Haptik has been a significant player in the chatbot space for the past 7 years and we are continuously innovating and evolving our chat IVAs. We are currently looking for an enthusiastic, self-motivated Analyst. The ideal candidate will have strong attention to detail, a sense of ownership, a positive attitude, and a willingness to get clients onboarded on the Haptik platform in the Conversational AI space. Website: https://www.haptik.ai/ What will you do every day? Haptik is on the lookout for a SEO rockstar for Global Market. Someone who understands SEO playbooks for B2B SaaS. As a SEO Specialist, you will be responsible for making Haptik rank for target keywords globally and bring organic and referral traffic to our website with your On-page and Off-page SEO efforts. https://www.haptik.ai/careers/seo-specialist Job Location: Mumbai ( Goregaon) 5 days working All the interviews will be conducted virtually.
About the RoleWe are looking for a competent digital marketing associate to support and optimize our organization's digital marketing programs. One must continuously evaluate new systems and tools to simplify and automate workflows. The digital marketing analyst is also responsible for managing and enhancing company reporting dashboards; they will be collaborating with internal data teams to generate key performance metrics, as well as provide new insights that are actionable. They will be managing and handling day-to-day data & updates for the campaigns within the team. Ideal candidates for this role should be multimedia savvy, well-organized, and must be a team player. Key Responsibilities & Requirements: Carry out update and maintenance of information Ensure documentation and maintenance of daily work activities, including team activities Supporting marketing initiatives Researching market trends Coordinating marketing campaigns Carry out updates on landing pages, website and microsites Responsible for ensuring all content adheres to established standard before posting on company websites Help in updating and maintaining WordPress blogs, microsites, campaign measurement and analytics Apply tools in analysing and interpreting requested reports Good proficiency in Excel and data management
WHO WE ARE Balbix is the world's leading platform for cybersecurity posture automation. Using Balbix, organizations can discover, prioritize and mitigate unseen risks and vulnerabilities at high velocity. With seamless data collection and petabyte-scale analysis capabilities, Balbix is deployed and operational within hours, and helps to decrease breach risk immediately. Balbix counts many global 1000 companies among its rapidly growing customer base. We are backed by John Chambers (the former CEO and Chairman of Cisco), top Silicon Valley VCs and global investors. We have been called magical, and have received raving reviews as well as customer testimonials, numerous industry awards, and recognition by Gartner as a Cool Vendor, and by Frost & Sullivan. ABOUT THIS ROLE As Digital Marketing Manager on a small team, you’ll have a very broad role with plenty of room for grow and make an impact. You will work with cross-functional teams to execute marketing programs that generate demand for Balbix products. This role requires a growth mindset, tenacity, curiosity, creativity, and a passion for marketing. You will: Collaborate with cross-functional teams to execute digital marketing, SEO/SEM, and social media campaigns that generate demand for Balbix products Create, test and monitor LinkedIn Ads, Google AdWords Search, Display, and Retargeting campaigns Knowledge of SEO, SEM, PPC, email marketing, website management, and other digital, social media, and internet marketing best practices Craft the content for multiple social media channels including Twitter, LinkedIn while applying best practices Find opportunities to proactively engage with our community and build relationships Become the resident expert of our social media strategy, using it to do everything from publishing content to listening and pulling metrics Identify trends and insights, and suggest optimization recommendation for spend and performance based on the insights Ensures campaigns, reports and projects are functioning properly while escalating improvements of tools and processes as needed. You have: 2+ years of experience in advertising, demand generation or marketing communications Proven work experience in marketing in an enterprise B2B high tech company Bachelors degree in marketing, communications or a related field Must have excellent analytical skills and be familiar with website analytics tools (e.g., Google Analytics) Experience with Salesforce and HubSpot a plus Ability to manage multiple projects in a very fast-paced, performance-oriented environment Excellent organizational skills with attention to detail, accuracy and ability to meet deadlines Strong written, oral and interpersonal communications skills
A talented Digital Marketing Intern is required to work in our Marketing department within a wide range of tasks. Selected intern's day-to-day responsibilities include: To follow the guidelines by Digital Marketing Expert and accordingly carry out other activities To work cordially with the team for better growth and overall success To assist in management of social media channels of the company like Facebook, Instagram, Twitter, LinkedIn etc. To create content for SEO and SMM. To make sure that the content posted is relevant and in accordance to what is actually required for better campaigning online. To do research on upcoming and new trends. To maintain blogs by working in coordination with the content management team. To analyse online user behaviour, funnel metrics and thereby suggest modifications if needed. To make a report accordingly and discuss with digital marketing expert or manager regarding implementation and improvisations. To be able to formulate strategies to make a lasting digital connection with the customers. To work on client projects by assuring better results Skill(s) required: We are looking for digital marketing interns having basic knowledge of social media, SEO, SEM etc.
