Senior Product Marketing
at A fast-growing SaaS commerce company permanent WFH & Office
Google AnalyticsWhat is the role?
We are looking for a storyteller who can profoundly understand the user and can translate our product details as per the user's needs. You like working with data and insights and making decisions based on it. You should be able to lead multiple stakeholder roles efficiently for international markets with a passion for technology. An eager candidate to make an impact and thrive in a fast-paced, dynamic, hyper-growth environment and can operate fluidly between the 30,000-foot strategy level and the micro-detail to get things right.
Key Responsibilities
- Segment our users by deeply understanding our clients and end users. You will talk regularly to users and prospects and draw qualitative and quantitative insights.
- Define our GTM and partner with the rest of the team to execute the GTM. It will include work like demand generation, and creating sales playbooks, sales enablement content, and marketing assets.
- Work closely with a range of cross-functional teams - product, partner managers, marketing, and sales to craft thoughtful go-to-market strategies and drive growth initiatives.
- Understand and analyze the competitive landscape to define our own marketing strategy.
What are we looking for?
An enthusiastic individual with the following skills. Please do not hesitate to apply if you do not match all of it. We are open to promising candidates who are passionate about their work and are team players.
- 3+ years of relevant work experience that can span marketing, product marketing or product management.
- Experience working on marketing or growth throughout a product’s lifecycle.
- Working experience in SaaS, preferably for international markets.
- Hands-on experience in Google Analytics, Google AdWords, CRM, and analytical tools.
Who will you work with?
You will be working closely with the Digital Marketing, Sales, Product, and Customer Success teams.
What can you look for?
A wholesome opportunity in a fast-paced environment that will enable you to juggle between concepts, yet maintain the quality of content, interact and share your ideas and have loads of learning while at work. Work with a team of highly talented young professionals and enjoy the comprehensive benefits that offers.
We are
A fast-growing SaaS commerce company based in Bangalore with offices in Delhi, Mumbai, SF, Dubai, Singapore, and Dublin. We have three products in our portfolio: Plum, Empuls and Compass. Company works with over 1000 global clients. We help our clients in engaging and motivating their employees, sales teams, channel partners and consumers for better business results.
Way forward
We look forward to connecting with you. As you may take time to review this opportunity, we will wait for a reasonable time of around 3-5 days before we screen the collected applications and start lining up job discussions with the hiring manager. We assure you that we will attempt to maintain a reasonable timeframe for successfully closing this requirement. The candidates will be kept informed and updated on the feedback and application status.
Subodh Popalwar
Software Engineer, Memorres
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About the role:
· Monitor relationships with existing customers through CRM systems
· Ensure the CRM system provides an effective sales funnel
· Develop and implement marketing techniques that will drive new customers
· Plan and manage Welcome Email, calls, escalations, handover/possession etc
· Suggest new methods to address customers’ needs
· Track marketing metrics and trends, like conversion rates
· Assist with organizing promotional events to reach prospective customers
Qualifications:
· Technical expertise with CRM and analytical systems
· Strong communication skills along with a customer-oriented attitude
· Graduate, MBA or PG in relevant field with 2-5 years of experience
Role Description
This is a full-time on-site role for an Associate Consultant/Solutions Consultant/Senior Solutions Consultant. We are currently looking for a motivated and achievement-oriented individual to join our team as a CRM Sales Specialist and Tally sales expert. The primary responsibility of this role is to promote and sell CRM, ERP, RPA & Tally solutions to potential clients. The ideal candidate should have a proven track record of success in solutions sales and possess a comprehensive understanding of the features and functionalities of these systems.
Key Responsibilities:
• Identify and prospect potential clients who would benefit from CRM solutions and tally sales expert
• Conduct thorough research and analysis to gain insights into client needs and requirements.
• Present and demonstrate CRM products and services to prospective clients.
• Cultivate and nurture strong relationships with both new and existing clients.
• Collaborate with the sales team to generate leads and meet sales targets.
• Provide accurate and timely sales reports and forecasts.
• Stay updated on industry trends and competitors to effectively position CRM solutions.
• Work closely with the marketing team to develop sales materials and strategies.
Requirements:
• Minimum of 1 year of sales experience, specifically in selling CRM or tally IT solutions.
• Demonstrated track record of meeting or exceeding sales targets.
• Extensive knowledge and understanding of CRM and tally features and functionalities.
• Excellent communication and presentation skills.
