This is a sales target-driven role that involves managing the day-to-day activities of the HQ marketing team in Bangalore. This role Involves coordination, tracking and managing timelines of deliverables as well as ensuring that quality standards are met.
Responsibilities:
- Manage the global demand generation engine
- Work towards increasing the number of sales qualified leads generated
- Engage partners in areas such as lead generation, joint marketing efforts and events
- Coordinate Subex Secure’s presence in events
- Secure endorsements from analysts and media
- Manage the digital marketing team
- Prepare content where needed for campaigns, social media, search engine optimization and marketing
- Coordinate with internal teams for preparation of collateral, deriving messaging and ensuring preparation of sales enablement material in a timely manner
- Intervene to improve marketing processes to improve the outcomes and efficiency of our global lead generation efforts
Requirements (please read these carefully before applying)
- Experience in managing planning and execution of global campaigns through Salesforce and Hubspot
- Have carried revenue targets or have at least played a key role in attaining these targets
- Prior experience in B2B marketing involving a sophisticated product line is a must. Experience in marketing cybersecurity products will present a clear advantage.
- Prior experience in managing teams and revenue targets is an essential requirement
- You should have over 6 years of experience with B2B marketing
- Excellent understanding of SEM and SEO and ways to get leads out of SEM and increase volume of web traffic, improve domain authority and traffic quality through SEO
- Top notch project management skills
- Excellent content writing and presentation skills
The outcomes (KPI) associated with this role would be:
- Rise in the number of qualified opportunities and quality of leads processed by the sales team this includes Sales Accepted Leads and Sales Qualified Leads
- Quality and volume of engagements on social media and improvement in regional web traffic
- Your contribution towards improving our brand presence globally
- Measured improvement in pipeline velocity
- Attainment of pipeline targets
- Timely execution of monthly and quarterly marketing plans
Subodh Popalwar
Software Engineer, Memorres
About Fin-tech Company offering enterprise software solutions
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Join our team and take on a vital role in shaping our brand's online presence, connecting with our dedicated audience, and leveraging influencer strategies.
Responsibilities:
- Craft and implement a comprehensive social media strategy aligned with our brand identity and business objectives.
- Develop engaging content, including visuals, videos, captions, and stories, tailored to resonate with our target demographic.
- Manage and optimize our presence on various platforms (LinkedIn, Instagram, Facebook, X, YouTube) to enhance reach, engagement, and conversion rates.
- Cultivate an active and devoted online community through authentic interactions, user-generated content, and collaborations with influencers to effectively promote our offerings..
- Showcase our company culture and work environment through engaging social media content.
- Establish key performance indicators (KPIs) and monitor the effectiveness of social media initiatives.
- Ensure compliance with relevant laws, regulations, and platform guidelines in all social media content and campaigns.
- Stay abreast of social media trends to develop compelling content that resonates with our audience.
- Flourish the personality of individuals on video, showcasing their unique traits and characteristics effectively.
- Foster a positive online environment by promptly engaging with comments, messages, and mentions.
- Maintain brand consistency across all channels and platforms.
Requirements:
- Bachelor's degree in marketing, communications, or a related field (preferred).
- Proficiency in social media platforms and management tools.
- Strong content creation and storytelling abilities.
- Extroverted and highly creative personality.
- Demonstrated ability to generate creative ideas and possess a mindset, particularly in short-form content creation, video production, and reels.
- Ability to effectively showcase the personality of individuals on video, bringing out their unique traits and characteristics.
- Data-driven approach with the capability to analyze and interpret social media metrics.
- Excellent communication and interpersonal skills.
- Ability to thrive in a fast-paced, collaborative environment.
- Familiarity with influencer management tools and social media apps such as LinkedIn Instagram, X and Facebook. A candidate who is constantly engaged online.
Proficiency in the following is required:
- Illustrator/Procreate
- Video editing
OZiva is India's leading clean label active nutrition brand, combining modern science & ancient Ayurveda.
OZiva is a startup founded by IIT, INSEAD, and Mumbai University alumni with an existing vision to help
people lead a healthier & better lifestyle.
