
  • Keen attention to detail and the ability to manage multiple projects simultaneously.
  • Startup experience is mandatory.
  • Experience working with B2C companies is an advantage.
  • Prior experience in food, catering, or e-commerce industries is a plus.

Why Join Us?

  • Be part of a fast-growing startup offering competitive compensation.
  • Collaborate with a passionate team dedicated to delivering exceptional user experiences.
  • Enjoy opportunities for personal and professional growth in a dynamic work environment.
  • Make a meaningful impact by designing products that redefine how events are experienced.
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Craft My Plate
at Craft My Plate
2 candid answers
3 recruiters
Yashwanth Kalimi
Posted by Yashwanth Kalimi
Hyderabad
3 - 30 yrs
₹6L - ₹30L / yr (ESOP available)
Menu Engineering
Product costing
Pricing Strategy
kitchen Operations Managment
User experience management
+6 more


About Craft My Plate

Craft My Plate is on a mission to transform how people plan and enjoy food at small to mid-sized gatherings.Our dynamic platter system lets users customize menus, adjust for guest count, and receive high-quality convenience on-time.

With strong early traction, a scalable ops model, and a category-defining product, we are building the most loved brand in the bulk food delivery space.


Role Overview

As our Culinary Product Lead, you will drive the vision, structure, and execution of the core operations. t’s a strategic and operational product role that combines customer satisfaction, pricing logic, kitchen coordination, and its operations. You’ll translate customer needs into delightful, scalable platter offerings, and ensure that what we promise is what we deliver — efficiently and profitably.

This role sits at the intersection of product, culinary, and operations, working with the founders, kitchen team, data analysts, and operations teams.


Key Responsibilities

🧠 Platter Design & Menu Innovation

  • Create modular platter structures across cuisines (North Indian, South Indian, Pan-Asian, etc.) based on consumption trends, price brackets, and guest count patterns.
  • Define item combinations that balance taste, texture, variety, and cost-effectiveness.
  • Regularly introduce new dishes, festive menus, and experimental platters while ensuring operational feasibility.

📐 Portion Planning & Pricing Strategy

  • Build logic for portion sizes per dish, per guest, and per meal occasion.
  • Develop scalable pricing structures that are intuitive for customers and profitable for the business.
  • Conduct competitive analysis across catering and dine-in menus to find sweet spots in price-value.

💸 Food Costing & Profitability

  • Work with procurement and kitchen leads to map real-time ingredient costs.
  • Continuously improve Gross Margin per platter through smart substitution, waste reduction, and batch efficiencies.
  • Track and optimize per-order kitchen production cost vs customer pricing.

🔁 Customer Feedback & Menu Optimization

  • Set up a feedback loop to track post-delivery satisfaction by item and platter.
  • Analyze cuisine-wise drop-off rates, reorder trends, and complaints to make menu decisions.
  • Own A/B testing of new dishes, customizations, and pricing packages.

🍳 Kitchen Collaboration & SOP Building

  • Work with the culinary team to document SOPs for plating, portioning, packaging, and delivery time prep.
  • Define how new dishes should be produced to ensure consistency across different chefs and time slots.
  • Standardize kitchen production playbooks across categories to reduce dependency on individual cooks.

📦 Fulfillment & Delivery Readiness

  • Collaborate with packaging & delivery teams to ensure platters are dispatched in a way that preserves quality and presentation.
  • Solve for real-world issues like gravy spillage, soggy items, hot/cold mix-ups, and last-mile timing.
  • Define item “deliverability” score during product design.

📊 Insights & Decision-Making

  • Use data from orders, costs, feedback, and ops to define what goes on the menu.
  • Build dashboards with analyst support for real-time menu performance tracking.


Ideal Candidate

  • 3 – 8+ years of experience in F&B innovation, culinary product strategy, or kitchen operations
  • Strong understanding of menu design, item selection, and cost-volume-profit analysis
  • Has worked closely with chefs or kitchen teams in high-volume environments (cloud kitchens, catering, QSR, or hospitality)
  • Passionate about food — understands flavor, customer preferences, and product-market fit for meals
  • Analytical thinker who loves solving taste-cost-ops tradeoffs with scalable systems
  • Comfortable rolling up sleeves to walk the kitchen floor, try the food, tweak the portions, and talk to delivery staff


Bonus Points For

  • Experience in startups or early-stage ventures
  • Exposure to delivery-first businesses (Zomato, Swiggy, cloud kitchens, etc.)
  • Culinary education or professional kitchen exposure
  • Working knowledge of cost sheets, food costing software, or ERP tools


What You’ll Get

  • A seat at the table to define what India eats during life’s most memorable moments
  • Opportunity to work across disciplines — food, tech, logistics, and design
  • Competitive salary with potential for equity (ESOPs)

• Fast-paced, execution-first culture with direct access to the founding team

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Craft My Plate
at Craft My Plate
2 candid answers
3 recruiters
Yashwanth Kalimi
Posted by Yashwanth Kalimi
Hyderabad
3 - 7 yrs
₹8L - ₹30L / yr (ESOP available)
Negotiation
Inside Sales
Business Development
Customer Relationship Management (CRM)
Effective communication
+5 more

Craft My Plate is a fast-growing food tech startup revolutionizing the bulk food delivery and catering industry. Based in Hyderabad, we specialize in artisanal catering, creating customized culinary experiences that transform events into unforgettable moments. With a focus on personalization, attention to detail, and culinary excellence, every dish we craft is a work of art.

We are looking for an experienced and results-oriented Sales Manager to lead and manage our sales team. This role requires a strategic, proactive professional with a strong track record in revenue generation, team building, and process optimization—especially in startup environments.

Role Summary

As a Sales Manager, you will be responsible for building and mentoring a high-performing sales team, optimizing processes, and driving revenue growth. You will develop and execute sales strategies that align with Craft My Plate’s vision, ensuring scalable success in a fast-paced, dynamic industry. This is a full-time, on-site position based in Hyderabad.

Key Responsibilities

Team Leadership

  • Build, guide, and mentor a self-driven sales team aligned with company goals
  • Provide continuous guidance and support to team members for skill development
  • Identify hiring needs and execute recruitment strategies to build a strong sales force

Strategic Sales Execution

  • Regularly assess and refine sales strategies to optimize long-term revenue growth
  • Stay updated on industry trends to enhance sales efficiency and time management
  • Ensure alignment of sales efforts with business objectives to drive consistent growth

Process and System Optimization

  • Continuously evaluate and improve sales processes to minimize errors and enhance efficiency
  • Utilize CRM tools and sales analytics platforms to track performance and provide feedback
  • Establish clear workflows and reporting structures to ensure accountability

Performance Management

  • Define, monitor, and analyze key performance indicators (KPIs) to measure team success
  • Proactively address challenges and implement solutions to ensure sales targets are met on time

Qualifications

  • Minimum 3+ years in a sales management role, with mandatory startup experience
  • Proven ability to drive revenue growth and develop scalable sales processes
  • Strong leadership skills with the ability to build and manage high-performing teams
  • Proficient in CRM tools and sales analytics platforms for performance tracking
  • Excellent communication, negotiation, and interpersonal skills
  • Strategic thinker with a hands-on approach to problem-solving
  • Bachelor’s degree in Business Administration, Marketing, or a related field (preferred)

What We Offer

  • Competitive compensation package with performance-based bonuses
  • A fast-paced, dynamic work environment with rapid career growth opportunities
  • A culture of innovation, collaboration, and continuous learning
  • The opportunity to lead and shape a high-impact sales function in a growing organization

If you are passionate about leading a high-performing sales team in a fast-growing startup, we’d love to hear from you! 🚀

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