Gathers the materials necessary to understand the project and competition in the area such as literature or previous marketing campaigns; analyzes these materials to determine the most effective communications technique.
Based on assessment, drafts and proposes communications campaigns, which may include social and online media, print media, direct mail, and other multimedia.
Presents design ideas and recommendations to marketing manager, committee, or sales team.
Creates and coordinates multimedia packages.
Composes draft speeches for senior management and assists with finalizing speeches.
Schedules and develops filming scripts and production.
Evaluates success of campaigns when completed.
Attends trade shows and community fairs and staffs the company booth.
Performs other duties as assigned
Shubham Vishwakarma
Full Stack Developer - Averlon
About Maxpo Exhibitions
About
Maxpo has been conceptualizing and establishing Exhibitions, Trade-shows and Business Events across the globe with a presence in over 22 countries. Headquater is in DUBAI.
Connect with the team
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Product Marketer — Part-time Contract (20 hrs/month)
Location: Remote
Commitment: 20 hours/month (long-term contract; specific weekly/meeting hours to be agreed at hire)
Initial term: 3 months trial → ongoing (milestone-based)
About Mez.ai
Mez.ai builds benchmarking and agency-relationship tooling that helps agencies and procurement teams compare performance, rates, and capabilities — so they can negotiate better, spot outliers, and improve outcomes. We’re an early-stage B2B SaaS targeting the US & Europe.
Role overview
We’re hiring a part-time Product Marketer to own positioning, GTM strategy, and the sales funnel. You will design and run LinkedIn-driven campaigns (paid + organic), build the funnel from awareness → nurture → demo → client, create marketing automations, and own the content and messaging while collaborating with our in-house designer who builds the final assets.
Key responsibilities
- Own positioning, ICPs, and the messaging matrix for agency & procurement buyers.
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- Design and own the end-to-end sales funnel: awareness, engagement, nurture (automation), demo bookings, and conversion — with measurable targets (we use conversion heuristics such as 10% demo→opportunity as a guiding target).
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- Familiarity with Figma (working with designers), Calendly, GA4, or basic SQL.
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How we’ll work & success signals
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Compensation & application
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About Company:
In a world where digital-first (D2C) brands are thriving, our client is rewriting the rules of retail. Their mission is clear - democratize prime retail to empower digital-first brands with plug and play tools to seamlessly transition into the physical world. In the heart of innovation, brand emerges as a revolutionary retail space, an avant-garde fusion of shared economy, digital prowess, and tangible experiences
About the Role:
We are currently seeking a highly skilled and experienced Category Manager to join our dynamic team. The ideal candidate will have proven experience in category management roles within the e-commerce sector, with a focus on categories such as fashion, personal care, beauty, and health and wellness.
What You’ll Be Doing:
• Plan and implement effective marketing campaigns to promote category growth. Monitor and analyze campaign performance, making data-driven adjustments as needed.
• Curate and manage the product assortment within assigned categories. Work closely with vendors and internal teams to ensure a diverse and appealing product mix.
• Take ownership of the category's (P&L) statement. Develop and execute strategies to maximize revenue and profitability. Monitor and manage pricing, promotions, and discounts within the
category.
• Cultivate and maintain strong relationships with both new and existing brands within the assigned categories. Negotiate terms, agreements, and promotional opportunities with brand partners.
• Utilize data analysis tools to gather insights into category performance. Make informed decisions based on data, identifying trends and opportunities & provide regular reports.
• Collaborate with various teams, including business, marketing, customer support, and data teams and ensure effective communication and alignment on category objectives and initiatives.
Requirements:
1. Bachelor's or Master’s degree in engineering, Business, Marketing, or a related field from a tier-1 institute.
2. 3-5 years of proven experience in e-commerce category management, preferably in fashion, personal care, beauty, or health and wellness.
3. Analytical mindset with proficiency in data analysis tools.
4. Strong understanding of retail trends, consumer behavior, and brand marketing.
5. Excellent negotiation and communication skills.
6. Experience in managing a team would be a plus.
7. Ability to work collaboratively in a fast-paced, dynamic environment.
8. Experience in a VC-funded start-up is a plus.
If you are a strategic thinker with a passion for e-commerce and a proven track record in category management, we invite you to apply.
Location: Bangalore
About The Role
• Own the P&L of the brand, right from pricing, discounts & marketing
activities
• Plan & deliver on growth, in alignment with the company’s strategies
• Conceptualize & execute plans across all marketing channels (Digital,
Outdoor, Social, 3rd party platforms, BTL etc).
• Identify & program manage new product development opportunities that
helps the brand stay relevant with the latest trends & consumer needs,
through market and consumer research.
• Identify brand's differentiation, positioning in the market, build a coherent
consumer language across all touch-points.
• Build newer channels of communication for the brand and help the brand
build channels previously unexplored.
• Work to drive discovery, traffic & conversion. Understand business
trajectory, capture data, analyze campaigns and documents. Create detailed
specifications for all e-commerce platforms and analyze site traffic
management.
