
Skills required
· Certified in Google Analytics (any popular certifier)
· A minimum of 4+ years of experience in the web analytics domain
· Consolidated knowledge of the GA4 platform
· Excellent communication skills (written & verbal)
· Good understanding of Analytics, Tag Manager, and Data Studio.
· Basic knowledge of BigQuery & JavaScript
· Familiar with HTML, CSS and Javascript, and will have the ability to read, reuse and customise code
· Advanced understanding of Events Tagging and Custom dimensions.
· Hands-on experience with data visualization (custom dashboards)
Roles and Responsibilities
· Responsible for managing our Analytics (G4) and GTM accounts
· Implementation of highly effective web data analytic solutions
· Visualize customer behavioral data such as page/path analysis, clickstream, funnel progression, CTA optimization, page/site abandonment, etc.
· Implement tagging and configuration that ensures data collection is accurate and adequate based on the business needs
In-depth knowledge in the following areas.
· Determine tracking requirements.
· Create functional and technical design (Dom Scrapping & Custom HTML) of the tags.
· Install GTM container tag on the live/staging websites.
· Create, publish and test tags on the live/staging websites.
· Able to track the successful form submission.
· Do regular Tag audits for the live/staging websites.
· Coordinate with the marketing heads to understand and develop custom reports and dashboards.
· Create specified digital analytics tagging standards to ensure robust and consistent data capturing.
· Testing and validating the tracking using various debugging tools.

About Flatworld Solutions
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Interested please drop a mail to my inbox

