Digital Marketing

About The Role

G2 is looking for a Senior SEO Specialist. As part of our world-class SEO team, your goal is to grow measurable traffic, citations, and conversions on our marketplace and other sites. This is a senior, in-house role where you’ll work across a broad range of SEO and AEO disciplines, from technical optimization and schema to keyword strategy, citations, and experimentation.

This role requires a good technical understanding of the way search engines crawl, index, render, and rank websites. You should also bring good project management and communication skills to be successful.

You will have the opportunity to develop your skills, learn how to navigate a fast-growing startup environment, and be part of a mighty team. You will collaborate closely with Product, Engineering, Content, and Analytics to turn SEO opportunities into shipped, measurable impact.

This position is based in Bengaluru and requires in-office attendance for 2 days in a week.

In This Role, You Will:

• Support the SEO team in developing and executing high-impact, resource-intensive initiatives for our marketplace
• Support G2 localization and drive increased global website traffic
• Own the keyword strategy and content optimization on learn.g2.com and www.g2.com.
• Increase organic and LLM-driven traffic through continuous optimization and experimentation
• Perform comprehensive keyword research and develop detailed keyword/prompt mapping strategies
• Lead competitive SEO and AEO analysis to benchmark performance and identify opportunities for growth
• Partner closely with Product and Engineering teams, serving as the primary SEO point of contact, and implement technical SEO and AEO recommendations at scale
• Optimize internal linking structures, on-page content, and site speed for improved rankings and UX
• Develop deep expertise in Technical SEO and AEO and serve as a trusted SME for the team
• Mentor and coach Jr. and SEO Specialists through guidance, reviews, and shared learning

How We Work

At G2, SEO work is owned from end to end. We believe that the best outcomes come from teams that think holistically, collaborate deeply, and remain curious about their impact. In this role, you’ll be involved across the full lifecycle of SEO and AEO initiatives, including:

• Research and analysis to identify opportunities and inform decisions
• Building clear SEO/AEO cases grounded in data, context, and logic
• Translating ideas into well-defined implementation requirements
• Collaborating closely with partners through sprint planning, execution, and reviews
• Measuring performance, sharing outcomes, and iterating based on results

We value thoughtful problem-solving, strong attention to detail, and proactive communication. Feedback is a core part of how we learn and grow together, and senior team members are expected to apply it consistently to raise the bar for themselves and the team.

How You’ll Spend Time

In this role, your time will be split across systems ownership, experimentation, and cross-functional execution. While priorities may shift based on business needs, your focus will broadly include:

• Search infrastructure and crawl systems (20%): You’ll own and lead initiatives that strengthen the technical foundation of G2’s discoverability. This includes technical audits, crawl and index health, and structural improvements that enhance how search engines interpret and rank G2.
• AEO, entity & answer systems (20%): You’ll help shape G2’s visibility across AI-driven and answer-based search experiences. You’ll partner cross-functionally to diagnose performance shifts and improve our presence across emerging search and LLM ecosystems.
• On-page SEO systems & templates (20%): You’ll lead scalable improvements across key page types to improve rankings, topical authority, and search performance. You’ll also collaborate with Content, Product, and Engineering to ensure templates and modules deliver measurable impact.
• Strategy and experimentation (20%): You’ll model search opportunity, run SEO/AEO experiments, analyze performance shifts, and translate insights into actionable roadmap recommendations.
• Global SEO (10%): You’ll support localization efforts and identify opportunities to grow traffic across international markets.
• Mentorship and technical SME (10%): As a senior member of the team, you’ll mentor junior team members, review work, establish standards, and serve as a trusted technical voice across teams. You’ll help raise the quality bar for execution and thinking across the SEO function.

Minimum Qualifications:

We realize applying for jobs can feel daunting at times. Even if you don’t check all the boxes in the job description, we encourage you to apply anyway.

• Bring 5+ years of proven SEO experience with a strong track record of delivering measurable results
• Demonstrated ability to conduct in-depth SEO data analysis using Excel and related tools to uncover insights and drive strategy
• Possess a strong working knowledge of HTML, CSS, and JavaScript from an SEO perspective
• Deep proficiency with SEO tools such as Ahrefs, SEMrush, Profound, and STAT to monitor performance and guide decision-making
• Strong technical SEO expertise, including experience auditing enterprise-scale websites and translating findings into actionable recommendations for site improvements.
• Working expertise in structured data implementation (schema markup) and its impact on search engine visibility
• Ability to manage multiple SEO/AEO projects at once while keeping priorities aligned to business impact.
• Experience working cross-functionally to advocate for SEO and AEO best practices across the organization
• Strong communicator who can break down complex SEO/AEO insights into clear, actionable recommendations for both technical and non-technical stakeholders
• Possess a strong personal brand and active presence in the SEO community, staying updated on trends and best practices

Nice to Have

• Experience with large-scale marketplaces or SaaS platforms
• Experience with hreflang and international SEO fundamentals
• Exposure to AEO, LLM-driven search, or citations optimization
• Familiarity with log file analysis and crawl budget optimization in large-scale sites
• Experience running or partnering on A/B testing initiatives for SEO, content, or on-page optimization
• Experience managing large-scale taxonomy, faceted navigation, or programmatic SEO architectures
• Engagement with the SEO community (experimentation, writing, speaking)

Job Description & Responsibilities:

We are looking for a Business Analyst who is highly skilled to join and be part of an extremely motivated and passionate team, who can:

·       Elicit, analyze, specify, and validate the business needs of stakeholders, be they customers or end users.

·       Collaborate with project sponsors to determine project scope and vision.

·       Perform requirements analysis.

·       Work with stakeholders and project team to prioritize collected requirements.

·       Develops and utilizes standard templates to accurately and concisely write requirements specifications.

·       Develop Business Test Cases for testing the completeness of application from a business perspective

·       Translate conceptual customer requirements into functional requirements in a clear manner that is comprehensible to developers/project team.

·       Create process models, specifications, diagrams, and charts to provide direction to developers and/or the project team.

·       Manage and track the status of requirements throughout the project lifecycle; enforce and redefine as necessary.

·       Communicate changes, enhancements, and modifications of business requirements — verbally or through written documentation — to project managers, sponsors, and other stakeholders so that issues and solutions are understood.

·       Provides guidance and/or instruction to junior staff members.

 ·      Being detail-oriented and capable of delivering a high level of accuracy

Business Analyst Qualifications / Skills:  

·       Able to exercise independent judgment and take action on it

·       Excellent analytical, mathematical, and creative problem-solving skills

·       Excellent listening, interpersonal, written, and oral communication skills

·       Logical and efficient, with keen attention to detail

·       Ability to effectively prioritize and execute tasks while under pressure

·       Experience working in a team-oriented, collaborative environment

·       Proven capabilities in project and user-testing management

·       Proven development of innovative and impactful systems solutions

·       Extensive experience with data visualization

·       Highly proficient technical writing capabilities

·       An understanding of Credit and operational Risk is desired.

·       Candidates with banking/finance experience shall be preferred.

Education and Experience:

·       University degree in the field of business administration (MBA- Finance Preferred)

·       Proven experience with business and technical requirements analysis, elicitation, modelling, verification, and methodology development

·       Demonstrated project management skills and project management software skills, including planning, organizing, and managing resources.

·       Excellent understanding of the organization’s goals and objectives 

• Job Title :Purchase Engineer
• Experience: 4yr to 6yr
• Education: Degree in Mechanical / Electrical Engineering
• Location: Rakanpur, Gandhinagar

• Experience in Specifically machine shop items for machines (like VMC, CNC) and if possible foundry knowledge will be added advantage.
• Experience in an engineering, procurement and operations.
• Effective verbal and written communication skills.
• Proficiency with personal computers and networking,specifically Microsoft Excel. Knowledge and direct experience in negotiating contracts and quotations with Contract Manufacturers and Suppliers.
• Ability to identify cost reduction opportunities.

Location: Bangalore

Function: Software Engineering → Backend Development

Job Summary

We are looking for an Android Developer who possesses a passion for pushing mobile technologies to the limits. This Android app developer will work with our team of talented engineers to design and build the next generation of our mobile applications. Your primary focus will be the development of Android applications and their integration with back-end services.

