1. You will be responsible for accelerating the growth (Reach, Activation, Engagement, Retention and Revenue) through the use of metrics and game-changing marketing strategies and technologies.
2. You will be evaluating platform traffic, customer usage, and other data to better understand customer engagement and conversion rates.
3. Analyse large sets of user data to identify user cohorts that convert well and collaborate with the performance marketing team to acquire more of these users
4. You will specialize in creating content, developing new growth programs, testing, and executing these programs.
5. You will be experimenting aggressively with copy, visuals, messaging to each user segment and scaling what works.
6. Conduct primary user research to understand blockers in the product flow to conversion, as well as get feedback on messaging, value propositions and visuals.
7. You will manage communication across our community groups such as (FB, Instagram, Sharechat, Telegram and Twitter) which includes posting, replying to comments, and answering queries.
8. You will identify opportunities for and carve out ownership for unique content.
9. You will partner with Product and Content teams to define an appropriate narrative that will accompany Lamamia as it is presented to various audiences.
10. You will be collaborating with other teams (Marketing, Sales and Product) in order to develop user journeys to implement effective marketing campaigns.
11. Together with the teams, you will create new work processes and constantly utilize technology to enrich Lamamia’s relationships with the users.
REQUIRED MARKETING SKILLS and TOOLS:
1. Analytics Tools (Google Analytics, Mixpanel, Amplitude, CleverTap, etc.)
2. Marketing Tools (Branch, Moengage, Webengage, marketo, customer.io and Ad Managers of Facebook, Instagram, Sharechat, Youtube, Google, etc.)
3. Community Building & Management (Messaging, Texting, Posting, emailing, etc.)
4. Copy writing, Content Creation, User Research, A/B testing, Brand building, PR.
5. Collaboration, Partnership, Teaming up
6. Customer Obsession, Growth mindset, Learning attitude
7. Leadership Traits (Empathy, Self-motivated, Goal-oriented, Biased-To-Action, Taking ownership)
DESIRABLE EXPERIENCE and EXPOSURE:
1. Managing B2C go-to-market campaigns, preferably within an Ed-Tech company.
3. Demonstrated ability to analyze and distill data into actionable insights.
4. Excellent communication skills in order to interface with customers and collaborate in a cross-functional team environment.
5. Experience in market research and A/B testing.
6. Startup mentality where you’re ready to hustle in getting things done and take up different tasks when appropriate.
7. At least 1 year in a performance / growth / acquisition marketing role is a must. Previous experience in a product led company is a plus

About Lamamia Private Limited
About
Connect with the team
Similar jobs
Job description:
Key Responsibilities:
- Create well-researched and original technical content for blogs, websites, and articles
- Write clear, concise, and user-friendly content on technical topics
- Conduct basic keyword research and apply SEO best practices
- Optimize content using relevant keywords, meta descriptions, and formatting
- Collaborate with marketing and design teams to align content with strategy
- Edit and proofread content for accuracy, clarity, and consistency
- Stay updated with the latest trends in technology, SEO, and content marketing
Preferred Skills (Optional):
- Basic understanding of technical concepts (IT, software, web technologies, etc.)
- Familiarity with blogging platforms such as WordPress
- Basic knowledge of SEO tools (Google Keyword Planner, SEMrush, etc.)
- Understanding of digital marketing fundamentals
8+ years of experience in Brand Marketing, Brand Strategy, Creative Strategy, or Brand Leadership is Must.
Experience working on or scaling meaningful consumer brands (media/entertainment preferred)
Must have owned brand meaning, not just executed campaigns
Must have launched or scaled a brand platform, not only shows or campaigns
Prior ownership of earned media, social brand voice, and PR
Fluent Hindi is mandatory
Exposure to regional cultural contexts is a strong advantage
OTT experience is a plus
Need candidate from these Target Companies ONLY :
Netflix India
Spotify India
Hoichoi
Aha
TVF
Tata Tea
Surf excel
Fevicol
Amul
ITC
Asia Paints
Britania
CRED
Zomato
Dunzo
Swiggy
Meesho
Zepto
IPL Teams - Rajasthan Royals, RCB, CSK LSG, DC
- The business finance team will partner with the internal business stakeholders and drive decision support on finance issues. The primary purpose of the team is as follows:
- Business performance reporting: Develop reporting and dashboards of business performance metrics appropriate to different audiences
- Data analytics: Generate actionable insights based on historical trend analysis, variance from plan and deep dive of business key performance indicators
- Finance business partnering: Partner with the business stakeholders to identify, develop and implement action plans to improve financial performance
- Co-own TMRW planning and budgeting process along with the FP&A team
Ideal candidate attributes and experience:
- CA with 3+ years of experience in similar roles
- Strong Excel skills and ability to build dynamic models
Greetings from VEST Software
About VTEST
Founded in 2015 in Pune, VTEST (www.vtestcorp.com) is a pure-play Software Testing services firm based out of Pune, India registered in Atlanta, US and Melbourne, Australia and recognized with Great Place to Work & NASSCOM certified. VTEST works with clients across the globe and employs Manual and Automation Testers to implement best testing practices for all types of testing. Our testers work Remote or from VTEST and client offices across India and international locations.