• Work closely with operations & supply chain teams to ensure stock
availability by providing growth projections in advance & avoiding out of
stocks
• Complete ownership of campaigns which are rolled out on a weekly, monthly
and yearly basis.
Qualifications and experience
Looking for candidates with an MBA from a Tier 1 & 2 B-School with 1-3 years of post-MBA experience.
Skills required
- 1-3 years of experience in Brand/ Category Management in a consumer facing company
- An understanding of trends and an ability to respond to customers wishes.
AppItSimple Infotek is a leading software development company that specializes in providing innovative and customized software solutions to businesses of all sizes. With a team of experienced developers, designers and project managers, we help organizations to transform their ideas into successful digital products. Our focus is on delivering high-quality, scalable, and secure solutions that meet the unique needs of each client. Whether you're looking for a custom web application, mobile app, or cloud-based solution, AppItSimple Infotek is your partner for success.
URL : https://appitsimple.com/
Product : SoftwareSuggest : https://www.softwaresuggest.com/
SoftwareSuggest is a comprehensive software directory that helps businesses discover the right tools to achieve their goals. Our platform provides a vast collection of software solutions across various categories, including project management, marketing, customer service, and more.
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Job Responsibilities
-Create and execute the brand strategy for the company. This involves developing a clear understanding of the company's mission, target audience, and brand positioning.
-Responsible for managing the visual identity of the brand, developing and maintaining brand guidelines, overseeing the design of marketing materials, and ensuring consistency across all communications.
-Responsible for conducting market research to understand consumer behavior and trends, as well as to identify opportunities to enhance the brand's reputation.
- Working closely with internal teams, including marketing, advertising, and product development teams, to ensure that the brand strategy is aligned with the company's overall goals.
-Developing marketing campaigns that effectively communicate the brand's message to the target audience.
-Tracking and analyzing the effectiveness of marketing campaigns and brand strategy through monitoring consumer engagement, tracking brand awareness, and measuring the return on investment of marketing initiatives
-Building relationships with key stakeholders, such as media outlets and influencers, to enhance the brand's reputation and increase brand visibility.
Requirements
-Creative mindset to come up with innovative ideas for branding and marketing campaigns.
- Ability to think strategically and develop comprehensive branding strategies that align with the company's overall goals and values.
- Strong understanding of marketing principles and techniques to develop effective marketing campaigns and measure their success.
- Excellent communication skills to effectively communicate with various stakeholders, including cross-functional teams, vendors, and customers.
-Analytical skills to analyze market data, consumer behavior, and marketing trends to develop effective branding strategies.
-Ability to manage multiple projects simultaneously and prioritize tasks to meet deadlines.
-Detail orientation to ensure that the brand messaging and visuals are consistent across all marketing channels.
- Adaptable to changing market trends and consumer behavior to adjust branding strategies as needed.
-Knowledge of Event and exhibition handling.
Job description for Business Development Manager:
This candidate will be focused and have strong communication skills. They should be able to think critically when making plans and demonstrate the ability to execute a particular strategy.
Responsibilities:
· Revenue generation for the center.
· Conduct events in colleges and take sessions
· Maintaining and retaining relationships with clients
· Generating and converting leads
. The candidate has to connect with the tuition centers for CUT.
· Seek out the appropriate contact in Colleges.
· Meet clients face to face or over the phone.
· Foster and develop relationships with clients
· Seek ways of improving the way the business operatesDesired Candidates:
· Strong communication and interpersonal skills
· Personal Vehicle is a must.
· Willing to travel within Ludhiana.
· Candidates from the exact location with the same domain will be Preferred
Job Type: Full-time
Salary: Decent Hike on the Current Salary
Schedule:
- Morning shift
Education:
- Master's (Preferred)
Experience:
- Business development: 2 years (Preferred)
- total work: 1 year (Preferred)
Language:
- English (Preferred)
Your responsibilities will include:
- Developing and executing a results-driven, multi-platform communications strategy and plan in line with brand vision.
- Creating and managing all marketing materials and collateral in line with brand direction
- Implementing online marketing activities including Social Media.
- Tracking effectiveness of various campaigns and course correcting as required
- Managing communications spend and working with vendors and agencies, to develop supporting assets
- Leading the planning and implementation of PR and initiatives related to the brand
- Key Requirements
- You have a degree in Marketing, Business Administration or related field.
- You have prior experience in a similar role.
- Strong knowledge of content development and SEM.
- A strong network of PR and media contacts would be highly advantageous.
- You have exceptional verbal & written communication skills.
- You have a high level of attention to detail including proven ability to manage multiple, competing priorities simultaneously.
- You have excellent interpersonal skills and are adept at building relationships with different stakeholders.
Duties/Responsibilities:
The person plays a dual role of Public Relation and Influencer Manager.
Public Relations
- Combine creativity, communication, and storytelling to create meaningful public relations campaigns that promote our products/ Founders.
- Pitch stories to top-tier local and national journalists, editors, media outlets, TV, radio, podcasts, niche blogs, and other online outlets.
- Cultivate, strengthen, and maintain media relationships.
- Create media materials such as press releases, talking points, run sheets, and messaging documents.
- Seek and manage business award submissions, interview opportunities, and speaking engagements for Co-Founders.
- Secure, track, and measure results.
Influencer Marketing
- Grow and maintain relationships with influencers to create excitement and mass brand exposure across social media platforms
- Mine the social media platforms for top-tier influencers, celebrities, content creators, and talent that can increase brand reach.
- Manage and update internal influencer database to ensure platform and metrics stay updated.
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- Continually engage with existing influencers and creators via email, DMs, and phone to build strong, long-lasting relationships. Manage day-to-day communications with talent/influencers.
- Manage all influencer requests, place and track product samples requests.
- Oversee gift boxes and other special packaging needs for high-touch influencers.
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Qualifications/Skills:
- 5+ years experience in public relations, in-house, or agency.
- Course in Mass Communication.
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- Existing relationships with top-tier local and national journalists, editors, media outlets, TV, radio, podcasts, niche blogs, and influencers preferred.
- Social media wizard who is well-versed in all platforms (IG, YouTube, Facebook, Twitch, TikTok, etc.) and in tune with how the influencer marketing landscape differs across each respective platform.
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Other Requirements
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- Passionate about social media trends and pop culture in general.
- Love working in fast-moving, high-growth companies.
- Meticulous organizational skills.
- Self-starter, comfortable with managing multiple priorities at any given time.
- Exceptional written and verbal communication skills.
- Outstanding relationship-building skills
Our client works as a battery swapping network so that instead of purchasing, it allows electric auto rickshaw drivers to swap batteries and pay for it as they use it. Their focus is on advantages like earning a non-stop battery for 150 KM, no waiting to charge till 100 KM and pay-as-you-go option till 50 KM.
Our client works as an App that focuses on providing comfort to people in terms of ride sharing, ride hailing and cashless payments. Their prominent features include digital payments, trained drivers, doorstep pickup, daily affordable pricing etc.
Headquartered in Delhi, our client was co-founded by three veteran entrepreneurs who are BITS Pilani alumni.
As a Brand PR Manager, you will be responsible for enhancing the company’s brand awareness and corporate image.
What you will do:
- Developing and executing effective PR plans through translating brand and key messages into media concepts and compelling stories
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- Building strong and positive relationships with media, influencers, and other related parties
- Developing and editing news releases, speeches, articles, and other editorial collateral
- Managing an external PR agency
- Analyzing and reporting on the results of PR campaigns & initiatives
- Checking and managing content produced for website and social media channels
- Developing and implementing PR policies and procedures
- Determining KPIs for PR department
- Deploying successful marketing campaigns and owning their implementation from ideation to execution
- Positioning and messaging the company to win based on an in-depth understanding of the market and the competition
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- Coordinating and managing graphic designers and content team to target the market
- Producing valuable and engaging content for our website and blog that attracts and converts our target groups
- Building strategic relationships and partnering with key industry players, agencies and vendors
- Preparing and monitoring the marketing budget on a quarterly and annual basis and allocating funds wisely
- Overseeing and approving marketing material, from website banners to hard copy brochures and case studies
- Measuring and reporting on the performance of marketing campaigns, gaining insight and assessing against goals
Desired Candidate Profile
What you need to have:- Demonstrable experience in marketing together with the potential and attitude required to learn
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- Startup experience desired
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We are looking for a skilled and solutions-oriented Brand Strategist with a strong analytical mind to craft compelling brand stories and strategies that deliver results. The Brand Strategist's responsibilities include conducting extensive research, analyzing findings, making recommendations, presenting to clients and briefing creatives. You should be a strategic thinker with a knack for uncovering consumer insights that inform strategy development.
The ideal candidate should be open-minded and passionate about creating holistic brand experiences. Ultimately, the outstanding Brand Strategist should have strong research skills, an analytical mindset and be an excellent storyteller.
Brand Strategist Responsibilities:
- Conducting extensive primary and secondary research.
- Staying up-to-date on consumer research and market trends.
- Analyzing research, data and trends.
- Creating competitive reviews and situational analyses.
- Identifying insights, challenges and opportunities.
- Developing brand architecture, positioning and strategy.
- Writing compelling brand stories.
- Meeting and presenting to clients.
- Briefing and collaborating with creative teams.
- Leading ideation and brainstorming sessions.
Brand Strategist Requirements:
- Degree in business, marketing, branding, communication or related field required.
- Previous experience as a brand strategist or similar role.
- Excellent communication skills, both verbal and written.
- Experience leading client meetings.
- Analytical and problem-solving mindset.
- Creative and compelling storyteller.
- Strong research skills.
- Strategic thinker.
- Excellent presentation skills.
Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon