SLAY Coffee
https://slaycoffee.inAbout
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The recruiter has not been active on this job recently. You may apply but please expect a delayed response.
Manager- Social Media
About SLAY
SLAY Coffee is India's best rated and fastest growing coffee brand with a vision to democratise great coffee experiences through technology & innovative customer experiences. With 3 core lines of business (SLAY Cloud for Online, SLAY Coffee Bars for Grab & Go and SLAY Packaged Coffees for home consumption), SLAY Coffee’s core promise is sophisticated convenience at pocket friendly prices. The brand is 2-years old and currently has a footprint of over 150 locations across 8 cities.
Culture at SLAY
Excellence is our North Star and our culture fuels this pursuit. We work together as a sports team*; each member is united by a common purpose and drives excellence by bringing their unique self to the team.
We aim to build and nurture a team that finds meaning and fulfillment in the work they do at SLAY. If who you are and what you value is in alignment with what SLAY is and what we value, then the pursuit of excellence becomes meaningful.
The following principles guide us in our day to day working at SLAY:
- Act with integrity and respect
- Be passionate
- Think long-term
Core Values
Our core values define how we operate and bring about an alignment of purpose. We learn and get inspired from each other in strengthening these behaviors & skills both at an individual level and collectively at the Company level. New members are added to the team and existing team members are rewarded and developed based on these values.
- Customer First
- Always solve for the customer, not for self or the Company
- Understand customers and markets deeply
- Courage:
- To think big, act without fear and voice your opinion.
- To question the status quo- go beyond rules and hierarchies.
- To act in the best interest of the customer and company, even if it calls for going outside your comfort zone
- To be transparent and open; we have nothing to hide
- Ownership:
- Act with authority to drive results
- Prioritize action over discussions
- Collaborate independently across teams
- Communicate proactively, eliminate the need for follow ups
- Curiosity
- To push the boundaries and innovate
- To never settle for less
- To make mistakes, learn, don't repeat
- Trust data over opinion
Beyond the salary (and great coffee!)
- Freedom to test out any idea in your function or outside of it.
- Gender-neutral policies
- Free Books Program- buy any book that you would like to read for the company library. The Company pays for it.
- 25% of your time can be devoted to the causes you care about. (Pursue your passion or hobby)
- Exclusive talks & insights from the experts for the growth & development of our team
- Full tuition fees sponsorship for Baristas
- Family support programs for Baristas
Opportunity
We are looking for a passionate storyteller for this role. As a Manager-Social Media in our Brand and Communications team, you will be responsible for driving brand resonance and engagement across all our social media channels.
Your Boss
You will report into Sr. Manager-Brand and Communications.
Your Team
You will manage a team of copywriters and designers while working closely with business teams and external partners.
Key Result Areas
- Establish SLAY’s brand persona through relevant and emerging social media channels including but not limited to Instagram, Twitter, Linkedin etc.
- Create content across formats (long form, posts, videos, podcasts, static images) either directly or through internal and external team members.
- Monitor the communities in real time and assess opportunities for conversations and leveraging any trends
- Dynamic reporting to gather insights basis data and help grow the communities over time
- Online reputation management. Managing queries, complaints, comments, and conversations
- Leverage the latest innovations on the medium and work with the team to stay up to date on the platforms
- Engaging with social media influencers to help build community through moderation & curation of discussions.
- Coordinating with designers, and with external partners.
- Brainstorming ideas for social media strategies.
The recruiter has not been active on this job recently. You may apply but please expect a delayed response.
SLAY Coffee is India's best rated and fastest growing coffee brand with a vision to democratize great coffee experiences through technology & innovative customer experiences. With 3 core lines of business (SLAY Cloud for Online, SLAY Coffee Bars for Grab & Go and SLAY Packaged Coffees for home consumption), SLAY Coffee's core promise is sophisticated convenience at pocket friendly prices. The brand is 2-years old and currently has a footprint of over 150 locations across 8 cities.
Culture at SLAY:
Excellence is our North Star and our culture fuels this pursuit. We work together as a sports team-; each member is united by a common purpose and drives excellence by bringing their unique self to the team.
