Manager- Demand Generation

• Execute marketing plans (campaigns, live events such as webinars, 

seminars, networking events etc.) to help generate leads for the sales 

team 

• Build, scale, and optimize digital marketing channels including but not 

limited to SEO, SEM, Facebook, LinkedIn and more. 

• Experience in managing KPIs pertaining to (i)User Acquisition Volume 

(month on month growth) (ii)Customer Acquisition Cost (CAC) (iii)Channel Growth and Mix (iv)Traffic Conversion Rates (iv)Number of experiments 

executed on (velocity, quality, results) 

• Translate the marketing strategy into funnel-focused marketing programs 

to acquire, engage and retain customers 

• Test, analyze, and scale experiments to improve key metrics across 

channels (e.g., landing pages, ad copy, creative, etc.). 

• Design and execute complex, end-to-end marketing campaigns that 

deliver results measured in MQLs and SQLS 

• Create content and materials the showcase the value 100ms creates for 

customers 

• Develop a strategy that combines both technical and content elements, to 

drive ongoing improvements in SEO and organic search results. 

• Develop collaborative partnerships across the organization to identify, 

launch and refine demand generation strategies. 

• Measure, track, and optimize engagement from the top of the funnel 

throughout the customer journey to ensure marketing is accelerating sales efforts to close business. 

You have: 

• A growth-oriented marketer with 2 to 4 years of experience managing and 

executing marketing campaigns including creatives, email marketing, 

tracking, reporting, stakeholders coordination and performance review 

• Well versed with the latest digital techniques and tools and latest digital 

marketing trends 

• Experience in executing marketing campaigns including creatives, email 

marketing, tracking, reporting and stakeholder coordination 

• Experience in working with B2B Saas organizations in a growth-oriented 

marketing role would be highly preferred 

You'll be a great fit if you have: 

• Experience developing digital multi-channel campaigns 
• Solid understanding of LinkedIn, Facebook, Google ad platforms

• Experience using Google Analytics, Google Optimize or similar 

  • Comfortable using Google Sheets or similar for reporting, analytics 
  • Understands the campaign data growth metrics

Job Title:- Business Development Representative (Founding member)

Job Location:- Remote

About Qrata:

Qrata matches top talent with global career opportunities from the world’s leading digital companies including some of the world’s fastest growing start-ups using qrata’s talent marketplaces. To sign-up please visit Qrata Talent Sign-Up

We are currently scouting for Business Development Representative (Founding member)

Our Client Story:

They are building new-age billing and pricing infrastructure for SaaS companies. As SaaS pricing evolves from vanilla subscription based models to more granular usage based models, billing and pricing infrastructure needs to be completely reimagined.

It is founded by two folks who sold their previous start-ups to Snapdeal and Gaana respectively. They have experience at organizations such as Google, Basepair, Elevation Capital, IIT Bombay, IIT Delhi and Harvard Business School. We are funded by marquee global investors, including Bessemer Venture Partners.

What you will do:

We are building our founding team, and are looking for:

• engineers who can optimize for quick iteration, fast deployment and having a great developer experience.
• sales, marketing and growth folks who are excited to push the envelope on GTM (go to market) innovation

You should be excited about learning and meaningfully shaping the trajectory of an early stage startup from Day 0 in its journey.

Qualification:

In order to succeed, SaaS companies need to innovate not only on product, but also GTM (go to market). An innovative, multi-pronged GTM approach is critical to stand out and attract customers.

The good part is that we are building a “pain-killer”, as opposed to a “vitamin”, which makes it much easier to sell and market 🙂 The pain is severe, the product is best in class, and the market is huge - it doesn’t get better than this.

We are selling to the mid-market and enterprise, with a fairly high touch sales process. We are setting up best-in-class sales machinery to scalably and predictably drive revenue.

What you can expect:

• Ownership and autonomy: As a founding team member, you have immense responsibility. You own and drive the execution.
• Learning: You will work on challenging problems and engage in some of the most meaningful work of your life.
• You will have to figure out our Go-To-Market playbook from scratch - channels, messaging, discovery, demos, sales cycle, personas, nurturing, partnerships etc. Expect a whole lot of iteration and first principles thinking.
• Culture:
• We don’t take ourselves too seriously, and know how to have fun :)
• Health of our team is most important to us. Balance work with life - be productive, not busy.
• Being remote first, we thrive via async communication.
• Flexibility: Remote - work from wherever you are in the world; If you prefer coming to office in person, we have a physical space in Indiranagar, Bangalore 🙂
• Compensation: We offer competitive salary with generous ESOPs
• Benefits (for full time roles):
• Health insurance
• Generous vacation policy
• Learning and development budget
• Team events and company offsites
• Maternity and Paternity benefits
• Company laptop

Job description

Roles and Responsibilities

• Must have experience in generating leads for IT services like Mobile App, Software Development, Web Application ( For International Market )
• Lead generation of new leads for regular sales cycles for IT Industry.
• Good Knowledge of lead generation and market research through Linkedin and Email.
• Who can build the tie-ups with the IT companies from USA,UK and Europe.
• Develop and maintain relationships with key stakeholders to ensure that all lead sources are properly identified, tracked and optimized in order to maximize revenue.
• Oversee client relationship management through direct contact and other channels as needed.
• Provide support on marketing initiatives.
• Work closely with sales managers/representatives to develop strategies to drive conversion rates across multiple channels
• Working experience with staffing augmentation

Desired Candidate Profile

• Bachelor's degree in business, marketing or related field
• Minimum of 4 years of experience as a lead generation specialist with an emphasis on lead generation and/or sales automation
• Experience working within the marketing industry is preferred
• Must have strong communication skills
• Strong analytical abilities

Office Timing : 12 PM to 9 PM

What is expected from you :

● Strong Consultative selling skills including excellent relationship building, networking

and time management skills

● Excellent Conflict Resolution and Negotiation skills

● Strong Team Player

● Excellent in Business communications and email etiquette

● Exposure to LinkedIn and other Job portals

● Ability to generate B2B leads

● Experience in Lead Research and Prospecting

● Experience in cold calling, email campaigns, and using social media to generate leads.

● Knowledge of Recruitment

● Data Maintenance and organization skills

● MBA qualification or Experience in Business development is preferred

What will you be doing?

● Handle end-to-end B2B business Development, right from prospecting to closing

deals

● Acquire new clients through networking, direct contact, or from marketing campaigns

● Establish long-term engagement with clients with multiple products

● Build and nurture client relationships via various channels

● Coordinating with multiple internal stakeholders on a daily basis

● Cross-selling and Upselling to existing clients into other GUVI services

● Develop and implement marketing plans designed to maintain and increase existing

business and capture new opportunities

Creador Designs is a graphic design company specializing in logo creation, business branding design, packaging, and website development. Founded in 2014, Creador Designs offers corporate identity design and branding services to small businesses and start-ups. Over the years, we have grown to become one of the most respected online brands for logo design, corporate identity, and web design.

We offer you the opportunity to work with leading and dynamic brands all around the world every day. We are looking for a talented individual for the position of Sales & Marketing Executive. Apply to us and unleash your curiosity and challenge your ideas. As you strive to make a real difference, we'll strive to make you a better you!

Qualification: BBA/MBA in sales and marketing or
Graduation with specialization in Sales & Marketing.
Experience: 1 - 2 years.

Expected Work : The Sales and Marketing Executive -
⦁ Must meet and exceed sales targets.
⦁ will generate business from new and existing clients.
⦁ Must demonstrate exceptional interpersonal skills to build long lasting strategic relationships with the client.
⦁ Should manage complex negotiations and prepare sales pitches.
⦁ Will organise on-field sales visits.
⦁ Should be able to handle multiple projects at once.
⦁ Must aim to achieve monthly and annual targets.
⦁ Will review sales performance.
⦁ Must have a proficient understanding of email marketing, social media marketing and digital marketing.
⦁ Will be working closely with Graphics Design, Web Development, Business Finance Teams to achieve joint ambitions.
⦁ Should efficiently manage inter-departmental communication.

We're looking for leaders with - owner's mindset, passion, and agility.

• Should have a good experience selling IT sales services in the USA/Europe region
• Should have knowledge of IT services like Web services, Cloud Services, Mobile Technology.
• Experience working in B2B Sales
• Create and implement sales strategies in line with the company's growth objectives
• Managing prospective client relationships through all phases of the sales cycle
• Developing and maintaining strong professional relationships with global accounts, to maximize sales
• The ability to write reports and proposals
• Comfortable working in different time zones to connect with our target audience
• Experience working with end-to-end sales from lead generation to lead conversion.
• Proven track record for closing new deals with both large and mid-size companies
• Knowledge of Demand generation
• Lead generation skills for IT services projects
• Develop and execute strategies to expand inbound lead/demand generation
• Must have good working experience in Upwork, Freelance.com, PeoplePerHour
• Good communication skills verbal as well as written is must

Skills:

Excellent verbal and written communication.

Strong leadership and management skills.

Must have excellent interpersonal skills.

Sound knowledge of MS Office, word and Email correspondence.

Knowledge of E-commerce online portals.

• Create and manage nurture streams across email, digital, and direct mail that will progress the leads through various sales stages of the buyer's life cycle from awareness to selection
• Run campaigns for lead management, lead nurturing, lead scoring, and lead routing
• Look at holistic data on leads and customers to evaluate successful strategies and areas for improvement/growth.
• Iterate and optimize campaigns to drive the best possible results
• Work with the Product Marketing team to create and develop content-rich nurturing programs using consumer insights data and marketing automation tools 
• Partner with marketing to improve strategy and execution of demand generation efforts
• Collaborate with sales operations on improving and troubleshooting issues with the lead management process
• Develop and maintain nurture reporting methodology, reports and dashboards, including performance metrics for nurture tracks and KPIs for overall program performance

• 5-6 years in Marketing or Sales Operations role
• At least 3+ years of experience managing email campaigns and program implementation
• Strong experience using marketing automation tools is essential
• Deep understanding of lead-to-revenue demand funnels, their characteristics and what causes Leads to move across stages
• Experience in B2B software / SaaS space will be a big advantage
• MBA from a reputed college, preferably in Sales and/or Marketing. 
• Excellent English presentation, written, and verbal communication skills, with an eye for quality and relevance
• Strength in collaborating with cross-functional teams, including Product Marketing, Sales and Marketing
• Self-directed, organized team player who is capable of hands-on- execution as well as long term business planning
• Implement email marketing strategies to cultivate leads into new customers (and demonstrate with data).
• Set up and document lead nurturing processes
• Plan and implement trigger-based nurturing programs that target all stages of prospect development