
Digital Marketing Manager
Role: Digital Marketing Manager
Required Educational Qualification: Any UG or PG
Company Name - Promilo.com (Sawara Solutions Pvt ltd)
Experience - 2 to 5 yr
Location: Bangalore
Mode – Full Time / Work from office
About us:
Promilo is India’s 1st innovative platform which “Pay to Browse”
It is a B2B SaaS start-up that enables to accelerate of he business appointment funnel of the
companies. We’re an advertising platform that connects both users & advertisers. Users will be able to book an online appointment based on their interests with the advertiser, without compromising their data privacy and get rewarded for sharing their data and time. We’re registered and recognized by Start-up India, Start-up Karnataka & MSME companies.
To know more - visit our company website.
Job description
Roles and Responsibilities
● Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social
media and display advertising campaigns, EPC campaigns,Organic content, and blog posts.
● Work on Google Ads, Facebook ads, YouTube, and LinkedIn platforms to design, build, and
maintain social media presence and execute marketing campaigns.
● Measure and report performance of all digital marketing campaigns and assess against goals.
● Measuring ROI for digital marketing and making recommendations on the most optimal
solutions.
● Collaborates with internal teams to create landing pages and optimize the user experience.
● Brainstorms new and creative growth strategies through digital marketing
● Maintains digital marketing staff by recruiting, selecting, orienting, and training employees.
● Regularly review and monitor competitive websites to ensure leading in design, usability, and
user experience.
● Keeping up to date on industry trends, new media buying opportunities, and
recommendations on new ways to reach the target audience
Desired Candidate Profile
● Minimum 1 -2 years of relevant experience in Digital Marketing.
● Demonstrable experience leading and managing SEO/SEM, marketing database, email,
social media and/or display advertising campaigns, EPC campaign, Organic content, blog
posts.
● Experience working on-page optimization and off-page optimization
● Highly creative with experience in identifying target audiences and devising digital campaigns
that engage, inform, and motivate
● Knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture,
WebTrends)
● Working knowledge of HTML, CSS, and JavaScript development and constraints
● Experienced with website analytics and can distill data into actionable insights
● Familiar with financial planning and strategy, excellent account-based marketing, event
planning, analytics, email, social media, paid, marketing operations, copywriting, and editing
skills.
KeySkill: digital marketing, Content Creation, PPC. organic content, Facebook Campaign, GoogleAdWords, marketing, management, Blog, Commenting, Social Media, Optimization, ContentOptimization, Google Ads, Seo Marketing, Website Analysis, Advertising Campaigns, EPC, Search, Engine Marketing

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About us:
Strata is a commercial real estate investment platform that offers investors the opportunity to invest in pre-leased commercial assets such as offices, warehouses, and retail spaces across India.
We are one of the fastest-growing PropTech platforms in India and are backed by Elevation Capital, Mayfield, Kotak Investment Advisors, Gruhas (a venture by Nikhil Kamath of Zerodha) and DLF Family Office.
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You have a knack for product and strongly equipped with engineering skills to make it a reality. You don’t jump into implementation unless you have clearly understood the problem/requirements and have a written design. You don’t hesitate asking questions and giving critical reviews while respecting others’ opinions. You are a fearless engineer, and not afraid to fail, not on production though ;) You have a strong sense of ownership. You have a startup experience. You don’t feel annoyed if required to work on off days in case of production incidents (no development).
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FAQ's.
1. Your technology ingredients?
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Our backend is written in Python using Django framework. And the frontend is in AngularJS. Currently there is no mobile app.
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We are an AWS shop and use their services for most needs, Docker for containerization and ECS as orchestrator, RDS as database, S3 for storage and SQS as messaging backend.
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BitBucket for Git and CI/CD pipeline, Trello for project management; and Google Meets and Slack for communication.
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Currently the engineering team comprises of 3 engineers, and we plan to grow it to 8 by the end of 2021.
3. Your Interview process?
We will try to finish the process within two weeks. In case we can’t go ahead with your candidature, we will clearly and immediately let you know. But in case of competing applications, we may request you to wait for a week or two.
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Due to Covid-19 the team is working from home and will continue till March-2022. After that we will work from the Bangalore or Pune office (yet to be finalised). You should be open to relocate to any of the cities.
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In March 2020, Strata raised $1.5 million in seed funding; and $6 million in Series-A in July 2021.
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