Responsibilities
- Experience in Pardot implementation, configuration, data migration, and working with the Salesforce Connector.
- Lead requirements gathering and solution design
- Communicate project outcomes to internal project stakeholders
- Design, implement, and monitor for automated campaigns across email and web and recommendations how to optimize further.
- Strong understanding of marketing KPIs, such as email marketing and marketing conversion metrics.
- Experience in reporting and analysing campaign activity using Pardot reports and can make recommendations to the business.
- Track record for delivering marketing automation projects in a fast-paced environment and able to successfully keep to deadlines.
- Sales Cloud knowledge and ability to set up features such as Engagement History, Campaign Influence, B2B Marketing Analytics, and the drag-and-drop email builder.
- Familiarity with non-native Pardot integrations (e.g. Zoom, Zapier)
- Creating nurture journeys through Engagement Studio
- Should know how to setup custom email preference centre and unsubscribe pages
- Good understanding of automation Rules and Segmentation lists based on prospect categorizations and to be used in various marketing communications
Required Qualifications and Background
- At least 2 years’ experience in delivering Salesforce or marketing automation projects
- Successfully completed at least two Pardot implementations
- At least 2 years’ experience working hands-on with Pardot
- Certified Pardot Specialist
- Certified Pardot Consultant
- At least 2 years B2B marketing experience
Desirable:
- B2B Marketing Agency experience
- A University degree in Marketing or Tech-related subject
- Certified Salesforce Administrator
- Knowledge of HTML or CSS for creating landing pages, forms, and email templates.
- Experience using the Pardot API to integrate third-party systems.
- Experience with other marketing automation platforms, such as Salesforce Marketing Cloud, Marketo, or Hubspot.
- Experience with Google Analytics, SEO, PPC, Social Media marketing.
- Active in the Salesforce Trailblazer community.
Knowledge, Skills, and Abilities
- B2B Marketing experience either client-side or agency
- Has a ‘can-do’ attitude and a good team player.
- Excellent communication skills, written and verbal
- Able to liaise with stakeholders, particularly marketing leadership on the client-side when required.
- Has a keen interest in how systems work, a curiosity towards how systems interlink, and excitement towards optimizing processes.
- Adept at communicating with the business, technical & user communities.
- Versatile and easily adaptable to changing workloads. Being agile is key!
- Ability to work both autonomously and collaboratively.
- Experience with mapping and implementing end-to-end marketing campaign
Attention to detail and the awareness to test everything that you do thoroughly and accurately.
About Laqshya Media Pvt
Similar jobs
Role Description
This is a full-time on-site role for an Associate Consultant/Solutions Consultant/Senior Solutions Consultant. We are currently looking for a motivated and achievement-oriented individual to join our team as a CRM Sales Specialist and Tally sales expert. The primary responsibility of this role is to promote and sell CRM, ERP, RPA & Tally solutions to potential clients. The ideal candidate should have a proven track record of success in solutions sales and possess a comprehensive understanding of the features and functionalities of these systems.
Key Responsibilities:
• Identify and prospect potential clients who would benefit from CRM solutions and tally sales expert
• Conduct thorough research and analysis to gain insights into client needs and requirements.
• Present and demonstrate CRM products and services to prospective clients.
• Cultivate and nurture strong relationships with both new and existing clients.
• Collaborate with the sales team to generate leads and meet sales targets.
• Provide accurate and timely sales reports and forecasts.
• Stay updated on industry trends and competitors to effectively position CRM solutions.
• Work closely with the marketing team to develop sales materials and strategies.
Requirements:
• Minimum of 1 year of sales experience, specifically in selling CRM or tally IT solutions.
• Demonstrated track record of meeting or exceeding sales targets.
• Extensive knowledge and understanding of CRM and tally features and functionalities.
• Excellent communication and presentation skills.
• Ability to establish and maintain strong client relationships.
• Highly motivated and driven to achieve results, with a strong work ethic.
• Exceptional negotiation and closing skills.
• Strong analytical and problem-solving abilities.
• Proficiency in using CRM software and sales tools.
• Ability to work both independently and collaboratively as part of a team.
Job Title:- Business Development Representative (Founding member)
Job Location:- Remote
About Qrata:
Qrata matches top talent with global career opportunities from the world’s leading digital companies including some of the world’s fastest growing start-ups using qrata’s talent marketplaces. To sign-up please visit Qrata Talent Sign-Up
We are currently scouting for Business Development Representative (Founding member)
Our Client Story:
They are building new-age billing and pricing infrastructure for SaaS companies. As SaaS pricing evolves from vanilla subscription based models to more granular usage based models, billing and pricing infrastructure needs to be completely reimagined.
It is founded by two folks who sold their previous start-ups to Snapdeal and Gaana respectively. They have experience at organizations such as Google, Basepair, Elevation Capital, IIT Bombay, IIT Delhi and Harvard Business School. We are funded by marquee global investors, including Bessemer Venture Partners.
What you will do:
We are building our founding team, and are looking for:
- engineers who can optimize for quick iteration, fast deployment and having a great developer experience.
- sales, marketing and growth folks who are excited to push the envelope on GTM (go to market) innovation
You should be excited about learning and meaningfully shaping the trajectory of an early stage startup from Day 0 in its journey.
Qualification:
In order to succeed, SaaS companies need to innovate not only on product, but also GTM (go to market). An innovative, multi-pronged GTM approach is critical to stand out and attract customers.
The good part is that we are building a “pain-killer”, as opposed to a “vitamin”, which makes it much easier to sell and market 🙂 The pain is severe, the product is best in class, and the market is huge - it doesn’t get better than this.
