
About the role
We are looking for a skilled Performance Marketer for Insane Marketers who can optimize ad exposure and add Insane value to the campaign strategies. Responsible for growing revenue through digital media by executing marketing campaigns, and extracting and analyzing data across multiple channels.
Responsibilities
- Conducting market research and analyzing demographics, media usage, psychographics, and buying patterns to define the target audience and campaign requirements.
- Proofreading advertising material before launching campaigns.
- Coordinating and overseeing the development and launch of campaigns
- Run Google Ads, and FB ads and manage complete responsibility of Google and Social media ads with an advanced understanding of marketing, and funnels, and comfortable with Google and Facebook Campaigns Strategy, optimization, and Analytics.
- Creating and managing Multiple Campaigns with the Right Ad Copy, optimizing the ad copy, and landing pages for the best quality leads
- Identifying the target audience for a particular media campaign and deciding how best to communicate to that audience
- Analyzing and evaluating the effectiveness of the campaign and using this data to inform future campaigns
- Collaborate with cross-functional team to develop creative solutions to address client’s business challenges
- Well aware of segmentation of Budget across the funnel, and ensure the right ads are shown to the right audiences.
Requirements
- Minimum of 2 years of experience as a media buyer.
- Prior Experience running Google or Facebook Advertising campaigns
- Good understanding of media analytics tools such as Google Analytics, and strong computer skills with programs such as MS Office, Google Suite
- The ability to collaborate with others and work as part of a team.
- Exceptional organizational and project management skills.
- Strong communication and networking abilities.
Benefits-
- Health insurance.
- All books ordered in the domain that Insane works in will be reimbursed.
- The freedom to manage your own time, location, and schedule (we have no physical office or set working hours).
- 5 days working.
- In-house training to grow your skills
- The opportunity to work with an innovative team of people with an awesome company culture
- The chance to grow, be challenged, and develop with Insane marketers
- Day shift.
- Willing to relocate to Bangalore or be based in Bangalore for this position
About you
- You’re numbers-driven.
- You love data.
- You're passionate and driven.
- You have a sharp eye for detail.
- You're proactive and reactive.
- You have 2+ years in paid media buying.

About Insane Marketers
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Position Overview:
We are seeking a skilled Java Developer to join our dynamic team. The ideal candidate will have a strong foundation in Core Java and extensive experience in developing and deploying applications using Spring Boot, Apache Tomcat, and other related technologies. The candidate should possess expertise in building Restful Web Services, Microservices architecture, and be proficient in implementing multi-threading concepts.
Additionally, experience with Maven, Git, Jenkins, and Agile Scrum methodologies is essential for this role. The candidate should also have a solid understanding of software development lifecycle (SDLC) processes. Familiarity with various databases such as MySQL, PostgreSQL, Oracle, or MongoDB, along with third-party API integration and payment gateway integration, is required.
Key Responsibilities:
• Develop, test, deploy, and maintain Java-based applications.
• Design and implement Restful Web Services and Microservices using Spring Boot.
• Utilize multi-threading concepts to enhance application performance.
• Integrate third-party APIs and payment gateways into applications.
• Collaborate with cross-functional teams to gather requirements and deliver high-quality solutions.
• Participate in Agile Scrum ceremonies and contribute to sprint planning, backlog grooming, and retrospectives.
• Ensure adherence to best practices and coding standards.
• Conduct code reviews and provide constructive feedback to peers.
• Troubleshoot and debug complex issues in production environments.
• Document design decisions, processes, and procedures.
Required Qualifications:
• Bachelor’s degree in computer science, Engineering, or related field.
• Minimum 3 years of experience as a Java Developer with expertise in Core Java.
• Strong knowledge of Spring Boot, Apache Tomcat, and multi-threading concepts.
• Hands-on experience in building Restful Web Services and Microservices architecture.
• Proficiency in using Maven, Git, and Jenkins for build and deployment processes.
• Familiarity with Agile Scrum methodologies and SDLC processes.
• Experience working with databases such as MySQL, PostgreSQL, Oracle, or MongoDB.
• Demonstrated ability to integrate third-party APIs and payment gateways.
• Excellent problem-solving and analytical skills.
• Effective communication and collaboration skills.
• Familiarity with NoSQL databases like MongoDB.
• Knowledge of Azure DevOps for CI/CD pipelines
Key Responsibilities:
- Develop, maintain, and optimize data pipelines using DBT and SQL.
- Collaborate with data analysts and business teams to build scalable data models.
- Implement data transformations, testing, and documentation within the DBT framework.
- Work with Snowflake for data warehousing tasks, including data ingestion, query optimization, and performance tuning.
- Use Python (preferred) for automation, scripting, and additional data processing as needed.
Required Skills:
- 4–6 years of experience in data engineering or related roles.
- Strong hands-on expertise with DBT and advanced SQL.
- Experience working with modern data warehouses, preferably Snowflake.
- Knowledge of Python for data manipulation and workflow automation (preferred but not mandatory).
- Good understanding of data modeling concepts, ETL/ELT processes, and best practices.
should have basic knowledge of meta ( FB and Instagram postings), meta ads, Google ads.
-should be good enough in market and trend research.
-should have good interaction with the team and their capabilities.
- should be able to acknowledge and train the team on the latest trends and keep the team motivated.
-very good communication skills to interact with clients.
-be in continuous engagement with the clients and understand their views
Skills required-
-Candidate have to be available in Bangalore before joining
-Fluency in English
-Graduation is mandatory
Responsibilities-
Conversion of leads received through various marketing channels.
• Preparing short-term and long-term #sales plan towards reaching the assigned goals.
• Consistently achieve revenue targets in line with team/organizational objectives.
• Proactively identifying cross-selling/ upselling opportunities with the existing
• Identifying references through the existing customer base to increase the sales pipeline.
About Plum
We are making health insurance - simple, accessible and affordable. Hundreds of businesses of all sizes from startups to large corporates trust Plum for their employee's health protection.
Healthcare in India is seeing a phenomenal shift. Healthcare cost is seeing an inflation that is three times the general inflation. Treatments of diseases including Covid-19 can wipe out entire household savings. The majority of Indians won't be able to afford health insurance on their own. As many as 600mn Indians would depend on employer-sponsored insurance.
Enter Plum. Plum is re-imagining the health insurance stack and accelerating the penetration of health insurance in India to 100%. Plum has forged new underwriting and fraud detection algorithms to enable companies as small as 2 to benefit from group insurance. The platform enables realtime insurance design & pricing to enable companies to buy insurance in 3-clicks. And offers employees hassle-free claims experience through an integrated digital process.
Plum is backed by leading global investors including Tiger Global, Sequoia Capital, Tanglin Ventures and Incubate Fund (read more https://www.plumhq.com/blog/plum-series-a-funding">here)
Roles and Responsibilities
- Design, build, and maintain high-performance, reusable, and reliable Java code.
- Translate designs and wireframes into high-quality components and modular code, ensuring the best possible performance, quality, and responsiveness of the application
- Strong advocate of Google’s iOS design principles and interface guidelines
- Strong sense of ownership and integrity demonstrated through clear communication and collaboration.
- Having experience with building and maintaining an open source project or design library is a plus.
Qualifications
- 3 + years of experience of iOS SDK, Swift and how to deal with different screen sizes.
- Experience with local databases, offline storage, threading, and performance tuningFamiliarity with RESTful APIs to connect iOS applications to back-end services
- Familiarity with the use of additional sensors, such as camera, gyroscopes and accelerometers
- Knowledge of the open-source iOS ecosystem and the libraries available for common tasksAbility to understand business requirements and translate them into technical requirements
Responsibilities for Staff Engineer role:
- Having experience in Java/Python/Golang along with Springboot, Micorservices, RDBMS
- Experience required: 10yrs to 15 yrs.
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