Objectives of this Role
- Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
- Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration
- Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
- Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics
- Partner with email, performance marketing and web teams to design, test and evolve lead nurturing tactics.
Daily and Monthly Responsibilities
- Working in partnership with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets
- Conceptualize and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels
- Manage content and updates for customer and internal touch points, establishing budget guidelines, participating in events, documenting business processes, and providing additional sales support
- Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
- Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
- Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets
Skills and Qualifications
- Bachelor’s degree in marketing, business, or related field
- Excellent written and verbal communication skills
- Proven experience developing marketing plans and campaigns
- Strong project management, multitasking, and decision-making skills
- Metrics-driven marketing mind with eye for creativity
- Experience with marketing automation and CRM tools
Preferred Qualifications
- Master’s degree a plus
- Proficiency with online marketing and social media strategy
- Proven experience designing interactive applications and networking platforms
- Willingness and ability to travel
- Established press and media contacts

About Rachnaye Pvt Ltd
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Roles & Responsibilities:
We are looking for a Data Scientist to join the Data Science Client Services team to continue our success of identifying high quality target audiences that generate profitable marketing return for our clients. We are looking for experienced data science, machine learning and MLOps practitioners to design, build and deploy impactful predictive marketing solutions that serve a wide range of verticals and clients. The right candidate will enjoy contributing to and learning from a highly talented team and working on a variety of projects.
We are looking for a Lead Data Scientist who will be responsible for
- Ownership of design, implementation, and deployment of machine learning algorithms in a modern Python-based cloud architecture
- Design or enhance ML workflows for data ingestion, model design, model inference and scoring 3. Oversight on team project execution and delivery
- Establish peer review guidelines for high quality coding to help develop junior team members’ skill set growth, cross-training, and team efficiencies
- Visualize and publish model performance results and insights to internal and external audiences
Qualifications:
- Masters in a relevant quantitative, applied field (Statistics, Econometrics, Computer Science, Mathematics, Engineering)
- Minimum of 9+ years of work experience in the end-to-end lifecycle of ML model development and deployment into production within a cloud infrastructure (Databricks is highly preferred)
- Exhibit deep knowledge of core mathematical principles relating to data science and machine learning (ML Theory + Best Practices, Feature Engineering and Selection, Supervised and Unsupervised ML, A/B Testing, etc.)
- Proficiency in Python and SQL required; PySpark/Spark experience a plus
- Ability to conduct a productive peer review and proper code structure in Github
- Proven experience developing, testing, and deploying various ML algorithms (neural networks, XGBoost, Bayes, and the like)
- Working knowledge of modern CI/CD methods
This position description is intended to describe the duties most frequently performed by an individual in this position. It is not intended to be a complete list of assigned duties but to describe a position level.
Role Description
This is a full-time, on-site role in Chennai for a Senior Content Writer. We are a Software Company & you will be managing All Contents for Digital Marketing for Sciflare, not for our Clients, as a Senior Content Writer you will be responsible for Content for Social Media Marketing, Branding, Web Copies, Blogs, SEO, SEM, Lead Generation, Email Campaigns, and Demand Generation. Expected to possess a passion for writing in Tech, AI, Mobility, Blockchain, User Centric, SaaS and ability to generate exciting and compelling stories.
Skill Set
Research, Competitor Analysis, Tech Trends, Content Strategy, Content Structure & Styles, Expertise in Written English, Ability to come up with Compelling & Engaging Stories.
Responsibilities
- Conducting in-depth research on industry-related topics and writing original plagiarism-free content
- Writing creative captions for promos as well as social media.
- Analysing content marketing metrics and making changes as needed
- Collaborating with other departments to create innovative content ideas and assist the marketing team in developing content for advertising campaigns
- Recommending new content to address gaps in the company's current content
- Measure and improve content programs
- Review and implement process changes to drive operational excellence
- Work with design and web development teams to launch collateral
- Use search engine optimization (SEO) strategies in writing to maximize the online visibility of a website in search results.
- Manage tight turnaround times and contribute to campaign ideas.
- Keep up with the current trends and happenings to use that as an opportunity to create campaigns.
- Creative writing skills, as well as the ability to communicate and collaborate effectively
- Familiarity with digital marketing strategies
- Excellent written and verbal communication skills
- Ability to work independently and meet deadlines
- Experience in the IT/Software industry is a plus
- Bachelor's degree in English, Journalism, Communications, or related field
Life@Sciflare
- An exciting & lively workplace gives you the chance to work in an environment where you may unleash your creativity and inventiveness to the best extent possible.
- Work in a collaborative setting where your cooperative team contributes new perspectives to your objectives and forges strong bonds.
- Growth mindset: You are nurtured through each stage of your professional advancement by learning and unlearning new things.


#HiringAlert
We are looking "Senior Software Engineer - Angular " for Reputed Client @ Permanent Role.
• Experience: 4 - 7 yrs
Primary Skills
•4+ years experience in C#
•Minimum 2-3 years of experience in Angular 8 (2+) version with Type Script and JavaScript, HTML5, CSS3 and dotnet core
•Minimum 2-3 years of experience with Web API, Entity Frame work and Linq Queries
•Must have a good exposure on query writing and DB management for writing stored procedures/ user-defined functions
•Should be able to understand the Functional Specifications and Technical Specifications and develop the application as per the specification provided.
Secondary Skills
•Minimum 1-3 years of experience on UI development using Bootstrap and Responsive Pages
•Should have a solid understanding of the SDLC processes (Design, Construction, Testing, Deployment)
•Test Driven development using Nunit, Jasmine and Protractor
•Proven experience of delivering on-time and with quality
•Should have good unit testing skills to review his own development and identify all the defects and get it fixed before releasing the code
Desired Skills
•Should have experience in developing ERP applications or Database Intensive Data Entry applications.
•Been on a support role for a period of 2 years or more
•Hands on experience of configuration management and version maintenance
•Prior experience of working in the shipping domain
•Hand on experience in writing technical specifications
•Should have skills to quickly learn the Business Process and understand the overall project scope.
•Full stack developers with experience in Developing products with Angular and C# APIs, from ground-up will be a plus.
Location : Bangalore
- Ensure correct and timely reporting
- Collaborating with another department
- Create and give presentations
- Help managers in evaluating performance (e.g. writing reports, analyzing data)
- Understand each department’s (e.g. Marketing, Sales, QA, Development, PMs & Operations) daily processes and goals
- performance tracking; ensure regular monitoring and report on plan vs. actual performance
- escalate possible issues on time
- Present updates to senior management
- Assist with the management of the project life cycle from inception to final delivery sign-off
- Provide an active role and use critical judgment in the development of all project deliverables
- Assist Project Manager (PM) to ensure project requirements, standards, and documentation are followed
- Assist PM with reporting on the project status and health
About Us:
Bansal Classes in Chinchwad is a renowned educational institute specializing in IIT, JEE, and NEET coaching. We are seeking an experienced Marketing Executive to join our team and contribute to our mission of nurturing future leaders.
Job Description:
· Developing and improving marketing plans unique to different products and services
· Conceiving and improving existing marketing strategies
· Networking with suppliers, large contractors, partner organizations and other business stakeholders
· Conducting marketing research and analysis to produce relevant marketing information and evaluate trends
· Monitoring ongoing marketing campaigns and spending based on the budget allocated
· Creating and generating reports related to the key performance indicator (KPIs) of an ongoing marketing campaign
· Creating engaging and grammatically correct marketing collaterals
· Ensuring distribution of marketing materials
· Monitoring market trends and analysing customer activities to identify business opportunities
Requirements:
- Minimum of 3 years of experience in Marketing, preferably in the education sector.
- Excellent verbal and written communication skills.
- Empathy and the ability to connect with students and parents.
- Understanding of the IIT, JEE, and NEET coaching industry is a plus.
- Strong organizational skills and attention to detail.
- A passion for education and a commitment to the success of our students.
- The ability to handle marketing responsibilities effectively.

Skills Required:
- Must-Have: Java, Spring/spring-boot, Data structure, Algorithm
- Any 2 (Must) out of the below-mentioned list :
a. JPA/Hibernate
b. Messaging queue/Kafka/SQS/distributed message/SNS/JMS
c. NoSQL/Aerospike/Reddis/Cassandra
d. Microservices
Roles and Responsibilities:
- Technical design, implementation, deployment, and support.
- Partner with Business Analysts to review and implement business requirements.
- Perform development and unit testing, working closely with Business.
- Mentors and oversees the development of resources, including reviewing designs and performing code reviews.
- Ensure designs are in compliance with specifications
- Contribute to all phases of the development lifecycle
- Developing high-volume, low-latency applications for mission-critical systems and delivering high availability and performance
- Should have experience of working on Core Java/J2EE & OOPS concept
- Should be well versed with Spring/Struts & Apache Camel (OSGI Framework)
- Should have a good understanding of Hibernate and Other ORMs
- Should have an understanding of working on Web Service (SOAP/REST) and Maven
- Build tools such as Jenkins
- Caching Technique(Radis, Hazlecast, Aerospike)
- Database Knowledge - Oracle, MySQL

- Build efficient, testable, and reusable PHP modules
- Write all clean object-oriented PHP as well as efficient SQL
- Integrate features and improvements that can support our large-and-growing SAAS product.
- Take initiative and contribute to technical solutions, R&D.
- Contribute to internal tools/processes that help us manage the product and QA cycle
- Perform Unit testing.
- Opportunity to learn and work on interesting solutions like Application Scaling, Microservices, Batch Processing, Javascript frameworks like ReactJS.
- Keep abreast of new trends and best practices in web development
- Adhere to milestones assigned
Skills:
- Must require solid programming proficiency with Core PHP.
- Strong knowledge of OOPS and how to apply it in application code is a must.
- Basic understanding of front-end technologies, such as JavaScript, HTML5, and CSS3
- Familiarity with SQL databases and their declarative query languages.
- Exposure to designing and building APIs (REST/HTTP/Soap) is highly preferred.
- Understanding the fully synchronous behavior of PHP
- Experience with any MVC framework is an added advantage.
- Proficient understanding of software testing
- Understanding of code versioning tools, such as Bitbucket, Git is an advantage
- Understanding of product development environments and methodologies like Agile highly preferred
- Good problem-solving skills.
Desired Profile:
- Minimum 1.5 years of experience developing web applications and understanding modern PHP standards.
- The candidate should be willing to work with a startup/mid-size company.
- The candidate must love to code and must possess a thorough knowledge of web technologies.
- Motivated and ambitious to learn new technologies, grow as a leader in quick time.
- Good communication skills - must be able to explain work and provide answers in English


