Digital Marketing Executive

We are looking to expand our existing Python team across our offices in Surat.

The requirements are as follows:

1) Familiar with the the Django REST API Framework.

2) Experience with the FAST API framework will be a plus

3) Strong grasp of basic python programming concepts ( We do ask a lot of questions on this on our interviews :) )

4) Experience with databases like MongoDB , Postgres , Elasticsearch , REDIS will be a plus

5) Experience with any ML library will be a plus.

6) Familiarity with using git , writing unit test cases for all code written and CI/CD concepts will be a plus as well.

7) Familiar with basic code patterns like MVC.

8) Grasp on basic data structures.

About the Role:

This role provides you the opportunity to truly accelerate your engineering career by giving you a front-line seat on a Rocketship product. Our fintech product has grown by 10x over the last year and we are expecting that growth to continue for the foreseeable future. The leadership team is committed to making massive investments in its technology and people. Given the growth of the product, individuals will have opportunities to move into leadership roles.

Roles & Responsibilities:

● Perform full stack development activities using MERN Stack & GraphQL which is a MUST.

● Ability to translate UX Designs into functional web apps using React JS

● Technical architecture design along with system architect and product manager

● Writing effective business logic (using Rest API or GraphQL API)

● Algorithm design for system modules● Database design for scalable and secure systems using NoSQL (MongoDB) or RDBMS (MySQL or PostgreSQL)

● Experience in other JS frameworks like Next.JS, and React Native/Expo would be a plus.

● POC development with other engineers.

● Experience and Exposure to working with different projects and business models will be an advantage.

● Efforts estimations with the Product Manager and Engineering Head

● Test software to ensure responsiveness and efficiency

● Writing Unit testing for robust systems.

● Hands-on experience with AWS services (EC2, SQS, SES, Lambda).

● Hands-on experience in developing Rest/GraphQL API using Node.js with Typescript.

● Hands-on experience in MERN stack (MySQL or PostgreSQL would be a plus)

● Strong Knowledge of algorithms and data structures

● Experience working with US Clients is a Must

● Fundamentals of Docker/Containerized application development would be a plus.

● Experience in SaaS product development would be a plus

● Technical documentation

Desired Skills

● Technical Skills: MERN Stack, NoSQL (MongoDB) or RDBMS (MySQL or PostgreSQL),

JS frameworks, AWS services (EC2, SQS, SES, Lambda), Typescript, Rest API/GraphQL.

● Soft Skills: Excellent Communication, Problem-solving, Critical Thinking, Teamwork & Individual Contributor, Proactive

A stealth startup, born from research at Stanford's Human-Centred AI Lab, is building an AI Chief of Staff, designed to revolutionize how we work. 

Most companies building AI agents are automating routine work. But we want to hold AI to a higher bar – an AI that “reasons” and helps humans deal with cognitive overload.

Come work at the intersection of cutting-edge NLP, generative AI and graph learning ML techniques. Help build technology that empowers, not exhausts!

Team: Stanford founder with background in data science, investing, and startups; Staff engineer at Amazon; and top-tier AI practitioners as Advisors (ex-Head of AI at Spotify, Senior Eng Director at Pinterest, AI 2030 Global Leader among others). Harvard and Stanford engineers contributed to early product development.  

Role: Founding ML Engineer, full-time

Location: India. We can sponsor visas to relocate to the US based on fit. 

Compensation: Around INR 25 lakh based on experience + equity

Required Qualifications

• Bachelor’s degree or master’s (preferred) in computer science, engineering, mathematics, or a related technical field from a top-tier institution
• 3+ years of experience building and deploying ML models in production, ideally with “0 to 1” ML work

Technical

• Expertise in NLP: Hugging Face Transformers, BERT, RoBERTa, and techniques like text classification and semantic clustering.
• Experience with LLMs (e.g., GPT-4, Gemini) for prompt engineering, fine-tuning for specific use cases, content generation, and cost-optimized ML infrastructure
• Deep Learning & Graph-Based ML: Proficiency in TensorFlow, PyTorch, XGBoost, GNNs, and dynamic graph databases like Neo4j for modelling relationships
• AI-powered chatbots, integrating LLMs for natural language interaction, feedback processing, and real-time user support
• Real-Time Data Processing & Integration: Skilled in using Apache Kafka and integrating ML models into scalable, reliable back-end systems
• Cloud Deployment: Experience deploying and managing ML services on AWS, GCP, or Azure with a focus on scalability and performance optimization

• Identify target audience and grow our email list
• Design and implement direct email marketing campaigns
• Proofread emails for clarity, grammar and spelling
• Ensure mobile-friendly email templates
• Write newsletters including all company updates
• Upgrade our email templates using graphics, personalization and advanced features
• Ensure prompt and accurate communication with clients via email to minimize unsubscribes
• Create email databases for lead generation
• Analyze campaign performance and suggest improvements
• Report on sales revenue generated from email marketing efforts
• Ensure emails follow industry policies and best practices

We are looking for a resilient, empathic Business Development Executive to contribute to the growth of our company. Business development executives are responsible for finding and retaining clients, encouraging extant clients to purchase added products or features, and remaining abreast of changes in consumption.

Requirements:

• Bachelor's degree in business management, marketing, or related field • 0 - 3 years' relevant work experience in business development or similar field preferred.

• Excellent written and verbal communication skills.

• Ability to handle multiple projects simultaneously and work under pressure.

• Proficient in Microsoft Office and relevant software.

Responsibilities:

• Identifying profitable business opportunities

• Conducting extensive market research

• Creating actionable business strategies

• Nurturing relationships with clients

• Analyzing market trends

Job Description

We are looking for you!

You are a team player, get-it-done person, intellectually curious, customer focused, self-motivated, responsible individual who can work under pressure with a positive attitude. You have the zeal to think differently, understand that career is a journey and make the choices right. You must have experience in creating visually compelling designs that effectively communicate our message and engage our target audience. Ideal candidates would be someone who is creative, proactive, go getter and motivated to look for ways to add value to job accomplishments.

You have excellent verbal and written communication skills with the ability to craft compelling UI creatives, visually compelling designs that effectively communicate our message and engage our target audience. You are self-motivated with a strong work ethic, positive attitude, and demeanor, enthusiastic when embracing new challenges, able to multitask and prioritize (good time management skills), willingness to learn new technology/methodologies, adaptable and flexible when new products are assigned. You prefer to work independently with less or no supervision. You are process oriented, have a methodical approach and demonstrate quality first approach and preferably who have worked in a result-oriented product marketing team(s). 

Requirements

What youll do

• Solution Design: Collaborate with clients to understand their business requirements and design comprehensive Informatica MDM solutions tailored to their needs.
• Implementation: Lead the implementation of Informatica MDM solutions, including configuration, customization, and integration with existing systems.
• Data Modeling: Design and implement data models to support MDM initiatives, ensuring data integrity, accuracy, and consistency across systems.
• Data Quality Management: Implement Informatica Data Quality (IDQ) processes and workflows to improve data quality and ensure compliance with organizational standards.
• Integration: Integrate Informatica MDM solutions with other enterprise systems, such as CRM, ERP, and BI platforms, to facilitate seamless data exchange and interoperability.
• Customization: Develop custom components, workflows, and extensions to extend the functionality of Informatica MDM and meet specific business requirements.
• Data Governance: Establish data governance policies, standards, and best practices to govern the use, management, and quality of master data within the organization.
• Documentation: Prepare comprehensive documentation, including solution designs, technical specifications, user guides, and training materials, to support the implementation and maintenance of Informatica MDM solutions.
• Testing and Quality Assurance: Conduct thorough testing and quality assurance activities to ensure the reliability, scalability, and performance of Informatica MDM solutions.
• Training and Support: Provide training and support to end-users, administrators, and stakeholders to ensure successful adoption and utilization of Informatica MDM solutions.

What you’ll bring

• Bachelor's degree in Computer Science, Information Systems, or related field; Master's degree preferred.
• Minimum of 4 years of experience in implementing and configuring Informatica MDM solutions.
• Proficiency in Informatica MDM Hub, Informatica Data Director, Informatica Data Quality (IDQ), and related Informatica tools and technologies.
• Strong understanding of data modelling principles, data integration concepts, and master data management best practices.
• Hands-on experience with data profiling, cleansing, and transformation using Informatica IDQ.
• Experience with data governance frameworks, data stewardship workflows, and data quality metrics.
• Excellent communication skills and the ability to effectively collaborate with cross-functional teams and stakeholders.
• Proven ability to work independently, manage multiple priorities, and deliver high-quality results within tight deadlines.
• Informatica certification(s) in MDM and/or IDQ is a plus.

Benefits

1. Culture:

• Open Door Policy: Encourages open communication and accessibility to management.
• Open Office Floor Plan: Fosters a collaborative and interactive work environment.
• Flexible Working Hours: Allows employees to have flexibility in their work schedules.
• Employee Referral Bonus: Rewards employees for referring qualified candidates.
• Appraisal Process Twice a Year: Provides regular performance evaluations and feedback.

