Junior Copywriter at White Inc · Bengaluru (Bangalore) · 1 - 2 years · ₹4L - ₹6L / yr · Raised funding · Posted 24 Jan 2023
ABOUT US
White.Inc is a house of digitally native brands (DNBs) that is creating Instagram-first DTC brands across verticals like Cookware, Houseplants, Drinkware, Apple Gear and Luggage. We believe that to lead a better life in today's ever-changing world, we need products that are constantly evolving and contribute to our busy lives. To bring to life such category-disrupting brands, we have partnered with the world’s leading product design company to create products that are crave-worthy and address the needs of a new generation of Indian consumers.
Started by people with a decade+ experience in the e-commerce and D2C sectors, the founders have developed 2000+ products across multiple categories and scaled global brands in India such as RhinoShield & PopSockets. Leveraging on their expertise in driving growth, product development, supply chain, technology and access to global markets, White Inc is poised to deliver products that inspire and excite our consumer base.
We are rapidly growing and looking for someone as excited as us to be a part of this growth journey. If you love start ups, a fast-paced environment with lots of action and the opportunity to create India's new-gen disruptive brands, then click away and get set to propel your career to greater heights.
We are looking for a junior copywriter with working experience creating content across a range of channels to join our in-house marketing team.
THE ROLE
We are looking for a Junior Copywriter with excellent writing and research skills to develop memorable and stand-alone copy. As part of this role, you will create content across several channels including social media, websites, landing pages and performance content as well as be a part of brainstorming sessions to develop brand campaign ideas. We are looking for a candidate who is a team player, can think innovatively and has a flair for creative copywriting and ideation.
RESPONSIBILITIES
• Write compelling content across various platforms including engaging social media posts, click-worthy email campaigns, website copy, etc.
• Collaborate with internal stakeholders to interpret project briefs and develop relevant concepts into content.
• Ideate for and contribute towards a content strategy for marketing and tactical campaigns.
• Conduct in-depth research to write copy specific to our target audience.
• Emulate and hone brand persona in all the content and creatives.
• Proofread all content before it is sent across to the senior copywriter for further review.
• Respond to and consolidate multiple edits and points of feedback into your work.
QUALIFICATIONS
• Minimum 1-year experience as a copywriter.
• Candidates from agency backgrounds are a must.
• A passion for writing and the willingness to learn from other creative professionals.
• Strong research skills that ensure all copy is correct and accurate.
Shubham Vishwakarma
Full Stack Developer - Averlon
About White Inc
About
White.Inc is a house of digitally native brands (DNBs) that is creating Instagram-first DTC brands across verticals like Cookware, Houseplants, Drinkware, Apple Gear and Luggage. We believe that to lead a better life in today's ever changing world, we need products that are constantly evolving and contribute to our busy lives. To bring to life such category disrupting brands, we have partnered with the world’s leading product design company to create products that are crave-worthy and address the needs of a new generation of Indian consumers.
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About the Company
Tyke is an Alternate Investment Platform for retail investors offering both debt and high-return opportunities starting as low as ₹5000. We are a 3-year-old company with 100+ successful deals and the largest investor base of 200k+ investors.
About the role
We are looking for a talented and creative junior copywriter to join our team. The ideal candidate will have a strong understanding of the principles of copywriting and be able to write clear, concise, and engaging copy for a variety of marketing materials, including websites, blog posts, social media posts, and email campaigns.
Office location - Vile Parle, Mumbai (On-site)
Key Responsibilities
- Write and edit copy for a variety of marketing materials, including websites, blog posts, social media posts, and email campaigns
- Work with the marketing team to develop and execute marketing campaigns
- Stay up-to-date with the Indian Fintech and Startup ecosystems and conduct extensive research to come up with relevant ideas
- Stay up-to-date on the latest copywriting trends and best practices
- Proofread and edit all copies before it is published
Qualifications
- Bachelor's degree in English, journalism, communications, or a related field
- 1-2 years of experience in copywriting or a related field
- Strong writing and editing skills
- Ability to write clear, concise, and engaging copy
- Experience with SEO and content marketing best practices
- Experience with social media marketing
About the Role
We're looking for a Senior Copywriter who can turn ideas into impactful campaigns across digital and social platforms. If you're someone who can crack compelling concepts, write sharp copy, lead creative thinking, and collaborate seamlessly with designers, strategists, and clients, we'd love to hear from you.
Responsibilities
● Conceptualize and develop creative ideas alongside the creative and strategy teams.
● Decode client briefs and translate them into strong copy ideas and integrated campaigns.
● Write compelling, persuasive, and original copy across social media.
● Lead content ideation for monthly content calendars in collaboration with Account Managers and Strategists.
● Mentor junior copywriters by providing creative direction, feedback, and guidance.
● Present campaign ideas and creative concepts confidently to internal teams and clients.
● Collaborate with designers, art directors, strategists, and account teams to deliver high-quality campaigns.
● Stay updated on emerging trends, pop culture, and platform innovations to create relevant and engaging content.
● Lead small to mid-sized pitches and actively contribute to large business pitches
● Build and maintain strong relationships with clients and cross-functional teams.
Requirements
● Minimum 3+ years of experience as a Copywriter in an agency.
Excellent writing, editing, and storytelling skills.
● Strong conceptual thinking with the ability to develop campaign ideas across multiple platforms.
● Experience handling multiple brands and managing projects independently.
● Ability to take ownership, manage timelines, and work in a fast-paced environment.
● Strong presentation and communication skills.
● A degree in English, Journalism, Communications, Advertising, or a related field is preferred.
Bonus Points
● Familiarity with AI-assisted writing tools and evolving content trends
About the Company
Tyke is an Alternate Investment Platform for retail investors offering both debt and high-return opportunities starting as low as ₹5000. We are a 3-year-old company with 100+ successful deals and the largest investor base of 200k+ investors.
About the role
We are looking for a talented and creative junior copywriter to join our team. The ideal candidate will have a strong understanding of the principles of copywriting and be able to write clear, concise, and engaging copy for a variety of marketing materials, including websites, blog posts, social media posts, and email campaigns.
Office location - Vile Parle, Mumbai (On-site)
Key Responsibilities
- Write and edit copy for a variety of marketing materials, including websites, blog posts, social media posts, and email campaigns
- Work with the marketing team to develop and execute marketing campaigns
- Stay up-to-date with the Indian Fintech and Startup ecosystems and conduct extensive research to come up with relevant ideas
- Stay up-to-date on the latest copywriting trends and best practices
- Proofread and edit all copies before it is published
Qualifications
- Bachelor's degree in English, journalism, communications, or a related field
- 1-2 years of experience in copywriting or a related field
- Strong writing and editing skills
- Ability to write clear, concise, and engaging copy
- Experience with SEO and content marketing best practices
- Experience with social media marketing
Job description:
About Evaraa
Evaraa is a D2C brand specializing in handcrafted spiritual décor — god idols, car dashboard idols, silver collectibles, and home décor pieces that blend tradition with modern living. We're building a content-first brand voice across Instagram, Facebook, YouTube, and Pinterest.
Role Overview
We're looking for a Social Media Content Writer who can translate our products' craftsmanship and spiritual value into scroll-stopping captions, scripts, and copy that drive engagement and conversions across platforms.
Key Responsibilities
Write daily/weekly social media captions, hooks, and scripts for Instagram Reels, YouTube Shorts, Facebook posts, and Pinterest pins
Draft ad copy variations (primary text, headlines, descriptions) to support performance marketing campaigns
Write product descriptions and collection copy for the Shopify store in a brand-consistent tone
Develop content calendars aligned with festivals, product launches, and sales (Diwali, Navratri, Raksha Bandhan, Republic Day, etc. — high-relevance occasions for our category) Collaborate with the design/video team to brief reels, carousels, and UGC-style content Write blog articles for SEO (spiritual décor, home temple ideas, gifting guides)
Repurpose long-form content into short-form social hooks
Track which captions/hooks correlate with higher engagement and iterate based on performance feedback from the marketing team
Stay on top of trending audio, formats, and meme templates relevant to the lifestyle/spiritual/decor space.
Requirements
1–3 years of experience writing for social media, preferably for a D2C or e-commerce brand Strong grasp of Instagram/Facebook content formats and what drives engagement vs. reach vs. conversions
Excellent written English (Hindi/Hinglish copywriting skills are a strong plus given our audience)
Comfortable writing both brand storytelling content and direct-response ad copy Basic understanding of SEO principles for blog/product copy
A portfolio of past captions, ad copy, or content calendars
Work Location: In person
We are looking for a creative and detail-oriented Content Writer to develop engaging, high-quality content across various digital platforms. The ideal candidate should have a strong command of language, creativity, and the ability to adapt tone and style based on the target audience.
Key Responsibilities:
- Create engaging content for blogs, websites, social media, and marketing campaigns
- Conduct thorough research on industry-related topics
- Write clear, concise, and grammatically correct content
- Collaborate with marketing and design teams for content planning
- Optimize content for SEO and improve web traffic
- Proofread and edit content before publication
- Ensure consistency in brand voice and tone
Adobe IllustratorJD – Brand Associate
Designation: - Branding
Brand: MOLEDRO
Location: Okhla Phase 3, Delhi
Probation: 2 months
Introduction to the brand
We are seeking a creative and detail-oriented Content Curator to develop content for print, digital, and social
media platforms. You will collaborate with our digital marketing team to create blog posts and content for
social media to engage our target audience, write email blasts and assist with marketing communication
campaigns. You must know how to research various topics and industry trends and produce content on tight
deadlines.
Roles & Responsibilities:
* Brainstorm with the team for new ideas and strategies for effective content
* Conducting in-depth research on industry-related topics to develop original and innovative content
* Develop copy on a wide variety of topics for multiple platforms (such as the website, blogs, product
descriptions and social media)
* Create eye-catching and innovative headlines and captions
* Assisting the marketing team in developing content for advertising campaigns
* Editing and polishing existing content to improve readability
* Creating compelling headlines, captions and body copy that will capture the attention of the target audience
* Identifying customers’ needs and recommending new content to address gaps in the company's current content
Requirements:
* Bachelor’s Degree in Fashion background is a must.
* Portfolio of published work
* Able to multitask, prioritize, and manage time efficiently
* Self-motivated and self-directed
* Adobe Illustrator, Adobe Photoshop, Indesign, Canva, and Video editing software.
Roles & Responsibilities
- Develop and execute integrated marketing campaigns and content strategies across digital platforms
- Identify trends, creator opportunities, and audience behaviour to inform content direction
- Translate market insights into actionable content strategies
- Manage visual storytelling and brand narrative across Instagram, YouTube, LinkedIn, and emerging platforms
- Craft compelling copy and communications that align with brand voice
Ideal Candidate
1Strong Content Strategy / Social Media Strategy Profile from D2C / Consumer Brands
2Mandatory (Experience 1): Must have 4+ years of experience in content strategy, brand marketing, social media strategy, or creative planning.
3Mandatory (Experience 2): Must have hands-on experience handling social media platforms including Instagram, Twitter/X, and LinkedIn.
4Mandatory (Experience 3): Must have experience developing content strategies and deciding what type of content should go across different social media platforms.
5Mandatory (Experience 4): Must have experience creating monthly content calendars and planning content for social media platforms.
6Mandatory (Skill 1): Must have a strong understanding of digital culture, current social media trends, and content formats.
7Mandatory (Skill 2): Must have a strong understanding of Instagram Reels, trends, and social-first content.
8Mandatory (Skill 3): Must have strong communication, copywriting, content planning, brand storytelling, and content ecosystem understanding.
9Mandatory (Industry): Must have experience with D2C / consumer brands. Experience in fashion, beauty, lifestyle, or consumer brands
Location: Remote
Experience: 1–3 Years
Job Type: Full-Time
We are looking for a Content Strategist & Social Media Coordinator to plan content strategies, manage social media calendars, and ensure timely publishing across platforms.
Key Responsibilities
- Develop monthly content strategies and social media calendars.
- Plan content pillars, campaigns, trends, and promotional content.
- Coordinate with content writers, graphic designers, and video editors.
- Schedule and publish posts, reels, stories, and Google Business Profile content.
- Ensure content is accurate, on-brand, and published on time.
- Monitor social media trends and content performance.
- Manage multiple brands and deadlines efficiently.
Requirements
- 1–3 years of experience in content strategy or social media management.
- Strong understanding of social media platforms and content planning.
- Good communication and organizational skills.
- Ability to manage multiple brands and projects.
- Experience with social media scheduling tools is a plus.
- Experience with F&B or agency clients is preferred.
Job Role: Copywriter
Experience Level: 1.5+ years
Location: Bangalore, Onsite
Responsibilities:
● Brainstorm and bring ideas to life alongside the creative team.
● Understand client briefs and decode the communication for advertising campaigns.
● Take feedback from supervisors and make necessary corrections.
● Work on content calendars with the AMs.
● Write clear, persuasive, and original copy for print, web, radio and TV advertisements. These include slogans, catchphrases, messages, scripts, jingles and taglines.
● Collaborate with functional teams to execute client briefs.
● Experiment with new content trends that can be utilized for client pitches, client briefs and new partnerships.
● Able to work on small to midsize pitches
● Network with clients and industry professionals.
Requirements:
● High energy levels are a must.
● 2 years of Agency experience.
● Degree in English Honors, Journalism, Communications or relevant field.
Apply with your work links. Applications without the same will not be reviewed.
Job Description for the role of Content Writer.
Immediate Joiner for Shift
Job Description:
1. Regularly produce various content types, including email, social media posts, blogs, and white papers.
2. Actively manage and promote our blog, and pitch articles to relevant third-party platforms.
3. Edit content produced by other members of the team.
4. Collaborate with other departments to create innovative content ideas.
5. Create eye-catchy and innovative headlines and body copy.
6. Writing a wide variety of topics for multiple platforms
Content Writer Skills:
• Excellent verbal and written communication skills.
• 2-4 years of experience in technical writing.
• Creative and innovative thinker and planner.
• Assists team members when needed to accomplish team goals.
• Good interpersonal and communication skills
• Familiarity with keyword placement and SEO
• The ability to consistently meet tight deadlines
Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon