
- Deploy daily campaigns and triggered flows to a combined audience for key channels - email, SMS and push notifications. Execute A/B tests to optimize campaigns for revenue and engagement.
- Oversee and optimize marketing automation strategies to drive customer retention and sales, including lifecycle emails, personalized triggers, and daily campaigns.
- Maintain, publish, and optimize regular (daily, weekly, monthly, quarterly) reports that track channel and customer-level performance.
- Provide regular reporting and analysis on campaign performance with clear direction to the team on what they can try to do differently to drive increased performance.
- Translate reporting insights into recommendations for the marketing team and cross-functional partners on how to drive sales and increase customer performance and LTV.
- Define and implement the testing agenda for campaigns and automation flows including segmentation, messaging, frequency, send day/time, personalization, etc.
- Manage promotional codes calendar, including sharing promo codes with our affiliate partners, making sure the team is aware of the promotional strategy and that it is implemented across channels.
- Develop new segmentation and targeting strategies based on customer data and business needs.
- Develop customer-facing tests to maximize customer engagement and lifetime value.
- Support project scoping to grow available data and assist with data migration between systems, as well as checking for data quality/integrity.
- Monitor competitive landscape to identify industry trends and best practices
- Analysing customer behaviour and developing aggressive retention strategies.

About Tekie
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Role: Business Development Executive
Exp: 2+ Years
Salary: up to 40K
Job Description:
- - Experience: 3-5 years in SaaS products Education
- The key responsibilities of this role include but are not limited to: Identify and pursue new business opportunities to drive company growth.
- Develop and implement effective sales strategies to achieve revenue targets.
- Build and nurture strong relationships with clients, partners, and key stakeholders.
- Conduct market research to stay informed about industry trends and competitor activities.
- Collaborate with cross-functional teams to optimize product offerings and customer satisfaction.
- Lead negotiations and close deals with potential clients or strategic partners. Provide insights and feedback to improve products/services based on market demands.
- Monitor and analyze key performance indicators (KPIs) to assess and enhance business development strategies.
- Stay updated on industry regulations and changes to ensure compliance. Prepare and deliver compelling presentations to showcase the company's value proposition.
- Continuously assess and refine the business development approach based on market feedback and evolving business needs.
Candidate should have overall exposure of accounts and finance (Including GST, TDS, Financial reporting, Monthly & Annually closing, MIS, payroll & Accounts payable)
Must be familiar with e-commerce business and have a good understanding of Marketplace & inventory-based business models, COD & Courier Freight Reconciliations.
Eager to explore new areas and excited to work with business teams for problem-solving.
Must be able to own his work and manage the timelines
Should have a long term mindset not looking for short term salary hike.
Good team player, hard-working, should have the ability to manage the cross-functional stakeholders
Should have a good understanding of Excel, ERP & Tally and able to work with large data sets in excel knowledge of SQL will be an added advantage.
Responsibilities
- Understand the high-level product roadmap for the squad and immediate features to be developed, contributing to high-level estimation and lay-out of the development sequences. Complete complex development tasks with minimal guidance
- Constantly and actively contribute to pushing code to production with the objective of becoming a main contributor. Write testable, efficient, and reusable code suitable for continuous integration and deployment, that respects best practices and industry development standards
- Review Unified Modeling Language (UML) diagrams and technical documentation, ensuring its quality. Enable best practices to help the team achieve their technical tasks and continually thrive in improving the technology of the product/team.
- Drive the adoption of best practices & regular participation in code reviews, design reviews, architecture discussions
- Experiment with new and relevant technologies, and tools, and drive innovation & adoption while measuring yourself on the impact you can create.
- Implementation of long-term technology vision for your team. Responsible for the complete architecture of your product.
- Creating architecture & designs for new solutions around existing/new areas u Decide technology & tool choices for your team & be responsible for them.
- Be accountable for code quality with the assistance of a QA Analyst to conduct adequate testing.
- Review and contribute to technical documentation. Contribute actively to the design of the solution, challenging other members on technical decisions.
Skills
- Working with other TypeScript developers and software engineers to develop Front-end and back-end architecture that’s well-structured and flexible, along with the APIs to support it.
- Developing and implementing Back-end architecture to support user interface concepts.
- Developing and implementing highly responsive user interface components using Node concepts.
- Create data visualization tools, libraries, and reusable code for prospects.
- In-depth knowledge of TypeScript, CSS, HTML, and back-end languages.
- Knowledge of Backend service like AWS Services, Microservice, Serverless software.
Qualifications
- Bachelor's degree in computer science, computer engineering, or related field.
- Proficiency with TypeScript, CSS, HTML, and Back-end languages.
- 7+ years’ experience in Node JS, Typescript, NoSQL, RDBMS, AWS Services
- The ability to learn new technologies quickly
- The ability to communicate complex procedures to other colleagues.


