Google AnalyticsJOB DESCRIPTION
Job Title: Digital Marketing Executive
Department : Marketing
1. Job PURPOSE:
Planning, developing, implementing and managing the overall digital marketing strategy. In addition, they are responsible for managing, guiding and training digital marketers and other marketing positions in the team.
2. ROLES & RESPONSIBILITIES:
l Responsible for formulation and execution of the company’s Digital Marketing Strategy
l Creation and management of website
l Independently managing all digital marketing activities
l Set up and management of Linked in and twitter accounts
l Writing blogs and content on digital forum to ensure visibility
l Responsible to develop and implement the Online Marketing and Brand Positioning strategies
l Create key reporting and performance indicators based on business requirements
l Brand management on the digital forum
3. EXPERIENCE REQUIRED:
Overall : 3 - 5 yrs
4. TECHNICAL SKILLS:
Primary Skills :
l 3+ years experience as a Digital Marketing Professional
l Understanding the importance of the Website
l Experience in Email marketing and carry it to the digital forum
l Social media marketing - visibility
l Experience in branding
l Must understand page optimization and off page optimization,
l Understand the value of Search engine optimization but as a complementary skill.
l Blog writing and Content generation
Secondary Skills :
l Knowledge on Google certification and Google analytics, Google AdWords
l Setting up tracking systems for marketing campaigns and online activities
l Experience in Website maintenance and press releases
l Latest marketing techniques
Desired Skills :
l Experience in IT product based company
l Advanced web ranking
l Knowledge on Google webmaster, Keyword planner, Google trends
l Online Reputation Management
5. ABILTY
l Excellent Communication Skills
l Good conceptualization skills
l Excellent computer and web related skills
l Quick grasping skills
l Initiation
l Time management
l Dedication and ownership
6 .EDUCATIONAL QUALIFICATION :
Preference: MBA ( Marketing ), BBA
Age between 26 Year to 30 Years
Subodh Popalwar
Software Engineer, Memorres
About Quantum BSO and Tech Pvt Ltd
Quantum is a global firm providing specialised management consultancy and innovative technology-enabled services for the transportation industry. We work closely with each of our clients, providing them with insightful, customised solutions that add quantifiable value and bring about measurable results. Our commitment is to help our clients realise their vision.
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