Sr. Associate - Performance Marketing [Google Ads]
at Tours & Travels Industry
Google Analytics
Elastic Search
iOS App Development
Visual StudioMANDATORY CRITERIA:
- 1 to 4 years of experience in Google Ads campaign management.
- Should have worked with good agencies
- Must have Experience with B2C, D2C, fashion, FMCG, or aggregators
- Must have handled a minimum monthly ads budget of ₹5+ lakh.
- Strong communication skills are important
- Looking for immediate, 30 days or max 45 days notice period candidates or either they have buyout options.
DESCRIPTION:
WHAT YOU WILL DO:
- Campaign Strategy & Management: Plan, create, and execute effective SEM strategies across Google Ads, LinkedIn and other platforms.
- Optimization: Continuously optimize campaigns to improve performance metrics (CTR, conversion rates, quality scores) and meet KPIs.
- Keyword Research: Perform in-depth keyword research and analysis to identify opportunities and trends for better targeting and audience reach.
- Performance Tracking: Analyze and report on campaign performance using tools like Google Analytics, Singular, and other relevant platforms.
- A/B Testing: Conduct A/B testing on ads, landing pages, and other elements to continually enhance campaign performance.
- Market Research: Stay up to date with SEM trends, algorithm changes, and best practices to maintain a competitive edge.
- Analyze user journeys to identify funnel drop-offs and work on initiatives to optimize the flow for higher conversions.
WHAT WE ARE LOOKING FOR:
- Experience: 1 to 3 years of experience in Google Ads campaign management.
- Educational Background: Btech/ BCA from Tier 1 institution
- Self-driven and a strong bias for action, fitment in startup culture.
- In-depth knowledge of the Paid Marketing ecosystem, attribution models, and segmentation/App campaigns
- Budget Management: Proven track record of running campaigns with budgets of ₹5 Lakh+ per month.
- Hands-on experience: in Google Ads, Google Analytics, Mixpanel & other tools like Looker Studio, AppsFlyer.
- Analytical Skills: Strong data-driven mindset with the ability to analyze large sets of data and derive actionable insights.
- Creativity: Ability to craft engaging ad copy and create testing strategies to improve results.
- Someone who can manage complexity and is good at problem solving with a first-principles approach
Shubham Vishwakarma
Full Stack Developer - Averlon
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If interested please share your updated resume with below details :
Total Experience -
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Current Location -
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We are seeking a results-driven Business Development professional to grow our IT staffing and staff augmentation business by acquiring new clients, managing accounts, and driving revenue through contract and permanent staffing solutions.
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- Candidate should complete their PG in relevant discipline
- candidate should have good communication skills
- commitment towards work
Our client is the largest D2C brand of personalized, floral, gourmet and handmade gifting products. They are serving 100mn+ visitors every year across 100 countries with its design-to-delivery consumer experience, farm-to-table supply chain, and expanding same-day delivery distribution network of over 100 cities
About the Role
• Collaborate with a cross-functional team including Engineering, Operations, Marketing, Finance, & Customer Service
• Build a deep understanding of what all our internal teams need to be more effective and successful in their various roles
• Own the product pipeline with a long-term vision of building the platform on which all functions of the organization work effectively and efficiently
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• You will be the single point of contact and will take complete ownership of post-go-live usage
Requirements
• Master’s Degree in Business
• 3 to 6 years of Total Work experience
• Prior experience in Product Management including experience integrating SAAS products
• Good verbal and written communication skills
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• Work in a high impact team impacting all aspects of the business
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Experienced with automation tools -Selenium or Appium
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Understanding of current technologies, Software Test Life Cycle (STLC), Agile and Iterative Development methodologies.
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BlueOptima’s vision is to become the global reference for the optimisation of the performance of Software Engineers across all industries. We provide industry-leading objective metrics in software development. We enable large organisations to deliver better software, faster and at lower cost, with technology that pushes the limits of what has been done before.
We are a global company which has consistently doubled in headcount and revenue YoY, with no external investment. We currently are located in 4 countries: London (our HQ), Mexico, India and the US. A total number of 180+ employees (and increasing every day) from 22 different nationalities and with over 25 languages spoken.
We promote an open minded environment and encourage our employees to create their own success story in this high performance environment.
Job Description
Location: Bangalore/Gurgoan, India
Department: Engineering
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We are seeking a Senior Software Engineer, with experience in developing scalable application components, which are remotely deployed and are used to extract and push large volumes of data in a data warehouse solution, to join our growing company and be a part of our success story.
We are looking for an individual with great attention to detail, who is genuine, confident, committed and not only passionate about technology, but is keen to own the solution end to end, and most importantly excited to work in a fun and friendly start-up environment.
The ideal candidate will be passionate about technology and getting things to work while at the same time being able to mentor (and lead) other engineers by way of example to achieve excellence in their work.
Your team: You will be working with a diverse team with members located around our different offices, with whom you will be working hand-to-hand. This team is currently based in Gurgaon and we are now looking forward to growing it in Bangalore and mid next year to Mexico with the plan of building two teams in India (Gurgaon and Bangalore) and one in Mexico (Guadalajara).
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The DAP team works on a business critical component which is responsible for collecting required source code interaction and static metrics data from client location, and processing the large volumes of data end to end. Remote deployment and the uptime requirements only makes this component one of the most complex standalone java applications.
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- Own development of features and improvement
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- A team manager, in terms of handling people and delivery which is not a must in case of technical geeks
- Making sure that the sprints and tasks are completed on time with no spill-overs and sticking to the deadline
- Preferred experience on Spring boot,, Docker, Kubernetes
- Some exposure in Linux
Additional Information
Why join our team?
Culture and Growth:
- Global team with a creative, innovative and welcoming mindset.
- Rapid career growth and opportunity to be an outstanding and visible contributor to the company's success
- Freedom to create your own success story in a high performance environment
- Training programs and Personal Development Plans for each employee
Benefits:
- Competitive Salary
- Flexible Work from Home policy - 2 days home p/w
- Free drinks and snacks in the office
- International travel opportunities
- Global annual meet up (most recent meetups have been held in Cancun and India)
- High quality equipment (Ergonomic chairs and 32’ screens)
You should apply only if
- You depend on user-centric critical analysis and problem-solving. Experience with User Research methods - user personas, journey mapping, and competitor analysis.
- Strictly between 3-8 years of ownership experience in designing User Experiences, Interfaces, Apps and Websites for consumer facing internet product.
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- Digital usability best practices knowledge on a global level.
Good to have
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- Knowledge of Conversion Optimisation best practices.
- Knowledge of designing for good SEO.
- Ability to interact with clients.
- Game of Thrones fan. Or The Office. Or Brooklyn 99. Or Suits. No?
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- Take lead on projects; all the way from leading kickoff sessions, research exercises, and presenting work to stakeholders throughout the process.
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- Map user personas and desired actions. Be the Usability Champion.
- Work closely with Engineers. Document features for seamless handoff to design and development teams.
We are looking for
- Excited about working in a fast-paced environment with less direction, in an early-stage setup.
- Intelligent and Articulate. Independent Thinker. Brings fresh perspectives
- Skilled Craftsmen. Love their craft and getting their hands dirty. No armchair experts.
Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon