Sr Digital Marketer/ SEO & Content Writer

Job Title: Fresher - Support Executive

Department: Logistics

Location: Mohali

Shift: Night Shift

Employment Type: Full-time

Job Summary: We are seeking a support executive for Logistics who will provide administrative and operational support within the logistics department. This includes coordinating shipments, monitoring inventory, processing orders, and liaising between different departments to ensure the timely and accurate delivery of goods. The role also involves resolving any logistical issues and ensuring that operations run smoothly.

Key Responsibilities:

• Follow up with customers to ensure timely and accurate updates on shipments, orders, and delivery status.

• Coordinate effectively with freight brokers to facilitate smooth transportation and delivery processes.

• Manage and organize documentation related to shipments, inventory, and other logistics processes.

• Draft and maintain rate confirmations and other necessary contracts to ensure clear terms between parties.

• Prioritize and manage logistics operations effectively, with a focus on customer satisfaction and efficient delivery timelines.

• Collaborate with cross-functional teams to resolve any issues related to shipping, inventory, or customer inquiries.

Required Skills & Experience:

• A bachelor’s degree in any field is preferred.

• Proficiency in invoicing software and Microsoft Excel.

• Knowledge of basic logistics processes and terminology, including shipping methods, customs, and inventory management. • Strong attention to detail and accuracy.

• Excellent communication and problem-solving skills

About The Role

We are seeking a talented and driven SEO and Copywriting Specialist to join our small but mighty marketing team. In this role, you will be responsible for creating compelling, high-quality written content that aligns with SEO best practices, driving both organic traffic and engagement. You will work closely with the marketing team and our business leaders to optimize content for search engines while maintaining a clear and consistent brand voice across all digital platforms.

Key Responsibilities:

• SEO Strategy & Implementation:
• Conduct keyword research to identify high-traffic, relevant keywords and phrases.
• Optimize on-page SEO elements, including title tags, meta descriptions, headers, and images.
• Perform regular audits of website content to ensure it aligns with SEO best practices and make necessary updates.
• Track and analyse SEO performance metrics, including search rankings, organic traffic, and conversion rates, using tools like Google Analytics and SEMrush
• Copywriting & Content Creation:
• Write engaging, high-quality copy for website landing pages, email campaigns, social media posts, and more
• Craft compelling headlines, CTAs, and persuasive copy that enhances user experience and drives conversions.
• Contribute creative ideas for campaign development
• Ensure all content aligns with the organisation's mission and value
• Content Optimization:
• Edit and proofread copy to ensure it is grammatically correct, clear, and aligned with the brand voice.
• Implement best practices for content formatting, including keyword placement, internal linking, and content structure, to improve SEO ranking.
• Stay up to date with industry trends, search engine algorithm updates, and content marketing best practices to continuously improve content strategies.
• Reporting & Analysis:
• Prepare regular reports on SEO and content performance, analysing key metrics and identifying areas for improvement.
• Utilize A/B testing to optimize the effectiveness of content and landing pages.

Key Skills and Qualifications:

·      Proven experience (1-3 years) in SEO, copywriting, or content marketing.

• Strong understanding of SEO principles and techniques, including keyword research, on-page SEO, and technical SEO.
• Proficient in using SEO tools such as Google Analytics and SEMrush
• Excellent writing, editing, and proofreading skills with a keen eye for detail.
• Ability to write clear, concise, and engaging content tailored to different audiences.
• Familiarity with content management systems (e.g., WordPress) and basic HTML.
• Strong communication skills, both verbal and written.
• Ability to work independently and manage multiple projects simultaneously.

Vakilsearch is the leading Legal, Tax and Compliance (LTC) Company in India. We are here to revolutionize the way business work with the Government. We are working on exciting and transformative products to revolutionize the LTC space. At Vakilsearch, we believe the

future of legal in India lies in great products.

Responsibilities:

• Growth Strategy & Execution: Develop and implement comprehensive growth strategies to achieve consistent year-over-year revenue growth.
• Identify and capitalize on new growth opportunities through data-driven analysis and market insights.
• User Acquisition & Retention: Drive new user acquisition and retention initiatives, focusing on both organic and paid channels.
• Optimize user funnels and improve conversion rates.
• Scale and optimize successful marketing campaigns and product category launches.
• Revenue Operations: Manage end-to-end revenue operations, including KPI planning, sales operations, and customer NPS.
• Improve sales-attributed revenue share through strategic initiatives.
• Implement and optimize CRM solutions.
• P&L Management: Hold P&L responsibility for the Marketing & Sales functions, ensuring positive cash flow and efficient budget allocation.
• Monitor and report on key financial metrics.
• Team Leadership: Build, lead, and mentor a high-performing marketing and sales team.
• Establish and manage freelance teams to optimize costs and scale operations.
• Digital Marketing & Brand Management: Lead digital marketing strategy and execution across B2C, B2B, and B2I verticals.
• Develop and execute targeted marketing campaigns and promotions to enhance brand visibility and user engagement.
• Increase organic traffic through SEO and content marketing.
• Manage and execute social media and PPC campaigns.
• Product Marketing: Launch and manage marketing campaigns to improve product visibility and engagement.

Qualifications:

• 10+ years of experience in Growth, Performance Marketing, Digital Marketing, Sales, Revenue Operations, and P&L Management.
• Proven track record of driving significant revenue growth in high-growth B2C organizations.
• Strong experience in managing large-scale marketing campaigns and budgets.
• Expertise in user acquisition, retention, and conversion optimization.
• Proficiency in digital marketing tools and platforms, including SEO, PPC, and social media marketing.
• Experience with CRM systems (e.g., LeadSquared, HubSpot).
• Strong leadership and team management skills.
• Excellent analytical and problem-solving abilities.
• Strong understanding of data-driven marketing and performance analysis.

About the Role

At Ceryneian, we’re building a next-generation, research-driven algorithmic trading platform aimed at democratizing access to hedge fund-grade financial analytics. Headquartered in California, Ceryneian is a fintech innovation company dedicated to empowering traders with sophisticated yet accessible tools for quantitative research, strategy development, and execution.

Our flagship platform is currently under development. As a Backend Engineer, you will play a foundational role in designing and building the core trading engine and research infrastructure from the ground up. Your work will focus on developing performance-critical components that power backtesting, real-time strategy execution, and seamless integration with brokers and data providers. You’ll be responsible for bridging core engine logic with Python-based strategy interfaces, supporting a modular system architecture for isolated and scalable strategy execution, and building robust abstractions for data handling and API interactions. This role is central to delivering the reliability, flexibility, and performance that our users will rely on in fast-moving financial markets.

We are a remote-first team and are open to hiring exceptional candidates globally.

Core Tasks

·      Build and maintain the trading engine core for execution, backtesting, and event logging.

·      Develop isolated strategy execution runners to support multi-user, multi-strategy environments.

·      Implement abstraction layers for brokers and market data feeds to offer a unified API experience.

·      Bridge the core engine language with Python strategies using gRPC, ZeroMQ, or similar interop technologies.

·      Implement logic to parse and execute JSON-based strategy DSL from the strategy builder.

·      Design compute-optimized components for multi-asset workflows and scalable backtesting.

·      Capture real-time state, performance metrics, and slippage for both live and simulated runs.

·      Collaborate with infrastructure engineers to support high-availability deployments.

Top Technical Competencies

·      Proficiency in distributed systems, concurrency, and system design.

·      Strong backend/server-side development skills using C++, Rust, C#, Erlang, or Python.

·      Deep understanding of data structures and algorithms with a focus on low-latency performance.

·      Experience with event-driven and messaging-based architectures (e.g., ZeroMQ, Redis Streams).

·      Familiarity with Linux-based environments and system-level performance tuning.

Bonus Competencies

·      Understanding of financial markets, asset classes, and algorithmic trading strategies.

·      3–5 years of prior Backend experience.

·      Hands-on experience with backtesting frameworks or financial market simulators.

·      Experience with sandboxed execution environments or paper trading platforms.

·      Advanced knowledge of multithreading, memory optimization, or compiler construction.

·      Educational background from Tier-I or Tier-II institutions with strong computer science fundamentals, a passion for scalable system design, and a drive to build cutting-edge fintech infrastructure.

What We Offer

·      Opportunity to shape the backend architecture of a next-gen fintech startup.

·      A collaborative, technically driven culture.

·      Competitive compensation with performance-based bonuses.

·      Flexible working hours and a remote-friendly environment for candidates across the globe.

·      Exposure to financial modeling, trading infrastructure, and real-time applications.

·      Collaboration with a world-class team from Pomona, UCLA, Harvey Mudd, and Claremont McKenna.

Ideal Candidate

You’re a backend-first thinker who’s obsessed with reliability, latency, and architectural flexibility. You enjoy building scalable systems that transform complex strategy logic into high-performance, real-time trading actions. You think in microseconds, architect for fault tolerance, and build APIs designed for developer extensibility.

RESPONSIBILITIES:

 Requirement understanding and elicitation, analyze, data/workflows, contribute to product

project and Proof of concept (POC)

 Contribute to prepare design documents and effort estimations.

 Develop AI/ML Models using best in-class ML models.

 Building, testing, and deploying AI/ML solutions.

 Work with Business Analysts and Product Managers to assist with defining functional user

stories.

 Ensure deliverables across teams are of high quality and clearly documented. 

 Recommend best ML practices/Industry standards for any ML use case.

 Proactively take up R and D and recommend solution options for any ML use case.

REQUIREMENTS:

Required Skills

 Overall experience of 4 to 7 Years working on AI/ML framework development

 Good programming knowledge in Python is must.

 Good Knowledge of R and SAS is desired.

 Good hands on and working knowledge SQL, Data Model, CRISP-DM.

 Proficiency with Uni/multivariate statistics, algorithm design, and predictive AI/ML modelling.

 Strong knowledge of machine learning algorithms, linear regression, logistic regression, KNN,

Random Forest, Support Vector Machines and Natural Language Processing.

 Experience with NLP and deep neural networks using synthetic and artificial data.

 Involved in different phases of SDLC and have good working exposure on different SLDC’s like

Agile Methodologies.

• You have 2+ years of experience with production GCP/AWS; Experience with Kubernetes is a plus
•  You have 3+ years debugging network and system security issues
• You have experience in developing security training and guide the internal development teams
• You design and implement best practices concerning information security
• You can create programs to implement Identity and Access Management
•  You have to evolve the bug bounty program and provide support.
• You have to develop automated security testing.
• You have worked on cloud-native technologies.
• You have to triage security issues and provide recommended fixes.
•  You are an excellent collaborator & communicator.
• You know that start-ups are a team sport.
• You listen to others, aren’t afraid to speak your mind and always try to ask the right questions.
• You are excited by the prospect of working in a distributed team and company.