CLIENT SERVICING - PERFORMANCE MARKETING at Curejoy Media Pvt Ltd · Bengaluru (Bangalore) · 5 - 10 years · ₹4L - ₹10L / yr · Raised funding · Posted 15 Nov 2022
Google AnalyticsRole: CLIENT SERVICING - PERFORMANCE MARKETING
Company Industry: Marketing and Advertising
Experience: 2-5 years
Education: Bachelor’s degree or equivalent
Salary Bracket: - 8L
You will have to develop a thorough understanding of Unigage's clients and drive customer engagement. You will be responsible for streamlining processes for the entire client lifecycle from on-boarding to churn.
RESPONSIBILITIES:
- Responsible for achievement of digital marketing objectives of our clients
- Oversee overall quality of work being delivered on the account
- Demonstrate subject matter understanding of digital marketing, engage in strategic discussions around Performance marketing, Search Engine Marketing, Social, SEO and other channels
- Experience in fronting client relationships directly
- Handling operations and client management
- Briefing the creative team, helping in the creation of a concept.
- Facilitating communication between Client Service Operations & other business units to ensure an effective operating environment.
- Strategizing and executing campaigns for clients.
- Working with senior management keeping them informed of new developments, service issues and new business opportunities.
- Managing paid social media campaigns
REQUIREMENTS:
- Should be hands-on experience in paid search, display, retargeting, email marketing, social, Conversion Optimization, and other key relevant channels that provide traffic and conversions for clients and to share this with internal teams too.
- Understanding and experience of the key analytical and market intelligence tools like Google Analytics and other sources across multi-channels – including PPC and display platforms is a must.
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- Should have worked on social media calendar and interactions
- Should have advertising agency experience
Shubham Vishwakarma
Full Stack Developer - Averlon
About Curejoy Media Pvt Ltd
About
About UNIGAGE
Our Story
We don’t like to brag, but though we just started out in 2017, we’ve already gotten digital media figured out. How, you ask? We are a tech-driven social media company that has built a 20-million-strong wellness community that gets over 1 billion impressions every month. We perceive Social as a space with limitless possibilities to augment engagement, drive sales, harness communities, create conversations and build relationships.
Why We Are Different
Our Data Scientists have cracked the code of social media and have broken down content to an absolute science, thus resulting in the highest engagement and virality rate on social; yep, it’s in our DNA. We believe that great things happen when art and science come together, and that’s exactly what we strive to achieve every day—the culmination of creativity and technology.
Our Team
Our spectacular core team comprises brilliant minds from every front of Digital Marketing—Data Scientists, Marketing Executives, Client Servicing Managers, Ad Managers, Community Managers, Content Creators, Art Directors, Graphic Designers, and Video Animators. Each one of our team members has been hand-picked for roles they are bound to excel in and needless to say, they never disappoint! Our workplace is quite a transparent one, every single team member has access to anything and anyone.
P.S. We are a tenacious bunch that works hard and plays harder.
What We Do
In a nutshell, we make your brand awesome, period. We can help you find your “One”—the customer of your dreams, that one fish waiting for you in an ocean of possibilities. We take care of everything so you don’t have to. Our services include Social Media Marketing, Community Building and Management, Content Strategization, Lead Generation, Creative and Visual Design and Paid Media.
Trust us, nobody does Social like we do.
Candid answers by the company
In a nutshell, we make your brand awesome, period. We can help you find your “One”—the customer of your dreams, that one fish waiting for you in an ocean of possibilities. We take care of everything so you don’t have to. Our services include Social Media Marketing, Community Building and Management, Content Strategization, Lead Generation, Creative and Visual Design and Paid Media.
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Role Overview (Digital Marketing Manager (3-5 Years Experience)
We are looking for a hands-on marketing professional who can own end-to-end digital marketing - from building visibility to generating qualified leads.
This role is a mix of organic growth + paid campaigns + outbound outreach.
