Hi All,Hope you are doing good, we are habing this opening with one of our clients and we are looking to hire a Product Manager who is good at B2C Products, a little bit of marketing experience and someone who is passionate about their work.This woud be for a permanant position and work locations would be mainly Pune, and then Mumbai and Bangalore.
About the Manager- Content Writing We are looking for a passionate and creative content writer to join our marketing team. You are an individual who possess world-class writing skills, loves making complex technology easy to understand and thrives in a fast paced agile environment. Responsibilities (not exhaustive) Design and execute content marketing strategy to support sales and marketing team Write compelling content for multiple online channels like blogs, white papers, Ebooks, case studies, press releases, videos, etc., Drive internal sales enablement and work closely with our Inside Sales team to develop monthly client pitches, emails, and drafting content with various touch points defined in the outbound sales activity. Write innovative content copy for weekly social media posts (LinkedIn, Twitter) Ghost write few original content in the form of blogs, ebooks, others Support content operations including uploading content, maintaining content management system (Wordpress), creating supporting graphics. Use search engine optimisation (SEO) in writing to maximise the visibility of all the online content pieces Engage with the internal product team, strategy team to get product briefs and create positioning documents. Research buyer personas, and create appropriate messaging around it. This profile will be required to collaborate extensively with fellow colleagues across the marketing, inside sales, strategy, leadership, other teams to create and execute high impact content development and content marketing projects. The Ideal Candidate Education Bachelor’s degree preferably in Journalism, Business Marketing or related field from a top institute with an excellent academic record Experience 4+ years of content marketing experience in IT industry / tech start-ups (SaaS experience is a plus) Have a proven track record of on time and high-quality project delivery Experience of having operated effectively in a high demand, rapidly shifting / fluid environment. Ability to work on multiple projects with different objectives simultaneously Functional Skill Set Impeccable grasp of English language with strong interpersonal skills Strong knowledge of SEO, SEM, Google Analytics best practices Understanding of Social media content formats and style. Well versed with the nuisances of social media, especially LinkedIn and Twitter Leadership Skills and Mindsets Lives and breathes a proactive delivery mindset, role-filling as necessary to meet program goals. Strong leadership skills and demonstrated ability to manage through times of uncertainty and change Ability to work with marketing and sales teams virtually Good time management skills, including prioritizing, scheduling and adapting as necessary Exceptionally creative with the ability to come up with creative content suggestions for various sales and marketing campaigns for different industries and personas Innovative mindset to come up with engaging content strategy that adds to our brand voice. Ability to quickly understand and communicate technical concepts and challenges across a wide range of audiences Self starter with the aggression to contribute continuously to increasing brand reach, and in the long run generating leads Location Anywhere in India, Mumbai preferred.
About the Role We Are looking for an analytically inclined , Insights Driven Product Analytics Manager to make our organisation more data driven. In this role you will be responsible for creating dashboards to drive insights for product and business teams. Be it Day to Day decisions as well as long term impact assessment, Measuring the Efficacy of different products or certain teams, You'll be Empowering each of them. The growing nature of the team will require you to be in touch with all of the teams at upgrad. Are you the "Go To" person everyone looks at for getting Data, Then this role is for you. Roles & Responsibilities Lead and own the analysis of highly complex data sources, identifying trends and patterns in data and provide insights/recommendations based on analysis results Build, maintain, own and communicate detailed reports to assist Marketing, Growth/Learning Experience and Other Business/Executive Teams Own the design, development, and maintenance of ongoing metrics, reports, analyses, dashboards, etc. to drive key business decisions. Analyze data and generate insights in the form of user analysis, user segmentation, performance reports, etc. Facilitate review sessions with management, business users and other team members Design and create visualizations to present actionable insights related to data sets and business questions at hand Develop intelligent models around channel performance, user profiling, and personalization Skills Required Having 3-6 yrs hands-on experience with Product related analytics and reporting Experience with building dashboards in Tableau or other data visualization tools such as D3 Strong data, statistics, and analytical skills with a good grasp of SQL. Programming experience in Python is must Comfortable managing large data sets Good Excel/data management skills Team management experience is preferred Qualification – B.Tech/M.Tech/MCA (IT/Computer Science) Years of Exp – 3-6