Responsibilities

• Conceptualizing and formulating apps that are suitable for use on all types of Android devices.
• Implementing measures to safeguard users' data.
• Ensuring that the construction and presentation of your apps are congruent with the company's standards.
• Proofreading your code and correcting mistakes before each app is released.
• Collaborating with UI and UX Designers, as well as Software Testers, to ensure that each app is presentable and in perfect working order.
• Liaising with the marketing department to ensure consistency in our company's 'voice' across the board.
• Monitoring app reviews to detect areas for improvement.
• Creating app updates, including bug fixes and additional features, for release

Requirements

• min. 2+ years of experience as an android developer
• Proficiency in Java, Kotlin, or C++.
• Ability to use the Android Studio, including the Android SDK, with ease.
• Prior experience as an android developer will be advantageous.
• Excellent coding and proofreading skills.
• Top-notch teamwork and communication skills.
• Ability to manage your workload with minimal supervision.
• Unwavering curiosity.

Benefits

• Opportunity to work with early stage start up and grab a front row seat in core engineering team
• ESOPs available
•  

Job ID: RP1050

Job Location: Mumbai or Gurugram

Expected Joining: within two weeks

Job Requirement:

• 4 to 7 years of experience in the lending domain.
• Proficiency with selenium using Java or Python
• Proficiency in Linux, network database, distributed system.
• Develop test plans, identify quality risks and propose reasonable solutions
• Organize and execute test tasks

About Us:

Mobile programming LLC is a US-based digital transformation company. We help enterprises transform ideas into innovative and intelligent solutions, governing the Internet of Things, Digital Commerce, Business Intelligence Analytics, and Cloud Programming. Mobile programming is SAP Preferred Vendor, Apple Adjunct Partner, Google Empaneled Mobile Vendor, and Microsoft Gold Certified Partner.

We are looking for 2-3 years experienced Django Developer to join immediately in Delhi.

Responsibilities

As a Backend Developer,  you will be responsible for -

•  Building the Complete Backend of our web application and Mobile App from scratch.
• Work closely with the Frontend Engineer to integrate the algorithmic input from the Frontend Framework.
• Work closely with the product owners to create dynamic infographics with intuitive user controls.
• Participate in UAT, troubleshoot, bugs and application integration issues
• Optimize applications for best user experience
• Create and maintain documentation related to the developed processes and applications

Qualification & Experience

• 2-3 years of demonstrable experience designing, building, and working as a Django Developer for enterprise web application
• Ideally, this would include the following:
• Expert-level proficiency with Python, Django, and Django Rest Framework.
• Understanding of REST concepts and interacting with REST APIs
• Understanding of  Postgresql 
• Basic Understanding of Frontend Framework like React.js
• Deep understanding of a few Backend concepts:
• Familiarity with Elastic Search and AWS Technology
• Familiarity with Apache and Ngnix etc.
• Understanding of Python coding Standards
• In addition, the ideal candidate would have great problem-solving skills and familiarity with code versioning tools such as Github

Location:- Delhi

We are hiring for Dot Net Developer.

Job location-Andheri Seepz (Mumbai)

Key Responsibilities :             

• Developing the web based software using computer programming languages such as ASP.net, C#, MVC, Angular JS etc.
• Performing extensive software testing and stringent quality checks as per the QC guidelines to ensure an error free as well as optimum final product to the user.
• Creating and maintaining the http://asp.net/">ASP.NETbased websites and their web applications as per the initial guidelines of the client.
• Making changes to existing web applications according to the feedback received from the end users or clients. In some cases, changes are also made in order to update the application’s compatibility with the latest operating systems.
• Testing the applications and websites on different web browsers to ensure a standard user experience for the clients across all platforms.
• Analyze system requirements and prioritize tasks.
• Write clean, testable code using .NET programming languages
• Develop technical specifications and architecture
• Test and debug various .NET applications
• Review and refactor code
• Deploy fully functional applications
• Upgrade existing programs

Technical Skills to work with http://asp.net/">ASP.NET Web Forms(2) & MVC(1), Win Forms, WCF/Web API, C#, JavaScript & JQuery, Stored Procedures (SQL Server/MySQL), HTML, CSS, IIS

1. Ability tounderstand requirements by reading Business Requirement Documents(BRD), Functional Requirement Documents(FSD)
2. Capability to visualize and document functional requirements into technical implementations using technical documentation and unit test cases
3. Ability to code technical implementations based approved technical designs
4. White box testing (unit test)
5. Ability to communicate regarding work related verbal and written
6. Other required soft skills to work in a team.
7. Ability to guide junior developers technically.