Manager - Performance Marketing
● Creating Campaigns in Google ads, Facebook marketing & other online marketing Platforms
● Keyword Research & Monitoring
● Writing Ad copy/description
● Basic knowledge of Google Sheets
● Must be proficient in the English Language
● Monitors the latest trends in social media, including advertising formats, channels and technologies in order
to improve campaign performance and provide recommendations
● Compile data across several platforms and create weekly/monthly reports, including analysis for insights,
optimizations and future strategy development
● Displays organizational capabilities to track progress, execution and consistency of social advertising
campaigns
● Running Email/SMS Campaigns
● Demonstrates understanding of and ability to facilitate and manage forecasting, budgeting and pacing,
campaign creation and optimization
● Coordinate with Ad Agencies & take regular updates
● Coordinate with content team to get the required creatives
● Coordinate with production team to ensure inventory is in place before running campaigns
Conduct lead generation, prospecting, and qualifying potential new clients. Research companies to create strategic communication plans. Proactively schedule calls with prospective clients via phone and email (including cold calling)
Develop new business via the established channels (telephone and help desk system) and mass communication such as email and social media to introduce the EstateMaster solutions and identify appropriate buyers within the target market.
- Follow up on leads and conduct research to identify potential prospects.
- Assessing the results of marketing campaigns
- Support sales team to improve performance, control, and maintenance of their leads.
- Identify key buying influencers within these prospects to determine the budget and timeline.
- Build and cultivate prospect relationships by initiating communications and conducting follow-up communications to move opportunities through the sales funnel.
- Work with the Regional Sales Managers and President to develop and grow the sales pipeline to consistently meet quarterly revenue goals.
- Assisting Marketing Director in writing reports and analyzing data
- Helping to drive leads and online traffic with web-based activities and programs
- Prepare and analyze marketing and sales pipeline reports and dashboards.
- Good knowledge about Blockchain and Crypto is added advantage.
Google Analytics
Data AnalyticsGrowth Marketing Specialist
About LambdaTest
We are the only cloud-based testing platform aimed at bringing the whole testing ecosystem to cloud. Today we have a powerful cloud network of 2000+ real browsers and operating systems that helps testers in cross-browser and cross platform compatibility testing.
Our Mission
On a mission to provide the most powerful, cutting-edge, comprehensive, and secure cloud test platform to empower software testers & developers globally to perform testing intelligently at scale.
Our Vision
We envision an integrated platform where professionals can rely to perform and manage all types of tests without being limited by infrastructure dependency. So people could focus on things that matter the most, i.e. their tests.
About the Team
We are a dynamic team that works in a fast-paced environment, ambitious to make a huge impact. Aligned with the company’s vision and strategy, the cross-functional teams work closely to build cutting-edge SaaS products that enable software developers & testers globally to perform testing intelligently at scale. Default to transparency, we share stories of our successes, failures, challenges, and interests so that we can learn from and support one another.
Description
We are looking for analytical and data-driven Growth Marketing Specialist who will act as the main driver of customer acquisition through the digital media. As part of this role, you will work at the strategic level to champion bold and innovative ideas to build something great & will work tirelessly to achieve it.
Responsibilities
· Develop, maintain and execute monthly, quarterly, and annual marketing campaigns to drive customer acquisition & fill the sales funnel
· Must be proficient in running media campaigns across various marketing channels including, but not limited to, social media, digital networks, DSPs, GDN, premium publisher sites, and more.
· Excellent expertise in User Activation & customer acquisition.
· Good in handling Churn Retention and should be proactive in Customer Reactivation.
Requirements and skills
· 3 – 5 years of professional work experience in growth marketing, product marketing.
· Expert-level knowledge & intimacy with Google AdWords, Google Analytics, Amplitude, Hubspot & CRM software.
· Excellent analytical, quantitative and problem-solving skills
· Ability to turn quantitative and qualitative data insights into actionable marketing recommendations
· Strong multi-tasking, and project management skills
· Self-motivated, results-oriented
· Track record of success driving outcomes across an organization with multiple stakeholders
· Strong affinity understanding of target audiences, needs and sales management processes
About the company
We is building digital first, health coaches for elective health concerns working toward one mission: To help Indians lead more fulfilling lives surrounded by wellness and grace.
Elective health has been a large latent gap in India with the knowledge & support for issues which warrants a consumer first approach in building digitally native full stake health coaches to provide integrated care (products & services) and engagement (content & community to build healthy habits).
Started in May 2020, Man Matters is now the largest Men’s health platform, serving more than 1M Men every year across therapeutic areas of Hair Loss and Nutrition. Started in May 2021, Be Bodywise is the largest integrated Women’s Health platform serving more than 1M women a year in the areas of PCOS, Hair & Skin Health. Started in May 2022, Little Joys helps parents to reduce the anxiety around physical and mental development of their kids.
Job Description:
We are looking to hire a seasoned manager to lead our social media charter for our flagship brands Man Matters and Be Bodywise. The incumbent would report to the Head of Content, and own the strategy, planning, workflow management and metrics for the brand’s social media handles. If you are someone who understands the pulse of digital and social communities; if you live and breathe the latest on people, trends and brands on social media; if you are an original thinker looking to create a distinct voice, then this is just the gig for you.
Core Responsibilities:
• Help shape the social media strategy aligning brand positioning, marketing goals and a clear read on the target audience.
• Create monthly social media calendars and leverage topical days to build on the brand’s presence across different social media channels.
• Create original content ideas and IPs to strengthen engagement and base size.
• Create a one-of-a-kind community around the brand’s core message by fostering conversations and
engagement.
• Monitor and measure key metrics for the social pages.
• Monitor and measure brand reputation and presences through social listening. This would also entail
ensuring consistency of brand voice and brand persona.
• Build and enforce a crisis management module for any kind of direct negative publicity.
Requirements:
• 5 to 6 years of working in content creation and/or social media, with at least 2 years as a team lead.
• Having worked with digital-first consumer brands (either in a in-house team or agency).
• Thorough knowledge of social platforms, analytics and tools.
• Original thinker with a fresh perspective.
Roles & Responsibilities:
- Create brand and positioning strategy. Own key P&L goals including TVL, User acquisition and # users across multiple chains
- Segmentation, targeting and acquisition strategies across user segments and channels
- Design and implement Stader Labs brand strategy on social media, including Twitter, Discord, Medium and Telegram
- Build and execute communications campaigns across different Proof of Staking chains that tell the Stader Labs story to multiple audiences
- Work with influencers, community to expand the audience and widen reach of Stader Labs
- Design community development and engagement strategies. Manage community managers and implement community strategy
Essential Skills & experience:
- Goal-driven, Structured thinker and Operator
- Experience with Community building across social media
- 3-5 years in growth marketing or product marketing, preferably with experience in the blockchain/cryptocurrency space
- Excellent verbal and written communication skills (English). Multiple languages is a plus.
- Prior community management experience is a plus
Benefits:
- Competitive CTC on par with market along with ESOPs/Tokens
- Opportunity to work with a global, world class mission driven team
- Remote work, flexible work hours
We are looking for an extremely motivated individual for leading our Performance Marketing who will be responsible for scaling up our digital strategy, setting priorities, expanding capability, and delivering on ambitious revenue goals.
Responsibilities:
● Creating and executing a strong performance marketing strategy & execution plan. Use data-driven marketing strategy to identify trends/patterns and opportunities for innovation and make optimization recommendations across the buyer’s journey.
● Creating and implementing the marketing plan in line with overall business objectives while striking a balance between longer-term strategic brand building activities, mid-term lead generation and nurturing, as well as quick wins to achieve targets.
● Developing and managing digital prospecting and remarketing campaigns. Explore new channels for customer acquisition.
● Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
● Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels.
● Identifying and testing new channels to continue to meet or exceed established critical metrics.
Who we are:
F22 Labs was started in 2014 by Murtuza and Hari, two childhood friends who always dreamt of starting a business of their own. After working at leading startups initially in their careers, they decided to take the plunge. Over the last 8 years, we’ve been fortunate and blessed to have worked with 250+ entrepreneurs who have trusted us with their dream of building their startups
About Digital Marketing Division
We also have a digital marketing division that offers 360 degrees Digital Marketing Services specializing in helping businesses reach their target audience and achieve their marketing goals through various online channels.
We have the privilege of working with some of the most well-known and high-profile UK fashion brand customers who are at the forefront of the fashion industry, known for their unique designs, premium quality, and innovative approach to fashion.
Our team of experts has experience in a wide range of digital marketing services, including search engine optimization (SEO), pay-per-click advertising (PPC), social media marketing, email marketing, and content marketing.
Job Description
We are seeking an experienced and highly motivated Klaviyo Email Marketer to join our team. The successful candidate will be responsible for creating and executing email marketing campaigns that drive sales and increase customer engagement for our clients.