We aim to build and nurture a team that finds meaning and fulfillment in the work they do at
SLAY. If who you are and what you value is in alignment with what SLAY is and what we value, then the pursuit of excellence becomes meaningful.
The following principles guide us in our day to day working at SLAY:
1. Act with integrity and respect
2. Be passionate
3. Think long-term
Core Values :
Our core values define how we operate and bring about an alignment of purpose. We learn and get inspired from each other in strengthening these behaviors & skills both at an individual level and collectively at the Company level. New members are added to the team and existing team members are rewarded and developed based on these values.
1. Customer First
a. Always solve for the customer, not for self or the Company
b. Understand customers and markets deeply
2. Courage:
a. To think big, act without fear and voice your opinion.
b. To question the status quo- go beyond rules and hierarchies.
c. To act in the best interest of the customer and company, even if it calls for going outside your comfort zone
d. To be transparent and open; we have nothing to hide
3. Ownership:
a. Act with authority to drive results
b. Prioritize action over discussions
c. Collaborate independently across teams
d. Communicate proactively, eliminate the need for follow ups
4. Curiosity
a. To push the boundaries and innovate
b. To never settle for less
c. To make mistakes, learn, don't repeat
d. Trust data over opinion
Beyond the salary (and great coffee!)
- Freedom to test out any idea in your function or outside of it.
- Gender-neutral policies
- Free Books Program- buy any book that you would like to read for the company library. The Company pays for it.
- 25% of your time can be devoted to the causes you care about. (Pursue your passion or hobby)
- Exclusive talks & insights from the experts for the growth & development of our team
- Full tuition fees sponsorship for Baristas
- Family support programs for Baristas
Opportunity:
As a Sr. Manager in SLAY's Digital Growth team, you will own the strategy and execution of all growth initiatives on all digital platforms.
Your Boss:
You will work directly with the Head of Growth who manages growth across channels and platforms. This position is being hired for. In the interim, you will report to our Co-Founder.
Your Team:
You will collaborate with business teams to develop growth strategies, creative teams to develop impactful copy/creatives, external partners to set up and manage specific projects/campaigns.
Key Result Areas :
- Drive customer acquisition & retention.
- Strong experience with driving growth on platforms including Facebook, Instagram, Google suite including Youtube and familiarity with emerging platforms.
- Experience with driving own sales channel growth including driving App installations and business through Web, App and other own platforms
- Grow the brand on the 3rd party sales channels with a key focus on improving funnels and cohorts
Your role requires knowledge and demonstrable experience of: Previous work experience 5+ years handling performance / digital marketing. Experience working with a high growth startup / brand would be strongly preferred.
Next Steps:
If you wish to explore this opportunity further,
1. Send us a copy of your latest resume
2. A quick note on what excites you about working with SLAY. You can do this as an audio file, video file or a simple write up as well.
3. We will schedule one to one interactions with your potential boss, team members and peers.
The recruiter has not been active on this job recently. You may apply but please expect a delayed response.
About SLAY
SLAY Coffee is India's best rated and fastest growing coffee brand with a vision to democratise great coffee experiences through technology & innovative customer experiences. With 3 core lines of business (SLAY Cloud for Online, SLAY Coffee Bars for Grab & Go and SLAY Packaged Coffees for home consumption), SLAY Coffee’s core promise is sophisticated convenience at pocket friendly prices. The brand is 2-years old and currently has a footprint of over 150 locations across 8 cities.
Culture at SLAY
Excellence is our North Star and our culture fuels this pursuit. We work together as a sports team*; each member is united by a common purpose and drives excellence by bringing their unique self to the team.
We aim to build and nurture a team that finds meaning and fulfillment in the work they do at SLAY. If who you are and what you value is in alignment with what SLAY is and what we value, then the pursuit of excellence becomes meaningful.
The following principles guide us in our day to day working at SLAY:
- Customer first
- Transparency
- Simplicity in thought and action
- Long term thinking
- Passion
- Data over opinion, company and team over self
- Integrity and respect
- Communication for impact
Core Values
Our core values define how we operate and bring about an alignment of purpose. We learn and get inspired from each other in strengthening these behaviors & skills both at an individual level and collectively at the Company level. New members are added to the team and existing team members are rewarded and developed based on these values.
- Courage:
- To think big, act without fear and voice your opinion.
- To question the status quo- go beyond rules and hierarchies.
- To act in the best interest of the customer and company, even if it calls for going outside your comfort zone.
- Ownership:
- Seek to understand the context and objective, then drive for results
- Collaborate independently across teams
- Communicate proactively. Eliminate the need for follow ups
- Act with authority
- Action
- Prioritize action over discussions
- Run small pilots for each idea
- Make mistakes, learn, don't repeat.
- Curiosity
- To understand our customers and markets deeply beyond the stated
- To push the boundaries and innovate
- To never settle for less
Beyond the salary (and great coffee!)
- Freedom to test out any idea in your function or outside of it.
- Gender-neutral policies
- Free Books Program- buy any book that you would like to read for the company library. The Company pays for it.
- 25% of your time can be devoted to the causes you care about. (Pursue your passion or hobby)
- Exclusive talks & insights from the experts for the growth & development of our team
- Full tuition fees sponsorship for Baristas
- Family support programs for Baristas
Opportunity
As a team member in SLAY’s growth team, you will work on projects to grow the brand’s reach, resonance and resultant goodness.
Your Boss
You will work directly with the Co-founder . This position is being hired for the Centre of Excellence team at SLAY.
Your Team
You will collaborate with business teams to develop in house training & learning strategies, creative teams to develop impactful creatives, operations teams for execution & external partners to set up and manage specific learning and development initiatives..
Key Result Areas
- Drive technology first learning interventions for all members of the organization.
- Design and deploy the end to end training framework from training needs identification to continuous assessments and certifications.
- Develop content using instructional design methodologies. Suggest and deploy new age and industry first tools and systems.
- Own the competency dictionary of the organization and drive brand values and culture through culture philosophy through all training and development activities.
- Manage and guide the training team which will include instructional designers, content developers, training coordinators etc.
- Keep abreast of training trends, developments and best practices of the Industry.
Your role requires knowledge and demonstrable experience of:
- 6+ years of experience in developing and executing successful training initiatives.
- Familiar with traditional and modern training processes
- Meticulous attention to detail
- Ability to plan, multi-task and manage time effectively
- Entrepreneurial with the ability to think of industry first and rule breaking initiatives
- Organizational skills
Next Steps:
If you wish to explore this opportunity further,
- Send us a copy of your latest resume
- A quick note on what excites you about working with SLAY. You can do this as an audio file, video file or a simple write up as well.
- We will schedule one to one interactions with your potential boss, team members and peers.
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About the company
About Us
Incubyte is an AI-first software development agency, built on the foundations of software craft, where the “how” of building software matters as much as the “what”. We partner with companies of all sizes, from helping enterprises build, scale, and modernize; to pre-product founders bring their ideas to life.
Incubees are power users of AI across the SDLC for speed and efficiency. Guided by Software Craftsmanship values and eXtreme Programming practices, we bring velocity together with the discipline of quality engineering to deliver high-impact, reliable solutions – fast.
Guiding Principles
- Living and breathing our guiding principles on a daily basis is key to success at Incubyte:
- Relentless Pursuit of Quality with Pragmatism
- Striving for exceptional quality without losing sight of practical delivery needs.
- Extreme Ownership Taking full responsibility for decisions, work, and outcomes.
- Proactive Collaboration Actively seeking opportunities to collaborate and leverage the team’s collective strengths.
- Active Pursuit of Mastery Continuously learning, improving, and mastering the craft, never settling for ‘good enough’.
- Invite, Give, and Act on Feedback
- Creating a culture of timely, respectful, actionable feedback for mutual growth.
- Ensuring Client Success Acting as trusted consultants and focusing on delivering true value and outcomes for clients.
Job Description
This is a remote position
Experience Level
This role is ideal for engineers with 5+ years of total experience, including strong hands-on software development experience and 1+ year of technical leadership experience, with a proven track record of shipping complex projects successfully.
An experienced individual contributor and leader who thrives in large, complex projects with widespread impact.
Role Overview
As a Senior Engineer, you’ll ensure that projects don’t just get built — they get shipped. You’ll be the driving force behind architecture design, technical decision-making, project delivery, and stakeholder communication.