Higrocer team is looking for a talented, smart, experienced and entrepreneurial Business Manager/Head/Lead/Specialist to help us deliver a world-class product in the social media and e-commerce space. You will be working on an exciting new product that will change the way we discover products and shop for them online. You will be joining a dynamic and creative group who set a high bar for innovation and success in a fast-paced and changing environment. Designation: Business Head - eCommerce - Comfort Food EcosystemLocation: MumbaiThis role will have end-to-end ownership of this e-commerce business with Digital First mindset. You will create the Digital Selling Strategy, help build the prototype and beta-version of the product and work closely with the internal and external stakeholders. We expect the Business Manager/Head/Lead/Specialist to be a passionate customer advocate with proven analytical capabilities and project management skills, extreme attention to detail, online/mobile technology understanding, social media marketing skills and the ability to effectively prioritize and multi-task. The Business Manager/Head/Lead/Specialist must be an effective negotiator and an excellent communicator in working with partners and vendors, as well as with internal cross-functional teams. The ideal candidate will be a self-starter with a passion for Digital First on product & technology, a high level of flexibility, commitment, and a sense of ownership An Ideal Candidate will be able to: Act as the business owner for this e-commerce product, possessing a complete understanding of internal and external variables that impact the business Develop a detailed understanding of the product development and go-to-market process for the Digital First business, as well as the factors that drive success within each segment of our business Must Have experience in FMCG Food & Beverages or OTC marketingResponsible for managing the ecommerce business, apart from building and cost effective and efficient business modelResponsible for establishing a system and process that is standardized, reasonable and suitable for the Indian e-commerce sales model, and effectively complete the whole process management of the sales processManage Revenue and Gross Profit Targets for E-commerce and grow the business digital interventionsPlanning, Executing & Handling complete business operations of e-commerce at each levelUnderstand the characteristics of Indian e-commerce market and use the platforms superior resources to establish and build the overseas e-commerce networkFront-end operations, Product Assortment, Supply chain, Distribution and CRMOver-seeing and executing Pan-India level deliveries for a seamless operationPlanning and implementing visibility activities for the brand for the e-commerce clientsCampaign Analytics Strategies & implementation for maximizing revenues and customer experienceManage the user experience of the website including site navigation, content development, checkout funnel and promotional campaignsResponsible for the development of effective e-commerce website branding, planning and marketing programsTo create engagement via digital marketing plans to ensure maximum brand visibility on a platformFormulate a comprehensive account wise strategy for e-Commerce channelTo drive operational excellence by developing models to improve process efficiency, reduce delivery costs; and led efforts to expedite vendor sign-up processCreate business plans for new opportunities and develop and execute project plans for the launch of new features, incorporating merchandising and pricing strategies. Conduct financial analysis of business opportunities to meet and exceed revenue and profitability targets. Basic Qualifications Bachelor’s degree in technical field preferably from prestigious institutions 6+ years of product management experience developing and launching products 5+ years of experience in the e-commerce space with exposure to social media trends, online marketing and brand building Experience managing multiple projects - prioritization, planning and task delegation Ability to develop & drive business strategy Multiple successful launches of V1 products in a rapid growth environment Hands on experience working in an Agile environment with a short iteration cadence Proven track record of taking ownership and driving results Exceptional interpersonal and communication skills, both written and verbal
We are looking for someone to run our entire paid marketing and media buying (for e-commerce)
Digital Marketing: Salary: 8-14 LPA About ZenOnco.io: ZenOnco.io is the world’s first integrative oncology healthtech platform. At ZenOnco.io, we aim to extend life and improve the quality of life for cancer patients through integrative oncology treatment, which covers both medical treatment as well as complementary treatment (Nutrition, emotional wellness, fitness, and community support). To provide the best medical treatment options to cancer patients, we have partnered with 50+ hospitals across India, and cover 1,000+ oncologists. We also provide patients access to a full range of diagnostic tests that are required to arrive at the most effective cancer treatment. We heavily deploy technology in our operations, and have recently launched the world’s first Integrative Oncology Preliminary Assessment Report tool (ZIOPAR) to guide cancer patients free of cost on the possible treatment options based on their cancer profile, symptoms and other conditions. We believe in innovation, dedication and commitment. While we have the thrill to seek out and capture the world, we are looking for a responsible partner in you. If you feel you can become one of us, apply today. Company introduction video: https://bit.ly/ZenOncoIOintroduction Role and responsibility: The digital marketing manager will be responsible for looking into online marketing strategies for the organization. They