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SEO Content Writer
Top 3 Fintech Startup
SEO Content Writer

SEO Content Writer at Top 3 Fintech Startup · Bengaluru (Bangalore) · 2 - 4 years · ₹5L - ₹8L / yr · Posted 27 Apr 2022

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SEO Content Writer

at Top 3 Fintech Startup

Agency job
2 - 4 yrs
₹5L - ₹8L / yr
Bengaluru (Bangalore)
Skills
Search Engine Optimization (SEO)
Content Marketing
skill iconGoogle Analytics
keyword planner
Moz
Purpose of the Job: Responsible for creating engaging and factually correct content pieces for the website and other external content marketing platforms. Proficient in keyword research and a
good understanding of the Google semantic keywords/LSI usage in long-form content writing and development. 

Functional Responsibility:
  • Perform keyword research and include Google semantic keywords/LSI and write engaging, long form content
  • Excellent grammar and writing skills
  • Understand the target audience and write focused, SEO optimized content while following SEO best practices
  • Ability to generate content for different content marketing platforms and
  • maintaining tonality in accordance with the brand
  • Collaborate with external stakeholders/agencies to get work done in a defined and structured way
  • Developing SEO articles/landing pages via thorough industry and competitor research
  • Design and developing SEO content for Social Media platforms and Youtube


Technical Skills:
  • SEO content writing and management skills
  • Excellent writing and grammar skills
  • Working knowledge of Google Analytics, Keyword Planner, Search Console, SEMRush, Ahrefs, Moz etc.


Soft Skills:
  • Detail-oriented, multitasker
  • Organized and creative
  • Passionate about learning new techniques and tools
  • Excellent written and verbal communication skills
  • Team player with a willingness to learn new skills
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Partner with our internal product strategists, brand designers, and UX/UI teams to deliver comprehensive design and marketing solutions to clients.

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Swiftly adapt your writing style and tone to match various client industries, personas, and unique brand voices.


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Build, organize, and maintain digital frameworks, rules, content repositories, tone-of-voice guidelines, and brand archetype style guides that will feed into and support future internal AI-based tools.


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What We Look For (Requirements)


Technical & Creative Skills

  • Proven experience as a Content Writer, Copywriter, or Marketing Manager (agency or design studio experience is a massive plus).
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●      Conduct keyword research and analysis to identify growth opportunities

●      Perform on-page SEO optimization (meta titles, descriptions, headers, internal linking, content optimization)

●      Assist in off-page SEO activities including link building, guest posting, and outreach

●      Support basic technical SEO tasks (sitemap updates, robots.txt checks, broken link fixes, page speed monitoring)

●      Track and report keyword rankings, organic traffic, and other SEO KPIs using tools like Google Search Console and Google Analytics

●      Monitor website performance and identify issues affecting search rankings

●      Coordinate with the content team to ensure SEO best practices are followed in blogs, landing pages, and website copy

●      Stay updated with the latest search engine algorithm updates and industry trends

●      Assist in competitor analysis and benchmarking

Required Skills & Qualifications

●      Bachelor's degree in Marketing, IT, or a related field

●      1–2 years of relevant experience in SEO or digital marketing

●      Working knowledge of SEO tools such as Google Search Console, Google Analytics, SEMrush, Ahrefs, or Moz

●      Basic understanding of HTML/CSS as it relates to SEO

●      Good analytical and reporting skills (Excel/Google Sheets)

●      Strong written and verbal communication skills

●      Ability to work independently as well as in a team

Good to Have

●      Knowledge of local SEO and Google My Business optimization

●      Basic understanding of WordPress or other CMS platforms

●      Familiarity with schema markup and structured data

●      Exposure to social media or content marketing

Read more
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Shubham Vishwakarma's profile image

Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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