A well-funded women-centric healthtech start-up backed by India’s top VC - Fireside Ventures.
Founders have proven track record & reputation with digital unicorns experience like Jio, Cleartrip, Intelenet, Concentrix. Currently on a mission to build the world’s largest menstrual health company.
Achieve company sales targets using paid marketing channels
Google : Search, YouTube, Adwords, GDN, Affiliate
Social : Facebook, Instagram
Marketplace : Amazon, Flipkart, healthcare and women platforms
Obsessive focus on on-page conversion, CPM, CPC, cost of acquisition and ROAS
Lead video content marketing using creatives, audiences, A/B tests
Build cross-platform FUNNELS to implement retargeting strategies
Setup customer journeys using marketing automation tools, Email, SMS, WhatsApp
Develop marketing campaigns with a strong HOOK to drive eCommerce sales on website
Sharp focus on hyper-growth yet achieve profitable unit economics
Accountable for digital marketing from strategy to execution
7+ years of digital marketing experience in performance marketing with digital first brand
Proven track record in running D2C consumer acquisition funnels across FB, Google, Affiliates
Video-content-led online marketing added plus
Deep expertise in performance marketing especially using remarketing strategies
Strong analytical mindset with data driven decision making
Highly digital tools savvy to drive performance
Passionate to work in entrepreneurial set-ups, comfortable with ambiguity and working in a constantly evolving business environment
Why & Who should consider :
Be the first 20 to join and become a part of the founders' club. We are set to inspire women to take charge of their health and therefore their lives.
Consider this an opportunity only if you believe in leading the change and make an impact in others lives. Consumer insights is an obsession.
This might not be a typical 9 to 5 job. You’ll not only set your own benchmarks but also paves the way for future teammates. If you’ve a Ninja-like attitude in you with an ability to hustle then your career will attain new heights as we grow business together.
If you are looking to work for a successfully established company that believes in giving back to society, then look no further. Here is the job you are looking for.
Our client is more than 2 decades old NBFC registered with the RBI. The company was set up with an aim to empower rural entrepreneurs, SMEs, and small institutions by micro-financing. The company has come a long way since its inception in 1992 and has evolved with time with the introduction of its App in the small loans sector. At present, the company has more than 5000 employees and has serviced millions of borrowers to accomplish their dreams. The group has diversified into the education segment and is running two schools. The schools are part of one of the largest private school chains in India. The schools have a flourishing family of 350 teachers and 6500 students. The leadership team at the helm of the company has demonstrable experience in financial services and has built the company by upholding the trust of its customers.
As a Digital Marketing Executive, you will be assisting in the formulation of content strategy to attract prospects and move them down the funnel.
What you will do:
Planning, monitoring and updating the ongoing company presence on social media
Launching optimized online advertisements to increase company and brand awareness
Being actively involved in SEO efforts (keyword, image optimization, etc.)
Preparing online newsletters and promotional emails and organizing their distribution through various channels
Measuring the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, SEM Rush etc.)
Acquiring insights into online marketing trends and keep strategies up-to-date.
Maintaining partnerships with media agencies and vendors
What you need to have:
Experience 0 to 1 year
Understanding of digital marketing concepts
Skills and experience in creative content writing
Analytical mindset and critical thinking
The right candidate will have excellent English communication skills and presentation skills.
Excellent communication and interpersonal skills
Passion for all things marketing and technology
Must have a passion for writing
BSc/ BA/ BMM in marketing or relevant field
Benefits: Being part of a startup thats turning out to be a game-changer
The Performance Marketing Specialist will work to help scale social advertising efforts geared towards growing profitable e-commerce revenue. This role is for someone who is able to find efficient growth via Ad Platform, and who will explore opportunities in International channels.
You thrive in building, maintaining, and optimising digital advertising campaigns and have an experimental and methodological approach. The position requires a blend of creativity, analytical skill, perseverance, and results-oriented problem-solving.
Responsibilities and Duties
Manage and create the Performance Marketing Budget and ensure that User Acquisition and Retention performance reach the business objectives.
Create affiliate and manage social media paid ad campaigns.
Have executed lead generation proficiently through ad campaigns for an Ecommerce Website.
Leverage data insights to identify root causes (i.e in daily channels operation) & build solutions, develop new ideas to improve and support branding department initiatives.
Understand the markets in which we are performing and suggest new strategies on top of the competition.
Work with other departments (e.g. product development, creative, merchandising, and sales) to ensure goal and strategy alignment, as well as to maintain brand identity
Don’t limit your impact - you can further help us to grow by expanding into new channels, new markets, and new categories.
Measurable improvements to perform.
Keep a track of weekly targets and reports.
Qualifications & Criteria:
Fluent in written English
3+ years of hands-on e-commerce marketing experience, including some form of social advertising
A self-starter mentality, a strong sense of ownership, and an appetite for learning
Moderate to advanced Excel experience (pivot tables, graphs, etc.)
Demonstrable success in improving account performance in direct response Facebook advertising, and a desire to champion. A similar online ad experience will be considered as well.
Ability to uncover insights from data and use quantitative methods to answer questions and to find opportunities for optimisation
An eye for good design and can create ad concepts quickly leveraging basic design thinking (note: graphics design experience is not required)
A passion for marketing, social advertising, and a positive attitude in all regards
A desire to remain up-to-date with trends, new features, and functionalities in social advertising
A team-oriented mindset and the ability to work with a wide range of individuals
Ability to flourish with minimal guidance, be proactive, and handle uncertainty.
Proficient in Word, Excel, Outlook, and PowerPoint.
Seeking SEO expert minimum experienced 3 to 5 years heaving good knowledge in ON PAGE & OFF PAGE SEO & could manage our SEO team as well .An SEO expert will include keywords or phrases in the content to generate traffic to website.Must be heaving knowledge ( Skyscrapers Technique in SEO ) .
-- Guest post submission -- Content creation -- Social Media Activities for people engagement -- Image creation if needed (Knowledge of Photoshop) -- Blog and Article Submission -- Monitoring website performance and takes necessary steps to increase traffic -- Guest posting, directory submissions, blog commenting, Forum posting and other off-page activities --> Content writing for articles, blogs with creative writing skills --> Maintaining Social Media Platforms --> SEO & SMO --> Handling the digital marketing initiatives for the company over different digital marketing platforms --> On-Page Activities
Founded 2008 • Product • 20-100 employees • Raised funding
Social Media Marketing (SMM)
Below The Line Marketing (BTL)
₹4L - ₹9L / yr
Rang De is a pioneering social initiative which provides cost-effective credit to low income households in India.
• Brand Management
o Understand and own the branding elements and drive proper usage
o Manage consistency of the brand across touchpoints
• Brand Partnerships
o Identify and ideate on relevant partnerships for the brand
o Create and execute co-branding campaigns
o Build strategic relationships and partner with key industry players, agencies and vendors
• BTL Marketing
o Assist in planning of all below the line activities for the brand
o Lead execution of concept development, design and final output for BTL elements and events
o Deploy successful marketing campaigns and own their implementation from ideation to execution
o Measure and report performance of marketing campaigns, gain insight and assess against goals
• Demonstrable experience in marketing along with the potential and attitude required to learn
• Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
• Good taste, a sense of aesthetics and a love for great copy and witty communication
What you will need to succeed
• Be passionate about marketing and communication; more importantly you realize the power of marketing in building relationships and trust
• Have the ability to think on your feet and work in a dynamic work environment
Resnovae is a Kolkata-based home and kitchen appliances company. We manufacture, import and export.
We need MARKETING EXECUTIVE for our main branch, located at Chandni Chowk, Kolkata. These posts are strictly for DSM (Dealer's Selling Marketing).
2 Gibson Lane, 2nd Floor, Kolkata-700069
(Behind Oriental Cinema)
Job Description: Executives have to visit our dealers for collecting orders and have to recruit new dealers.
Salary Package: INR 84,000-1,80,000
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