plan and execute marketing campaigns, and maintain and supply content for the organization’s website. * Develop and manage digital marketing campaigns * Manage organization’s website * Optimize content for the website and social networking channels such as Facebook, Twitter, Instagram, Google Plus, etc * Track the website traffic flow and provide internal reports regularly * Fix any error in online content and arrange webinars and webcasts * Attend networking events and product launches. * Identify new digital marketing trends and ensure that the brand is in front of the industry developments. * Work on SEO of the website pages. * Edit and post content, videos, podcasts, and audio content on online sites. * Promote company’s product and services in the digital space. * Execute social media efforts to improve KPIs, likes, shares, tweets, etc. * Develop, implement, and manage marketing campaigns that promote the products and services of a company. * Enhance brand awareness in the digital space. * Drive website traffic and acquire leads. * Measure site traffic, identify and evaluate new digital technologies and optimize marketing campaigns, email marketing, social media, and display & search advertising using web analytics tools. * Creating and executing SMS, and email-based marketing campaigns. * Compile performances report using Google Analytics program. * Keep attention to the updates of Google’s Algorithm. * Contribute to the company’s blog for on-page and off-page optimization. * Conduct keyword research according to the latest keyword research strategies. * Create social media marketing strategy and campaign by creating the content idea, budget planning, and implementation schedules. * Promote the brand’s products and services on various social media channels. * Build social media marketing strategy and execute it through competitive and audience research. * Optimize company pages with each social media platform to increase the company’s social content visibility. * Achieve audience engagement, website traffic, and revenue by exploiting all digital marketing aspects of social media marketing roadmap. * Optimize lead-to-customer conversion rate. * Managing and optimizing CTAs, landing pages, and the lead generation forms. * Achieve maximum ROI in paid search campaigns by collecting and analyzing data, and identifying trends and insights. * Track, report, and analyze website analytics, and PPC campaigns. * Optimize the landing pages of paid search engine marketing campaigns. Education and Experience: * Graduate or Post Graduate in digital marketing or relevant education * Experience in digital marketing: 5+ years * Experience in healthcare industry: 2+ years (Preferred) You will get: * Some of the best people to work with (founders are IIM graduates and investment banker) * An opportunity to make a difference in the lives of millions of cancer patients across the globe * A great learning environment and opportunity to grow
Digital Marketing expert required to launch and build funnel for an Ai driven fem tech app. Lead digital marketing strategy including Paid, Search, Display, Affiliate, Email, Fb Advertisement & SEO Must have start up experience. Wordpress, clickfunnels exp would be a plus.
An entrepreneurial conference research and production company looking for an ambitious, creative and experienced Digital Marketing Manager to help grow both the conferences and the company. The ideal candidate will be responsible for growing revenue through digital media through designing and executing marketing campaigns. After campaigns have been launched, you will extract and analyze data across multiple channels. Responsibilities Maneuver digital marketing campaigns through all areas of the project life cycle Clearly understand and implement digital marketing campaigns which fit client needs Provide analytical reporting of campaigns to stakeholders Developing the event brand in the marketplace will also help to drive web traffic, grow the social media interaction and client acquisition Facilitate all internal and external communication about the event to increase attendee revenue and create new partnerships Understanding the market: main challenges and trends of the sector, industry value chain & key players Create and proofread web updates at all stages of the campaign life cycle Working with internal stakeholders, editors, internal designers and conference producers to ensure marketing campaigns have been implemented effectively Instigate promotional activity through email, print, data and mailing to enable multi-channel marketing Creating content and deliver communications that drives lead generation Producing all marketing material including email brochures, direct mail, event previews & guides, magazine ads, signage, video, banners and web imagery Manage the shows blogs, securing content from partners, editors and exhibitors to drive new customers to the site. Coordinate the implementation of marketing plan for exhibitor and visitor recruitment Fulfilling media deals, direct marketing, social media Database filtering and segmentation Planning, copywriting and proofreading Qualifications Minimum 2-3 years minimum marketing experience from a B2B events or conference production organisation Graduated to BA degree level or equivalent in your chosen discipline, ideally Marketing, Social Sciences, Humanities, Languages or similar Experience with SEO and SEM Strong written, verbal and collaboration skills Fluent in written and spoken English Excellent copywriting and proofreading skills with proven examples Ability to work under pressure and meet demanding deadlines Ability to work independently and show a strong sense of initiative, taking ownership of key projects when required with a proactive attitude Ability to multitask, prioritise and be flexible is essential Works well as part of fast-paced team, prioritising effectively and managing workload Excellent IT skills - proficient in both Windows and Mac operating systems (i.e. PowerPoint, Keynote, Excel, Word, Outlook etc) Strong interpersonal and communication skills both verbal and written, able to successfully interact with all parts of the business and stakeholders at all levels Excellent organisational, analytical and administrative skills, meticulous attention to detail Flexible in approach and able to amend hours as required to suit business needs
Head - Digital MarketingExperience - 10 years minimum in Health Enterpreneural Mind - will be able to create,manage and successfully run a Digital Advertising P&L from scratchHealth / Pharma experience is a must
Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns Design, build and maintain our social media presence Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Identify trends and insights, and optimize spend and performance based on the insights Brainstorm new and creative growth strategies Plan, execute, and measure experiments and conversion tests Collaborate with internal teams to create landing pages and optimize user experience Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Scope of Work : - Develop and manage digital marketing campaigns - Work with omni channel marketing automation platforms to integrate Retargeting, Web push, SMS, Email - Establish, implement and measure the effectiveness of mobile app paid advertising initiatives to drive adoption and engagement of a mobile app. - Track and analyse website traffic flow and provide regular internal reports - Attain key performance indicators (website bounce rate, conversion rates) - Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments - Owner of RoI driven digital marketing i.e: user acquisition, re-marketing & re-engagement. - Scale and optimise the existing systems (Search Engine Marketing, Display Marketing, Affiliates). - Understanding business targets and co-coordinating with relevant teams to achieve it. - Coordinating with the technology team to adapt to the new realm of performance-based marketing. - Experiment and find new channels/methods for user acquisition, re-marketing & re-engagement. Desired Profiles : - Experience in Adwords/Editor/Facebook Manager/Google Analytics. - Extreme ownership & Analytical mindset. - Ability to quickly execute campaigns. * Only IIT passed out can apply
What we expect from you:Belief that each person has a duty to givePassion to assist NGOs with technology in reaching their donorsAttitude to do what it takes to reach the goals We are looking for a person who believes that it is the duty of each individual to give. One who would love to assist NGOs in raising donations from individuals and believes strongly in the role of technology to enable it. The role will require strong skills in areas ranging from content writing to digital marketing to analysis. It will require one to work closely with NGOs to assist them in first creating a donor base and then actively engaging with them. This role will aim to create a community of NGOs who are interested in building and engaging with retail individual donors. What You Will DoYou will be the face of DanaMojo to our NGO partners, and be the principal point of contact for them. The roles and responsibilities can be broken down as follows :1. Assist NGOs in increasing donations from their own donorsa. Working 1-1 with a set of NGOs to strategize and execute on plans to increase donations from their own donors through online & offline activitiesb. Planning and executing the danaMATCH Challenges (an online fundraising event)c. Conduct workshops to improve capabilities of raising funds from individual donorsd. Use various digital tools such as social media, blogs, emails to advocate building and leveraging an individual donor base2. Help NGOs use our platform bettera. Educate NGOs on using more features on our platform thus being able to reach more donors and donationsb. Understand what NGOs want and feed that back into new features for the Platform3. Generate leads through marketing activitiesa. Generate more leads through digital activities such as social media marketing, email marketing, blogs, website, SEO etcb. Use existing NGOs to showcase benefit with testimonials to bring new NGOs o boardWhat You Need To Have• Digital Marketing Skills• Email Marketing – Should have run email campaigns through a variety of tools• Social Media Marketing – Should have done social media marketing for customers or should be an avid user of social media• Data Analysis – Strong data analysis skills to analyze and report on marketing activities• Content Writing• Blogs/Articles – Should be someone to whom writing comes easily and naturally and can easily pen down a 250-400 word article without too much effort. • Website Management – Using website to drive both engagement and lead generation through content and SEO• Data Analysis• Excel – Strong skills in data analysis using Excel• Google Analytics – Should have setup and used Google Analytics (or any similar tool) to measure and analyze effort of online marketing activitiesIn addition to the mentioned requirements• Work experience of at least 2 years in the above areas• Well versed with the usage of advance MS-Excel, data analysis and digital marketing tools• Candidates who have shown inclination to the sector through active work/volunteering in the social service spaceEven if you’re from a completely different background, but have the necessary skillsets and the zeal and confidence to crack the nut – let's talk.
