Performance Marketing Manager

D2C Ready-To-Eat Food Brand

Performance Marketing Manager

Unnati

Company

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Performance Marketing Manager

at D2C Ready-To-Eat Food Brand

Agency job

via Unnati

3 - 6 yrs

₹6L - ₹8L / yr

Remote, Bengaluru (Bangalore)

Skills

Social Media Marketing (SMM)

Search Engine Marketing (SEM)

Marketing

Email Marketing

Lead Generation

KPI

Search Engine Optimization (SEO)

ROI

SEO

Be a part of one of the tastiest and yummylicious growth stories. Read on to know more.

Have you ever wanted your food to taste like that of your mother or grandmother? Our client gives you this power to own the kitchen and without much hassles. They have created a slew of products with the right mix of spices and ingredients that are traditionally used for special curries and desserts. Their products offer the safety of packaged food with natural ingredients and zero preservatives, complete with flavours from across the country.

Based out of Bengaluru, their specialties include ready mix pastes and condiments that can be used for various dishes to create a nostalgic palate or experiment to invent your own delicacy! Their products are available through their website and many other ecommerce and food apps, with a steadily growing customer base.

As a Performance Marketing Manager, you will strengthen the company's social media presence across various platforms, increase engagement with consumers through other media like Google, Facebook/ Instagram/ Youtube Marketing, email campaigns, whatsapp automation etc.

You will take the digital initiatives to the next level, transform the B2C end of the business, and establish a connect with the end-consumer directly.

What you will do:

Running Social Media Campaigns across all platforms (Google, FB,Insta etc).
Managing and taking responsibility of the Store KPI’s
Reaching out to as many consumers as possible by building scalable multi-touch programs and campaigns that span not only online but also offline channels
Sourcing customers through social media campaigns, strategic partnerships, and Google Adwords campaigns of potential buyers in the TG.
Being responsible for online ads such as Adwords, SEO, radio, email marketing, and content syndication.
Playing a key role in the planning and management of SEM, Email Marketing, and so forth.
Being responsible for Lead Management and nurturing through various interventions and Channels.
Conducting research and analyses to deliver reports to the senior management on the performance of marketing campaigns and programs.
Conducting forecasting and estimations on the profitability of the campaigns.
Optimizing targeting and segmentation, as well as the allocation of budgets across multiple paid social channels inclusive of YouTube and Facebook to generate cost effective user actions.
Passing the lead from the channel to the website.
Ensuring that appropriate measures are in place for the purpose of assessing consumer satisfaction by liaising with the Customer Experience Management team.
Collaborating with the engineering, IT, search marketing, and operations departments to optimize programs, campaigns, and landing pages, based on the real-time performance and the ROI.
Building / Integrating various marketing automation tools for the purpose of enhancing the digital marketing efforts.
Ensuring that leads are converted into consumers through well-crafted campaigns and close partnership with the sales department.
Partnering up with senior performance management and key stakeholders in reporting back on the effectiveness of programs and campaigns, conversion rates, and online sales.
Actively participating in the support and development of new ideas by key marketing department personnel, for example, SEO, SEM, and CRM managers

Desired Candidate Profile

What you need to have:

Bachelor’s degree in Marketing, Business Administration, Information Technology, Computer Science, or any other related field. An equivalent of the same in working experience is also acceptable.
3+ years working experience in online acquisition marketing position. Working experience in a key marketing position, preferably as a SEO/SEM Manager Is a plus.
Experience in building and scaling acquisition programs that target consumers as well as experience in media planning across a broad online media mix.
Should portray a passion and exceptional analytical skills and demonstrate a fluency in acquisition of metrics, being able to evaluate and orchestrate large campaigns spanning numerous marketing channels.
demonstrate proficiency in optimizing and executing SEM, PPC as well as Facebook Ads, Instagram Ads, and Display Advertising.
Should be capable of determining key metrics, constantly reduce operational costs, and measure the success of performance strategies.
Use consumer insights to come up with and develop creative marketing acquisition tactics that can be applied throughout the department.
Must also be a strong communicator both in verbal and written form.
Should be capable of translating complex information and data into clear and easily understandable reports.
Proficient in Ms Word, PowerPoint, and Ms Excel for the purpose of creating both visually and verbally engaging reports.
Highly adaptable and quick learner. Come up with prompt solutions for marketing campaigns and programs.
Have exceptional interpersonal skills that will aid in the execution of duties.
Should have an ability to prioritize and meet deadlines when working on multiple projects with tight deadlines, be decisive, have a positive can-do attitude.
Have a keen eye for detail, have initiative and be proactive going beyond the call of duty, have an ability to form logical cases that persuade consumers, have an ability to present recommendations and results to senior management with confidence, be consumer-oriented ensuring consumer expectations are always met.
Should possess the ability to form meaningful relationships with colleagues, collaborating personnel, senior performance management, and even consumers.

Be a part of one of the tastiest and yummylicious growth stories. Read on to know more.

You will take the digital initiatives to the next level, transform the B2C end of the business, and establish a connect with the end-consumer directly.

What you will do:

Running Social Media Campaigns across all platforms (Google, FB,Insta etc).
Managing and taking responsibility of the Store KPI’s
Reaching out to as many consumers as possible by building scalable multi-touch programs and campaigns that span not only online but also offline channels
Sourcing customers through social media campaigns, strategic partnerships, and Google Adwords campaigns of potential buyers in the TG.
Being responsible for online ads such as Adwords, SEO, radio, email marketing, and content syndication.
Playing a key role in the planning and management of SEM, Email Marketing, and so forth.
Being responsible for Lead Management and nurturing through various interventions and Channels.
Conducting research and analyses to deliver reports to the senior management on the performance of marketing campaigns and programs.
Conducting forecasting and estimations on the profitability of the campaigns.
Optimizing targeting and segmentation, as well as the allocation of budgets across multiple paid social channels inclusive of YouTube and Facebook to generate cost effective user actions.
Passing the lead from the channel to the website.
Ensuring that appropriate measures are in place for the purpose of assessing consumer satisfaction by liaising with the Customer Experience Management team.
Collaborating with the engineering, IT, search marketing, and operations departments to optimize programs, campaigns, and landing pages, based on the real-time performance and the ROI.
Building / Integrating various marketing automation tools for the purpose of enhancing the digital marketing efforts.
Ensuring that leads are converted into consumers through well-crafted campaigns and close partnership with the sales department.
Partnering up with senior performance management and key stakeholders in reporting back on the effectiveness of programs and campaigns, conversion rates, and online sales.
Actively participating in the support and development of new ideas by key marketing department personnel, for example, SEO, SEM, and CRM managers

Desired Candidate Profile

What you need to have:

Bachelor’s degree in Marketing, Business Administration, Information Technology, Computer Science, or any other related field. An equivalent of the same in working experience is also acceptable.
3+ years working experience in online acquisition marketing position. Working experience in a key marketing position, preferably as a SEO/SEM Manager Is a plus.
Experience in building and scaling acquisition programs that target consumers as well as experience in media planning across a broad online media mix.
Should portray a passion and exceptional analytical skills and demonstrate a fluency in acquisition of metrics, being able to evaluate and orchestrate large campaigns spanning numerous marketing channels.
demonstrate proficiency in optimizing and executing SEM, PPC as well as Facebook Ads, Instagram Ads, and Display Advertising.
Should be capable of determining key metrics, constantly reduce operational costs, and measure the success of performance strategies.
Use consumer insights to come up with and develop creative marketing acquisition tactics that can be applied throughout the department.
Must also be a strong communicator both in verbal and written form.
Should be capable of translating complex information and data into clear and easily understandable reports.
Proficient in Ms Word, PowerPoint, and Ms Excel for the purpose of creating both visually and verbally engaging reports.
Highly adaptable and quick learner. Come up with prompt solutions for marketing campaigns and programs.
Have exceptional interpersonal skills that will aid in the execution of duties.
Should have an ability to prioritize and meet deadlines when working on multiple projects with tight deadlines, be decisive, have a positive can-do attitude.
Have a keen eye for detail, have initiative and be proactive going beyond the call of duty, have an ability to form logical cases that persuade consumers, have an ability to present recommendations and results to senior management with confidence, be consumer-oriented ensuring consumer expectations are always met.
Should possess the ability to form meaningful relationships with colleagues, collaborating personnel, senior performance management, and even consumers.

Users love Cutshort

Read about what our users have to say about finding their next opportunity on Cutshort.

Subodh Popalwar

Software Engineer, Memorres

For 2 years, I had trouble finding a company with good work culture and a role that will help me grow in my career. Soon after I started using Cutshort, I had access to information about the work culture, compensation and what each company was clearly offering.

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● Should possess in-depth knowledge of object-relational mapping
● Proficient understanding of code versioning tools, such as Git
● Good hands-on experience in working with AWS services (EC2, S3,Serverless stack , RDS, IAM, etc.)
● Understanding of accessibility and security compliance
● Understanding of fundamental design principles behind a scalable application
● Experience in Kafka writing Consumers and Producers would be a plus point.
● Experience with AWS or GCP would be a plus point

Employment Type
Full Time

C/C++ Developer

at Siemens Industry Software

1 video

7 recruiters

Posted by Suneel Jagdale

Pune

3 - 9 yrs

₹6L - ₹20L / yr

C++

Visual C++

Perl

SQL server

SQLite

+1 more

Siemens Industry Software is looking for C++ developers for development of kernel area of large enterprise application for Manufacturing domain.

Devops Engineer

at VUMONIC

2 recruiters

Posted by Simran Bhullar

Bengaluru (Bangalore)

1 - 3 yrs

₹5L - ₹7.5L / yr

Docker

Kubernetes

DevOps

Google Cloud Platform (GCP)

Elastic Search

+3 more

Designation : DevOp Engineer

Location : HSR, Bangalore

About the Company

Making impact driven by Data.

Vumonic Datalabs is a data-driven startup providing business insights to e-commerce & e-tail companies to help them make data-driven decisions to scale up their business and understand their competition better. As one of the EU's fastest growing (and coolest) data companies, we believe in revolutionizing the way businesses make their most important business decisions by providing first-hand transaction based insights in real-time..

About the Role

We are looking for an experienced and ambitious DevOps engineer who will be responsible for deploying product updates, identifying production issues and implementing integrations that meet our customers' needs. As a DevOps engineer at Vumonic Datalabs, you will have the opportunity to work with a thriving global team to help us build functional systems that improve customer experience. If you have a strong background in software engineering, are hungry to learn, compassionate about your work and are familiar with the mentioned technical skills, we’d love to speak with you.

What you’ll do

Optimize and engineer the Devops infrastructure for high availability, scalability and reliability.
Monitor Logs on servers & Cloud management
Build and set up new development tools and infrastructure to reduce occurrences of errors
Understand the needs of stakeholders and convey this to developers
Design scripts to automate and improve development and release processes
Test and examine codes written by others and analyze results
Ensure that systems are safe and secure against cybersecurity threats
Identify technical problems, perform root cause analysis for production errors and develop software updates and ‘fixes’
Work with software developers, engineers to ensure that development follows established processes and actively communicates with the operations team.
Design procedures for system troubleshooting and maintenance.

What you need to have

TECHNICAL SKILLS

Experience working with the following tools : Google Cloud Platform, Kubernetes, Docker, Elastic Search, Terraform, Redis

Experience working with following tools preferred : Python, Node JS, Mongo-DB, Rancher, Cassandra
Experience with real-time monitoring of cloud infrastructure using publicly available tools and servers
2 or more years of experience as a DevOp (startup/technical experience preferred)

You are

Excited to learn, are a hustler and “Do-er”
Passionate about building products that create impact.
Updated with the latest technological developments & enjoy upskilling yourself with market trends.
Willing to experiment with novel ideas & take calculated risks.
Someone with a problem-solving attitude with the ability to handle multiple tasks while meeting expected deadlines.
Interested to work as part of a supportive, highly motivated and fun team.

Designation : DevOp Engineer

Location : HSR, Bangalore

About the Company

Making impact driven by Data.

About the Role

What you’ll do

Optimize and engineer the Devops infrastructure for high availability, scalability and reliability.
Monitor Logs on servers & Cloud management
Build and set up new development tools and infrastructure to reduce occurrences of errors
Understand the needs of stakeholders and convey this to developers
Design scripts to automate and improve development and release processes
Test and examine codes written by others and analyze results
Ensure that systems are safe and secure against cybersecurity threats
Identify technical problems, perform root cause analysis for production errors and develop software updates and ‘fixes’
Work with software developers, engineers to ensure that development follows established processes and actively communicates with the operations team.
Design procedures for system troubleshooting and maintenance.

What you need to have

TECHNICAL SKILLS

Experience working with the following tools : Google Cloud Platform, Kubernetes, Docker, Elastic Search, Terraform, Redis

Experience working with following tools preferred : Python, Node JS, Mongo-DB, Rancher, Cassandra
Experience with real-time monitoring of cloud infrastructure using publicly available tools and servers
2 or more years of experience as a DevOp (startup/technical experience preferred)

You are

Excited to learn, are a hustler and “Do-er”
Passionate about building products that create impact.
Updated with the latest technological developments & enjoy upskilling yourself with market trends.
Willing to experiment with novel ideas & take calculated risks.
Someone with a problem-solving attitude with the ability to handle multiple tasks while meeting expected deadlines.
Interested to work as part of a supportive, highly motivated and fun team.

Engineering Manager

at LendingKart

5 recruiters

Posted by vignesh N

Bengaluru (Bangalore)

9 - 15 yrs

₹45L - ₹50L / yr

Android Development

Kotlin

React Native

Java

Spring Boot

Key Responsibilities:

Design and build advanced applications for the Android platform

- Collaborate with cross-functional teams to define, design, and ship new features

- Work with outside data sources and APIs

- Unit-test code for robustness, including edge cases, usability, and general reliability

- Work on bug fixing and improving application performance

- Continuously discover, evaluate, and implement new technologies to maximize development efficiency

- Translate designs and wireframes into high quality code

- Understand business requirements and translate them into technical requirements

- Design, build, and maintain high performance, reusable, and reliable Java code

- Ensure the best possible performance, quality, and responsiveness of the application

- Identify and correct bottlenecks and fix bugs

- Help maintain code quality, organization, and automatization

- Continuously discover, evaluate, and implement new technologies to maximize development efficiency.

- Unit test code for robustness, including edge cases, usability, and general reliability using JUnit, Mocikto or Espresso.

- Lead and Mentor Android developers

Required Skills and Experience :

- 6+ year of proven software development experience and Android applications development

in Android Kotlin and react native based Hybrid app development

- BS/MS degree in Computer Science, Engineering or a related subject

- Experienced in Android Kotlin and react native based Hybrid app development

- Experience with Android SDK, different versions of Android, and how to deal with different screen sizes

- Experience working with remote data via REST and JSON

- Experienced in Client server programming (RESTful APIs) to connect Android applications to backend services

- Working knowledge of the general mobile landscape, architectures, trends, and emerging technologies

- Solid understanding of the full mobile development life cycle.

- Strong knowledge of Android UI design principles, patterns, and best practices

- Experience in Android Studio IDE and tools like Android Device Monitor, Logcat

- Experience with offline storage, threading, and performance tuning

- Knowledge of the open-source Android ecosystem and the libraries available for common tasks

- Proficient in using code versioning tools, such as Git, SVN

- Strong CS fundamentals and a good working knowledge of algorithms and data structures.

- Strong on OOPS and Java concepts

- Proficient in integration of third party libraries OkHttp, Retrofit, ButterKnife, Image caching libraries

- Working knowledge of RxJava, RxAndroid

- Expert in debugging, troubleshooting, memory optimization, performance and scalability of mobile app.

- Apk size and battery optimization

- Strong design/development experience working on at least 4 Mobile application apps from Scartch

- Has worked on MVP, MVVM design patterns for android applications

- Has experience on working with web views in Android and customizing them for different features

- Follows coding guidelines, Reviews code for peers and juniors.

- Understands and implement security guidelines

- Experience in localization