2. Own ROI-driven pipeline coverage by scaling inbound channels and nurturing deals to grow revenues
3. Strategize & execute go-to-market to expand into international geographies starting with US & UK market
4. Execute ABM to drive upsells & cross-sells within the customer business
5. Build customer case studies and success stories to drive demand and enable Sales
Is this you?
1. Overall 7 to 15 years of experience with 3+ years of experience in driving growth for a company with a subscription based model, driving cross border sales
2. Experience leading, recruiting & growing a team of marketers
3. A kickass storyteller and communicator with strong negotiation and persuasion skills.
4. A knack for creating experiences that shape perceptions.
5. Adopt a ‘get shit done’ mindset and demonstrate leadership, initiative, and motivation.
Ideal profile
1. You are driven by the desire to scale sustainably
2. You have a good insight into organic and non-organic channels
3. You have an experimental mindset and are constantly running different types of experiments
to figure out a scalable channel to help us acquire users and customers.
4. Along with quantitative research and data analysis, you also love talking to customers on a regular basis to gather feedback and learn about different use-cases.
5. You have strong experience with Firebase & Google Analytics.
6. You understand product positioning and can craft a great content and communication
strategy to strengthen the brand.
Similar jobs
• Crafting strategies for all Marketing teams, including Digital, Advertising, Communications and Creative
• Preparing and managing monthly, quarterly and annual budgets for the Marketing department
• Setting, monitoring and reporting on team goals
Job brief
• We are looking for a Head of Marketing who’ll lead all our marketing activities from
social media and digital campaigns to advertising and creative projects.
• Head of Marketing responsibilities include developing plans to help establish our brand,
allocating resources to different projects and setting short-term and long-term department
goals. If you’re a skilled Marketing strategist, able to inspire your team members, we’d
like to meet you.
• Ultimately, you will run our Marketing department in ways that promote higher
profitability and competitiveness.
Work Description:
• Craft strategies for all Marketing teams, including Digital, Advertising, Communications
and Creative
• Prepare and manage monthly, quarterly and annual budgets for the Marketing department
• Set, monitor and report on team goals
• Design branding, positioning and pricing strategies
• Ensure our brand message is strong and consistent across all channels and marketing
efforts (like events, email campaigns, web pages and promotional material)
• Analyze consumer behavior and determine customer personas
• Identify opportunities to reach new market segments and expand market share
• Craft quarterly and annual hiring plans
• Monitor competition (acquisitions, pricing changes and new products and features)
• Coordinate sales and marketing efforts to boost brand awareness
• Participate in the quarterly and annual planning of company objectives
Candidature requirements:
• Work experience as Head of Marketing
• Scaling experience from 0-1 in a similar startup preferred
• Experience running successful marketing campaigns
• Solid knowledge of web analytics and Google Adwords
• Leadership skills with the ability to set and prioritize goals
• Analytical mind
- Managing and overseeing the organization's e-commerce business efforts
- Identifying opportunities for growth within existing e-commerce accounts, and developing new Marketplace customers
- Heading the planning and execution of the marketing strategies to promote services to online customers
- Creating reports in the system to track product sales
- Leading development of tailored marketing campaigns
- Continually monitoring the campaigns in progress and optimizing as needed.
- Using data to create strategic plans
- Collaborating with a cross functional team to ensure technical capability to deliver, measure and optimize the success of e-commerce marketing campaigns.
- Creating comprehensive reporting on campaign performance that clearly communicates strength and weakness of each campaign.
What you need to have:
- Bachelor's degree in a quantitative, test-driven field or equivalent experience.
- B.Tech / B.E. preferred
- Minimum 3 years' experience in E-commerce marketing including responsibility for campaign development and strategy
- Thorough understanding of e-commerce marketing, including search engine optimization, keyword bidding and online tracking systems
- Proficient in Microsoft Suite
- Must have experience in Amazon Marketing Services (AMS), Search Engine Optimization (SEO)
- Must have worked in a fast paced startup
Measuring and reporting performance of all digital marketing campaigns and assessing against ROI and KPIs.
Identifying trends and insights and optimizing spend and performance based on the insights.
Brainstorming new and creative growth strategies through digital marketing.
Measuring experiments and conversion tests.
Collaborating with internal teams to create landing pages and optimising user experience. Evaluating end-to-end customer experience across multiple channels and customer touchpoints.
Identifying critical conversion points and drop off points and optimising user funnels. Collaborating with agencies and other vendor partners. Evaluating emerging technologies. Providing thought leadership and perspective for adoption where appropriate.
Managing the Inbound SDRs process from lead qualification to opportunity stage
About The Role:
Our dream Digital Marketer will be responsible for executing a variety of tasks, including keeping our paid channels up-to-date and running plenty of experiments. This role demands a lot of research and frequent troubleshooting. You will need strong problem solving skills in an area where answers are rarely obvious!
Typical Daily Duties:
- Manage active campaigns, test and optimise
- Conduct keyword research and create audiences for targeting
- Work on the copy and creatives for the ads independently or in conjunction with our designers (e.g. image ads, banners, videos, etc.)
- Track KPIs to assess performance and pinpoint potential issues
- Find new opportunities to improve results
- Stay up to date with PPC (Pay per click)
Requirements
- Keyword Analysis
- On-Page Optimization
- Off Page Optimization
- SEO Tools
- Site Analysis
- Google Search Console
- Local Business SEO
- Job Type: Full-time
- Experience: 3+ year (Preferred)
- Excellent client servicing skills
- Computer proficiency
- Ability to interact with varied cultures
- Energetic, Confident, and Motivated & Self- driven
- Working Days: Mon to Fri and 1st, 3rd and 5th Sat off
- Salary: Up to 25K
Digital Marketing Manager
at Cibirix
- Experience with tracking and improving critical KPIs on a dashboard.
- Content is going to be a huge part of our marketing efforts. Having experience in driving relevant traffic from content and measuring conversion and ROI from it is required.
- Strong understanding of how to drive relevant traffic from channels like Facebook, Instagram, Pinterest, search – both organic and paid.
- Practical experience with email marketing is a must. Proficiency with marketing tools & technologies like email automation, landing page design and instrumentation, and A/B testing are a must.
- Strong sense of product as you’ll be a key influencer in how the product shapes over time.
- Creative thinker, story-teller and problem solver with attention to detail.
- Bachelor’s degree, preferably a master’s degree is required.
- Hands on experience in the eCommerce domain, especially on the seller side.
- Understand how to build and nurture a community of users, advocates and influencers and use this to amplify the word of mouth for the product.
- Exceptional writing skills, ability to edit and proofread content for clarity, grammar and accuracy.
- Hands on experience or comfortable with any or all of the following: SQL, HTML, CSS, JavaScript or programming in any language is a strong plus.
- Any experience with data sciences and analytics, R or python.
- Knowledge of or experience with UI/UX, graphics design or product management.
- US education is a strong plus. All customers are in the US to having spent time there and cultural familiarity is helpful.
Marketing Executive
at Oneisok Information OPC Pvt Ltd
URGENT HIRING
MARKETING EXECUTIVE (At least 1-years' marketing experience is a must)
(We are hiring for Uttar Pradesh, Uttarakhand, Delhi, Haryana – We will recruit "one" marketing executive in each district)
Work Profile:
- Meeting with students, teachers, training institutes, job seekers, and IT institutes.
- Give presentations about our courses and campaign in schools, institutes, and colleges.
- Time to time follow-up and regular reporting on a daily basis.
- Enrol learners to the courses offered by us.
- Manage data on a regular basis and do proper engagement.
- Maintain client relations.
Eligibility:
- Must have at least 1-year of experience in Sales and Marketing. (Preference will be given to candidates with prior experience or networking in Education/EdTech sector)
- Must have good communication skills in English, Hindi, and your regional language.
- Must be a graduate in any stream.
- Must have a 2-wheeler with a valid driving license.
Benefits:
- Salary (Fixed) - From 10k to 35k with good incentive scheme.
- PF and ESI facilities.
- Annual appraisals.
- Travelling allowances (Rs. 3/km), beyond 10 km from your respective home location.
- Internal Job Posting (IJP) facility.
Working hours: 9 AM to 6 PM (Monday to Saturday)
Call or WhatsApp: 639.38.00.148
Email: atish[AT]hrms[DOT]oneisok[DOT]in
About Us
We are one of the most ambitious start-ups in Digital Learning, conducting digital courses with training and on paper 100% job guarantee. Visit https://www.dl.oneisok.com for more insight.
Vision
Provide the best, professional and digital education online, at lowest prices, and also free where possible.
Mission
No 10+2 passed person in India seeking employment remains unemployed, with our "job-guaranteed" courses.
**NOTE: THIS IS A DIRECT RECRUITMENT. NO CHARGES ARE INVOLVED.**
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Experience: 2 to 4 years
Skills: SEO, SMO, SMM, Email Marketing, Content Marketing, Content Publishing, Google Ads & Analytics.
Product: B2B, SaaS platform for Utilities and Energy
Location: Pune
For more details please: www.bynry.com