Scope of Work : - Develop and manage digital marketing campaigns - Work with omni channel marketing automation platforms to integrate Retargeting, Web push, SMS, Email - Establish, implement and measure the effectiveness of mobile app paid advertising initiatives to drive adoption and engagement of a mobile app. - Track and analyse website traffic flow and provide regular internal reports - Attain key performance indicators (website bounce rate, conversion rates) - Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments - Owner of RoI driven digital marketing i.e: user acquisition, re-marketing & re-engagement. - Scale and optimise the existing systems (Search Engine Marketing, Display Marketing, Affiliates). - Understanding business targets and co-coordinating with relevant teams to achieve it. - Coordinating with the technology team to adapt to the new realm of performance-based marketing. - Experiment and find new channels/methods for user acquisition, re-marketing & re-engagement. Desired Profiles : - Experience in Adwords/Editor/Facebook Manager/Google Analytics. - Extreme ownership & Analytical mindset. - Ability to quickly execute campaigns. * Only IIT passed out can apply
Do you have “marketeer brain”? Do you discuss the success and failures of popular brands and the reasons for them? Such as, What makes Oreo the world’s most loved Chocolate Cookie? When you think of luxury automobiles, why do names like BMW and Mercedes pop-up in our minds? Why are Urban Indians who want to use premium phones, gravitating to the OnePlus brand? What makes people go ga-ga over the heavily priced Netflix subscription? If questions like these intrigue you and make you dig deeper, you are a student of marketing. But, once you uncover their secrets and think of even better ideas to further their successes, or think about strategies their competition should implement, you, our dear friend, are a rare species with “marketeer brain” and are someone we want to work with. We are a bunch of creative people looking to work with others more creative than us. We don’t care if you know (or don’t know) the basics of SEO, SEM or any other marketing principles somebody can learn from a book. We want to know if you can tell a story that enthralls others and makes strangers believe in you; if you can think of or have tried your hand at (not few, but) many creative ways to promote your friend’s business or your college fest. Your “marketeer brain” is what matters to us. Digital marketing isn’t just fiddling with keywords or spending money on clicks. WhatsApp didn’t spend money on its way to over $16B acquisition, neither did Instagram or Twitter. Yet they are wildly successful because things much deeper, 1) kickass products (that appeal to consumers) and 2) razor-sharp marketing campaigns. We are on a similar quest and if this resonates with you, you ought to give yourself the best chance to explore it live in action. Apply now and tell us your story about an experience or two where you played a key role in spreading the word about something and promoting it to the audience that mattered. Let your marketeer brain do the talking.
Selected intern's day-to-day responsibilities include: 1. Answer questions on Quora 2. Blogging / guest posts 3. Work on Google Adwords - remarketing management 4. Handle Facebook group posting 5. Reply to queries on Facebook page/group and Twitter 6. Post on related forums about offers 7. Facebook campaign management
We are looking to hire a rock star entrepreneur to be part of our core team and head digital marketing for us. To handle our entire digital marketing practices focusing on Data Science and conversions. Someone who is detailed, persistent and focused on being part of a solid company and driving us towards its growth. Analytical mind with strong creative and coordination skills. Open to explore and work with different verticals to deliver results. This is a fantastic full time entrepreneurial opportunity and working at SleepyCat is super fun and fast paced.
Responsibilities • Lead generation - Generating qualified leads across mid and large enterprise segments by leveraging online and offline channels • Email marketing - Manage email communication and drive the communication flowchart to achieve campaign objectives • Database management - Identifying key prospects across our target audience and manage data churn • Social media campaigns - Create organic and sponsored social campaigns for promoting webinars, whitepapers, case studies and blogs • Google Search and Display - Drive PPC and SEM campaigns for LitmusWorld solutions • Account based marketing - Ensure audience engagement across key account segments with relevant content for existing leads through a designed process to generate more revenue. Knowledge, Skills & Competencies • Solid understanding of SEO, SEM, Google Analytics, and Account Based Marketing tools • Understanding of the Enterprise SaaS domain or minimum 2 years experience in B2B lead generation • Ability to learn and articulate solution selling value points • Strong presentation and communication • Ability to continuously prioritize and stay nimble in a fast-paced and dynamic work environment • Proficient with Excel to manage large volume of data • Strong territory management skills with understanding of business systems and requirement analysis • Must be a self-starter, highly motivated, think through problems to come up with innovative solution
Develop and manage digital marketing campaigns Manage organization’s website Optimize content for the website and social networking channels such as Facebook, Twitter, Instagram, etc Track the website traffic flow and provide internal reports regularly. Attend networking events and product launches. Identify new digital marketing trends and ensure that the brand is in front of industry developments. Work on SEO of the website pages. Edit and post content, videos, podcasts, and audio content on online sites. Promote the company’s product and services in the digital space. Execute social media efforts to improve KPIs, likes, shares, tweets, etc. Creating and executing SMS, and email-based marketing campaigns.
Roles and Responsibilities: Website management Collating, managing and designing content for the quarterly newsletter of the company Coordinating with different stakeholders to gather information for the newsletter End-to-end coordination for Kae events in all metros within India Manage social media accounts of the company (FB, LinkedIn, Twitter) Skills Required: Designing creatives Copy righting skills to create impactful communications Creative & innovative thinking Familiarity with the latest trends, technologies High degree of personal integrity and strong ability to work collaboratively and effectively in a fast-paced, flexible, team based environment
Function: Digital MarketingPosition: Business HeadPOSITION OVERVIEW:Purpose: - Overlook and manage the day to day functioning of the Social Media team. - Pitching for new clients and retention of existing clientsKey Responsibilities:- Develop digital marketing strategies to improve awareness, engagement, new customer acquisition (Cross-Sell/Up-Sell), and support client retention.- Has experience with online monitoring and measurement platforms including but not limited to Facebook Insights, YouTube Insights, Google Analytics, HootSuite, TweetDeck, and our own products- Business Development/Pitching to new clients- Mentor and provide training to communication and management professionals throughout the organization on best practices for creating, managing, monitoring, and developing content for social networks- Work with brands / clients to explore and identify ways to integrate social media into business strategies and marketing campaigns- Take a proactive approach to account and relationship management with the goal of providing superior customer experience- Up-selling to existing clients- Take a proactive approach to account and relationship management with the goal of providing superior customer experience- Responsible in providing innovative solutions to clients/campaigns- Manage day to day operations of the team- Is the escalation point for the accounts/campaigns running under him/her- Is responsible for the contracts/agreements- Is responsible for training of his/her Account Managers- Approving leaves of his/her account managers- Performance review of his/her account managers- Final POC for client issues/resolutions etc- (External)Reports To: Vice President/CEODirect Reports: Associate, Junior Associates, Senior Associates and Account Managers and Senior Account ManagersKey Measures: - Assign targets, KRAs and KPIs to the team and ensure that the team works towards achieving the same.- Ensure higher returns of Capital- Identifying future needs of the client and defining workflows for the team accordingly.- Developing and managing digital marketing campaigns- Review new technologies and keep the company at the forefront of developments in digital marketing.- Conduct research of companies, preparing presentations, building databases and lead generation- Overseeing the social media strategy of the company- Conceive, create and executive online media and marketing programs.- Strategize and execute social media and digital branding programs from concept to execution in partnership with various internal and external cross functional business partners. - Ensure smooth intra team communications and process deliveries. Ensure smooth intra team communications and process deliveries.- Ensuring proper protocol and communication etiquettes are adhered to at all times (for ex: emails, deadlines on deliverables, follow-ups, timely responses to clients and colleagues, etc..)PERSON OVERVIEW:Qualifications: Graduates (BA, BSc, BMM etc..), Postgraduates, Any higher professional qualifications (for example: MBA, PGDBM etc...)Experience: 4-6 years of Digital Marketing experienceSoft Skills:- Excellent command over the language- Good communication (written and verbal) skills- Creative thinking- Management skills- People skills- Being Up to date with latest trends in the market- Ability to take sound business callsLocation - Jogeshwari West, MumbaiPlease share updated CV with current CTCHR
1. Manage Google Adwords account and monitor analytics 2. Publish articles as part of the organizations market outreach plan 3. Manage social media of the organization and respond to queries 4. Manage and monitor SEO of websites 5. Create content on topics and subjects shared 6. Manage social media pages and handles of the company
Digital Marketer job in Mumbai | Beyond Enough is hiring on CutShort , will begin in a few hours Skills Job description We are Group of companies, coming up with a New Unique Premium Experience Platform (Marketplace) for exciting B2C models. One Stop solution for all exciting offers/ gifts cards/ products/ services. Beyond Enough brings the Excitement and Experience back to Deal hunting, Online Shopping, Planning TravelLeisure, @home salon services. On every deal hunted, product purchased or services availed, consumers get over & above the expectations - Beyond Cash. Our goal is to help our members save on their regular online purchases at leading Indian and International Brands. DealsDiscounts | Gift Vouchers | Exciting Products | Doorstep Salon | Travel | Entertainment | RechargesGoBeyond!! 3 - 3. 5 lacs/ annum We are looking for an amazing, data- driven inbound marketer to own the majority of the marketing funnel for our company. You will be in charge of attracting site traffic, converting that traffic into new leads for the business. Responsibilities: 1. Build and manage a rich content/ editorial calendar that attracts a qualified audience to our owned properties (including blog posts, whitepapers, ebooks, reports, infographics, etc. ) . 2. Conduct Keyword Research, Strategize Content ideas and create structure of blog post to assign it to Writer 3. Grow new leads, including marketing- qualified leads, by converting site traffic through calls- to- action, landing pages, and lead generation content (including offers) . 4. Edit Blog Posts to Improve readability, Optimize SEO and Proof- read before handing over to Uploader for publishing. 5. Co- ordinate with Team member to get work done which includes Blog Writers, Guest Post Outreach Specialist, Graphics Designer, etc. Requirements: 1. Proven work experience as a Content marketing manager 2. Hands on experience with SEO and web traffic metrics 3. Expertise in social media platforms 4. Editorial mindset with an ability to predict audience preferences 5. Excellent communication and writing skills in English 6. Project management skills and attention to detail. Extremely positive attitude, Team player, Able to work independently and produce results, Ability to do online research to generate prospects Making sales pitch and presentations, Knowledge of some standard CRM tool Responsibilities, Conduct online research to generate leads, Develop prospects and opportunities from the leads, Make calls to identified prospects on an ongoing basis, Plan and conduct client meetings, Support management in sales planning Represent the firm at events Job is to consistently improve lead generation process and results. Use testing to determine the high performing ads, keywords, email marketing/ funnel to convert at the highest number of leads with the lowest possible costs. Please do not apply if you do not have proof of results in this area. Must be able to work and produce results with minimal supervision. Expect this person to "own" his or her work and results.