• Ability to establish and maintain strong client relationships.
• Highly motivated and driven to achieve results, with a strong work ethic.
• Exceptional negotiation and closing skills.
• Strong analytical and problem-solving abilities.
• Proficiency in using CRM software and sales tools.
• Ability to work both independently and collaboratively as part of a team.
Selling products and services using solid arguments to prospective customers
Performing cost-benefit analyses of existing and potential customers
Maintaining positive business relationships to ensure future sales
chieve agreed upon sales targets and outcomes within schedule
Coordinate sales effort with team members and other departments
Analyze the territory/market’s potential, track sales and status reports
Supply management with reports on customer needs, problems, interests,
- Promoting business on social media for improving brand awareness and generating traffic through social media engagement
- Create and manage link building strategies, content marketing strategies, and social media presences
- Developing content calendars on a weekly and monthly basis for the company
- Use Google Analytics, Google AdWords, and other relevant sites
- Drive traffic to company pages
- Creating engaging social media content
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
- Developing graphics, video, and collaterals
- Analyzing popular social media platforms and using emerging social media tools to develop relationships with clients
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
- In-depth working knowledge of Facebook, Twitter, Instagram, and Google+
- Experience with social media analytics, including Google Analytics and Facebook Insights
- Basic knowledge of Photoshop
- Must have a reach of a minimum of 10K followers on various social media platforms
- Strong working knowledge of marketing terms
- Must be self-motivated and open to learning and sharing new ideas
- Practical experience with social media campaigns
- Highly creative with excellent analytical abilities.
- Outstanding communication and interpersonal skills.
- Up-to-date on the latest trends and technologies in digital marketing.
Our client is a digital marketing consultancy, services and training company. As digital marketing partners, they help businesses leverage the online space, through effective and profitable online marketing strategies, through various internet marketing techniques. Their team includes professionals who are experts of this field and have experience of carrying out successful campaigns for SMB and MNCs across North America, Europe, Asia Pacific and India. They focus on providing quality training and high impact consultancy on Digital Marketing.
The company co-founded by two Ex-Googlers, has currently launched India's first digital marketing simulation tool, allowing students and professionals to get hands-on experience in all major global search platforms like Google, Bing, Yahoo etc. by playing with virtual money and learning the real time optimization for higher conversion rate and better ROI.
- Responsible for executing and optimizing campaigns across all platforms - Google, Facebook, LinkedIn etc.
- Understanding client requirement and strategizing online media plans accordingly
- Should be performance oriented and should be proficient with all web analytics tools
- Should be proficient in keyword selection and audience targeting
- Should be proficient in optimizing visibility on Search Engines through PPC campaigns/sponsored links
- Should be responsible for Monitoring budget and adjust bids to gain better ROI
Desired Candidate Profile
What you need to have
- Graduate with minimum 2 to 5 years experience in Digital Marketing / Paid ads
- Excellent Communication & Presentation skills
- Experience working on Google Ad words & Facebook Ads
- In-depth knowledge of Ad Platforms: AdWords, Facebook Ads, Keyword Planner etc.
We are looking to working with self-driven graduates who are looking for an opportunity to grow in the fields of search engine marketing, paid sales, PPC bidding and other performance-driven channels that make up a crucial chunk in digital marketing setup for business.
- Gain a thorough understanding of online marketing channels, everyday operations and processes of marketplaces like Amazon and Flipkart.
- Complete the analysis check list of the accounts to understand the market and its trends.
- Understand business requirements, perform and generate reports for PPC, daily account management of pay per click accounts on Amazon.
- Assist in the monitoring and maintenance of bids, quality score, account daily and monthly budget caps and other important metrics.
- Proactively make strategic PPC campaign recommendations.
- Understand client’s Amazon account performance in the management of Sponsored Product placements on all Amazon marketplace platforms.
- Support the generation of new PPC campaigns, ad, ad groups and accounts and in the aid of creating new paid search advertising initiatives.
- Provide recommendations and execute strategies for display network, campaign structuring, targeting, keyword opportunities, and other facets of paid search in accordance with client goals
- Keep pace with PPC industry, client domain market, search engine trends and developments.
- Work closely with the other team members on advertising to meet client goals.
- Communication to team and management on account performance, timelines, and results.
- Generate daily, weekly and monthly client reporting for all those major metrics such as revenue tracking, goals tracking, and other paid search initiatives
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Follow CutshortSubodh Popalwar
Software Engineer, Memorres