We are selling to the mid-market and enterprise, with a fairly high touch sales process. We are setting up best-in-class sales machinery to scalably and predictably drive revenue.
What you can expect:
- Ownership and autonomy: As a founding team member, you have immense responsibility. You own and drive the execution.
- Learning: You will work on challenging problems and engage in some of the most meaningful work of your life.
- You will have to figure out our Go-To-Market playbook from scratch - channels, messaging, discovery, demos, sales cycle, personas, nurturing, partnerships etc. Expect a whole lot of iteration and first principles thinking.
- Culture:
- We don’t take ourselves too seriously, and know how to have fun :)
- Health of our team is most important to us. Balance work with life - be productive, not busy.
- Being remote first, we thrive via async communication.
- Flexibility: Remote - work from wherever you are in the world; If you prefer coming to office in person, we have a physical space in Indiranagar, Bangalore 🙂
- Compensation: We offer competitive salary with generous ESOPs
- Benefits (for full time roles):
- Health insurance
- Generous vacation policy
- Learning and development budget
- Team events and company offsites
- Maternity and Paternity benefits
- Company laptop
If interested update your details in the link given below
shorturl.at/ltMP7
Regards
Navneet
REST & SOAP API ,Streaming API, Communities, Lightning , Omni Channel, Knowledge Base, Social Studio, CTI, Console Javascript) |
• Omni Channel, CTI, Console Javascript, Communities, Lightning( Aura , LWC Components), Console Javascript |
• Knowledge Base, Social Studio, CTI, Console Javascript, REST & SOAP integrations, Data Migrations. |
Title:-Salesforce developer with Tibco integration
Location:-Pune
Exp:-4+yrs
CTC:-20-23lpa
KEY RESPONSIBILITIES:
- Develop enhancements to support the implementation of multiple strategic business units
- Analyze production support defects and develop code fixes
- Provide technical guidance to key business stakeholders
- Collaborate with Platform Manager and Technical Architect on technical and solution designs
- Work with other IT teams on integration related issues and enhancements
- Provide guidance to QA team on testing requirements
- Document technical and solution designs
- Adhere to the documented agile process and comply with corporate standards/policies
SPECIFIC KNOWLEDGE & SKILLS:
· Experience with the development of the following components:
o Apex Triggers and Batch classes
o Lightning Web Components
o Flows, Process Builder, and Workflows
o Web Services
- Knowledge and experience of Sales Cloud implementations
- Experience with the development of Tibco Scribe and the creation of data flows
- Extensive knowledge of all admin tasks
Experience : Minimum 2-3 years experience in ecommerce/sale/marketing/
Skills : Good communication skills, Good analytical thinking.
Qualification : Masters in Business Administration (MBA)
Requirements:
Good Communication and client engagement skills.
Experience in developing custom, responsive UI using Visual Force Pages, Visual
Force Components along with Controllers and JavaScript/jQuery/Bootstrap.
Thorough understanding on the Life Cycle of Development including Salesforce
Deployment/Packaging effectively using Metadata API, Changeset and Ant.
Expertise in using REST API's, SOAP Web services, SOQL, SOSL.
Experience in Process Automation, Security configuration, Data Model creation,
Reports and Dashboards creation, Communities and Force.com Sites, Single Sign On.
End-to-End functional awareness of Sales Cloud or Service Cloud.
Knowledge of Development/Coding standards and best Practices in VF/Apex and
governor limits.
Basic Knowledge of Lightning Framework and Lightning Design System are
preferred.
Should be experienced in translating functional requirements and business rules into
technology solutions.
Responsibilities:
Get to the heart of customer issues, diagnose problem areas.,
Design innovative solutions and facilitate deployment resulting in client delight.,
Should have ability to manage projects independently
Salesforce Certifications (Any One) (Will be preferred):
PD1
CPQ
Pardot
Admin
Education Background:
Bachelor’s degree or higher qualification.
Essential Duties and Responsibilities:
|
Education and Work Experience Requirements:
|
- Create and manage nurture streams across email, digital, and direct mail that will progress the leads through various sales stages of the buyer's life cycle from awareness to selection
- Run campaigns for lead management, lead nurturing, lead scoring, and lead routing
- Look at holistic data on leads and customers to evaluate successful strategies and areas for improvement/growth.
- Iterate and optimize campaigns to drive the best possible results
- Work with the Product Marketing team to create and develop content-rich nurturing programs using consumer insights data and marketing automation tools
- Partner with marketing to improve strategy and execution of demand generation efforts
- Collaborate with sales operations on improving and troubleshooting issues with the lead management process
- Develop and maintain nurture reporting methodology, reports and dashboards, including performance metrics for nurture tracks and KPIs for overall program performance
- 5-6 years in Marketing or Sales Operations role
- At least 3+ years of experience managing email campaigns and program implementation
- Strong experience using marketing automation tools is essential
- Deep understanding of lead-to-revenue demand funnels, their characteristics and what causes Leads to move across stages
- Experience in B2B software / SaaS space will be a big advantage
- MBA from a reputed college, preferably in Sales and/or Marketing.
- Excellent English presentation, written, and verbal communication skills, with an eye for quality and relevance
- Strength in collaborating with cross-functional teams, including Product Marketing, Sales and Marketing
- Self-directed, organized team player who is capable of hands-on- execution as well as long term business planning
- Implement email marketing strategies to cultivate leads into new customers (and demonstrate with data).
- Set up and document lead nurturing processes
- Plan and implement trigger-based nurturing programs that target all stages of prospect development