Product Conversion Manager

at Ria Insurance

DP
Posted by Nipun Virmani
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Remote, Delhi, Gurugram, Noida, Ghaziabad, Faridabad, Bengaluru (Bangalore), Mumbai, Pune
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2 - 5 yrs
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₹15L - ₹20L / yr
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Full time
Skills
Customer Relationship Management (CRM)
User Experience (UX) Design
User Interface (UI) Design
API
UI/UX
API Documentation
Customer journey

ABOUT RIA

RIA is an InsurTech company on a mission to actively partner with our customers to improve their health and health outcomes. We are taking a very differentiated approach which is backed by how we use health data and digital health to keep our customers healthier.

To enable our mission, we are building our own core InsurTech platform in-house. This platform is cloud-native and on a microservices architecture. We’re building all our core components internally, such as - insurance APIs, an AI/intelligence layer, our own risk models, a health data platform, and a low-code insurance workflow automation platform. 


WHY JOIN US

We’re building the foundation of our team right now, and are looking for ambitious team members to join us and grow rapidly with us. The work environment is fast-paced and you would make a clear impact! 


You’ll partner with a stellar leadership team that comes from IIT Kanpur, Kellogg, MIT Sloan, IIT Guwahati, UChicago Booth, IIT Madras & University of Michigan. The team has also worked at companies such as McKinsey, Goldman Sachs, Max Bupa, Swiss Re, ICICI Lombard, ICICI Prudential, etc.


We’re a well-funded start-up, which has raised capital from top VCs, global insurers, and prominent Indian family offices. 



WHAT YOU WILL DO


  • You will define and finalize the customer’s insurance sales journeys for the digital affinity channel by working closely with the affinity partner and RIA’s Digital Affinity Partnership Manager. 
  • You will collaborate with various RIA teams (UI/UX, Engineering, Process Design)  to launch each journey by
    • Creating wireframes
    • Designing pages
    • Creating the PRD, epics, stories
    • Prioritizing features
    • Supporting the dev team
    • Activating reporting
    • Defining test plans
    • Managing the UAT and rollout
  • You will manage the product relationship with the partners during the launch phase by
    • Sharing APIs/SDKs with partners, helping address questions
    • Coordinating change requests to the UI/UX  or customer journeys
    • Solve for any tech issues which comes up during launch
  • In the growth phase, you will be responsible for metrics of customer conversion and NPS, and will constantly work on optimizing them by
    • Designing and conducting experiments and A/B tests
    • Making changes to the customer journey, UI/UX
    • Recording and measuring everything using a variety of analytics tools
    • Brainstorming with the partnership manager
  • You will keep a pulse on RIA’s partners, end-customers, and liaison with the Digital Affinity Platform PM for platform productization requirements
  • Evangelize the product - represent the product in online communities, conferences, interact with experts

REQUIREMENTS


Must Have

  • Extensive experience with digital journeys for Customer UI/UX, Digital Partner UI/UX 
  • Past experience in working with engineering to deliver on customer journeys, extensive experience in building APIs and doing API documentation
  • Past experience with customer data models, optimizing sales conversion journeys, metrics reporting
  • Past experience in building playbooks and rolling them out to users

Good to Have

  • Strong process orientation with experience in process automation
  • Past experience with an InsurTech or FinTech is a plus
  • Past experience in building embedded finance or embedded insurance products is a plus
Read more

About Ria Insurance

RIA is an InsurTech company on a mission to actively partner with our customers to improve their health and health outcomes. We are taking a very differentiated approach which is backed by how we use health data and digital health to keep our customers healthier.

To enable our mission, we are building our own core InsurTech platform in-house. This platform is cloud-native and on a microservices architecture. We’re building all our core components internally, such as - insurance APIs, an AI/intelligence layer, our own risk models, a health data platform, and a low-code insurance workflow automation platform.

We’re a well-funded start-up, which has raised capital from top VCs, global insurers, and prominent Indian family offices. 

 

Our Team


Our team comes from IIT Kanpur, Kellogg, MIT Sloan, IIT Guwahati, UChicago Booth, IIT Madras & University of Michigan. The team has also worked at companies such as McKinsey, Goldman Sachs, Max Bupa, Swiss Re, ICICI Lombard, ICICI Prudential, etc.

Read more
Founded
2019
Type
Services
Size
20-100 employees
Stage
Raised funding
View full company details
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