
Digital marketing executive job duties include:
• Prepare social media marketing strategy and campaign by coming up with content
ideas, planning the budget, and implementing it.
• Utilize various social media channels to promote the company’s products and
services.
• Increase the visibility of the company’s social content by optimizing individual
company pages on social media platforms.
• Utilize the digital marketing aspects of the social media marketing roadmap to
increase website traffic, audience engagement, and revenue.
• To achieve certain goals, you must generate leads, qualify leads, develop
marketing communications, build your brand image, and convert sales leads.
• Taking steps to improve campaigns and other marketing efforts by monitoring
their performance and evaluating their effectiveness.
Requirements for Digital marketing executive
• A graduate degree in marketing or a related field is required.
• 1-3 Years of experience in digital marketing.
• Efforts to lead and manage SEO/SEM, marketing databases, email campaigns,
social media campaigns, and display advertising campaigns.

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The role is with a Fintech Credit Card company based in Pune within the Decision Science team. (OneCard )
About
Credit cards haven't changed much for over half a century so our team of seasoned bankers, technologists, and designers set out to redefine the credit card for you - the consumer. The result is OneCard - a credit card reimagined for the mobile generation. OneCard is India's best metal credit card built with full-stack tech. It is backed by the principles of simplicity, transparency, and giving back control to the user.
The Engineering Challenge
“Re-imaging credit and payments from First Principles”
Payments is an interesting engineering challenge in itself with requirements of low latency, transactional guarantees, security, and high scalability. When we add credit and engagement into the mix, the challenge becomes even more interesting with underwriting and recommendation algorithms working on large data sets. We have eliminated the current call center, sales agent, and SMS-based processes with a mobile app that puts the customers in complete control. To stay agile, the entire stack is built on the cloud with modern technologies.
Purpose of Role :
- Develop and implement the collection analytics and strategy function for the credit cards. Use analysis and customer insights to develop optimum strategy.
CANDIDATE PROFILE :
- Successful candidates will have in-depth knowledge of statistical modelling/data analysis tools (Python, R etc.), techniques. They will be an adept communicator with good interpersonal skills to work with senior stake holders in India to grow revenue primarily through identifying / delivering / creating new, profitable analytics solutions.
We are looking for someone who:
- Proven track record in collection and risk analytics preferably in Indian BFSI industry. This is a must.
- Identify & deliver appropriate analytics solutions
- Experienced in Analytics team management
Essential Duties and Responsibilities :
- Responsible for delivering high quality analytical and value added services
- Responsible for automating insights and proactive actions on them to mitigate collection Risk.
- Work closely with the internal team members to deliver the solution
- Engage Business/Technical Consultants and delivery teams appropriately so that there is a shared understanding and agreement as to deliver proposed solution
- Use analysis and customer insights to develop value propositions for customers
- Maintain and enhance the suite of suitable analytics products.
- Actively seek to share knowledge within the team
- Share findings with peers from other teams and management where required
- Actively contribute to setting best practice processes.
Knowledge, Experience and Qualifications :
Knowledge :
- Good understanding of collection analytics preferably in Retail lending industry.
- Knowledge of statistical modelling/data analysis tools (Python, R etc.), techniques and market trends
- Knowledge of different modelling frameworks like Linear Regression, Logistic Regression, Multiple Regression, LOGIT, PROBIT, time- series modelling, CHAID, CART etc.
- Knowledge of Machine learning & AI algorithms such as Gradient Boost, KNN, etc.
- Understanding of decisioning and portfolio management in banking and financial services would be added advantage
- Understanding of credit bureau would be an added advantage
Experience :
- 4 to 8 years of work experience in core analytics function of a large bank / consulting firm.
- Experience on working on Collection analytics is must
- Experience on handling large data volumes using data analysis tools and generating good data insights
- Demonstrated ability to communicate ideas and analysis results effectively both verbally and in writing to technical and non-technical audiences
- Excellent communication, presentation and writing skills Strong interpersonal skills
- Motivated to meet and exceed stretch targets
- Ability to make the right judgments in the face of complexity and uncertainty
- Excellent relationship and networking skills across our different business and geographies
Qualifications :
- Masters degree in Statistics, Mathematics, Economics, Business Management or Engineering from a reputed college
with 4000+ farmers in the Himalayas and tribal belts across India. We help in
providing the otherwise expensive organic certifications to the pure produce grown
by these farmers and bring their produce to the national as well as international
market.
Winner of "Jaivik India Award- 2022" for Best product range in organic sector, we are
looking for a dynamic individual to join our team as a Digital Marketing Executive.
Responsibilities -:
Strategising, and executing campaigns across Google & Facebook to drive awareness,
conversion, and revenue.
Work on the organic presence as well as the Paid reach for the brand.
Regularly monitoring & reporting key performance metrics - new user acquisition,
retention, funnel efficiency, CAC, ROAS etc.
Work with the development team in order to optimize the data collection, user journey
and retention.
Scale campaigns based on goals and demand.
Working closely with the team to share funnel conversion improvement ideas, feedback &
present results.
Managing campaign expenses, staying on budget, estimating monthly costs and
reconcile discrepancies across all mediums.
Requirements -:
Technical know-how related to online Data collection.
Prior experience in performance marketing and understanding of Google Ads and
Facebook Ads Manager
Excellent analytical & reporting skills.
Minimum academic qualification requirement: Graduate with fresh innovative ideas.
Working knowledge on Microsoft Excel & Google Spreadsheets is a must.
Candidates living near Gurugram will be preferred for this role.
- Strong knowledge in OOPS Concept,Data Structures and Algorithms
- Expertise in Mobile Automation with XCUI ( XCUI Tests Scripting, Test Framework Knowledge, Scheme Creation, Cloud Device Management, XCUI Performance and Profiling, XCUI Coverage and SonarCube) and Xcode
- Experience in swift and ios life cycle
- Experience in Appium Framework
- Understanding of Backend architecture, mysql/nosql, mongo, Redis, Zookeeper
At Story Digital, the User Experience and User Interface Designers play a major role in creating
disruptive, intuitive and easy to use products, creating a competitive edge to our various businesses.
You will continue to develop your professional skills while working with the product team which is
leading the design culture within the company.
We have a passionate group of stakeholders and developers, and we are looking for equally
passionate designers who are always ready to push for better designed experiences for the users.
Selected candidate's day-to-day responsibilities include:
You will be running end-to-end execution of the products.
● Understand product specifications and user psychology
● Create personas through user research and data
● Illustrate design ideas using storyboards, process flows, and sitemaps
● Design and deliver wire-frames, user stories, user journeys and mock-ups optimized for a
wide range of devices and interfaces
● Conduct concept & usability testing and gather feedback
● Find creative ways to solve UX problems (e.g. usability, accessibility)
● Work on UI to design attractive designs
● Communicate design ideas and prototypes to developers
You will advocate, consult and teach customer-centered design throughout the organization.
What you need:
● Bachelor's degree in Product Design, Human Computer Interaction, Graphic Design or a
related field
● Relevant work experience(0-2 years) showing your expertise, skills and most importantly
your work process
● Deep knowledge of typography, colors and layouts
● Fair knowledge of Google Material Design and iOS Human Interaction Guidelines is a plus
● Ability to communicate, critique and collaborate across departments
● Our day-to-day work involves softwares such as Sketch, Figma & Zeplin, but if you work
on Adobe Illustrator and Photoshop, that will work too
You're required to share your resume and portfolio while applying.

Xfinito is building a portfolio in new product innovation, product contribution and infrastructure goals while providing individuals and teams the freedom to emphasize specific types of work.
Our work focuses on real –world problems that span the breadth of biomedical engineering, embedded systems, computer science, such as machine and deep learning, data mining, natural language processing, hardware and software performance analysis and much more.
JOB ROLE: PRODUCT DESIGN
Roles And Responsibilities:
- Work with internal and external customers for requirements and implementation details focused on making user-experience recommendations.
- Conduct user interviews and be responsible for writing interview scripts.
- Facilitate cross-functional team in brainstorming ideas to solve user problems.
- Translate ideas rapidly into high-level designs and user journey flows that address the
issue while contributing to holistic user experience within the product. - Collaborate with Experience Designers to translate designs and user journey flows into
prototypes for new products, experiences, and features. - Analyze post-launch user data to identify opportunities to improve UX/UI.
- Proficient knowledge in Autodesk fusion 360 modelling software.
REQUIREMENTS:
- Demonstrated ability to apply design thinking methodologies to new product and feature innovation.
- Proven ability to conduct and analyze user research that drives design decisions.
- Demonstrated experience in designing for diverse groups of people (e.g., international audiences, multi-language localization, etc.).
- The ability to take a consultative approach during customer iterations. You should be able to interpret what solutions to provide, based on the questions asked.
- Self-motivation, with the ability to work effectively as a member of a team.
- Good oral and written communication skills.
- Excellent interpersonal skills, ability to build strong relationships with clients, and a successful track record of collaboration toward achieving objectives.
- Hands on experience with Computer Aided –Design tools.
EXPERIENCE:
We as a team are looking for freshers or young professionals with (0-4 years of experience) passion and eagerness to build products that are easy to use and visually appealing to our potential customer.
Responsibilities :
- You will be responsible for managing and growing an incredible and diverse team of fitness professionals, guiding them in the best practices in revenue generation, client engagement, client management, fitness package generation and trainer tools optimization.
- Guide onboarded fitness professionals of our Trainer Community with the next step of the process and ensure trainers remain engaged with the brand.
- Collaborate with the marketing and growth departments in developing marketing plans, analyzing results, and identifying opportunities for fitness professionals to grow.
- Analyze market trends, consumer need, and the competitive landscape to ensure trainer revenue maximisation.
- Engage with fitness professionals to get feedback and note grievances in the product and other business processes.
- Update and maintain the daily trainer report on a regular basis- Keeping a routine check on engagement targets and achievements
- Strategize with management on trainer community engagement programs
Requirements :
- Exceptional communication and interpersonal skills.
- Background in fitness industry with 5-6 years of experience
- Certifications in Fitness such as NASM, K11, etc
- Fluent in English, Hindi and Marathi
- Passion for fitness, mobile and technology is a plus!


