
Assist with the development, execution, management, and measurement of digital marketing programs and campaigns that drive customer awareness, traffic, sales and retention across D2C eCommerce touchpoints
- The desired candidate must be from a D2C company.
- Strong hands-on experience in handling e-commerce platforms/websites.
- MBA- Marketing with minimum of 3 years experience in the same role.
Responsibilities:
1. Develop, propose, and execute a robust promotion plan in partnership with brand teams to drive sales on owned D2C platforms
2. Create D2C channel from scratch for a brand as well as run an existing one
3. Activate key marketing channels (social, SEM, SEO, display, email, influencer, and affiliate marketing) to drive qualified traffic
4. Utilize analytics tools such as Google Analytics and Adobe analytics to assess and optimize the performance of sites, campaigns, and marketing channels
5. Utilize web and sales analytics data to analyze business performance and provide insights and recommendations for growth
6. Develop and propose innovative marketing programs and initiatives to grow the D2C business.
7. Effectively provide executive stakeholders with timely promotion and marketing campaign performance reports
8. Ensure content marketing and content updation on own channel to engage consumers
9. Launch a long-running program to ensure higher retention and drive repeat purchases
Requirements:
Experience in running D2C channels from an end-to-end perspective
Experience in data analytics and use of web analytics tools, such as Google Analytics, to assess and report site and channel performance
Understanding of consumer behavior and market trends
High result orientation – getting things done on time and as per agreed-upon norms.
Good Communication Skills
Attention to detail;
Creativity
Good research capabilities

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Looking for a skilled word press developer responsible for both front-end and back-end development including the implementation of WordPress themes and plugins as well as site integration and security update.
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We maintain a corporate culture and are committed to excellence in our endeavours. We think as innovators, act as solution providers, collaborate as partners, work as outperformers. We believe in teamwork, employee engagement & employee empowerment. At Manorama the best practices are rewarded in business, from strategy to team leadership, influence, innovation, product management, and client services. We train our team to revamp their skills and competency for better administration and operations.
We are an equal opportunity employer, supporting diversity, equality & dignity. We have best of talents and skilled team working for our Organisation. We have multiple openings for various roles in our organisation. We welcome go getters with passion for creativity, talent to explore, zeal for excellence and most importantly a passion for IT.



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