Key Responsibilities
1. Organic Growth (SEO + Content)
- Manage and improve website SEO (on-page + off-page)
- Plan and publish content (blogs, landing pages, case studies)
- Improve search rankings and organic traffic
2. Social Media Management
- Manage LinkedIn and other relevant platforms
- Create and schedule posts consistently
- Build brand presence and engagement
3. Outreach & Lead Generation
- Run outbound campaigns via LinkedIn and email
- Identify target prospects and generate leads
- Build and manage outreach pipelines
4. Email Marketing
- Create and execute email campaigns
- Handle newsletters, cold email sequences, and follow-ups
- Track performance and optimize campaigns
5. Paid Marketing (Ads)
- Run and manage ads on Google, LinkedIn, and Meta
- Optimize campaigns for lead generation and ROI
- Test creatives, audiences, and messaging
6. Analytics & Optimization
- Track performance across channels
- Improve conversion rates and campaign effectiveness
- Share simple, actionable reports
What We’re Looking For
- 3-5 years of experience in digital marketing (preferably IT/services)
- Strong understanding of SEO, social media, and lead generation
- Experience with LinkedIn outreach, email tools, and ad platforms
- Ability to execute independently (hands-on role)
- Data-driven mindset with focus on results
Nice to Have
- Experience in B2B or SaaS marketing
- Familiarity with tools like HubSpot, Apollo, Google Analytics, etc.
Develop and execute marketing strategies aligned with business objectives.
Plan and manage digital marketing campaigns across multiple channels.
Manage SEO, SEM, social media, email marketing, and content marketing activities.
Develop strategies to increase website traffic, leads, and conversions.
Manage social media presence across LinkedIn, Instagram, Facebook, and other relevant platforms.
Coordinate the creation of marketing content, advertisements, landing pages, and promotional materials.
Conduct market and competitor research to identify trends and opportunities.
Plan and execute lead-generation campaigns.
Monitor campaign performance and optimize marketing activities based on data.
Track key metrics including website traffic, leads, conversion rates, engagement, CAC, and ROI.
Collaborate with sales, product, design, and other teams.
Manage marketing budgets and ensure effective allocation of resources.
Build and maintain brand consistency across marketing channels.
Prepare regular marketing performance reports for management.
Plan, execute, and optimize performance marketing campaigns across Google Ads, Meta Ads, LinkedIn, and other digital platforms.
Monitor campaign performance metrics (CTR, CPC, CPA, ROAS) and deliver actionable insights.
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Collaborate with the design and content teams to create compelling ad creatives and landing pages.
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Prepare weekly and monthly performance reports with clear ROI analysis.
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Coordinate with internal stakeholders to align campaigns with overall business objectives.
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- Manage Meta Ads (Facebook/Instagram) campaigns from setup to performance analysis
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- Manage customer support queries via email/chat/calls in a timely and professional manner
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Preferred candidate profile
- Minimum 1 year of hands-on experience in digital marketing
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- Strong written and verbal communication skills (English)
- Experience with cold emailing / outreach tools is a plus
- Prior experience in customer support or client handling preferred
- Bachelor's degree in Marketing, Mass Communication, or related field preferred
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- Familiarity with website content management
- Basic knowledge of email marketing tools (Mailchimp, etc.)
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- Monitor website and campaign performance using Google Analytics and Google Search Console.
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- Stay updated with the latest digital marketing trends, SEO updates, and social media algorithms.
Required Skills
- Good understanding of SEO, Social Media Marketing, and Content Marketing.
- Knowledge of keyword research, Google Analytics, and Search Console.
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- Strong content writing, research, and analytical skills.
- Good communication and creative thinking.
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Eligibility
- Intern: Students/recent graduates pursuing BMS, B.Com, BAMMC, or related courses with a strong interest in Digital Marketing.
- Associate: Graduate with relevant experience or strong practical knowledge in Digital Marketing.
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● Forecast marketing campaign growth and ROI for marketing campaigns
● Keep abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns to include new information.
● Drive traffic, generate leads to company pages.
● Adhering closely to deadlines & to budget, developing and revising ideas, and implementing projects.
Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon