Head of Performance Marketing
at farm-to-table Direct-to-Consumer brand, Agri Tech Firm
Google AnalyticsJob description:
- Create & optimize paid ads strategy to meet business goals & objectivesMeasure and report performance of all digital marketing campaigns, and assess against goals (ROI, ROAS and KPIs)- Run Instals, In-App Action & Remarketing campaigns from ideation to media planning and optimization of spend across website and app
- TOF, MOF, BOF- Create and manage SEM Campaigns to drive traffic through branded, competitor, industry and relevant keywords- Drive website/app acquisition and engagement efficiencies through campaigns using targeting techniques. Identify trends and insights, and optimize spend and performance based on the insights. Conceptualize creatives for the Ad Campaigns and brief the creative team
- Managing budgets and financial for digital marketing initiatives for the organization
Skills Required :-
Experience in Google Adwords, Facebook & Instagram Ads, SEM & YouTube video campaigns- Hands-on experience with using Analytics tools
Strong orientation towards data gathering, problem solving, experimenting, and iterating with the results, to arrive at the right solution- Customer centric and problem-solving mindset
Successful applicant:
- 7-10 years of performance/digital marketing experience, including expertise in Google, Facebook, Instagram and YouTube Marketing. Experience in Affiliate and Programmatic platforms is a plus.
- Bachelor's or Master's degree in Engineering or Business Administration with a consistent track record in quantitative fields
- Proven track record of helping scale up digital marketing in a start-up environment and/or relevant work experience in leading performance marketing agencies
- A start-up mentality and ability to flex in a fast-paced and dynamic environment
- Solid knowledge of app/website attribution, retention and analytics tools (e.g.: Appsflyer/Branch, Google Analytics, Clevertap/MoEngage)
- Strong analytical skills and data-driven thinking What’s on offer:
- Lead the performance marketing for a D2C brand in a never-before-done category
- To be at the center of action in scaling the brand across the country successfully
Shubham Vishwakarma
Full Stack Developer - Averlon
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Role Overview
We're seeking a MERN Stack Developer with experience in Web3 development to join our team. The ideal candidate will be comfortable building full-stack applications, integrating smart contracts, and working in a fast-paced startup environment.
Responsibilities
- Develop and maintain full-stack applications using MongoDB, Express.js, React.js, and Node.js
- Integrate smart contracts and blockchain functionality using Web3.js, Ethers.js, or similar libraries
- Collaborate with product managers, designers, and blockchain engineers
- Write clean, maintainable, and testable code
- Troubleshoot and debug applications
- Stay updated with the latest Web3 trends and technologies
Requirements
- 1+ year of hands-on experience with the MERN stack
- Basic to intermediate knowledge of smart contracts, Ethereum, and Web3.js/Ethers.js
- Familiarity with Solidity and Ethereum development tools (e.g., Truffle, Hardhat)
- Understanding of REST APIs and integration practices
- Strong problem-solving skills and a proactive attitude
- Good communication and collaboration skills
Bonus Skills
- Experience with IPFS, The Graph, or Layer 2 solutions
- Contributions to open-source Web3 projects
- Knowledge of NFT standards or DeFi protocols
What We Offer
- Competitive salary and performance-based incentives
- Flexible working hours and remote-friendly culture
- Opportunity to work on cutting-edge Web3 projects
- A collaborative, supportive, and innovative environment
Job Title: QA Manual Engineer
Job Type: Full Time
Location: Indore
Summary/Objective:
We are seeking an experienced Automation QA (Quality Assurance) professional to join our team in Indore. As an Automation QA, you will be responsible for designing, developing, and executing automated test scripts to ensure the quality and reliability of our software products. You will work closely with the development team to identify areas for automation and implement efficient testing strategies.
Responsibilities/Duties:
1. Design, develop, and maintain automated test scripts using Selenium WebDriver and other automation tools.
2. Execute automated test suites to validate software functionality, performance, and reliability across different platforms and environments.
3. Work closely with cross-functional teams to understand project requirements, identify test scenarios, and develop comprehensive test plans.
4. Collaborate with developers to ensure that test cases are integrated into the continuous integration/continuous deployment (CI/CD) pipeline.
5. Analyze test results and report defects in a clear and concise manner, providing detailed information to facilitate debugging and resolution.
6. Participate in agile ceremonies such as sprint planning, daily stand-ups, and retrospectives to provide QA input and feedback.
7. Continuously research and evaluate new testing tools, technologies, and methodologies to improve efficiency and effectiveness.
8. Contribute to the development and maintenance of QA documentation, including test cases, test scripts, and test reports.
Qualifications/Requirements:
Education:
- Bachelor's degree in Computer Science, Engineering, or related field.
Experience:
- 2 to 3 years of experience in automation testing, preferably in a software development environment.
- Experience with automation testing tools such as Selenium, Appium, or similar.
- Strong understanding of software testing methodologies, tools, and processes.
- Experience with cloud-based testing environments (e.g., AWS, Azure).
- ISTQB or similar certification in software testing.
Skills:
- Excellent analytical and problem-solving skills.
- Strong communication and collaboration skills.
· Excellent attention to detail and ability to work independently or as part of a team.
· Ability to multitask and prioritize tasks in a fast-paced environment.
Java
Javascript
MongoDB
NodeJS (Node.js)
Spring BootThe ideal candidate should have a strong foundation in computer science and a passion for building high-quality solutions. The role requires hands-on experience in designing, developing, and implementing scalable and high-performance mobile applications (company is looking for an employee to build a chat application from scratch)
Responsibilities:
1. Design, develop, and maintain a mobile application
2. Write clean, scalable, and maintainable code that
adheres to best practices and industry standards
3. Test applications to ensure they meet customer requirements and are free from defects
4. Implement security and data protection measures in applications
5. Troubleshoot and debug software applications
Requirements:
1. Bachelor's degree in Computer Science or a related field
2. Experience in developing applications using Java, and Javascript.
3. Strong understanding of the software development life cycle (SDLC) and Agile methodologies
4. Experience with front-end technologies such as HTML, CSS, and JavaScript
5. Experience with database design and management, particularly with MongoDB
6. Excellent debugging and troubleshooting skills
7. Strong communication and teamwork skills
Founded by two MDI alumnus, it is a student centric and personalised learning platform that delivers enjoyable learning content as per the state boards. This ed-tech provides a solution which is easy to use, lets students enjoy learning, makes life easy for a teacher and delivers learning in the language that students are most comfortable. The organisation has worked in 14 states across India and awarded Google India under "Impacting Change through Digital".
- Getting a grasp of the curriculum through the textbooks of various state and educational boards, competitive exams and various content sources so that one is able to search for and create the best suited assessments for the same.
- Deeply searching from the open educational resources the question banks, tests, sample papers etc. so as to bring out the best assessments that perfectly aligns with the curriculum.
- Searching for and/ or creating the 3 categories in assessments - Questions, answers and instant conceptual feedback.
- Curating, organizing and categorizing the assessments in the Learning Management System in the required formats.
- Assigning difficulty levels to the questions.
- Copying/ downloading, editing, sorting and readying the assessments to be delivered to our learners.
- Enhancing and polishing the assessments library further.
- Integrating learning best practices and thought leadership into the content and learning processes through company's products and solutions for various education boards at National and State level.
- Guiding, coordinating, designing and delivering engaging content for PAL using various pedagogical tools and techniques to make the best content for smarter learning processes for the end users.
- Guiding and developing learning resources / content in various engaging formats.
- Working collaboratively with graphic design, video and various content creators to create an impactful learning experience.
- Co-creating assessments for each module, reviewing the assessments, evaluating the outcomes based on prescribed Curriculum
- Working in a fast-paced, constantly changing environment. Addressing changes and ensure sending feedback to deliverables and getting them fixed in a timely manner.
- Working closely with the rest of the team to ensure that we are delivering overall superior products and solutions to our users/ customers.
What you need to have:
- An undistracted mind, an aspiration for continued learning and holistic growth in life, humility to learn and self confidence to learn and do anything
- Must possess Academic skills with good knowledge of curriculum in K-12 and other competitive exams,
- Analytical skills to be able to assign the difficulty levels to the questions, good research skills to be able to align the assessments as per a curriculum
- The person should have the capability to dive in and bring out the best suited questions, answers and feedback for the same.
- 1-2 years of hands-on experience and expertise in instructional design and various learning theories and deep working knowledge on Personalised Adaptive Learning (PAL) and Bloom’s taxonomy. Experienced in Instructional design / Content design / TLM preparation (Teaching-Learning Material) for blended learning solutions for K12 through for either instructor-led and self-paced learning solutions.
- Academic skills with good knowledge of curriculum in K-12 and other competitive exams, Analytical skills to be able to assign the difficulty levels to the questions, good research skills to be able to align the assessments as per a curriculum the person should have the capability to dive in and bring out the best suited questions, answers and feedback for the same.
- Must have hands-on experience and expertise in instructional design and various learning theories and deep working knowledge on Personalised Adaptive Learning (PAL) and Bloom’s taxonomy.
- Possess good grip on MS Office / Google suite as this work will majorly happen in Excel and Word Files, one needs to be very comfortable operating these with attention to minute details.
- Have followed Flipped Classroom Method, Bloom's Taxonomy, Marzano & Kendall/Taxonomy as Science, Mathematics, Computer or Language Teacher. Gamified MCQ Assessments, Emphasised on Do-It-Yourself and Learning-By-Doing,
- Carry abilities to search/ to create the best quality Assessments for our learners.
- Align and categorize the content in a way which perfectly fits into our learners’ curriculum-Bringing all the Assessments in an orderly manner to our learners for hassle free and smooth learning and practicing.
- Strong spoken and written skills in English and Hindi, and ability to talk to and understand basics of other languages across the country.
- Good to have the Knowledge of handling different File Formats, File conversions in bulk, File renaming, File Encryption, Content Database handling and management. Experience Content Management System handling and Testing of content on Android/ IOS/ Web Platforms
- Exposure to VBA, Appscript, Process Automation, Javascript, Firebase, Content QA are desirable in addition to the must have skills..
- Willingly contribute to ensure the learners self-assess, get trained and gain confidence in their chosen fields by providing the most rich and good coverage of practice, tests and assessments for the associated modules.
Our client is a producer of superior quality products. Our client is the largest single location manufacturing facility in India with certifications of ISO 9001, 14001, OHSAS 18001 along with other product specific certifications.
What you will do:
- Interacting with channel partners and their major end customers to solicit inputs for devising a product & price strategy to meet end user requirements
- Communicating actively with dealers & customers to help foster a team environment
- Building strong relationship with dealers & customers
- Reviewing performance of channel partners — off take and order flow for ensuring achievement of monthly targets
- Monitoring achievement of targets
- Implementing the sales strategy for the sale of product(s) in a specified area to increase turnover
- Developing and implementing sales & marketing plans to drive sales and profit
- Meeting and exceeding sales targets for assigned territories
- Monitoring achievement of collection targets to reduce exposure to outstanding receivables
- Monitoring competitor activities in terms of their MOP, products, market share & production capacity for respective areas
- Identifying and acquiring new customers, as well as upselling to existing customer base by regularly visiting dealers/customers
- Building a strong pipeline and ensuring accurate sales forecasting and account planning
- Interacting with quality/R&D department for new product development basis customer feedback and competitor product portfolio
- Coordinating with QSC, CSC, production & dispatch teams for meeting customer order requirements within agreed timelines
- Ensuring timely payment and debt free transactions along with reconciliation of accounts
Desired Candidate Profile
What you need to have:- A Master's degree in business administration (MBA), Marketing
- Minimum 5-6 yrs of Sales experience with understanding of paper industry
- Excellent verbal and written communication skills
- Willingness to travel regularly to different markets
- Proficiency with Microsoft office
- Strong analytical skills and ability to work well with little supervision
NodeJS (Node.js)
React.js
Angular (2+)
AngularJS (1.x)MongoDBEvervent is looking for MERN stack developer who is an expert in MongoDB, Express, React and Node. He/She should be proficient in JavaScript and use HTML, CSS and JavaScript to handle front-end operations and JavaScript with Node. js to handle back-end operations.
Roles and Responsibilities:-
- Ability to translate Wireframes into functional web apps.
- Binding of UI elements to JavaScript object models
- Creating RESTful services with Node.js
- MERN stack developer must have proven experience in front & back-end development
- Work in a cross-functional team to deliver a complete user experience
- ReactJS NodeJS developer must know MongoDB, Express, Node.js, & React.
- Create Unit and Integration tests to ensure the quality of code
- Be responsive to change requests and feature requests
- Write code that is cross-platform and cross-device compatible
- MERN full stack developer must have the ability to wear many hats and learn new technologies quickly
- For MERN stack developer job, candidate must have good Knowledge of Node Debugging
- Understanding & proficiency in REST APIs.
- MERN stack developers should know Git Repository and Jira.
- Integration of data storage solutions [RDBMS, NoSQL DB]
Desired Candidate Profile:-
- Excellent in basic programming in any web technology Server and Client
- Like ReactJS/Node JS/ VueJS and Server-side scripts
- Basic knowledge in APIs, Micro Services
- Hands-On experience in Web development frameworks
- Hands-On in Database queries and concepts
- Understanding of performance testing and optimization techniques
Perks and Benefits:-
- No salary bar for deserving candidates.
- 5 days working.
- Paid and leave encashment facility available.
Excellent computer skills: Microsoft Office, Outlook and Internet.
Preferred both male and female candidates.
Extra Benefits:1) Special Incentives
2) Attractive Bonus
3) Enthusiastic work Environment
Python
Django
Amazon Web Services (AWS)JavascriptAbout us:
Strata is a commercial real estate investment platform that offers investors the opportunity to invest in pre-leased commercial assets such as offices, warehouses, and retail spaces across India.
We are one of the fastest-growing PropTech platforms in India and are backed by Elevation Capital, Mayfield, Kotak Investment Advisors, Gruhas (a venture by Nikhil Kamath of Zerodha) and DLF Family Office.
Our headquarter is in Bangalore, India.
We are a small yet close-knit team of 35+ people.
About you:
You have a knack for product and strongly equipped with engineering skills to make it a reality. You don’t jump into implementation unless you have clearly understood the problem/requirements and have a written design. You don’t hesitate asking questions and giving critical reviews while respecting others’ opinions. You are a fearless engineer, and not afraid to fail, not on production though ;) You have a strong sense of ownership. You have a startup experience. You don’t feel annoyed if required to work on off days in case of production incidents (no development).
Your responsibilities:
You will primarily work on the backend maintaining the existing platform and writing new enhancements and features. Apart from your own features, as a senior member of the team you will be expected to be actively involved in overall design discussions and peer code reviews. You will factor in extensibility, maintainability, scalability and security in designs and code. You will ensure that best engineering practices are followed. You will support your team members when they are facing challenges, and mentor them when appropriate. You will strive for overall engineering excellence.
Must-have Skills:
- 4-8 years of total experience
- 2+ years of experience in Django and DRF. You must be pro at it. The team will be looking up to you for making most out of DRF.
- Designing and building scalable web applications
- Good understanding of REST principles
- SQL database design and queries
- Working knowledge of AWS
Good-To-Have Skills:
- Angular or any other JavaScript frontend framework
- Designing microservices
- DevOps experience
FAQ's.
1. Your technology ingredients?
Programming languages:
Our backend is written in Python using Django framework. And the frontend is in AngularJS. Currently there is no mobile app.
Infrastructure:
We are an AWS shop and use their services for most needs, Docker for containerization and ECS as orchestrator, RDS as database, S3 for storage and SQS as messaging backend.
Other tools:
BitBucket for Git and CI/CD pipeline, Trello for project management; and Google Meets and Slack for communication.
2. Your hiring plan?
Currently the engineering team comprises of 3 engineers, and we plan to grow it to 8 by the end of 2021.
3. Your Interview process?
We will try to finish the process within two weeks. In case we can’t go ahead with your candidature, we will clearly and immediately let you know. But in case of competing applications, we may request you to wait for a week or two.
- 15 minutes introductory call to discuss requirements and expectations
- 30 minutes online coding assignment on a screen sharing session
- 1 hour technical interview covering problem solving, code review and aptitude
- 15 minutes call with co-founder for final discussion
In case of inability to come to a conclusion from either side, we may go for an additional round.
4. Your WFH and WFO policy?
Due to Covid-19 the team is working from home and will continue till March-2022. After that we will work from the Bangalore or Pune office (yet to be finalised). You should be open to relocate to any of the cities.
5. Your funding status?
In March 2020, Strata raised $1.5 million in seed funding; and $6 million in Series-A in July 2021.
Angular (2+)NodeJS (Node.js)JavascriptAngularJS (1.x)
PHP
Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon