- Deploy daily campaigns and triggered flows to a combined audience for key channels - email, SMS and push notifications. Execute A/B tests to optimize campaigns for revenue and engagement.
- Oversee and optimize marketing automation strategies to drive customer retention and sales, including lifecycle emails, personalized triggers, and daily campaigns.
- Maintain, publish, and optimize regular (daily, weekly, monthly, quarterly) reports that track channel and customer-level performance.
- Provide regular reporting and analysis on campaign performance with clear direction to the team on what they can try to do differently to drive increased performance.
- Translate reporting insights into recommendations for the marketing team and cross-functional partners on how to drive sales and increase customer performance and LTV.
- Define and implement the testing agenda for campaigns and automation flows including segmentation, messaging, frequency, send day/time, personalization, etc.
- Manage promotional codes calendar, including sharing promo codes with our affiliate partners, making sure the team is aware of the promotional strategy and that it is implemented across channels.
- Develop new segmentation and targeting strategies based on customer data and business needs.
- Develop customer-facing tests to maximize customer engagement and lifetime value.
- Support project scoping to grow available data and assist with data migration between systems, as well as checking for data quality/integrity.
- Monitor competitive landscape to identify industry trends and best practices
- Analysing customer behaviour and developing aggressive retention strategies.
About Tekie
Similar jobs
Description :
KINDLY REVERT WITH YOUR UPDATED RESUME
Velankani Communications Technology
Job Description
Immediate joiner/ 30 days Notice Period
Location: Bangalore
Academics:
Primary Skills:
- Candidate should have 4-5 years of development experience with hands-on work on Linux kernel programming skills and device driver development in the products like SD-WAN, ADS/ADC,
- Advanced firewall, WAN Optimization, etc.
Experience:
- Experienced in System Programming and developing multi-threaded high performance networking products.
- Strong in Linux kernel programming and device driver development.
- Knowledge of DPDK, VLAN, Trunking, WiFi 802.11 standards, and LTE.
Preferred:
- Experience in hypervisors and cloud platforms
- Strong Knowledge in the networking domain (L2/L3/L4)
Languages:
- C, C++
- Python(Good to have)
Primary Skills:
C, C++, Linux kernel programming, Device Driver, VLAN, DPDK.
Secondary Skill: Data Structures, Cloud, Python, Networking.
If you are an incredibly intelligent & a highly motivated individual, excited to build a rapidly
growing beer business across India, juggle multiple work streams across numerous verticals and
hone your leadership skills, we want to hear from you.
As an Assistant Manager Marketing & Branding, you will be responsible for devising, planning
and executing various marketing, brand building and selling strategies for Proost Beer pan India,
which will require you to
Develop, maintain and implement a comprehensive brand building strategy as well as
guidelines, systems and tools to ensure brand message consistency across multiple
communication platforms.
Support creative development and interface directly with various external creative
agencies and experts.
Ensure balanced and memorable Social Media marketing.
Measure and report performance of various marketing and brand building campaigns.
Monitor market trends, research consumer markets and competitor activity to identify
opportunities and address key issues.
Align the entire company around our brand's direction, choices and tactics Build strong
consumer relationships, collect product and brand feedback and proactively address all
consumer needs.
Maintain & develop strong relationships with channel partners, corporations, educational
institutions, event organizers and non profit organizations to maximize Proost Beer
participation in all strategically aligned events.
Plan & execute on ground events and brand partnerships.
Manage, mentor and motivate various execution teams related to all marketing and
branding building efforts.
You will also work closely with our Marketing & Sales Teams to devise and execute
winning strategies at all points of sale.
You will also work hand in hand with our senior management team and various internal
operations, sales, distribution and back end support teams.
Core Requirements:
Unique ability to simultaneously be a captain & a soldier, a leader & a resource, a mentor
& a teammate.
Work experience of 3-5 years, ideally within alco bev marketing, consumer goods
marketing, hospitality or event management.
Education at a top tier university college.
Excellent communication skills and an outgoing and enthusiastic personality.
Ability to think creatively and support decisions analytically.
Strong work ethic and discipline.
Paranoia for organization, timeliness and optimization.
Passion for entrepreneurship, marketing and top quality beer.
• Overseeing teachers and classroom activities
• Hiring and training staff and teachers
• Organizing professional development activities
• Developing policies and procedures that meet managements requirements and communicating them to staff and teachers
• Managing and preparing budgets
• Creating curricula and standards that support educational excellence
• Working with staff to communicate with parents and students
• Discussing student progress with parents
• Managing an entire school inevitably means addressing problems, which might involve the budget, concerns from parents, or issues with teachers. Preschool centre head need to approach problems thoughtfully and with a level head to find effective solutions
About TBM Technologies Pvt Ltd
Established in 2006, we are a research-driven 'machine-to-next' technology company. In 2018, we were recognized as the 'Telecom Technology Company of the Year - India'. We were named 'Most Innovative Software Development Company - India in 2017' and 'Best Telecom Software Company - India'. Other awards include being named among the '20 Most Promising Software Development Companies' and recognition by GSMA at the Mobile World Congress 2011. Our smart solutions enhance lifestyles and save lives, by enabling more effective communications.
With our proprietary software and technologies, we deliver solutions to telecom operators, including Airtel, Dialog Axiata, Verizon Wireless, Vodafone, and Idea. A dedicated research team focuses on next-generation solutions with sensors, smart devices, location 5.0 technology, multi-lingual multi-modal communication, omnichannel delivery platforms, cloud technologies, virtualization, rack servers, mobile phones, analytics, machine learning, and IoT.
Responsibilities :
1. Creating visually appealing, sustainable and reliable enterprise grade web applications.
2. Working with the latest frameworks and technologies used in Python, Django and web development.
3. Integrating Python applications with cross-platform web services.
4. Utilize Agile and other advanced methodologies to document, design, develop, deploy and maintain Python applications, services and solutions.
5. Staying up to date by learning new technologies and software.
6. You will be empowered to express your opinion to help shape the design of the product.
7. Creating products that will involve you from design to completion.
8. You will be part of several initiatives that help people and save lives on a very large scale across many countries.
Our Requirements :
1. Bachelor's degree in Computer Science or BTech from a reputable university or related field or equivalent military or industry experience
2. Some prior training courses in C or Python Web Development.
3. Experience with Apache and MySQL will be appreciated.
4. Experience with performance profiling and performance tuning enterprise applications.
5. Self-Learning, motivated, and disciplined attitude.
6. High level of logic and reasoning skills.
7. Good verbal and written communication skills.
Required Experience: A minimum experience of 1 year of working in Python.