Entrepreneur in Residence

Job Description

Marketing Executive / Marketing Manager

Department: Marketing

Location: Bangalore

About the Role

We are seeking a dynamic and results-driven Marketing Executive / Marketing Manager to lead channel marketing initiatives that drive partner engagement, enhance brand visibility, and support business growth. The role is responsible for planning and executing marketing campaigns aligned with the sales calendar, enabling the sales team with effective marketing collateral, and ensuring consistent communication with channel partners.

The ideal candidate will collaborate closely with Sales, Product, Design, and Leadership teams to build impactful marketing programs that improve partner participation, generate demand, and strengthen product adoption.

Key Responsibilities

Channel Partner Marketing

• Develop and execute marketing initiatives focused on engaging channel partners.
• Manage partner communication through WhatsApp, email campaigns, push notifications, newsletters, and other digital channels.
• Build and maintain a consistent communication calendar to improve partner awareness and engagement.

Campaign Planning & Execution

• Plan and execute marketing campaigns aligned with the sales and product calendar.
• Drive product launch campaigns, incentive and payout campaigns, seasonal promotions, and business initiatives.
• Monitor campaign performance and optimize campaigns based on engagement metrics and business outcomes.

Sales Enablement

• Create and maintain high-quality marketing collateral, including:
• Product brochures
• Sales presentations and pitch decks
• One-pagers
• Banners and promotional creatives
• Product FAQs
• Campaign communication materials
• Ensure the sales team has access to updated marketing assets that support customer acquisition and partner engagement.

Regional Marketing Support

• Partner with regional sales teams to execute localized marketing initiatives.
• Support field marketing activities, partner events, webinars, roadshows, and activation campaigns.
• Customize campaigns and collateral based on regional business requirements.

Cross-Functional Collaboration

• Work closely with Sales, Product, Design, Operations, and Leadership teams to ensure timely campaign execution.
• Gather feedback from sales teams and channel partners to continuously improve marketing effectiveness.

Reporting & Analytics

• Track campaign performance using predefined KPIs.
• Prepare regular reports on campaign engagement, partner participation, lead generation, and overall marketing effectiveness.
• Recommend improvements based on campaign analytics and business feedback.

Key Performance Indicators (KPIs)

• Campaign engagement and reach
• Partner participation and activation
• Lead generation support for the sales team
• Product campaign adoption
• Sales enablement effectiveness
• Timely delivery of marketing campaigns
• Quality and effectiveness of marketing collateral
• Regional campaign execution success
• Feedback and satisfaction from channel sales teams

Qualifications

Education

• Bachelor's degree in Marketing, Business Administration, Communications, or a related discipline.
• MBA in Marketing is preferred.

Experience

Marketing Executive

• 1–4 years of experience in marketing, preferably in B2B, FinTech, Financial Services, or Channel Marketing.

Marketing Manager

• 5–8 years of experience managing marketing campaigns, partner engagement, and sales enablement initiatives.

Required Skills & Competencies

• Strong campaign planning and execution capabilities.
• Excellent written and verbal communication skills.
• Experience managing email marketing, WhatsApp campaigns, and digital communication channels.
• Ability to create compelling marketing collateral and presentations.
• Strong stakeholder management and cross-functional collaboration skills.
• Analytical mindset with the ability to interpret campaign performance and recommend improvements.
• Excellent project management and organizational skills.
• Proficiency in Microsoft Office and Google Workspace.
• Experience with CRM and marketing automation platforms is preferred.
• Familiarity with Canva, Adobe Creative Suite, or similar design tools is an advantage.

Preferred Industry Experience

• FinTech
• Financial Services
• Wealth Management
• Investment Platforms
• Banking & NBFC

Success in This Role

A successful candidate will:

• Drive consistent engagement with channel partners through structured marketing initiatives.
• Execute high-impact campaigns aligned with business and sales objectives.
• Improve product awareness and partner participation.
• Enable the sales team with timely and effective marketing collateral.
• Support lead generation and revenue growth through strategic marketing programs.
• Build a scalable partner marketing engine that strengthens brand recall and business performance.

About the Organization: 

WeMakeScholars is an organization funded and supported by the Ministry of IT, Government of India under the 'Digital India Campaign'. We offer international education finance via scholarships and education loans, to study abroad aspirants. We are currently a 120 members team. Last financial year, we disbursed 2200 Cr in education loans to 8300 students across India.

We are looking for a PHP Developer who is keen to work in a startup environment esp. a product-based company. 

Job Overview:

We are hiring developers (from 0 to 10 experience) with relevant knowledge and experience with the development and deployment of large-scale cloud-native enterprise systems on PHP, REST APIs, Node Js, Flutter, AWS & MySql. 

About Tech Department:

• Our internal tech team is responsible for end-to-end in-house tech support which includes and is not limited to design, development & deployment. 
• We are continuously developing and improvising our products to enhance customer and team experience.
• As we are in the Fintech space, our team has to ensure the database security of the application.

Job Summary:

• Participate in full lifecycle development
• Work closely with product managers and UI/UX designers to analyze requirements
• Review peer code changes
• Make recommendations for design and implementation improvements
• Integrating the Frontend UI with Backend APIs.
• Design and implement APIs for web/mobile (both Android & IOS) applications.
• Work with the Product team in prioritizing development activities for weekly sprints

Experience & Skills Required:

• Prior experience- not mandatory 
• Ability to quickly learn - PHP, MySql, JQuery, Ajax, Git
• Have familiarity with- HTML, CSS, JS 
• Strong team player with an open mindset to learn new technologies and Knowledge of common SDLC.
• A passion for solving problems and providing workable solutions

Preference will be given to those with:

• Internships experience
• Worked on own projects 
• Experience in PHP, MySql 

Executive - Backend CRM / Spares / AMC

OFFICE LOCATION - Nerkundram, Chennai - 600107

A graduate (Male / Female)

• To Increase the business

• To Achieve AMC & Conversion Target

• To Participate in enquiries For AMC

• To Ensure AMC & Spares Sales Payment are Collected Timely

• Handling high-users

Roles and Responsibilities

Code, develop, design and architect features related to the existing application. We  expect you to own modules end to end and take pride in the work products you  ship.

Lead from the front, when it comes to delivering high quality work products. Serve as a mentor to the team members

Create and define performance metrics. Ideate, innovate and hack through the  existing systems to improve performance

Perform code reviews, set coding practices and guidelines within the team.

Make sense of the product specs, be nimble in getting the issues resolved. Be a thought leader.

Critical Functional Skills

Solid understanding and knowledge of Java/C/C++. You should understand the concepts of multithreading, I/O, messaging, instrumentation etc and their  implementation in Java/Any other ObjectOriented Language.

Proficiency in the implementation of algorithms and the use of advanced data  structures to solve problems in computing. A solid foundation in the principles of  computer science is desired.

Ability to write clean, modular, and loosely coupled code by the use of design patterns.

He/She should be able to break down and architect complex software systems. For example

BuildCars Availability Engine for Ola.

Strong decisionmaking ability

Deep expertise in at least one programming language & tech stack.

Substantial experience in building complex and scalable solutions.

Strong object oriented design skills, ability to apply design patterns, and an uncanny ability to design intuitive module and class level interfaces

The ability to do deep problem solving and build elegant, maintainable solutions to complex problems.

Experience leading multi engineer projects and mentoring junior engineers

Experience with full life cycle development in any programming language on a Linux platform

Comprehensive operational experience including, optimizations, deployments and tuning servers like apache/mysql/tomcat/solr

Prior experience in working with Agile software methodologies (XP, Scrum), TDD, and Continuous Integration(CI/CD) a plus.

Experience in building data driven web application design and development is a plus

Expert level experience in building a scalable, large and complex business application

.Experience Required

:Typically with an experience of 5+ years of development experience in a product  firm.

Must have lead, designed, architected and delivered at least 1 project in his previous assignments independently.

Minimum Qualifications Required

Btech/MS from a reputed Institute

Deep expertise with any or combination programming languages: Java, C++, C#, Ruby, Scala,

Go any object oriented high level proprietary or open source language with strong programming constructs. We are not skill specific but go by strength in  competencies Machine coding Single machine in memory program

Need a working code with functionality Readable and well designed code with right abstractions, separation of concerns,right design patterns

Performant code with concurrency and efficient data structures

Write test cases covering the happy path and edge cases

Problem Solving

Choose the right combination of data structures to solve the problem

Identify most edge cases for the problem

Identify opportunities of parallelism: utilizes multicore solutions where applicable

Design & Architecture

Distributed systems design and system interaction

Identify API signatures

LLD with class design

Solve for performance & availability

Need to generate sales and building good customer relationships with effective communication.

Regular customer feedback and reviews

account management experience specifically with a Market Research Agency or Online Provider  Candidate Requirements: • Bachelor's degree in related field or equivalent work experience • Candidates must have 6+ years of account management experience specifically with a Market Research Agency or Online Provider coming equipped with a demonstrated network and proven track record • Excellent and effective verbal and written communication skills in English • Knowledge of project management tools and concepts • Proficiency with MS Word & Excel Key Responsibilities: These include the following. Other duties may be assigned at the discretion of management in the context of the role: • Build effective, professional working relationships with our clients by providing them guidance and recommendations when appropriate • Drafting proposals & quotations for Quantitative projects as well as Qualitative projects • Planning projects and budgets i.e. work weeks estimates, operations capacity, gross profit, Cost estimation on operations • Collaborate with other Account Managers, Client Development personnel, Operations and Marketing on various corporate initiatives • Partner with Business Development and Alliances team to onboard new clients and partners • Report on key performance metrics   

Looking to fill 100+ positions with an MNC client.

Location: Bangalore

Experience: 3-5 years

Need Immediate to 15 days joinees

Initial 6 months will be payroll under the MNC's vendor after which it will be permanent with them (C2H)

Skills:

• Java, Selenium, Strong communication skills
• Need candidates who can join in 15 days or less

Primary/Essential Duties and Key Responsibilities:

• Proactively manage a portfolio of  customers once the implementation phase is completed
• Develop and build strong relationships with key customer stakeholders 
• Understand customers’ needs and priorities to optimize the use of the platform
• Identify new opportunities: up-sell, cross-sell, additional training
• Effectively communicate application features and product information for new releases and facilitate their adoption
• Be the voice of the customer and provide internal feedback on how we can better serve our customers
• Collaborate closely with various cross-functional teams (Product Management, R&D, Marketing and Sales) to drive better results
• Resolve billing and Support inquiries in a timely and productive manner
• Coordinate small customer projects

Required Qualifications: 

• Well-organized and excellent time management abilities
• Proven ability to collaborate and build strong relationships with customers especially at the Executive level
• Exceptional oral and written communication skills and attention to detail
• Minimum 4-5 years experience 

Travel Requirements: