Performance Marketing Lead-VC backed Growth Platform at Our Client is a VC backed Growth platform · Remote, Bengaluru (Bangalore), Gurugram · 5 - 15 years · Remote friendly · Posted 11 Jun 2022
Performance Marketing Lead-VC backed Growth Platform
at Our Client is a VC backed Growth platform
Our client is a Y Combinator-backed Shopify-like platform for creators & knowledge professionals (coaches, instructors, experts, artists, etc.) to launch, manage and grow their business online. Founded by IIT/ IIM/ BITS/ Yale/ BCG Alumni and 3X Entrepreneurs, they are well funded and backed by top Indian VC firms along with start-up veterans like Kunal Shah (CRED).
Requirements
Expert in creating & executing successful campaigns on Facebook, Instagram & Google Adwords.
You are a highly goal-oriented individual with good communication skills.
Experienced in other ad platforms like Quora Ads, Reddit Ads, and others.
Highly analytical with expertise in setting up, running, and reporting on experiments, and always sharing insights rather than just data.
Expertise with Firebase, GTM, and Google Analytics.
Experience in generating leads and achieving long-term sustainable growth.
Experience in working with creative teams to give constructive feedback for performance marketing.
A strong portfolio to demonstrate your skillset

Similar jobs (10)
About the company:
IDFC Limited was set up in 1997 to finance infrastructure projects in India. With time, the company diversified into asset management, institutional broking and investment banking. In 2014, the Reserve Bank of India granted in-principal approval to IDFC Limited to set up a new bank in the private sector.
Role Overview:
We are seeking a highly skilled Technology Delivery Manager - Payments to join our team. The ideal candidate will generate new ideas, utilize analytical skills to optimize performance, and ensure successful delivery of multiple projects simultaneously. This position is ideal for a proactive, strategic thinker eager to advance digital payment solutions through effective leadership and project execution.
Key Responsibilities:
- Candidate needs to be proficient in project management skills and should be able to deal with multiple functional teams such as Product, Business, Operations etc.
- Candidate should have good technical and functional knowledge of UPI.
- The candidate should be able to integrate seamless UPI payment flow on the Merchant website/Applications.
- Candidate should be able to Integrate Merchant payments solutions on 3rd Party Applications.
- Candidate should be able to work with the UPI technology team of Merchants and Bank.
- Candidate should be able to manage multiple tasks and prioritize them so as to ensure completion within required time lines.
- Candidate should also be involved in UPI product maintenance activities to ensure minimum customer issues and also resolve issues within specified TAT's.
- Candidate should be responsible for supporting day to day activities in UPI.
Work Experience:
- Minimum 3-5 years of experience in UPI Technology and other Digital Products.
- Focus on generating new ideas on UPI platform and innovative product approaches.
- Strong analytical and quantitative abilities.
- Excellent project management skills - ability to manage multiple projects at once.
- Effective verbal and written communication skills, with ability to influence others.
About FileSpin.io
FileSpin’s mission is to bring excellence and joy to the enterprise. We are a fully remote team spread across the UK, Europe and India. We bootstrapped in a garage (true story) and have been profitable from day one.
We value innovation and uncompromising professional excellence. Work at FileSpin is challenging, fun and highly rewarding. Come and be part of a unique company that is doing big things without the bloat.
About the Job
Location: Remote
We’re looking for a Junior and Senior Platform Engineer to join us and be on our ambitious growth journey. In this role, you’ll help build FileSpin into the most innovative AI-Enabled Digital Asset Management platform in the world. You'll have ample opportunities to work in areas solving awesome technical challenges and learning along the way.
Our roadmap focuses on creating an amazing API and UI, scaling our cloud infrastructure to deal with an order of magnitude higher media processing volume, implementing ML-pipelines and tuning the stack for high-performance.
Qualifications & Responsibilities
- Proficient in Troubleshooting and Infrastructure management
- Strong skills in Software Development and Programming
- Experience with Databases
- Excellent analytical and problem-solving skills
- Ability to work independently and remotely
- Bachelor's degree in Computer Science, Information Technology, or related field preferred
Essential skills
- Excellent Python Programming skills
- Good Experience with SQL
- Excellent Experience with at least one web frameworks such as Tornado, Flask, FastAPI
- Experience with Video encoding using ffmpeg, Image processing (GraphicsMagick, PIL)
- Good Experience with Git, CI/CD, DevOps tools
- Experience with React, TypeScript, HTML5/CSS3
Nice to have skills
- Experience in ML model training and deployments is a plus
- Web/Proxy servers (nginx/Apache/Traefik)
- SaaS stacks such as task queues, search engines, cache servers
The intangibles
- Culture that values your contribution and gives your autonomy
- Startup ethos, no useless meetings
- Continuous Learning Budget
- An entrepreneurial workplace, we value creativity and innovation
Interview Process
Qualifying test, introductory chat, technical round, HR discussion and job offer.
Role - Senior Backend Developer
About
It is an AI powered GTM intelligence platform for B2B companies. We aims to become the
Master OS on top of the company's entire martech stack. We are integrating multiple sales and
marketing products into an all-in-one platform, adding smart workflows and machine learning/LLM
based intelligence applications to increase qualified pipeline and funnel conversions. It is growing
fast, has an experienced founding team and is funded by top tier investors.
About the Role
We are seeking a Senior Java Microservices Developer who is a highly skilled professional responsible for designing, developing, and maintaining microservices-based applications using Java technologies.
The job description for a Senior Java Microservices Developer typically includes the following responsibilities and requirements:
Responsibilities:
Design and develop microservices-based applications using Java technologies such as Spring
Boot, Spring Cloud, and Hibernate.
Collaborate with cross-functional teams including product managers, architects, and DevOps to
develop and implement scalable and reliable microservices.
Develop and maintain high-quality code by adhering to coding standards, best practices, and
software development methodologies.
Participate in code reviews, bug fixing, and troubleshooting to ensure high-quality code and
maintain system stability.
Work with stakeholders to understand business requirements and translate them into technical
designs.
Conduct performance analysis and optimization of microservices to ensure optimal system
performance.
Continuously improve the codebase through refactoring, code optimization, and documentation
Requirements:
Bachelor's or Master's degree in Computer Science or a related field.
5+ years of experience in Java development, with a focus on microservices development.
Strong knowledge of Java technologies such as Spring Boot, Spring Cloud, Hibernate, and RESTful
API development.
Experience in designing and developing highly scalable and reliable microservices.
Experience with containerization technologies such as Docker and Kubernetes.
Experience in developing and maintaining CI/CD pipelines.
Strong understanding of database technologies, SQL, and NoSQL databases.
Experience with cloud technologies such as AWS or Azure.
Excellent communication and collaboration skills to work effectively with cross-functional teams.
A Senior Java Microservices Developer is a critical role in the development of microservices-based
applications, and they must have a deep understanding of Java technologies and microservices
architecture to be successful in the role
Roles and Responsibilities
1. Hands on experience in PHP frameworks Laravel
2. Experience in development of PHP based web applications, in Laravel PHP, Web Services (Json), MySQL. - Thorough understanding of OOPs concepts (Data Abstraction, Encapsulation, Inheritance, Polymorphism)
3. In-depth understanding of front-end technologies, such as HTML5, CSS3 and JavaScript.
4. Ability to understand project specification/requirements, coding, implementation and debugging.
5. Zeal to take up challenges provides innovative solutions, think out of the box and open to learning.
6. Able to handle multiple projects simultaneously.
7. Proficient understanding of code versioning tools, such as Git / SVN / BIT BUCKET .
Desired Candidate Profile
1. Minimum 2 years of experience in PHP Laravel Framework
2. Experience with MySQL and REST API.
3. Proficient knowledge in Javascript, JQuery, Angular 2.0
Role: Web Developer
Industry Type: IT-Software, Software Services
Functional Area: IT Software - Application Programming, Maintenance
Employment Type: Full Time, Permanent
Role Category: Programming & Design
Education:
UG :Any Graduate in Any Specialization
Merito is a curated talent platform where we identify, assess, and connect candidates for matching job opportunities. We are working with the mission to change the way hiring is done. The company is founded by a team consisting of alumni from IIM Ahmedabad, McKinsey will more than 2 decades of experience in recruitment, training, and coaching.
About our Client :-
Our client is a B2B2C tech firm backed by a Retail Giant and tech venture capitalist founded by founders - IITB Graduates who are experienced in retail, ecommerce and fintech.
The company aims to become one app to manage all your brands loyalty points, cashback and coupons. It will have additional content and discovery layer for customers and brands for further engagement and commerce.
Responsibilities :-
- Find insights that influence decisions (particularly new product/feature ideas). This work will span from early data explorations about user behaviour, to multivariate experiments and optimisations
- Analyse and provide recommendations to influence our product and marketing strategy
- Provide user insights through data: cohorts analyses, user segmentation, and behavioural analyses
- Challenge status quo and drive data-driven performance optimizations to improve campaign performance and user engagement on the website
- Track & analyze the consumer growth metrics - Lifetime Value, Acquisition Cost, Cohorts, customer life cycle, etc.
Required Skills :
- Advanced problem solving skills
- Expertise in deriving insights from large datasets across multiple sources
- Excellent proficiency in SQL & a knack for learning how to build data sets/tables
- Experience in Google Analytics (Good to have)
Founded in 2015 by a CII member and serial entrepreneur, our client is democratizing and digitizing the Indian health & fitness ecosystem by offering workouts close to your home, office or your favorite neighborhood.
As a Android Developer- Java, you will be responsible for conceptualizing, designing and building advanced application for the Android platform.
What you will do:
- Collaborating with cross-functional teams to define, design, and ship new features
- Unit-test coding for robustness, including edge cases, usability, and general reliability
- Bug fixing
- Improving application performance, optimization for loading times
- Continuously discovering, evaluating and implementing new technologies to maximize development efficiency
- Conducting Code Reviews
Desired Candidate Profile
What you need to have:- Bachelors/ Master’s degree in Computer Science, Engineering or a related subject
- Minimum 3 years work experience in mobile application development
- Proficiency in Problem Solving, Data Structures and Algorithms
- Strong knowledge of design concepts and constraints on mobile platforms
- Proficiency in Java/Android
- Ability to use third party SDKs
- Familiarity with Firebase, FCM, IMA, Google Services and Facebook SDK
- Demonstrable experience building excellent mobile apps that are currently in Google Play Store
- Experience with HTML5, Java, Responsive Design and flutter
We're looking for a growth-oriented leader to own and lead the Digital Marketing function at Impact
Guru. You are the ideal candidate if you are comfortable with continuous experimenting and learning
and are obsessed with data. You're not afraid to try new methodology and can deliver useful insights
by effectively and quickly adapting to data.
Reports to: VP - Markeing
Responsibilities:
● Own end-to-end execution, measurement, reporting, and optimization of campaigns
across channels with goals to increase New users Acquisition, Scale GMV across the
campaign, and deliver platform GMV & ROAS
● Managing two verticals of Impact Guru business, one is online donation(E-commerce) &
Lead Generation(Seekers).
● Lead a team of performance marketers & Data Analyst
● Partner with internal teams to optimize campaign performance (targeting, optimization,
creative direction, etc.)
● On a day-to-day basis, you will be expected to optimize campaigns based on data
breakdowns and insights.
● Understand ways to scale campaigns across platforms in an optimal manner.
● Perform interest research in Facebook using audience insights and ads manager.
● Create a digital media plan based on requirements across multiple platforms
● Understand how content works across different social media platforms
● Create insightful reports based on data from performance marketing campaigns
● Tag with your copy and art partners to achieve a digital-first creative output on
campaigns.
● Work on Launching & Optimising other marketing channels like Taboola, Criteo,
Outbrain, Adroll etc.
● Work on retentiton marketing through Mo engage or internal communication.
● Coordination with SEO Team for Organic ranking updates & suggestions
● Assist Social media team in scaling the organic GMV from social pages, also assist them
in increasing the followers on each social media pages
● Work on launching influencer marketing campaigns & influencer network for the brand.
Skills Required:
- 3-4 years of industry experience (agency or editorial) is a plus.
- Bachelor’s degree in Engineering, Media Communications, Business Administration,
Journalism, English, or related Fields from Tier 1/Tier 2 colleges.
- In-depth knowledge of Google Adwords, Facebook Ads & Google Analytics.
- Excellent problem solving & analytical skills.
- Strong quantitative skills with a knack for translating numbers into actionable insights and
creatives.
- Ability to multitask in a fast-paced work environment.
- Punctual and dedicated to meeting goals & deadlines.
- Able to effectively work independently, and as part of a team.
Min. 3-4 year experience is required in this role.