About Us:
Three Wheels United works in the exciting fintech domain by developing novel solutions to improve financial inclusion and reduce pollution. Our solutions are backed by cutting edge technology which helps streamline complex financial instruments and improve operational efficiency between various partners. Three Wheels United has won several awards for its efforts in driving sustainable use of resources and promoting clean technology and not surprisingly is backed by multiple international and national venture funds.
Being a start-up, Three Wheels United offers a challenging fast-paced environment to learn and grow by providing you opportunities to step out of comfort zone and tinker with your creative and innovative side and host various responsibilities.
Technology Description:
In collaboration with Microsoft Research, we are developing a data-driven lending platform catered towards the needs of “emerging markets” users. The complete platform has various components, all working in tandem to provide a “comfortable” loan journey for our borrowers by working on increasing their ability to earn more as well as improving their willingness to repay. As someone joining the technology team, you’ll have the chance to experience and lead efforts into scaling the existing systems to thousands of users across India and outside. You’ll also get a chance to learn the various nuances of working in the domain of finance and sustainable technology development.
We are looking for outstanding engineers to assist building up the core components as well as designing new components. Knowledge of existing technologies is preferred, but ultimately, we are looking for individuals with a growth mindset, willing to learn and contribute to their growth and the growth of their peers.
Funding and Partnerships:
Our lending model has been identified as one of the most innovative in global south by the Climate Finance Lab and we have raised seed funds from global Angel investors to scale our operations. We work closely with Microsoft Research India and Mahindra Electric as our technology partners. The technology team is being incubated at Microsoft Research’s Center of AI and Societal Impact and will work closely with Researchers to iron out the platform. https://hashedin.com/blog/acm-sigchis-1st-bangalore-chapter-user-research-in-action/">HashedIn and Diode cover in brief our partnership with Microsoft Research’s TEM group and the work around financial inclusion and sustainable technology development.
Responsibilities:
- Develop, modify, and maintain code base of various applications.
- Coordinating with a remote team and applying appropriate branching, labelling using GIT.
- Adding features to the existing web dashboard for monitoring and supporting field operations.
- Implementing application testability and diagnostics and fixing bug with REDUX architecture.
Good to Have:
- 2+ years’ experience with development of Restful APIs.
- Knowledge of MVC architecture.
- Strong Knowledge of Database management and OOP.
- Any prior experience of using CD/CI pipelines and experience with azure web services.
Great to Have:
- Contributions to Opensource projects.
- Contributions to developer community through Stack Overflow, TopCoder, CodeChef, Google Developer Groups etc.
- Relevant personal or public technical blogs

Senior Product Owner (Digital Transformation)
Executive Summary
Are you looking to level up? The Senior Product Owner (Digital Transformation) role at FirstPrinciples and the partner that you will be staffed with is a multi-million dollar digital transformation initiatives on web and mobile with one of the largest large Luxury Home Builders in the United States.
About FirstPrinciples & The Role
FirstPrinciples is a Tech Holding company with a Venture Studio as part of its holdings. One part of the Venture Studio business at FirstPrinciples is about working with large enterprises on long-term digital transformation initiatives within their organization. The position that we are currently hiring for involves a multi-million dollar digital transformation initiatives for one of the largest Luxury Home Builders in the United States. Our scope involves working as expert consultants to advice and execute on upgrading the IT & Tech different internal and stakeholder facing systems within their organization. We are working on both web and mobile platforms.
Who is This For
This is for an experienced Product Owner/Manager who is looking to take their career to the next stage by working on a large scale initiative that will challenge and extend their current capacities.
At FirstPrinciples, we truly act as a Tech Strategic Consultant along with having the operational capacity to implement the suggested recommendations. This role is for someone who is able to provide recommendations to the client while having the ownership of the end deliverables. While we have technical leaders also staffed within this partnership, we are looking for someone who can talk the talk with senior engineers and tech architects and understand their recommendations and its implications.
Requirements
- One of the following certifications (PRINCE2, CSP, CAPM, CBAP (BABOK), Agile, CSP, CSPO, PMPO)
- Experience in independently managing, End-to-End Business Analysis, Product Analysis, Project Management for complex IT Projects and Products / Apps
- Working with Client to understand provide Consulting or Business Solutions, Problem Solving Approach and Skills, Strong Analytical Skills, should be able to read between the lines
- Managing scope via release management and planning and creating User-Stories, Running Sprints Cycle and Experience working with a team of 15-20 resources
- Requirements Gathering, Requirements Analysis, Requirements Management, Requirements Elicitation, Requirements Matrix (RTMs)
- Experience in Developing Low-Level and High-Level Prototyping using Wireframes tools (using any of the latest wireframing tools, such as JustInMind, Adobe XD, MockFlow, etc)
- Ownership of the Product Backlog & Deliverables and developing the User Stories & Release Planning
- Experience in Writing and Maintaining Business Requirement Documents (BRD) or PRDs and Functional Specification Document (FSD), Software Requirements Specification (SRS)
- Should have experience in creating Project Budgeting, Creating Efforts Estimations (EE), Presentation Decks, and Clean Documentation
- Experience in Writing Test Cases and Managing UAT and Deployment
- Analysis: GAP, Fish-bone Analysis, RCA (Root Cause Analysis), MoSCOW
- Experience in Consulting clients on Problem Statements V/s Solution Building based on AS-IS and TO-BE
- Experience converting Business Cases to Technology case and Building Products from scratch thus Translating Business Requirements into Software Requirement Specifications
- Interacting with the Technical team to ensure Delivery and Implementation of the Software Solution/Projects
- Client Relationship Management, Excellent at English Speaking, and Written Communication
- Understanding of Change Management, Risk Management and Project Management
Management Skills
- Excellent Written and Oral Communication Skills and Etiquettes
- Excellent Presentation Skills
- Experience in working with Onshore and Offshore Teams and Experience handling Cross-Functional Projects, Resources and Clients
- Experience dealing with Pressure and Meeting strict Project Deadlines
- Leadership and Motivational Skills to ensure the Work is being done by the Resources on time and within the specified budget
- Conflict and Resolution Management
- Prior experience in operations management - good to have
- Experience working with US Clients
TechStack & Platform
- MEAN Stack (Web)
- Native iOS & Android (Mobile)
- AWS

We are looking for an AngularJS engineer to build world-class user
experience while innovating with and implementing full front-end stack. We
need someone who thinks outside the box, someone who doesn't settle on one solution, and someone who loves challenging projects and complex user flow and advance technologies.
Work Profile
o Delivering a complete front end application in AgularJS
o Ensuring high performance on mobile and browser with reusable and modular components spanning cross multiple projects
o Coordinating the workflow between the graphic designer, the HTML coder, and yourself
o Integrate with the back-end developer in the process of building the RESTful API o Communicating with external web services for 3rd Party tools and services integration
Requirement
o 3+ years of experience and proficiency with AngularJS, JavaScript and HTML5
o Deep knowledge of AngularJS practices and commonly used modules based on extensive work experience
o Creating self-contained, reusable, and testable modules and components
o Ability to provide SEO solutions and optimization
o Writing non-blocking code, and resorting to advanced techniques such as multi-threading, when needed
o Creating custom, general use modules, and components which extend the elements and modules of core AngularJS
Location- Ahmedabad
JOB SCOPE
o Lead the incident management process and team involved in resolving the
incident.
o Responding to Sev1 incident, identifying the cause, and initiating the
incident management process.
o Working with delivery teams to prioritizing incidents according to their
urgency and influence on the business.
o Creating knowledgebase that outline incident protocols such as how to
handle cybersecurity threats or how to correct server failures.
o Collaborating with the various teams to ensure that all protocols are
diligently followed.
o Reporting on incident, problem, change, service request issues and
escalating to ensure they are closed ON TIME while ensuring recurring ones
are addressed.
o Adjusting the incident management process as required to ensure its
effectiveness.
o Creating the RCA with help of the delivery teams and ensure that it’s
presented within said time and also ensuring continuous improvement in
SLA, TAT, count etc
o Communicating with upper management if major issues are found in the IT
system.
o Will be the owner of the Unified Helpdesk application and should have the
capability to enhance the process, tool further as the need arises.
• REQUIREMENTS
o Bachelor's degree in information technology, engineering, or a related field.
o At least 5+ years of experience working in IT service management, or a
similar role.
o Strong knowledge of IT service management software including ITIL and
COBIT.
o Experience working with IT systems and software such as Manage Now,
Fresh Service, Tivoli, SolarWinds, Nagios XI, etc
o Solid scripting knowledge in languages, such as Shell, SQL, Java, C++ etc.
o Excellent managerial skills and ability to collaborate with team members.
o Ability to analyse a high volume of technical data and work in a fast-paced
environment.
o Strong problem solving, analytical, and time management skills.


• Javascript, Angular 2.0, React, React Native, Angular Ionic (optional), JQuery, MYSQL,
MongoDB, Firebase.
• Comfortable with REST API development using Java or python.
• Exposure to Artificial Intelligence / Machine Learning concepts will be a plus.