A Senior Craftsperson is a multiplier for any team:
- Able to independently own ill-defined, highly ambiguous projects.
- Thinks holistically across Product, Design, Platform, and Operations to deliver highly impactful solutions.
- Shapes roadmaps to tackle complex problems incrementally.
- Raises the quality, correctness, and suitability of their team’s work, with visible impact across their business domain and beyond.
- Strong mentor, role model, and coach for other engineers.
If you take pride in shipping high-quality software, mentoring teams, and creating an environment where engineers can thrive, we’d love to hear from you.
What You’ll Do
- Lead projects end-to-end, from architecture to deployment, ensuring timely, high-quality delivery.
- Collaborate with Engineering and Product Managers to plan, scope, and break work into manageable tasks.
- Always know if the project can ship, with clear trade-offs when needed.
- Drive technical decisions with a shipping-first mindset and active participation in key meetings.
- Maintain deep knowledge of your services, identifying risks and creating mitigation strategies.
- Review code for quality and best practices, mentoring engineers to improve their craft.
- Communicate clearly with stakeholders, set realistic expectations, and build trust.
- Support and guide engineers, helping unblock issues and foster collaboration.
- Anticipate challenges, prepare fallback plans, and facilitate problem-solving.
- Keep documentation accurate, up-to-date, and accessible.
You will also:
- Lead highly ambiguous projects of critical business impact, balancing engineering, operational, and client priorities.
- Link technical contributions directly to business impact, helping the team and stakeholders align.
- Contribute meaningfully to team goals, with visibility into business objectives over multiple quarters.
- Ensure safe rollout of new features through incremental releases, monitoring, and metrics.
- Anticipate and mitigate risks across connected systems, ensuring minimal operational impact.
- Proactively improve system quality and longevity while leveling up those around you.
- Shape roadmaps, vision, and practices of the engineering discipline, influencing both your team and the wider business.
Requirements
What We’re Looking For
- 5+ years of software development experience, with strong architectural design skills.
- Strong hands-on experience with Python and PHP (must-have) and react.js (good-have).
- 1+ year in a technical leadership role, managing pods or cross-functional teams.
- Proficiency in system design, service ownership, and technical documentation.
- Strong experience with code reviews and quality assurance practices.
- Proven ability to communicate effectively with technical and non-technical stakeholders.
- Track record of delivering complex projects on time.
You will also bring:
- Ability to own large, complex projects with widespread impact.
- Demonstrated influence beyond the immediate team, shaping outcomes across a business domain.
- Strengths in stakeholder management and navigating complex scenarios.
- Skills in deliberate discovery to uncover unknowns and design solutions that succeed in real-world conditions.
Benefits
What We Offer
Dedicated Learning & Development Budget: Fuel your growth with a budget dedicated solely to learning.
Conference Talks Sponsorship: Amplify your voice! If you’re speaking at a conference, we’ll fully sponsor and support your talk.
Cutting-Edge Projects: Work on exciting projects with the latest AI technologies
Employee-Friendly Leave Policy: Recharge with ample leave options designed for a healthy work-life balance.
Comprehensive Medical & Term Insurance: Full coverage for you and your family’s peace of mind.
And More: Extra perks to support your well-being and professional growth.
Work Environment
- Remote-First Culture: At Incubyte, we thrive on a culture of structured flexibility — while you have control over where and how you work, everyone commits to a consistent rhythm that supports their team during core working hours for smooth collaboration and timely project delivery. By striking the perfect balance between freedom and responsibility, we enable ourselves to deliver high-quality standards our customers recognize us by. With asynchronous tools and push for active participation, we foster a vibrant, hands-on environment where each team member’s engagement and contributions drive impactful results.
- Work-In-Person: Twice a year, we come together for two-week sprints to collaborate in person, foster stronger team bonds, and align on goals. Additionally, we host an annual retreat to recharge and connect as a team. All travel expenses are covered.
- Proactive Collaboration: Collaboration is central to our work. Through daily pair programming sessions, we focus on mentorship, continuous learning, and shared problem-solving. This hands-on approach keeps us innovative and aligned as a team.
Incubyte is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
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