social media manager

Greetings from Moon Technolabs !

Here are the details below for your reference. Position: Content Writer  

Domain: IT-Software / Software Services

Experience: 3+yrs

 

Job description:-

 

• Command over verbal and written skills.
• Great hold over the English language.
• Innovative with work.
• Confident and motivated.
• Managing different strategies and ideas.
• Experience of working with reputed agencies or companies.
• Disciplined.

• Creating concise, eye-catching, and innovative headlines and body copy.
• Researching and organizing facts and sources.
• Interviewing sources.
• Consistently brainstorming and collaborating with team for new ideas and strategies.
• Building a following for brand on social media with creative work.
• Researching markets and industries to compare and create content that is innovative and original.
• Collaborating with campaign managers, creative team, and designers.
• Writing a wide variety of topics for multiple platforms (websites, blogs, articles, social updates, banners, case studies, guides, white papers, etc.).
• Creation of original content after doing competitor analysis.
• Developing a good network over social media.
• Taking inspiration from others' innovative contents.
• Having a discussion with managers, and the creative team.

 

Company Profile:

Moon Technolabs Pvt. Ltd. is a fastly growing IT company with a market presence of 13 Years. We are majorly involved in mobile application development. Apart from it , we also have exposure on the web as well as service development too. We have won the title of ‘Best Mobile Development company’ by the GESIA. We have 220+ Strengths of employees who keep helping the company to achieve any difficult goals. We are in a Continuous pursuit of excellence & providing best solutions to our clients.

 

We are Specialized in:

Mobile Application Development, Software Solutions, Web Development, iPhone & iPad app, Windows phone App, Android app, CMS Development, iBeacon, Apple & Android Pay, Apple Watch & Wearable devices App, Open Source Customization, and Swift Development Services

For more details you can visit us on www.moontechnolabs.com

 

Location : C-105A, Ganesh Meridian , Opp. Kargil Petrol Pump, Sola, S.G.Highway , Ahmedabad.

 

Here are some key features to join Moon technolabs:

 

• 5 Days a week

• Flexible timing policy

• Best Working Environment

• Generous leave policy. No Sandwich Leave.

• Excellent working and learning platform

• Employee engagement activities which can allow you to have fun within organization

• Celebrations,Tours and much mo
  

The Key responsibilities involve in overseeing content for Vakilsearch Services and to raise brand awareness.

• Responsibilities and Accountabilities:
• Build and manage a rich content cum social media & editorial calendar that attracts a qualified audience to increase the visibility & emerge as a thought leader (including blog posts, whitepapers, ebooks, reports, webinars, infographics, social media etc.)
• Work on content distribution cum refurbishing plan so as to ensure that every piece of content is reaching the right audience in the format best enjoyed by them.
• Responsible for researching, trend jacking, creating, editing, updating & managing all formats of content. Co create & newsletters, product update emailers, social media posts, blogs, infographics, PR related articles, video themes & campaigns to drive leads, subscribers & increase awareness.
• Editing and proofreading content with a zero-tolerance approach to grammatical errors, poor writing, and plagiarism. Conducting ongoing usability tests to gauge content effectiveness.
• Optimize our marketing automation and lead nurturing processes through email, SEO friendly content, and social channels (Quora, Facebook, Instagram, Twitter, LinkedIn& YouTube).
• Engage with influencers to convert them into brand advocates
• Work closely with internal & external stakeholders - Designers, Technical SEO, product team, sales team & agencies.
• Develop content strategy aligned with short-term and long-term marketing targets.
• Collaborate with marketing and design teams to plan and develop site content, style and layout.
• Create and publish engaging content.
• Edit, proofread and improve writers’ posts.
• Liaise with content writers to ensure brand consistency.
• Optimize content according to SEO.
• Use content management systems to analyze website traffic and user’s engagement metrics.
• Manage content distribution to online channels and social media platforms to increase web traffic.
• Ensure compliance with law (e.g. copyright and data protection)
• Stay up-to-date with developments and generate new ideas to draw audience’s attention.
• Graduated in BA / MA in Journalism and Communication or BSc degree in Journalism, Marketing or relevant field / Experience.

• Nature of Experience: Experiencing in generating content for various requirements starting from documentation to marketing content (content marketing). Review and edit content and scale it to A class standards.
• Length of Experience: 6 – 8 years .

• Skill Set & Personality Traits required:
• Proven work experience as a Content manager
• Hands on experience with MS Office and WordPress
• Excellent technical knowledge of HTML and web publishing
• Knowledge of SEO and web traffic metrics
• Familiarity with social media
• Excellent writing skills in English
• Attention to detail
• Good organizational and time-management skills
• BSc degree in Journalism, Marketing or relevant field
• Ability to plan and create content relevant to a specific audience with a strong focus on SEO.
• Recognizes the need for continuous improvement and works to orient people, processes, and systems in the new direction in tune with the maturity of the business and the team.
• Professionals like CA/ CS / Lawyers would be preferred
• Additional information:
• Preference given to candidates with a background of Accounting or Taxation.
• Candidates with experience in working with Cleartax, LegalRaasta, India Filings, MyOnlineCA are preferred.

Key Responsibilities :

- Develop and execute Marketing campaigns to help acquire and retain customers, as well as upsell its products or services

- Understand the needs, motivation, and behaviour of users and define priorities of tests based on impact, confidence, and easiness

- Work with the engineering, design, and product team to implement tests quickly

- Track, measure and analyse performance & continuously optimize them

- Gather input from customers and various internal departments, and use this information to establish growth targets and choose key performance indicators.

- Work with multiple stakeholders in a high growth environment to get work done and build positive team relationships

We are looking for a talented Social media executive to administer our social media accounts. You will be responsible for creating original text and video content, managing posts and responding to followers. You will manage our company image in a cohesive way to achieve our marketing goals.

As a Social media executive, we expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our company’s views creatively.

Ultimately, you should be able to handle our social media presence ensuring high levels of web traffic and customer engagement.

Responsibilities

• Perform research on current benchmark trends and audience preferences
• Design and implement social media strategy to align with business goals
• Set specific objectives and report on ROI
• Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
• Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
• Suggest and implement new features to develop brand awareness, like promotions and competitions
• Stay up-to-date with current technologies and trends in social media, design tools and applications

Our Delhi based client publishes and distributes academic books in multiple disciplines like engineering, agricultural science, business studies, medical science, among others. It also offers world class content service including copy-editing, proofreading, artwork creation and typesetting.

Equipped with state-of-the-art facilities, latest delivery mechanisms and a dedicated staff, our nearly decade old client has the capacity to handle orders of any size. It also has an exclusive division that caters specifically to the needs of academic libraries for e-Books and e-Databases.

With a large collection of books available in both downloadable and physical form, one need not look elsewhere.

 

Desired Candidate Profile

• As a member of this team, you will work to execute thoughtful, data-driven marketing campaigns that drive meaningful growth for the company.
• Develop and oversee implementation of strategy for paid social media channels(ie. Facebook, YouTube, Instagram, Google, etc.)
• Accountable for managing and optimizing budgets, trafficking ad campaigns, as well as achieving target KPIs across channels
• Explore opportunities within additional channels like Quora, Reddit, and others
• Perform daily analysis and optimization on campaign performance; prepare and deliver performance reports identifying successes and opportunities for improvement
• Actively test and analyze audiences, advertising creative, multimedia, site pages, landing pages, and placement to drive results in line with business goals and objectives
• Plan, develop and implement comprehensive paid media strategies that speak to users where they are in their journey on social channels; ranging from new customer acquisition to retention
• Lead and assist in coaching, managing, and educating dedicated team members, helping to support campaign management and optimization
• Collaborate with creative and marketing teams to generate advertising assets including video, graphics, ad copy, and landing page
• Maintain active relationships with Facebook + Google account representatives
• Stay current with industry trends and best practices, focusing on how these changes can be leveraged to drive material account improvements

• As a member of the growth team, the ideal candidate will be highly data-driven, process-driven, and have strong expertise in growth through performance marketing.
• The core objective of the role is to grow users and partners through meticulous management of the paid search marketing budget.
• The candidate must be able to thrive in a fast-paced, ever-evolving environment.
• The usual work includes running performance ad campaigns, optimizing the campaign's conversions, email automation, drip campaigns, monitoring improving SEO, increasing social media followers, user persona building, driving activations, and acquisitions.

• We make sure are you are growing professionally with quarterly goals and appraisals.
• Health is wealth, so we provide health insurance
• Stand on Top - Employee professional development program
• Gold benefits and Internet allowance
• Welcoming a new member in the family is a great please so we provide maternity and paternity leave

And much more...

About FirstPrinciples

FirstPrinciples is premier B2B SaaS Growth Advisory firm working with top clients from around the world. Our team focuses on SEO & Content that truly drives meaningful and long-term results for our clients. We are highly selective in the clients we work with and also the team that we have built here at FirstPrinciples.

Here is a case study of a client where we updated increased organic SEO by 350% https://firstprinciples.io/resources/keyword-strategy-boosted-organic-traffic/ . You can find more resources here: https://firstprinciples.io/saas-resources/ .

Who Are We Looking For
Our growing company needs an experienced and ambitious content writer with at least 6 years of experience to oversee the development, execution, and delivery of digital content across all our channels. The ideal candidate should know how to apply data analytics to personalize and optimize content. The Content team leader will manage an expanding team of Content team members, interact with different-level team members and build new opportunities across our client engagements. The Content lead will be a solid leader, a clear communicator, and possess great analytical skills.

You will be responsible for:

• Producing high-quality documentation. The audience is U.S based so the style of writing should be audience-specific.
• Provide QA and copy editing for content produced by writers.
• Help the team to create high-quality web pages.
• Act as the Content Manager and implement the Content Calendar / Content strategy.
• Liaise with content writers to ensure brand consistency.
• Speak with the Digital Marketing Manager regularly and inform of any issues.
• Proactively assess possible problem areas.
• Improve imagery and content creation processes to increase accuracy and reduce the time taken.
• Assess employee’s competencies and ensure that employees are adequately trained. Plan and assign work based on competencies. Train team using resources provided.
• Coach the team daily, so that business objectives are met consistently. Plan, manage and adjust staff levels to meet requirements.
• Assist with the recruitment process when / if required.

This is a great next step for your career, if you have:

• Excellent written and verbal skills in English with atleast 6 years of experience as a Content Writer across various industries. Previous agency experience will be an added advantage.
• Previous experience in copywriting will be a strong plus.
• Prior experience using SEO best practices to create content.
• Experience in formulating the content strategy and content calendar along with experience of working and managing offshore parties
• Previous experience in recruitment and team building (desirable)
• Good IT systems knowledge and technical confidence.
• MS Excel competence for the creation of staff tracking reports along with strong analytical and problem-solving skills.
• Strong people and performance management skills with a mindset which is open to change, unlearning & relearning, if needed.
• A collaborative approach to working with others.
• The ability to lead and motivate a team of people to succeed by utilizing appropriate interpersonal styles (including leading by example, setting expectations

Job Description
Working with internal delivery leads to devising go to market strategies, plan, and execute them with
a team of passionate individuals.
Required Skills/Experience
● Creating a go-to-market strategy and execution of strategy Experience spearheading the
entire portfolio of Digital Marketing for Demand generation & Client engagement on social
channels and analytics
● Implementing creative methods of visitor engagement leveraging content from including
hosting webinars for a global audience
● Marketing automation tools for digital lead nurturing and Email Marketing Experience on
Content generation with lead generation in mind - product material & marketing collaterals
including website copy, microsites, landing pages, whitepapers, case studies and Landing
page optimization.
● Handling Advisory and Analyst relations related to testing vendors and handling Media & PR
Relations and overseeing the PR content
● Ability to support Account-Based Marketing including Buyer Persona & Customer
● Profile Mapping in pursuit of larger deals Conducting Software Testing meetups & thought
leadership
● Responsible for identifying & applying for speaker slots in top conferences, coordinating with
event organizers, backend event sponsorship planning. Responsible for maximizing Event
marketing ROI.
● Experience in
○ The marketing or a non marketing function in an IT organization
○ In the marketing function of any Non IT organization
● Self-driven with exceptional Marketing & Branding acumen
Education
B. Tech with MBA from IIM (full time)

We are looking for dynamic and self-motivated writers to join our editorial team in Bangalore to work on curating, reporting and writing stories on our platform