- Creating marketing campaigns from scratch - storyboarding, creative development with creative agency, media buying with media agency, etc.- Knowledge and understanding of brand and performance metrics to measure ROI.- Store launches, sponsorships, activations. -Well-versed in ATL and BTL marketing.- Supervising the sign-off of marketing literature and campaigns, liaising with legal and compliance personnel, ensuring the designs and messages meet the company brand and regulatory guidelines.- Working with agencies for Brand Health / Customer Satisfaction studies, research, creative development, media buying, events/activations.Skills and Personal Qualities Required:- Have good analytical skills- Be a good listener, able to respond to results and consumer research- Be an excellent communicator, both verbally and in writing (non-negotiable)- Be able to work well with a wide range of people from different parts of the business- Be able to manage different projects at the same time- Be energetic and passionate, and a great storyteller- Have excellent presentation skills.
Rebel Foods is hiring for Online Distribution Have a creative vision? Can you lead a team of ambitious, disruptive people but have a head for business? You might be ready for a role in Online Distribution at Rebel Foods. With over 10 national food brands and more building up, we seek a driven, inspiring individual to lead our design and production team to new avenues of innovation and customer delight. We are looking for a talent to work for a high-growth, disruptive and technology-led business that is ready to transmute by being a self-starter. A creative thinker with strong analytical ability, data-driven thinking, cognizance of business strategies, and good communication skills. RESPONSIBILITIES: This job role would compromise of the following responsibilities: -To manage our business (all brands) across all the aggregators like Zomato, Swiggy, Ubereats, Foodpanda and others who enter/survive in this cut-throat space, day in and out. - To maintain and grab (for new brands) lion market share, both CMS (customer market share ) and RMS (Revenue market share) across each of these platforms, given the criticality of building our brands as market leaders in each of their categories/missions. - To activate and manage brand campaigns across aggregators. - To deliver best possible ROI on marketing spends allocated for these platforms. This piece is not only significant in driving numbers, but also very material in generating brand awareness when customer is at the cusp of decision making. - For onboarding new platforms/aggregators, leveraging our brand portfolio in growing business from them. - For developing and maintaining MIS for key KPIs of our business. - For co-ordinating between different verticals like Operations, Technology, Supply Chain and Marketing. - MBA from Tier1 colleges only apply. Our CEO's Blog : World's leading consumer companies are all internet / technology / new age companies - Amazon (retail), Airbnb / Oyo (Hospitality), Priceline (travel), Netflix / Spotify (Entertainment). The only sector, where traditional companies are still the largest ones is restaurants. McDonald's market cap is 130 BN USD. With Food Delivery growing exponentially world wide, there is an opportunity to build world's most valuable restaurant company on the internet, superfast. We have the formula to be that company. Today, we can safely say we are world's largest delivery only / internet restaurant company, and by a wide margin. At 1100+ individual internet restaurants, in 15 Indian cities, we have indeed come a long way in the last 24 months. It's still Day 1, but we know we are onto something very, very big. We have a once-in-a-lifetime opportunity to change a 500-year-old industry. For more detail on how we are changing the restaurant industry from the core, using the power of the internet, please refer below. It's important reading if you want to know our company better and really explore working with us:https://medium.com/@jaydeep_barman/how-to-build-1000-restaurants-in-24-months-the-rebel-method-cb5b0cea4dc8 While after reading this, the WHAT would be pretty clear, we would also want you to go through the HOW part, which is not just about the Multi-brand business model, but the - Way of working- a.k.a - Values- at REBEL foods. These so-called values are not mere A3 printouts hung up on wall but actually the sugar-phosphate backbone of the DNA of each one of us making this happen (finally we made you open the google tab, at least for few of you). This is the only OLD part of ours we retain in our journey of achieving NEW milestones and frontiers day in and out.https://www.slideshare.net/JaydeepBarman/culture-rebel
Marketing Executive / Asst. Manager- Marketing About Intellicar Telematics Pvt Ltd Intellicar Telematics Private Limited is a vehicular telematics organization founded in 2015 with the vision of connecting businesses and customers to their vehicles in a meaningful way. We provide vehicle owners with the ability to connect and diagnose vehicles remotely in real-time. Our team consists of individuals with an in-depth knowledge and understanding in automotive engineering, driver analytics and information technology. By leveraging our expertise in the automotive domain, we have created solutions to reduce operational and maintenance costs of large fleets, and ensure safety at all times. Solutions: Enterprise Fleet Management, GPS Tracking Remote engine diagnostics, Driver behavior & training Technology Integration: GIS, GPS, GPRS, OBD, WEB, Accelerometer, RFID, On-board Storage. Intellicar’s team of accomplished automotive Engineers, hardware manufacturers, Software Developers and Data Scientists have developed the best solutions to track vehicles and drivers, and ensure optimum performance, utilization and safety at all times. We cater to the needs of our clients across various industries such as: Self drive cars, Taxi cab rentals, Taxi cab aggregators, Logistics, Driver training, Bike Rentals, Construction, ecommerce, armored trucks, Manufacturing, dealership and more. Location: Bengaluru/ NCR Gurgaon Key skills: Online/Offline Marketing, Content writing, Lead Generation, Brand Management, Digital Marketing, Social Media Engagement, ATL/BTL activities, Market Intelligence, Business Development 4+ years of experience required. Education: Bachelors or Master’s Degree in Computer Science/IT / MBA from reputed institutions Ideal Candidate is A dynamic, results-driven professional with a proven ability to deliver commitments on time while achieving or exceeding business goals An initiative taker, early adopter, technology enthusiast, an evangelist An excellent communicator, presenter, and collaborator Excellent at articulating the essence of products and the value they create. You can develop a strong messaging hierarchy and effective content strategy plans. Top-notch at market research: You’re a truth-seeking missile. You know your market, customers and competition better than anyone, and you’re strong at integrating this information into your growth strategies. You’re biased toward action, a great collaborator and master simplifier. You never stop pushing towards clarity and delivery. Responsibilities Define positioning and go-to-market strategy and messaging Contribute to the strategic alignment of our various product solutions into a cohesive suite of world class product which delivers according to market need and emerging opportunity. Create visionary and compelling internal and external, customer-facing presentations. Working closely with industry experts and the marketing team to ensure effective and ongoing relevancy in the market to drive demand generation and pipeline Partner with product management to distil key functionality and benefits into core product marketing messages. Develop engaging product demonstrations that are used on stage, in videos and are the basis for customer engagements in the sales process Develop effective sales training materials, making it easy for sales to understand our product solution offerings and key positioning. Innovative marketing campaigns, SEO, and web design to build pipeline. Monitor and engage in relevant social discussions on various platforms about our company and industry. Run regular promotions and campaigns on our social media channels. Manage various newsletter campaigns, including the template designs and content used in our newsletter sends. Organize promotional events through local social groups (e.g. Meetup).
Overview: Paper Plane Tales is a start-up digital marketing consultancy, founded in 2016. We work with growing brands across various sectors to provide end-to end digital marketing solutions. We curate talent from across the boundless digital landscape to provide quality services in Content, Design, Branding, Strategy, Social Media, Website Development and more. The job of the Associate – Account Management will be to manage our long-term accounts and hold client relationships. This is a broad role encapsulating brand strategy, client relationships, business development, social media marketing and project management. Summary of the Role: The candidate will be responsible for managing the accounts of our existing brands, maintaining and building upon relationships with the clients as well as our collaborators (which include freelancers, agencies and industry professionals). S/he plays a key role in helping brands grow in the digital space, by planning effective strategies and ensuring company processes that are followed. If you have strong communication and organisational skills, apply now! Qualifications Required: ● Strong command over English ● Ability to manage multiple accounts/projects ● Ability to manage and build our network of collaborators ● Reporting and analytical skills ● Ability to strategize and manage social media accounts ● An eye for visual design ● Strong attention to detail ● Proficiency in Microsoft Word, Excel and PowerPoint Education and Expertise Required: ● Graduate/Post-graduate in relevant fields (marketing, business, advertising, communications) ● 0 – 1.5 years of work experience (preferred)