2. Inclusivity and Diversity:

• Hiring practices that promote diversity: Ensures a diverse and inclusive workforce.
• Mandatory POSH training: Promotes a safe and respectful work environment.

3. Health Insurance and Wellness Benefits:

• GMC and Term Insurance: Offers medical coverage and financial protection.
• Health Insurance: Provides coverage for medical expenses.
• Disability Insurance: Offers financial support in case of disability.

4. Child Care & Parental Leave Benefits:

• Company-sponsored family events: Creates opportunities for emplo4. Child Care & Parental Leave Benefits:yees and their families to bond.
• Generous Parental Leave: Allows parents to take time off after the birth or adoption of a child.
• Family Medical Leave: Offers leave for employees to take care of family members' medical needs.

5. Perks and Time-Off Benefits:

• Company-sponsored outings: Organizes recreational activities for employees.
• Gratuity: Provides a monetary benefit as a token of appreciation.
• Provident Fund: Helps employees save for retirement.
• Generous PTO: Offers more than the industry standard for paid time off.
• Paid sick days: Allows employees to take paid time off when they are unwell.
• Paid holidays: Gives employees paid time off for designated holidays.
• Bereavement Leave: Provides time off for employees to grieve the loss of a loved one.

6. Professional Development Benefits:

• L&D with FLEX- Enterprise Learning Repository: Provides access to a learning repository for professional development.
• Mentorship Program: Offers guidance and support from experienced professionals.
• Job Training: Provides training to enhance job-related skills.
• Professional Certification Reimbursements: Assists employees in obtaining professional certifications.
• Promote from Within: Encourages internal growth and advancement opportunities.

About company

Who we are

Kanerika Inc. is a premier global software products and services firm that specializes in providing innovative solutions and services for data-driven enterprises. Co-founded by Wharton Business School Aluminous, Our focus is to empower businesses to achieve their digital transformation goals and maximize their business impact through the effective use of data. We leverage cutting-edge technologies and industry best practices to deliver custom solutions that help organizations optimize their operations, enhance customer experiences, and drive growth.

Awards and Recognitions

Kanerika has won several awards over the years, including:

• Best Place to Work 2022 by Great Place to Work
• Top 10 Most Recommended RPA Start-Ups in 2022 by RPA Today
• Frost & Sullivan India 2021 Technology Innovation Award for its Compass composable solution architecture
• Kanerika has also been recognized for its commitment to customer privacy and data security, having achieved ISO 27701, SOC2, and GDPR compliances.

JOB SYNOPSIS

We are looking for an SMO - Manager to manage all Social Media Marketing activities. You will be responsible for managing all SMO activities on all Social Channels to increase leads, traffic & brand awareness.

JOB RESPONSIBILITIES

• Responsible for the successful management of digital strategy.
• Developing and implementing strategies for companies’ social media sites focusing on Facebook, Twitter, Instagram, LinkedIn, YouTube etc.
• Knowing what type of content works best on what platform, optimizing content accordingly.
• Create engaging and professional visuals/ content optimized for the platform used and intended audience.
• Blogging, creating social media profiles, and managing regular posts.
• Gain followers, and create a positive image for the company.
• Stay abreast with upcoming social media trends and tools- including attending networking and educational events, reading blogs, and listening to podcasts.
• Analyze and report social media actions and campaigns on a monthly basis for new opportunities.
• Manage and facilitate social media communities by responding to social media posts and developing discussions.
• Perform research on current benchmark trends and audience preferences.
• Monitor trends, activities of main competitors on social media.
• Understanding of Google Analytics or any tool & review their Promotion /performance, bounce rate etc.
• Any Automation Tool Experience [ like Hootsuite]
• Group promotion on various social media channels

JOB REQUIREMENTS

• 2-5 years of experience as a social strategist or similar role
• Up-to-date with the latest trends and best practices in SMO
• Developing and implementing social media strategies for the websites
• Managing profiles and pages on social networking sites including Facebook, Twitter, LinkedIn and other community sites.
• Posting content on relevant blogs/forums and seeding content into social applications as and when needed.
• Monitoring and reporting usage statistics and other relevant data.
• Keeping a check on the emerging trends and industry standards in social media.
• Conducting research and recommending new social media platforms and opportunities.
• Increasing the number of fans, followers on social media networks.
• Website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools
• Excellent Written Skills
• Can Create Videos/ GIF / Social media Captions to understand key challenges faced by Client
• Strong organizational, time management, and analytical skills
• Team player