What you will do:
- Executing digital marketing strategies across channels including email, social media and display advertising campaigns
- Driving achievement of growth objectives like app installs, display, search, affiliates among others
- Improving the design, UX, traffic and content of the website
- Designing, building and maintaining organization’s social media presence
- Measuring and reporting performance of all digital marketing campaigns and assessing against goals (ROI and KPIs)
- Creating paid campaigns on social media platforms
- Identifying trends and insights, optimizing spend and performance of campaigns based on the insight
- Growing the lead volume at a sustainable cost
- Collaborating with internal teams to create landing pages and optimizing user experience
- Utilizing strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Managing agencies and affiliates
- Driving maximum ROI from campaigns
What you need to have:
- MBA/ PGDM from Tier-1/2 B-School and/ or B. Tech. from a Tier I college
- Analytical skills: Keen interest in evaluating product/market situations, analyzing raw data, and transforming it into actionable marketing strategies
- Demonstrate a positive, ‘can-do’ attitude
- Willingness to roll up your sleeves and get things done
- Strong business acumen and detail orientation
- Outstanding presentation skills
- Excellent problem-solving skills
- Knowledge in OKR, Agile
- Knowledge in Jira, CRM, Power BI
- Exceptional verbal and written communication skills
- 2-4 years of experience in Digital Marketing
- Prior experience in handling campaigns development in terms of digital along with ATL/ BTL channels
- Experience in handling Campaign Management on Google, Facebook, LinkedIn, Twitter etc.
- Experience in performance marketing and affiliate marketing
- Understanding of digital marketing platforms and passion for technology
- Ability to optimize CPC and CPL in an effective manner
- Ability to manage multiple projects with varying priority at one time to deliver results on time and under budget
- High level of integrity and dependability with a strong sense of urgency and results orientation
- Thorough knowledge of web analytics (e.g. Google Analytics, Web Trends etc.) and Google AdWords
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1. Ideation, planning and execution of content calendars for Insta, FB, Twitter and LinkedIn (to work design teams)
2. Write copies and captions for platforms. And work with the design team to execute creatives.
3. Responsible for the growth of each platform
a. Followers
b. Engagement
c. Driving conversations
d. Traffic to the website from these social media channels
4. Use social media listening and analytics to understand areas of improvement and take necessary action on a weekly basis (also includes weekly reporting and suggestions). Provide insights to copy+design team in order to create innovative content
5. Assist in scheduling content on the platforms (as needed)
6. Ensure queries on social platforms are catered to always (to work with customer care/ORM)
7. Partnerships with brands/platforms to increase follower base and engagement for own platforms as needed
8. Plan and execute shoots for social media (still and reels)
COMMUNITY
1. Build an external community to support and enhance brand awareness metrics.
2. Work with internal and external teams to ensure that the content calendar is set and executed (for external community) in a timely manner.
PR
1. Work with PR team to build brand awareness and salience
2. Ensure monthly dissemination of press releases and consequent coverage
3. Work with copy team to draft answers, articles, press releases for brand campaigns, launches et
Job Title: Sr. Business Development Executive
Location: Okhla Phase 1
Years of Experience: 1-2 years
Job Type: Full-Time, Onsite
Role Description:
The Sr. Business Development Executive is responsible for driving growth by developing relationships with new clients and maintaining fruitful relationships with existing ones. This role demands a strategic thinker with a keen understanding of digital marketing and sales processes. The successful candidate will be proactive in identifying new business opportunities, adept at negotiating deals, and skilled at closing sales to meet revenue targets.
Qualifications:
- Proven Experience: Demonstrable experience in sales, marketing, or a related field, preferably in the digital marketing or influencer marketing sectors.
- Digital Marketing Acumen: Strong understanding of digital marketing concepts, strategies, and industry-specific challenges.
- Communication Skills: Excellent communication and presentation skills, capable of effectively conveying information at all levels of the organisation.
- Independence: Ability to work independently with minimal supervision and as part of a team in dynamic and fast-paced environments.
- Educational Background: Bachelor’s degree in Business Administration, Marketing, Communications, or a related field.
- Language Proficiency: Proficiency in English and Hindi, both written and verbal.
- Technical Skills: Proficient with CRM software, data analysis tools, and MS Office or equivalent applications.
Responsibilities:
- Outreach and Lead Generation:
- Utilise a variety of techniques including personalised emails, LinkedIn outreach, cold calling, and other direct marketing methods to engage C-level executives, Marketing Heads, and key decision-makers.
- Develop and execute innovative strategies to expand the client base through effective lead generation and nurturing.
- Client Relationship Management and Sales Conversion:
- Cultivate lasting relationships with potential clients by understanding their business needs and aligning our services accordingly.
- Drive the sales process from plan to close, engaging necessary team members from other departments as required.
- Presentation and Communication:
- Develop and deliver compelling presentations and proposals tailored to meet specific client needs and requirements.
- Showcase exceptional written and verbal communication skills in interactions and presentations to potential clients.
- Sales Pipeline Management:
- Effectively manage and oversee the sales pipeline, ensuring a continuous flow of sales opportunities.
- Regularly track and report on lead generation, conversion rates, and achievement of sales targets.
- Market Analysis and Adaptation:
- Stay updated on the latest trends and developments within the digital marketing and broader business environment.
- Apply insights gained from market analysis to optimise strategies and approaches, adapting to changes in the market and industry to maintain a competitive edge.
- Team Collaboration and Leadership:
- Work closely with marketing, support, and product teams to achieve business goals.
- Mentor and assist in training less experienced team members to help them achieve their potential and the business objectives.
We are looking for an upbeat Telemarketer to be responsible for contacting potential customers telephonically and informing them of our products and services. The Telemarketer will use a directory of contact numbers to phone individuals and read a scripted sales pitch to them.
To be successful as a Telemarketer you should have a positive attitude and excellent telephone etiquette. The ideal Telemarketer will remain calm and professional under pressure and always treat clients with respect.
Telemarketer Responsibilities:
- Contact potential clients telephonically.
- Read the prepared script when pitching the company's products and services.
- Provide any information that the client requests.
About the Company
Blue Sky Analytics is a Climate Tech startup that combines the power of AI & Satellite data to aid in the creation of a global environmental data stack. Our funders include Beenext and Rainmatter. Over the next 12 months, we aim to expand to 10 environmental data-sets spanning water, land, heat, and more!
We are looking for a data scientist to join its growing team. This position will require you to think and act on the geospatial architecture and data needs (specifically geospatial data) of the company. This position is strategic and will also require you to collaborate closely with data engineers, data scientists, software developers and even colleagues from other business functions. Come save the planet with us!
Your Role
Manage: It goes without saying that you will be handling large amounts of image and location datasets. You will develop dataframes and automated pipelines of data from multiple sources. You are expected to know how to visualize them and use machine learning algorithms to be able to make predictions. You will be working across teams to get the job done.
Analyze: You will curate and analyze vast amounts of geospatial datasets like satellite imagery, elevation data, meteorological datasets, openstreetmaps, demographic data, socio-econometric data and topography to extract useful insights about the events happening on our planet.
Develop: You will be required to develop processes and tools to monitor and analyze data and its accuracy. You will develop innovative algorithms which will be useful in tracking global environmental problems like depleting water levels, illegal tree logging, and even tracking of oil-spills.
Demonstrate: A familiarity with working in geospatial libraries such as GDAL/Rasterio for reading/writing of data, and use of QGIS in making visualizations. This will also extend to using advanced statistical techniques and applying concepts like regression, properties of distribution, and conduct other statistical tests.
Produce: With all the hard work being put into data creation and management, it has to be used! You will be able to produce maps showing (but not limited to) spatial distribution of various kinds of data, including emission statistics and pollution hotspots. In addition, you will produce reports that contain maps, visualizations and other resources developed over the course of managing these datasets.
Requirements
These are must have skill-sets that we are looking for:
- Excellent coding skills in Python (including deep familiarity with NumPy, SciPy, pandas).
- Significant experience with git, GitHub, SQL, AWS (S3 and EC2).
- Worked on GIS and is familiar with geospatial libraries such as GDAL and rasterio to read/write the data, a GIS software such as QGIS for visualisation and query, and basic machine learning algorithms to make predictions.
- Demonstrable experience implementing efficient neural network models and deploying them in a production environment.
- Knowledge of advanced statistical techniques and concepts (regression, properties of distributions, statistical tests and proper usage, etc.) and experience with applications.
- Capable of writing clear and lucid reports and demystifying data for the rest of us.
- Be curious and care about the planet!
- Minimum 2 years of demonstrable industry experience working with large and noisy datasets.
Benefits
- Work from anywhere: Work by the beach or from the mountains.
- Open source at heart: We are building a community where you can use, contribute and collaborate on.
- Own a slice of the pie: Possibility of becoming an owner by investing in ESOPs.
- Flexible timings: Fit your work around your lifestyle.
- Comprehensive health cover: Health cover for you and your dependents to keep you tension free.
- Work Machine of choice: Buy a device and own it after completing a year at BSA.
- Quarterly Retreats: Yes there's work-but then there's all the non-work+fun aspect aka the retreat!
- Yearly vacations: Take time off to rest and get ready for the next big assignment by availing the paid leaves.
Their beauty brand offers a wide range of luxurious skincare and hair-care products specially designed for new moms. They use natural ingredients in their products that ensure that every mother’s skin and hair becomes trouble-free, glowing and manageable. Their healing and repairing formula are certified by the strictest international standards with regards to safety needed in beauty products.
Founded by an MDI alumna with expansive knowledge and experience with beauty, wellness and healthcare leader, it is truly a world-class range exporting to various countries across the globe.
What you will do:
- Managing e-commerce marketplaces such as Amazon, Flipkart, Nykaa, 1mg, Purplle, HealthKart etc. and strategizing methods to increase online sales and profitability
- Categorizing, listing and positioning the company’s products in various Ecommerce platforms and generating interest in the same for the right audience
- Researching and analyzing new market trends and technologies to improve sales performance
- Participating in the planning/forecasting of relevant budgets
- Collecting and working on the feedback given by customers in the marketplaces regarding the company’s products
- Handling day-to-day related operations such as merchandising, customer service, post listings, promotions, maintenance etc. to increase sales
- Monitoring all the alerts from the marketplaces and ensuring that the concerns/emergencies are handled in a timely manner
- Updating and maintaining Ecommerce sales data and reporting the same to the management in regular intervals
- Working closely with internal stakeholders such as various teams and also external stakeholders such as various Ecommerce platforms
Desired Candidate Profile
What you need to have:- Graduation is a must
- Relevant work experience of 5 – 10 years in managing sales in Ecommerce Marketplaces
- Prior experience in D2C brands - beauty and wellness category is desirable
- Excellent communication skills
- High organization with strong project management and strong time management skills
About the Job
We are looking for a MERN Stack Developer who has minimum 1 year experience in front end & back end Development. Thorough knowledge in software development, best practices, build appropriate unit tests, build process including design patterns, coding standards, code reviews, source control management, continuous integration and delivery. Responsible from coding to deployment of scripts to maintenance of system.
Disciplined approach to software engineering best practices (e.g. unit testing, code reviews, design documentation, quality assurance.
Experience with scaling high performance web applications. Should apply business logic/ common sense to solve day-to- day problems.
Job Responsibilities
- Collaborating with the front-end developers and other team members to establish objectives and design more functional, cohesive codes to enhance the user experience.
- Design and implementation of scalable applications by using asynchronous programming with low-latency, high-availability, and performant applications between multiple systems, servers, and environments. -Integration of data storage solutions by creating database schemas that represent and support business processes and also Integrating multiple data sources and databases into one system.
- Building reusable code and libraries for future use.
- Explore technical innovation and propose new solutions as and when required.
- Work with engineers, product managers and senior leadership to turn our product and technical vision into a tangible roadmap every month.
Our ideal candidate should have:-
- 3-5 years of relevant experience in a Tech Startup
- A solid grounding in Computer Science fundamentals (based on a BE/BTech or MS in Information Technologies/Computer Science)
- Strong proficiency with JavaScript and knowledge of Node.js and frameworks.
- Strong hands on MongoDB and ability to write aggregation queries.
- Basic understanding of front-end technologies, such as HTML5, and CSS3.
- Hands-on on code versioning tools, such as Git, Redis, AWS, Sockets
Building Strong brand awareness and increasing the company’s social visibility
Streamlining and strategizing steady contents across various channels
Interacting daily with followers to create a conversation with new and existing followers
Maintaining monthly content calendars and provide ideas for content on a daily, weekly, and monthly basis
Collaborating with a creative team to develop visually engaging content
Using analytic tools to deliver monthly reports on growth and engagement and adjust strategies accordingly
Test new platforms and be the first to hop on with new social media trends and channels
Stay up-to-date with all algorithm changes and be able to re-strategize accordingly
Core Attributes Required:
Have atleast 2 years of experience managing social pages (experience in the finance industry is an advantage)
Proficient in all major social channels, including Facebook, Instagram, Twitter, YouTube, Pinterest with proven performance.
Expert in growing followers and engagement consistently.
Have the ability to look at data, see trends and make recommendations
Exceptional writing skills with strong attention to detail, grammar & brand tone.
Organized, detail-oriented, and work well in a team environment.
Should be a proactive self-starter who is always eager to dig in and learn more
- erform maintenance functions in a safe and profitable manner.
- Perform and/or coordinate scheduled and unscheduled maintenance and repairs
- Perform maintenance including troubleshooting and repair of CNC and manual manufacturing equipment
- Perform and or coordinate scheduled and unscheduled maintenance/repairs of production support and facilities equipment, i.e. air compressors, fire extinguishing and sprinkler systems, forklifts, lifting equipment, HVAC system and filtration systems.
- Install and/or oversee the installation and commissioning of new equipment. Troubleshoot, repair, and maintain all new and existing production and production support equipment.
- Coordinate third party maintenance and support activities.
- Work with departments to ensure maintenance activities are performed in alignment with production schedules.
- Initiate and maintain records within the maintenance electronic tracking system and write SOP’s as required.
- Ensure safety policies and procedures for performing maintenance activities are in place and comply with all State and Federal requirements.
- Follow all building code requirements.
- Maintain a safe, clean, and secure work area
- Support 5S, lean and continuous improvement activities.