Do you have “marketeer brain”? Do you discuss the success and failures of popular brands and the reasons for them? Such as, What makes Oreo the world’s most loved Chocolate Cookie? When you think of luxury automobiles, why do names like BMW and Mercedes pop-up in our minds? Why are Urban Indians who want to use premium phones, gravitating to the OnePlus brand? What makes people go ga-ga over the heavily priced Netflix subscription? If questions like these intrigue you and make you dig deeper, you are a student of marketing. But, once you uncover their secrets and think of even better ideas to further their successes, or think about strategies their competition should implement, you, our dear friend, are a rare species with “marketeer brain” and are someone we want to work with. We are a bunch of creative people looking to work with others more creative than us. We don’t care if you know (or don’t know) the basics of SEO, SEM or any other marketing principles somebody can learn from a book. We want to know if you can tell a story that enthralls others and makes strangers believe in you; if you can think of or have tried your hand at (not few, but) many creative ways to promote your friend’s business or your college fest. Your “marketeer brain” is what matters to us. Digital marketing isn’t just fiddling with keywords or spending money on clicks. WhatsApp didn’t spend money on its way to over $16B acquisition, neither did Instagram or Twitter. Yet they are wildly successful because things much deeper, 1) kickass products (that appeal to consumers) and 2) razor-sharp marketing campaigns. We are on a similar quest and if this resonates with you, you ought to give yourself the best chance to explore it live in action. Apply now and tell us your story about an experience or two where you played a key role in spreading the word about something and promoting it to the audience that mattered. Let your marketeer brain do the talking.
Selected intern's day-to-day responsibilities include: 1. Answer questions on Quora 2. Blogging / guest posts 3. Work on Google Adwords - remarketing management 4. Handle Facebook group posting 5. Reply to queries on Facebook page/group and Twitter 6. Post on related forums about offers 7. Facebook campaign management
Responsibilities • Lead generation - Generating qualified leads across mid and large enterprise segments by leveraging online and offline channels • Email marketing - Manage email communication and drive the communication flowchart to achieve campaign objectives • Database management - Identifying key prospects across our target audience and manage data churn • Social media campaigns - Create organic and sponsored social campaigns for promoting webinars, whitepapers, case studies and blogs • Google Search and Display - Drive PPC and SEM campaigns for LitmusWorld solutions • Account based marketing - Ensure audience engagement across key account segments with relevant content for existing leads through a designed process to generate more revenue. Knowledge, Skills & Competencies • Solid understanding of SEO, SEM, Google Analytics, and Account Based Marketing tools • Understanding of the Enterprise SaaS domain or minimum 2 years experience in B2B lead generation • Ability to learn and articulate solution selling value points • Strong presentation and communication • Ability to continuously prioritize and stay nimble in a fast-paced and dynamic work environment • Proficient with Excel to manage large volume of data • Strong territory management skills with understanding of business systems and requirement analysis • Must be a self-starter, highly motivated, think through problems to come up with innovative solution
Develop and manage digital marketing campaigns Manage organization’s website Optimize content for the website and social networking channels such as Facebook, Twitter, Instagram, etc Track the website traffic flow and provide internal reports regularly. Attend networking events and product launches. Identify new digital marketing trends and ensure that the brand is in front of industry developments. Work on SEO of the website pages. Edit and post content, videos, podcasts, and audio content on online sites. Promote the company’s product and services in the digital space. Execute social media efforts to improve KPIs, likes, shares, tweets, etc. Creating and executing SMS, and email-based marketing campaigns.