We are looking for Social Media Executive who understand the market, the latest trends and can hold their own in a one on one pitch with international clients. You should understand the working of our company and be able to reach out and increase our brand awareness and content reach on all social media platforms.We need pro-active hires who can handle their work on their own without external involvement.English with strong communication skills are a must.Social Media Responsibilities: Strategies for engaging, creative, and innovative content for regularly scheduled posts, keeping in touch with all the latest Trends on Social Media for brand development. Oversee all existing clients, along with overview and maintenance of social media accounts on Facebook, Instagram, Twitter, Linkedin, Youtube, Behance,etc. Coordinating with the team to create relevant and engaging content which will add to the Recall Value. Audit and analyse social media presence, including digital advertising costs and returns. Analyse social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for campaign improvement. Get in touch with businesses which would be interested in our services and products, both international and domestic. Should be active 24/7 on Social Media and ensure that Our Online Presence is always active, by liking, commenting, sharing, tagging and retweeting relevant content on all platforms. We need someone who knows how to reach the masses by tailor making content to attract followers. We need an influencer with a large social media presence, who know all the cheat codes required to increase our online presence and following. Required Experience and QualificationsGood grammatically correct English speaking and writing is a must.If you've worked in brand, content, and social media related marketing and have strong communication skills and convincing powers, you will fit right in with us.You should be familiar with social media and other online and offline portals which can be used for brand development and reaching out to new consumers/users.You should be good with strategies to improve outreach, marketing and conversions for our own content, services and products.
What You'll Do Develop optimization strategies that increase the company's search engine results rankings Research SEO keywords to use throughout the company's website and marketing materials Set measurable goals that demonstrate improvement in marketing efforts Monitor daily performance metrics to understand SEO strategy performance Efficiently communicate with other marketing professionals to align goals Collaborate with others within the marketing department to manage SEO strategy Write compelling and high-quality website content, including blog posts and page descriptions Update content and website links for optimization and search engine rankings We will want you to have 2-5 years of experience in successfully developing and executing SEO campaigns for software companies Understanding of latest search engine algorithms and ranking methods Experience with SEO industry programs, such as Google Analytics or Adobe Analytics Knowledge of keyword research and data mining tools Able to complete competitive analysis of other companies within the industry Excellent written and verbal communication skills (email, phone, etc.) Comfortable analyzing high volumes of data on a daily basis Familiarity with Content Management Systems (bonus for Webflow) Experience with other aspects of marketing, such as customer growth and promotion, is a plus Bonus You are proficient with SEMRush Perks Competitive salary, health insurance, streaming service reimbursement (like Netflix), online courses, free books, and more!
Selected Candidate have to take online class on digital marketing, one hour every day from their home.
- Reviewing and analyzing the sites for areas that can be improved and optimized.- Preparing detailed strategy reports.- Monitoring and creating traffic reports from Google Analytics (Month on month).- Tracking Search Analytics data (Webmaster - Imp, Clicks, Position & CTR).- Identifying powerful keywords to drive the most valuable traffic.- Filling websites and other content with effective keywords.- Assigning effective SEO content for blogs, websites, forums, bookmarking and social media accounts to content writers.- Developing link building strategies which help to rank seed keywords.- Managing Backlinks date from Search console or paid tool (Knowledge about disavow tool for submitting spam links).- Analyzing keywords and SEO techniques used by competitors.
Job Description Job Summary Demonstrable experience in marketing together with the potential and attitude required to learn Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate Experience in setting up and optimizing Google Adwords campaigns and offline campaigns. Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets A sense of aesthetics and a love for great copy and witty communication Up-to-date with the latest trends and best practices in online marketing and measurement Responsibilities and Duties Developing strategies and tactics to boost the company’s reputation and drive qualified traffic Deploying successful marketing campaigns from ideation to execution Experimenting with various organic and paid acquisition channels Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door Deploy successful marketing campaigns and own their implementation from ideation to execution Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis Produce valuable and engaging content for our website and blog that attracts and converts our target groups Build strategic relationships and partner with key industry players, agencies and vendors Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely Oversee and approve marketing material, from website banners to hard copy brochures and case studies Measure and report on the performance of marketing campaigns, gain insight and assess against goals Analyze consumer behavior and adjust email and advertising campaigns accordingly Intimate understanding of traditional and emerging marketing channels. Excellent communication skills Ability to think creatively and indicatively. Budget-management skills and proficiency. Professional judgment and discretion that comes from years of experience in the field Required Experience, Skills and Qualifications MBA (Sales and marketing) is preferred. Positive attitude towards start up culture. Experience in Marketing /Sales background. Team management skills. Job Type: Full-time Salary: ₹300,000.00 to ₹500,000.00 /month
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