Marketing Head

Your responsibilities: 

• Efficiently managing the client's portfolio and ensuring excellent customer service through the accurate and timely delivery of service and campaigns to the client as per the requirement.
• Build digital marketing roadmap & proposals for clients which include social media, influencer, PR & performance marketing campaigns.
• Participating in and Leading brainstorms for New business opportunities 
• Total client satisfaction, and for ensuring that regular reviews are conducted with the client
• Maintaining high levels of engagement for all your clients through the team.
• Should be able to establish trust with both external and internal stakeholders and be the primary point of contact for all the matters concerning the client.
• Support senior management on crisis management issues, if required
• Stay current on social media channels, trends and analytical tools
• Incorporate digital and social strategies into Integrated Communications programs to support client objectives and work with digital innovations group to develop and execute digital strategies 
• Manage and train the rest of the team 
• Measure ROI and KPIs
• Prepare and manage the digital marketing budget for clients
• Motivate digital marketing team to achieve goals 
• Collaborate and coordinate with internal functional teams to create marketing/ campaign plans
• Monitor competition and provide suggestions for improvement
• Keep up-to-date with our audience’s preferences and proactively suggest new campaigns
• Map out how digital assets will be optimized for business results
• Adhere to processes and systems
• Present to Senior Management

Skill sets/Experience we require:

• Minimum 5-8 years of experience in Digital Marketing
• Good knowledge of all different digital marketing channels
• A self-starting attitude and an open outlook
• Resilience under pressure and against deadlines
• Critical thinker and problem-solving skills 
• Good time-management skills
• Well versed with MS Office
• Excellent written and verbal communication skills
• Strong presentation skills
• Strong analytical and project management skills
• Team player; Skills in managing people, projects and resources
• Agency experience is mandatory

Pedigree: 

•     Bachelors’ degree in Advertising, Marketing, Communication Science or equivalent 

What you’ll be doing

 Weare much more than our job descriptions, but here is where you will begin:

 As a Senior Software Engineer Data & ML You’ll Be:

 ● Architect, design, test, implement, deploy, monitor and maintain end-to-end backend

 services. You build it, you own it.

 ● Work with people from other teams and departments on a day to day basis to ensure

 efficient project execution with a focus on delivering value to our members.

 ● Regularly aligning your team’s vision and roadmap with the target architecture within your

 domain and to ensure the success of complex multi domain initiatives.

 ● Integrate already trained ML and GenAI models (preferably GCP in services.

ROLE:

 Whatyou’ll need,

 Like us, you’ll be deeply committed to delivering impactful outcomes for customers.

 What Makes You a Great Fit

 ● 5 years of proven work experience as a Backend Python Engineer

 ● Understanding of software engineering fundamentals OOPS, SOLID, etc.)

 ● Hands-on experience with Python libraries like Pandas, NumPy, Scikit-learn,

 Lang chain/LLamaIndex etc.

 ● Experience with machine learning frameworks such as PyTorch or TensorFlow, Keras, being

 proficient in Python

 ● Hands-on Experience with frameworks such as Django or FastAPI or Flask

 ● Hands-on experience with MySQL, MongoDB, Redis and BigQuery (or equivalents)

 ● Extensive experience integrating with or creating REST APIs

 ● Experience with creating and maintaining CI/CD pipelines- we use GitHub Actions.

 ● Experience with event-driven architectures like Kafka, RabbitMq or equivalents.

 ● Knowledge about:

 o LLMs

 o Vector stores/databases

 o PromptEngineering

 o Embeddings and their implementations

 ● Somehands-onexperience in implementations of the above ML/AI will be preferred

 ● Experience with GCP/AWS services.

 ● You are curious about and motivated by the future trends in data, AI/ML, analytics

Requirements: 

• 5-8 years of experience in software development 

• Solid working experience in Java and J2EE development skills. 

• Object-oriented and service-oriented design concepts, including knowledge of data transfer objects and associated design patterns. 

• Experience with Angular Framework, JavaScript, and CSS. 

• Comprehensive knowledge of Web design patterns and front end technologies like HTML5, JQuery and MVC framework like spring and Spring Boot. 

• Excellent communication skills with the ability to solicit and formalize requirements and work with end users/customers. 

• Experience with agile development methodology. 

We are looking for an SEO Executive to coordinate SEO efforts, including onsite and offsite optimization and keyword expansion research. You’ll also oversee paid search campaigns to ensure their success.

Roles & Responsibilities –

·        Develop and execute successful SEO strategies.

·        Conduct keyword research to guide content teams.

·        Review technical SEO issues and recommend fixes.

·        Optimize website content, landing pages and paid search copy.

·        Direct off-page optimization projects.

·        Collect data and report on traffic, rankings and other SEO aspects.

·        Work with social media and PPC teams to optimize campaigns.

·        Keep abreast of SEO and integrated marketing trends.

Requirements –

·        Proven experience as SEO EXECUTIVE, SEM EXECUTIVE or similar role.

·        2+ years of proven experience in relevant field.

·        Knowledge of standard and current SEO practices.

·        Excellent communication skills.

·        Strong organizational and leadership skills.

We are looking for an experienced and passionate WordPress Developer to join our IT team! As a WordPress Developer at our company, you will be responsible for both back-end and front-end development, including creating WordPress themes and plugins.

We are expecting you to have a strong understanding of the latest industry trends and content management systems.

WordPress Developer requirements and qualifications

Responsibilities 

• Designing and implementing new features and functionality 
• Establishing and guiding the website’s architecture 
• Ensuring high performance and availability, and managing all technical aspects of the CMS 
• Helping formulate an effective, responsive design and turning it into a working theme and plugin. 

Skills and Qualifications 

• Good understanding of front-end technologies, including HTML5, CSS3, JavaScript, jQuery 
• Experience building user interfaces for websites and/or web applications 
• Experience designing and developing responsive design websites 
• Comfortable working with debugging tools like Firebug, Chrome Inspector, etc. 
• Ability to understand CSS changes and their ramifications to ensure consistent style across platforms and browsers 
• Ability to convert comprehensive layouts and wireframes into working HTML pages 
• Knowledge of how to interact with RESTful APIs and formats (JSON, XML) 
• Proficient understanding of code versioning tools {such as Git, SVN, and Mercurial} 
• Strong understanding of PHP back-end development.

 Position holder will be an individual contributor

 Build and manage productive, professional relationships with clients

using telephonic and/or video conversations

 Ensure clients are using and deriving benefit from IndiaMART

 Ensure products/services in client’s e-catalog are accurately defined

 Maximize revenue by upselling other services and achieve

fortnightly, monthly client retention and revenue targets

 Systematic follow-up and time-bound closures

 Prompt resolution of complaints

 Daily 10-15 meaningful telephone/video calls with clients