
Sr Digital Marketer/ SEO & Content Writer
at A fast-growing SaaS commerce company
What is the role?
Looking for a Senior Digital Marketing Manager to be responsible for marketing strategy for the organization and to drive initiatives to improve SEO, performance ads and brand presence. Our ideal candidate is a blend of analytical and creative, passionate about driving metrics while also being very sensitive to brand and user experience, and distinctive at operating in highly collaborative and cross-functional settings. This role partners closely with our design, engineering, analytics, and broader marketing teams.
Key responsibilities
- Use data, cross-functional input, and best practices to build a plan for how to optimize the organization digital marketing efforts.
- Develop and maintain marketing performance dashboards. Create and manage implementation of analytics tracking requirements for SEO, performance ads, emailers and any other marketing initiative in the company. Draw insights using the data to enhance marketing performance.
- Work with marketing, engineering, and design to deliver data driven results on A/B tests, SEO, Google Ads, Linkedin Ads, email sequences and customer lifecycle marketing from lead generation to deal closure.
- Work with content creators to ensure content is distributed effectively, generates leads, and improves SEO objectives.
- Manage all ppc campaigns to drive lead generation with right metrics.
- Growth hacks and technical expertise in marketing with various tools like Google analytics, Hubspot, SEO tools, Adwords, Heatmaps etc would be required.
What are we looking for?
- Data-driven. You get deep into data to generate hypotheses, run experiments, and scale successful findings.
- Creative. You partner well with design and are excited about building novel things.
- Passionate about customers. You have deep empathy for users and are able to adapt how you communicate to best reach and engage your audience. You have excellent verbal and written communication skills.
- Organized. You are able to manage highly interdependent, complex projects and keep various work streams on track.
- Ambitious. You are eager to make an impact at orzanization. You thrive in a fast-moving, dynamic, hyper-growth environment and are able to operate fluidly between the 30,000-foot strategy level and the micro-detail to get things right.
- A team player. You are able to work with a range of disciplines to execute on your work and thrive seeing different points of view on an issue.
- 5-7 years of relevant work experience in digital marketing, growth marketing and analytics.
- Candidates from SaaS, top institutes like IIM/IIT/NIT/SpJain/NITIE/FMS will be preferred.
- Key skills required: Content marketing, On page and off page SEO, data driven, good knowledge of SEO tools and marketing analytics.
What can you look for?
Challenging opportunity, tough problems and a very good growth path. An excellent opportunity to work with a team of highly talented young professionals. We also offer a whole load of benefits to make your stay enjoyable with the organization.
We are,
A SaaS commerce company helping organizations enhance employee engagement by offering products in the area of employee engagement via Empuls, sales & channel incentive management via Compass, and loyalty & rewards management via Plum. We welcome you to explore the website to learn more about us.
Way forward,
If you find this role exciting and want to join us at Bangalore, India, then apply by clicking below. Provide your details and upload your resume. All received resumes will be screened, shortlisted candidates will be requested to join for a discussion and on mutual alignment and agreement, we will proceed with hiring.

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BUSINESS DEVELOPMENT REPRESENTATIVE (BDR) - APAC
Sales · Revenue
📍 Noida 🕐 Full-Time 🧭 2-5 Years
THE MISSION
We aren't automating scripts — we're deprecating the era of manual-heavy testing entirely. TestMu AI is building the world's first AI-native platform where Agentic Intelligence autonomously plans, authors, and self-heals the entire Quality Engineering lifecycle.
Drive aggressive outbound sales to expand TestMu AI's presence in the APAC region.
THE PILLARS OF IMPACT
🚀 1. Pipeline Generation (50%)
– Develop and execute targeted outbound strategies for APAC.
– Identify high-potential prospects and convert them to opportunities.
– Consistently meet and exceed monthly sales targets.
– Build and maintain a robust sales pipeline.
⚙️ 2. Sales Execution (30%)
– Utilize CRM tools to manage leads and track progress.
– Collaborate with sales team to optimize outreach strategies.
– Conduct thorough prospecting, discovery, and probing to qualify leads.
🧠 3. Market Insights (20%)
– Understand market dynamics within the APAC region.
– Provide feedback on client needs and competitor activities.
– Leverage insights to refine sales and marketing strategies.
MUST-HAVES - DO NOT APPLY UNLESS YOU HAVE THESE
– 2-5 years of experience in aggressive outbound B2B SaaS sales
– Strong track record of quota attainment
– Strong lead generation and pipeline-building capabilities
– Excellent prospecting, discovery, and probing skills
– Hands-on experience with CRM and sales tools such as Sales Navigator and HubSpot
THE BAR — WHAT YOU MUST PROVE
Quota attainment: Consistently exceeded sales targets in previous roles.
Outbound sales proficiency: Demonstrated success in aggressive lead generation and pipeline development.
Regional expertise: Deep understanding of APAC B2B sales landscape.
Tool proficiency: Experience with Sales Navigator and HubSpot for lead management.
YOUR PATH
Reports to Head of APAC sales, Jitender Goswami. Within 1.5-2 years, potential growth to senior BDR or account executive/ account management roles based on performance.
Your growth at TestMu AI is mapped to what you ship — not how long you've been here.
Key Skills & Requirements
- Strong proficiency in Java 11 and above
- Hands-on expertise in Spring Boot and Microservices Architecture
- Strong Programming, Analytical, and Problem-Solving skills
- Proficiency with NoSQL Databases (MongoDB, Cosmos DB) and RDBMS (SQL/Oracle/Postgres)
- Experience with Messaging Queues (RabbitMQ/Kafka)
- Good understanding of Functional and Domain knowledge
- Expertise in Project Architecture & Data Flows
- Proficient in CI/CD tools (Jenkins or equivalent)
- Strong experience with Testing Frameworks: JUnit, Mockito, Cucumber, BDD
- Basic knowledge of Cloud Platforms (Azure / AWS)
- Familiarity with Project Management Tools – JIRA, Confluence, ServiceNow
- Monitoring tools knowledge like New Relic, Splunk, Nagios (good to have)
Responsibilities
- Design, develop, and maintain scalable backend applications using Java 11+ and Spring Boot
- Build and manage microservices-based solutions ensuring high performance and low latency
- Collaborate with cross-functional teams to define, design, and ship new features
- Implement best practices for CI/CD pipelines and automate deployment workflows
- Ensure code quality through unit testing, integration testing, and BDD practices
- Work with databases (SQL/NoSQL) for data modeling and optimization
- Monitor, troubleshoot, and enhance system performance using tools like Splunk, New Relic, Nagios
- Provide technical guidance and mentorship to team members
Company Description
Who We Are:
We are KG Group of Educational Institutions, a highly reputed name in Coimbatore with decades of experience in shaping bright futures. As a team, we are driven by innovation, collaboration, and a passion for fostering growth, both in our students and our employees. Our commitment to creating a positive, supportive work environment has earned us the prestigious “Great Place to Work” tag, reflecting our focus on employee well-being, growth, and a thriving work culture.
Role Description
This is a full-time Assistant Professor role in Psychology / Visual Communication located in Coimbatore. The role involves teaching, research, and academic activities related to psychology/ visual communication.
Qualifications
- Strong Communication skills
- Background in Education
- Excellent research and teaching abilities
- PhD or UGC - NET or SET equivalent in Psychology / Visual communication
- Freshers can also apply
Candidates preferably from Tamilnadu / Kerala
Required Skills:
"Overall 5-9 years of experience
Experience of working in Agile projects and aware of key Agile concepts
Good Problem solving and communication skills
Team player, hard working and innovative in his approach
Having stretch mindset and eagerness to learn/adopt new frameworks.
Expertise in Java 8 version or later
Hands on coding experience in Core Java ,Java, J2ee
Should have experience in Spring Boot
Should have good experience in Hibernate, Spring DATA JPA
Experience in RestFull Web services and microservices
Hands on knowledge in JMS and messaging Queues
Hands on Knowledge in Open API spec / swagger 2.0
Hands on knowledge in writing unit test cases using java test framework (Junits, Mockito)
Strong Ability to troubleshoot vulenerabilities and sonar issues and remediate with appropriate sonar rules compliant solution.
Should have hands on experience in SDLC
Should have an excellent client interaction background with Smart, Innovative, Enthusiastic, Proactive
Nice to Have
------------
Knowledge in kafka integeration
knowledge in OCP4 configs and deployment
Knowledge on secret Vaulting
Experience working in Agile project
- Knowledge on CI/CD process.
Responsibilities:
Workforce Management :
● Manage the reporting team structure and oversee the daily activities of the reporting
team, providing direction and guidance as needed
● Serve as a mentor to the team, actively engaging with them to ensure they maintain a
high level of competence and operational excellence
● Identify and analyze potential risks related to the reporting team that may impact
project success
Talent Acquisition Support:
● Support talent acquisition efforts by participating in recruitment processes,
conducting interviews, and providing input on hiring decisions to ensure alignment
with team goals and objectives
Communication, Coordination and Collaboration:
● Communicate with team members and other stakeholders (VPs, Delivery Director,
Project Teams, HR Team, etc), providing updates on projects, sharing important
information, and ensuring everyone is on the same page
● Proactively keep HR updated about any key escalations, performance issues
● Build and maintain strong relationships with internal and external stakeholders,
fostering collaboration and partnerships
Performance Management Process:
● Coordinate the performance appraisal process, collect feedback ratings &
recommendations from stakeholders, and ensure compliance with organizational
policies
● Leading career progression and associated financial impact projection of the
reporting team
● Closely monitor the overall performance efficiency of the reporting team and work on
ensuring progression of the team and overall increase in productivity
● Evaluate the performance of team members, provide feedback, and ensure proper
documentation as per HR processes
● Implement performance management plans (PMP) for team members whose
performance is below the expected level
● Resolve conflicts within the reporting team to maintain a positive team dynamic and
work closely with HR.
● Identify high-potential employees and develop talent pipelines to ensure continuity of
key roles within the reporting team
HR Processes and Compliance
● Ensure compliance with company policies, procedures, and legal requirements
● Communicate HR policies and processes to the team members, ensuring
understanding and adherence
Analytics and Reporting
● Analyze performance data to identify trends, patterns, and areas for improvement
● Use this information to publish dashboards/reports and make recommendations.
● Compile and analyze HR metrics, such as performance, turnover, retention, and
engagement, to identify trends and areas for improvement for team members within
the assigned region
Learning and Development:
● Conduct skill gap analysis and provide the learning team with insightful training needs
to reach established performance target goals
● Leads development programs that align employee growth with organizational goals,
enhancing career opportunities
● Facilitates connections to essential internal and external learning resources,
supporting continuous professional development
Skills Required:
● 4-7 years of experience in the IT industry with a strong understanding of the software
development life cycle/ functional role progression
● Strong understanding of various stakeholders and their roles in an IT consulting
organization
● Strong leadership skills and the ability to effectively manage a team, providing
direction, guidance and mentorship.
● Knowledge of learning and development with the ability conduct skill gap analysis
and identify training needs to help manage career progression
● Good general understanding of how large-scale software systems are designed, built,
tested, deployed, and delivered to customers
● Experience working across both startups and large organizations
● Strong experience with data analytics and presentation; experienced in interpreting
performance data and statistics
● Competence in building and effectively managing interpersonal relationships at all
levels of the company
● Should possess strong problem-solving skills to address challenges and make
informed decisions
● Openness to change, embracing new technologies, and staying updated with industry
trends
● Ability to explain complex processes and employee development milestones clearly
● Ability to think strategically and execute operationally
and CSS.
Experience and knowledge in Python Programming, RDBMS (PostgreSQL).
Knowledge of python data types, operators, error / exception handling, logging
Good to have: Hands on coding in Python using OOPs / SOLID concepts of programming.
Good understanding of how API, REST, JWT, OAuth2.0 works, ability to provide constructive
feedback during API design phase with backend developer
Experience with React libraries like React Query, Ag-Grid, ReactStrap and component-driven
approach
Experience with Node.js and basic automation using libraries and tools like Cypress is good
to have.
Good understanding of cloud-based technologies and tools (Preference- GCP, Microsoft
Azure, Openshift)
Experience with unit, integration and E2E tests and framework/tools (Jest)
Experience with CI/CD pipelines like TeamCity, Jenkins.
Good knowledge of OWASP security guidelines.
Ability to collaborate with various other teams, like design and product team and provide
feedback during feature preparation and planning phase
Self-starter, proactive in resolving issues and removing roadblocks
Adherence to software engineering best practices
Must possess problem-solving and creative thinking ability.
Good to have experience with state management libraries like Redux, Recoil.
Good to have Risk / Investment Banking domain Knowledge.
Hands on experience of test-driven development and constant refactoring in continuous
integration environment
Behavior Driven Development, particularly experience of how it can be used to define
requirements in a collaborative manner to ensure the team builds the right thing and create a
system of living documentation
Experience working in an agile team, practicing Scrum
Ensure that the software you build is reliable and easy to support in production. Be prepared
to take your turn on call providing 3rd line support when it’s needed
Informatica PowerCenter (9x ,10.2) : Minimum 2+ years experience
SQL / PLSQL: Understanding of SQL procedure. Able to convert procedures into Informatica mapping.
Good to have- Advantage if you have knowledge of Windows Batch Script.
Gain a clear understanding of customer’s businesses and requirements.
Revenue Generation
Gather market and customer information.
Customer Acquisition, Revenue generation, Data gathering, Field sales, Cold
Calling, Business Presentations.
Focus on revenue generation, increasing profitability and sales target
achievement on a regular basis.
Prepare business presentations, proposals and showcase company
capabilities to prospective clients and their teams.
Develop, review, and report on business development strategy, ensuring
that strategic objectives are well understood and executed by the team.
Proactively seek new avenues to penetrate clients and attract prospects.
Develop business plan to drive penetration, revenue growth and brand
leadership.
Execute pre-determined targeted sales to generate new business including
cold calls.
Coordinate with client for timely feedback including making repeated visits
to client as and when required.
Identify, negotiate and manage strategic relationships with Potential clients.
Customer Interaction
Effectively execute and manage every element of the sales process on an
individual level and build a top-notch direct / partner sales team.
Developing and implementing long term relationships with all clients.
Optimize utilization of funds for visibility, promotions and trade engagement
Quality data generation to for calling’
Competitor and Market analysis
Coordination with the support team to give external support to the
customer for customer satisfaction.
Extracting exact requirement from the customer with exact documentation,
scope of work and handing the requirements to the technical team.
Preferred Skills:
Good understanding of business processes.
Superior communication both written and verbal (proposal making, email
correspondence), Presentation and Relationship building.
Excellent time and team management skills and be comfortable working in a
Team.
Brilliant negotiation skills
Job description:
Title – Technical Manager
Department – Technology
Reports To – CTO
Location – Andheri E, Mumbai
Compensation – Market Competitive
Role Specifications –
Solutioning the E-Retail team’s organizational technical initiatives
Responsible for System Architecture & Design
Designing, integrating and managing complex infrastructure solutions
Managing escalations, negotiate issues and schedule with stakeholders
Work closely with the Operations Head and Process owners for technical interventions/initiatives
Support pre-sales and creating pilots to showcase capability
Monitored network designs and employed technological advancements in business network
architecture.
Trained network professionals and assisted in resolving operational issues.
Recommend Alternative Technologies and Improvements.
Project management experience
Experience with web technologies and building enterprise architecture roadmaps
Experience designing, integrating and managing complex infrastructure solutions
Experience planning and developing support processes and adhering to best practices
Strong written and oral communication skills, and the ability to effectively communicate with technical
and non-technical audiences
Technical Specifications –
IT Delivery Management, Architecture Consulting, Production Support
Release & Configuration management.
Core Java & Java Enterprise Technologies – Jmeter, Spring, JsF, Structs 1.x, Hibernate 3. Ejb 2.0,
Primefaces, Apache Poi, Itext.
Build / Automation - Apache Ant, Apache Maven 3.0, Nexus.
Databases - Mysql, Mariadb, Nosql (Cassandra, Mongodb)
Scrummaster, Pmp, Agile And Standard Sdlc Models.Tomcat, Jboss 4.X, Weblogic 10.3
Configuration - Oracle Fusion Middleware 11, Identify & Access Management, Jahia 5.0.6
Domain Experience –
Knowledge of Retail/CPG domain ecommerce terms/concepts (SKUs, ASINs, catalogs, etc…)
preferred
Experience in building automation processes/products for back-office retail operation teams
will be beneficial
Knowledge of web scraping, product matching, attribution etc will be an added advantag