What will you work on?
- Develop and implement comprehensive email marketing campaigns using Klaviyo
- Continuously test and optimize campaigns to improve performance and return on investment (ROI)
- Create and manage email marketing calendars and schedule campaigns accordingly
- Monitor and analyze campaign performance and make data-driven decisions to improve results
- Collaborate with the creative team to develop effective email copy and visuals
- Stay up-to-date with the latest Klaviyo features and best practices
- Communicate campaign performance and recommendations to clients
Do you fit in?
- Minimum of 2 years of experience in email marketing, specifically using Klaviyo
- Proven track record of creating and managing successful email marketing campaigns
- Strong understanding of Klaviyo features and best practices
Strong analytical skills and ability to make data-driven decisions - Experience with campaign tracking and conversion optimization
- Strong problem-solving and critical-thinking skills
- Excellent written and verbal communication skills
- Strong time management and project management skills
- Experience in women's fashion industry] is a plus
What can you expect?
- Flexible work timings
- Medical Insurance- self and immediate family
- Intensive performance-linked incentives
- Optimized Learning Culture
- Approachable and helpful founders, a.k.a leaders to guide your career and much more…
Perks:
- State of the Art gadgets
- Complete Health coverage for you and your family
- Flexible work timings
- Remote friendly
Our Hiring process:
- A Profile Review: Resume, Portfolios, personal websites
- A Technical task that relates to the work you will be doing
- A Final round of interview
- An Offer and onboard you are!
Know more about us @F22Labs: http://f22labs.com/">Home Page
Company Name: Nyumi (Ikaria Wellness Pvt Ltd)
Website: www.nyumi.com
Company Profile: Nyumi is an innovative health and wellness D2C start-up, with a mission to create a healthier, happier world. Nyumi focuses on everyday wellness for women. The team is ex-HBS, IIM-A, Nykaa, WeWork, Headspace, Zomato, MullenLowe Lintas and Microsoft.
About the founder: Ananya Kejriwal has an MBA from Harvard Business School and a BS in Engineering from Olin College of Engineering. She is an experienced product lead with a passion for bringing design thinking and technology to consumer products, having worked at Microsoft and Headspace in the US.
E-commerce Lead:
Roles and Responsibilities:
- Developing the strategic direction for leading marketplaces like Amazon, Nykaa, and others.
- Accountable for achieving bottom line results and maximizing Return on Advertising Spend (ROAS).
- Expertly managing Amazon Marketing Services (AMS) and driving paid and non-paid initiatives across the platform.
- Mentoring the team to optimize accounts and achieve monthly targets efficiently.
- Performing comprehensive data analysis for weekly and monthly meetings to drive actionable insights.
- Overseeing internal budgets within the company and external budgets with clients.
- Collaborating with cross-functional teams including design, sales, creative, advertising, logistics, marketing, and other departments dedicated to the same client account, ensuring high-quality deliverables and meeting client needs.
- Facilitating seamless communication between key clients and internal teams.
- Negotiating contracts with clients and setting performance timelines.
- Cultivating strong relationships with existing clients and actively pursuing new client opportunities.
Qualification:
• 4-8 years of Experience of direct response & E-commerce experience in an integrated, multi-channel marketing environment
Location: Mumbai
Data AnalyticsJob Title – Marketing Manager
Location – Bangalore
Job Type – Permanent
Experience – 2-4 Years
Job Role
- Manage and monitor marketing performance on a daily basis, and maximizing business ROI and goals.
- Manage a portfolio of paid campaigns across different industries for different regions, globally
- Create ideas & deliverable presentations for better execution
- Conceptualize new marketing ideas and campaigns for in-house and clients
- Implement and configure the necessary tracking tools for campaign performance analysis.
- Research and implement marketing strategy to optimize campaigns to meet KPI's, based on market trends & data findings.
- Create Branding Ideas & Solutions based on client requirements
- Working closely with the other team members and departments to meet client goals.
Professional Requirement
- 2 to 4 years of hands-on experience in marketing
- Data Research & Analysis for new ideas
- Have handled marketing campaigns from scratch
- Strong creative and analytical skills
- Excellent organizational skills and multitasking abilities
- Ability to work independently and with a team to efficiently meet deadlines in a fast-paced working environment
- A keen eye for detail
Follow CutshortSubodh Popalwar
Software Engineer, Memorres