We are seeking a skilled Manual QA Tester with Salesforce testing experience to join our QA team. The ideal candidate will have a strong foundation in manual testing methodologies along with hands-on experience testing Salesforce-based applications along with BDD/Gherkin syntax and excellent communication skills are essential for this role.
Job Skills: Manual_Salesforce Testing with BDD/Gherkin and AI usage.
Work Location: Work from Office - Viman Nagar, Pune
Work Mode: Hybrid (3 days in a week)
Qualifications: Any Graduate (Yes, at VTEST we accept ANY Graduate irrespective of Specialization, College, University. If you can TEST then apply to VTEST)
Years of Experience: 4 to 6 Years
Joining Availability - Immediate to 30 days
Required Skills:
- 4 - 6 years of manual testing experience with at least 2+ years in Salesforce application testing.
- Strong knowledge of Salesforce CRM (Sales Cloud/Service Cloud).
- Salesforce certification (e.g., Salesforce Administrator or Platform App Builder) is a strong plus.
- Proficiency in writing test cases, test plans, and understanding end-to-end business workflows.
- Experience with BDD frameworks (Cucumber/Gherkin) is mandatory.
- Worked on AI testing.
- Familiarity with Agile/Scrum environments.
- Excellent verbal and written communication skills – must be able to effectively articulate issues and collaborate with teams.
What You Will Do:
- Understand and analyze business requirements, functional specifications, and technical documentation.
- Design, develop, and execute comprehensive manual test cases for Salesforce and integrated applications.
- Conduct various types of testing – functional, regression, UI, integration, and system testing.
- Validate Salesforce configurations, customizations (Apex, Visualforce, Lightning components), workflows, and reports.
- Collaborate with business analysts, developers, and stakeholders to ensure quality deliverables.
- Participate in defect triage meetings and drive issues to resolution.
- Use tools such as JIRA, Zephyr, or similar for test management and defect tracking.
- Create and maintain test documentation, test data, and testing metrics.
VTEST is an Equal Opportunity Employer. As a policy, VTEST provides equal employment opportunities, without any discrimination on the grounds of age, color, disability, marital status, nationality, race, religion, sex, sexual orientation. VTEST strives to maintain a work environment that is free from any harassment based on above considerations.
Below are a few links for you to refer to and know more about VTEST, our employee-friendly policies, our work ethics, and standards to start with -
Website www.vtestcorp.com
LinkedIn https://www.linkedin.com/company/vtest/
Facebook https://www.facebook.com/vtestcorp
Instagram https://www.instagram.com/vtest_software/
Twitter https://twitter.com/vtestcorp
Position: PHP Full Stack Developer
Responsibilities:
- Develop and manage web applications.
- Collaborate with a team of developers to maintain a high-quality codebase.
- Troubleshoot and debug issues with web applications.
- Coordinate work with other internal departments.
Requirements:
- Strong experience with Core PHP, Codeigniter, MySQL, JavaScript, HTML5, and CSS.
- Minimum 1 year of experience in Full Stack ERP/CMS development.
- Familiarity with front-end technologies such as HTML5, CSS3, JavaScript, JQuery, AngularJS, etc.
- Strong analytical and problem-solving skills.
Additional Preferences:
- Male candidates and immediate joiners are preferred.
Compensation:
- Salary range: 3 - 5 LPA (Indian Rupees), based on knowledge, skills, and assessment.
Job Overview:
As a Software Engineer, you will work as part of a software development team and be responsible for
designing, implementing, and maintaining the back-end of fast-growing web/mobile applications.
You could be an ideal candidate if you have a Bachelor's degree in Computer Science from a reputed
college. You need to have expert-level programming skills in ReactJs and other related JS stack with a
deep understanding of Consumer experience. You should have experience working effectively in software
development teams ensuring tight deadlines are met. You should be passionate about writing elegant
code that solves meaningful real-life problems.
What will your role look like?
● Write well-designed, testable, efficient, and high-quality code in Javascript/React/Redux to
implement a modern highly responsive web-based user interface.
● Design (LLD & HLD) and architect technical solutions for the business problems of a large-scale
system.
● Prepare and produce releases.
● Enhance & maintain analytics and SEO of web applications.
● Contribute to all phases of the Software development lifecycle.
Roles and Responsibilities
Who are we looking for?
● B.Tech/M.Tech/MCA degree in Computer Science, Engineering or a related subject
● 2-4 years of relevant work experience
● Strong problem-solving skills, Computer science fundamentals, Data structures, and Algorithms
● Hands-on experience with Javascript - React, Redux, Thunk, Saga , webpack, NPM/Yarn,
Server-side rendering, Client caching, PWA, AMP etc.
● Solid understanding of frontend components like CSS3/SAAS, Material UI, Bootstrap etc.
● Experience working with Design tools like Figma/Sketch/Zeplin as a developer and implementing
the same in React
● Experience with all phases of the software development life cycle, best practices, and Agile
Software Development.
● Ability to work autonomously.
Solid knowledge and vast experience in Javascript, HTML5 and CSS3.
Previous exposure to Advanced JavaScript or Node.js or Vue.js or React.js framework experience would be an added advantage.











