Cutshort logo
Appitsimple infotek Pvt. Ltd.'s logo

Brand Specialist

Kiran Guwalani's profile picture
Posted by Kiran Guwalani
1 - 6 yrs
₹2L - ₹6L / yr
Ahmedabad
Skills
Branding
Brand Management
Marketing Strategy

AppItSimple Infotek is a leading software development company that specializes in providing innovative and customized software solutions to businesses of all sizes. With a team of experienced developers, designers and project managers, we help organizations to transform their ideas into successful digital products. Our focus is on delivering high-quality, scalable, and secure solutions that meet the unique needs of each client. Whether you're looking for a custom web application, mobile app, or cloud-based solution, AppItSimple Infotek is your partner for success.

URL : https://appitsimple.com/


Product : SoftwareSuggest : https://www.softwaresuggest.com/


SoftwareSuggest is a comprehensive software directory that helps businesses discover the right tools to achieve their goals. Our platform provides a vast collection of software solutions across various categories, including project management, marketing, customer service, and more.

With our expert reviews and user ratings, finding the right software has never been easier. Our goal is to simplify the software selection process by providing a one-stop-shop for businesses to find and compare software solutions, saving time and effort in the process.

Whether you're a small business or a large enterprise, SoftwareSuggest is your trusted guide to finding the software that's right for you.


Job Responsibilities

 

-Create and execute the brand strategy for the company. This involves developing a clear understanding of the company's mission, target audience, and brand positioning.

-Responsible for managing the visual identity of the brand, developing and maintaining brand guidelines, overseeing the design of marketing materials, and ensuring consistency across all communications.

-Responsible for conducting market research to understand consumer behavior and trends, as well as to identify opportunities to enhance the brand's reputation.

- Working closely with internal teams, including marketing, advertising, and product development teams, to ensure that the brand strategy is aligned with the company's overall goals.

-Developing marketing campaigns that effectively communicate the brand's message to the target audience.

-Tracking and analyzing the effectiveness of marketing campaigns and brand strategy through monitoring consumer engagement, tracking brand awareness, and measuring the return on investment of marketing initiatives

-Building relationships with key stakeholders, such as media outlets and influencers, to enhance the brand's reputation and increase brand visibility.


Requirements

-Creative mindset to come up with innovative ideas for branding and marketing campaigns.

- Ability to think strategically and develop comprehensive branding strategies that align with the company's overall goals and values.

- Strong understanding of marketing principles and techniques to develop effective marketing campaigns and measure their success.

- Excellent communication skills to effectively communicate with various stakeholders, including cross-functional teams, vendors, and customers.

-Analytical skills to analyze market data, consumer behavior, and marketing trends to develop effective branding strategies.

-Ability to manage multiple projects simultaneously and prioritize tasks to meet deadlines.

-Detail orientation to ensure that the brand messaging and visuals are consistent across all marketing channels.

- Adaptable to changing market trends and consumer behavior to adjust branding strategies as needed.

-Knowledge of Event and exhibition handling.


Read more
Users love Cutshort
Read about what our users have to say about finding their next opportunity on Cutshort.
Subodh Popalwar's profile image

Subodh Popalwar

Software Engineer, Memorres
For 2 years, I had trouble finding a company with good work culture and a role that will help me grow in my career. Soon after I started using Cutshort, I had access to information about the work culture, compensation and what each company was clearly offering.
Companies hiring on Cutshort
companies logos

About Appitsimple infotek Pvt. Ltd.

Founded :
2014
Type :
Product
Size :
100-500
Stage :
Bootstrapped
About

AppitSimple Infotek is a product-based information technology company that has, for many years, been working to change and simplify how organizations perform their operations. CallHippo and SoftwareSuggest, the company's ground-breaking platform and product are primarily responsible for the company's widespread recognition. An online resource for selecting the best business software and service partners offers users access to evaluations written by actual customers, in-depth analyses of the software, free consultations, and free trials of the program. For businesses of any kind looking for software and services tailored to their particular sector, this one-stop shop is the place to go.


Over 800 different software categories and over 49 different service categories are currently available on SoftwareSuggest as options for businesses to choose from. In addition to this, it allows businesses to analyze the qualities of a variety of software and service providers so that they may make the most informed purchasing decision possible.

Read more
Connect with the team
Profile picture
Ankit Dudhwewala
Profile picture
Dharmik Upadhyay
Profile picture
Sukanya K
Profile picture
Kiran Guwalani
Company social profiles
N/A

Similar jobs

A Financial services startup
A Financial services startup
Agency job
via Qrata by Prajakta Kulkarni
Pune
5 - 13 yrs
₹25L - ₹70L / yr
Brand Management
Brand Manager
Brand Strategy
Branding
Marketing
- Define the brand value proposition and brand strategy

- Own the measurement of the brand and associated KPIs

- Primary owner to identify consumer insights and reasons for brand preference for OneCard/OneScore and category linked insights

- Refine the external voice and expand public presence of the brand

- Drive brand consistency across written text, voice/verbal communication, visual communication and content

- Define tonality, style guides, brand guidelines, brand vision and value proposition for short as well as long term

- Managing the budget for advertising and promotional items

- Driving NPS, CSAT and other surveys and deriving insights from these surveys

- Conduct competitive consumer insight linked primary and secondary research
Read more
Clean Label Active Nutrition brand
Clean Label Active Nutrition brand
Agency job
via Qrata by Prajakta Kulkarni
Mumbai
3 - 8 yrs
₹5L - ₹9L / yr
Business Development
Marketing Strategy
Search Engine Optimization (SEO)
Product Strategy
Cataloguing
+1 more

Roles and Responsibilities

 

  • Responsible for managing & driving the online business on E-commerce marketplaces.
  • Responsible for uploading new collections on a weekly basis and ensuring catalogue hygiene of the uploaded catalogue.
  • Handling the marketing budgets & the paid advertising campaigns/sponsored ads on the marketplaces.
  • Responsible for handling product listings, promotions, deals, discounts & day-to-day operational issues related to the marketplace.
  • Sole POC for communication with the category team.
  • Strategizing & implementing the plan of action for the month on month growth in the sales from the existing online marketplace.
  • Ensuring that all new products are uploaded and listed on websites/channels
  • Repricing the products
  • FBA Set up a pricing minimum to maximum for FBA listings
  • Creating product listings and set minimum and maximum pricing
  • Generating out of stock report, bestselling products report, runout stock report brand by brand on daily basis.
  • Sort out pricing error issues and re-activate the listings. Inactivate listing to make active listing if required.
  • Deleting discarded SKUs from all channels if required
  • Optimizing listings with accurate product information, images, pricing and placement to increase sales and maximize revenue
  • Optimize existing listings of current products to ensure we are exploring sales opportunities
  • Keep up to date with industry techniques for SEO and content marketing
  • To analyze product pricing vs our competitors on an ongoing basis and make pricing adjustments
  • Support customer care emails and calls and also support social media campaigns.
  • Ability to communicate effectively and to operate as part of a team
Read more
An Internet company in Bangalore
An Internet company in Bangalore
Agency job
via Qrata by Prajakta Kulkarni
Bengaluru (Bangalore)
3 - 8 yrs
₹10L - ₹20L / yr
Brand Management
Brand Manager
Social media manager
Social Media Marketing (SMM)
skill iconGoogle Analytics
+1 more
"About the Role:

Brand Managers are responsible for planning, implementing, managing and monitoring company's Social Media strategy in order to increase brand awareness, improve Marketing efforts and increase sales. We are looking for an experienced, passionate and creative Social Media Manager to join our team. As a Social Media Manager you will be responsible for developing and implementing our Social Media strategy in order to increase our

online presence and improve our marketing and sales efforts. You will be working closely with Marketing and Sales departments.

Responsibilities:

1. Performing research on current benchmark trends and audience preferences

2. Designing and implementing social media strategy to align with business goals

3. Setting specific objectives and reporting on ROI

4. Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)

5. Monitor SEO and web traffic metrics

6. Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency

7. Communicate with followers, respond to queries in a timely manner and monitor customer reviews

8. Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)

9. Suggest and implement new features to develop brand awareness, like promotions and competitions

10. Stay up-to-date with current technologies and trends in social media, design tools and applications

11. Creating campaign plans for business and marketing priorities

Basic Qualifications:

- Proven work experience as a Brand Manager/Social media manager

- Hands on experience in content management

- Excellent copywriting skills

- Ability to deliver creative content (text, image and video)

- Solid knowledge of SEO, keyword research and Google Analytics

- Knowledge of online marketing channels

- Familiarity with web design

- Excellent communication skills

- Analytical and multitasking skills

- BSc degree in Marketing or relevant field"
Read more
A Well Reputed MNC Company
A Well Reputed MNC Company
Agency job
via People First Consultants by Aishwarya KA
Chennai, Bengaluru (Bangalore), Coimbatore
9 - 15 yrs
₹21L - ₹24L / yr
Brand Management
Marketing Strategy
Brand Strategy
Product Strategy
Marketing & Communication
+5 more

Responsibilities :

 

  • Design and execute ‘ Brand positioning strategies ‘ for campuses . Including the execution of quick wins and strategic alignment of long term plans
  • Plan and organize ‘campus engagement events’ for better brand positioning
  • Primary and secondary research to forecast  and mitigate any brand threats or perception mismatches
  • Work with multiple stakeholders in creating brand strategy, designing new programs to help campus students and entry level graduates start and pursue their learning journey from onboarding through deployment
  • Project management skills to manage delivery of branding materials like digital content, blogs, mailers, websites, brochures, posters, standees, newsletters, WhatsApp communication posters, events, video storyboarding, press write-ups, with individual accountability
  • Conceptualize, create and edit presentations for learning strategists, managers, leadership team, with a high level of accuracy and aesthetic value
  • Efficient in designing collaterals with new age themes, attractive messaging, taglines, hashtags, WIIFM strategy that drives a call to action.
Read more
Operating content distribution tech platforms
Operating content distribution tech platforms
Agency job
via Jobdost by Sathish Kumar
Noida
5 - 9 yrs
₹15L - ₹25L / yr
Media Buying
Above The Line Marketing (ATL)
Branding
Marketing Strategy
Brand Management
+2 more
We are looking for a Brand Marketing Manager, who will be a key member of the Marketing team focused on driving growth, via offline campaigns - TV campaigns, outdoor activities, and more.

The candidate must have at least 2 years of experience in managing ATL activities for renowned brands with thorough knowledge of all performance metrics. And would be required to craft and execute all the branding campaigns for our Apps.

The ideal candidate should have a strong analytical/business mindset, highly-focussed, self-motivated, and have prior experience in end-to-end managing brand campaigns. The candidate should be highly effective in cross-functional teams - working in collaboration with the agency, design team, business managers, and other stakeholders. We’re looking for someone with a “can-do” attitude who wants to work in a startup environment and always finds a way to make things work.

What is Must - ATL campaigns/ Offline Campaigns experience(especially Television) & media buying/planning experience
Joining: IMMEDIATELY

Responsibilities will include:

  • Define the brand’s marketing strategy, deliver against app brand objectives
  • Drive the development and execution of integrated marketing campaigns at national/regional levels
  • Develop, manage, and analyzes branding campaigns across marketing channels - offline and online
  • Coordinate with agency and internal design team to execute the campaign
  • Analyze campaigns and provide strategic recommendations

 

Attributes we value:

  • Strong analytical foundation with meticulous attention to detail
  • Strong verbal and written communication skills
  • Strong intellectual curiosity
  • Extremely organized and detail-oriented
  • Proficiency in Excel

 

Requirements:

  • Graduation/Post-Graduation from a tier-1 institute
  • Demonstrative experience in executing brand campaigns
  • Work-ex: 4 - 8 years
Read more
Hitbullseye
at Hitbullseye
1 recruiter
Simran Kaur
Posted by Simran Kaur
Ludhiana
1 - 2 yrs
₹3L - ₹6L / yr
Sales
Marketing
Branding
Event Management
Lead Generation
+1 more

Job description for Business Development Manager:

This candidate will be focused and have strong communication skills. They should be able to think critically when making plans and demonstrate the ability to execute a particular strategy.

Responsibilities:

· Revenue generation for the center.

· Conduct events in colleges and take sessions

· Maintaining and retaining relationships with clients

· Generating and converting leads

 . The candidate has to connect with the tuition centers for CUT.

· Seek out the appropriate contact in Colleges.

· Meet clients face to face or over the phone.

· Foster and develop relationships with clients

· Seek ways of improving the way the business operates

Desired Candidates:
· Strong communication and interpersonal skills
· Personal Vehicle is a must.
· Willing to travel within Ludhiana.
· Candidates from the exact location with the same domain will be         Preferred


Job Type: Full-time

          Salary: Decent Hike on the Current Salary

Schedule:

 

  • Morning shift

 

Education:

 

  • Master's (Preferred)

 

Experience:

 

  • Business development: 2 years (Preferred)
  • total work: 1 year (Preferred)

 

Language:

 

  • English (Preferred)

 

 

Read more
Curejoy Media Pvt Ltd
at Curejoy Media Pvt Ltd
2 candid answers
Padmini Veeranki
Posted by Padmini Veeranki
Bengaluru (Bangalore)
2 - 5 yrs
₹6L - ₹10L / yr
Client Management
Corporate Communications
Online advertising management
Digital media
Branding
+1 more

Key Responsibilities

    • Day to day management and successful long-term relationships with different accounts.
  • Experience in fronting client relationships directly
  • Handling operations and client management
  • End to end project management
  • Briefing the creative team, helping in the creation of a concept.
  • Facilitating communication between Client Service Operations & other business units to ensure an effective operating environment.
  • Focusing on the strategic aspects of maintaining and growing long-term relationships.
  • Establishing growth plans for teams and managed accounts
  • Strategizing and executing campaigns for clients.
  • Identifying prospective clients, establishing strategic partnerships and alliances
  • Working with senior management keeping them informed of new developments, service issues and new business opportunities.
  • Managing paid social media campaigns 

 

Preferred Requirements:

  • 4-10 yrs RELEVANT experience 
  • Must have worked with digital agencies managing social media marketing and performance marketing (preferable)
  • Also willing to consider exceptionally talented folks from offline agencies
  • Located in Bangalore and willing to travel to HSR layout
  • Experience in fronting client relationships directly
  • Experience in social media marketing (organic & paid)
  • Experience in relationship management, strong verbal and written communications skills



 

Read more
Oneistox India Pvt Ltd
Neelu Singh
Posted by Neelu Singh
Gurugram
4 - 6 yrs
₹7L - ₹14L / yr
Brand Management
Business-to-consumer marketing
Business Analysis
Category Management
New product introduction
+3 more

We are looking for an enthusiastic and visionary Brand Manager to join our team! If you love planning and implementing brand strategies, and if you are passionate about delivering a coherent and total brand experience to consumers, you will also love this job!

 

Job responsibilities:

 

  • Analyse consumer insights
  • Plan effective marketing campaigns and brand positioning strategies
  • Manage existing and new product categories.
  • Contribute to monthly/annual plans
  • Assess how new brand concepts and strategies perform (ROI, KPIs)
  • Have a long term brand vision and mission
  • Plan, design and implement strategies to expand the brand’s impression, exposure and market share.
  • Foster internal partnerships to expedite the development of new products/ideas.
  • Analyse current and upcoming market trends
  • Hire, train, lead and mentor subordinates

Qualifications and skills:

 

  • 4 years of experience as a Brand Manager or similar role
  • Creative thinking, good understanding of the market trends
  • Outstanding leadership, communication, and analytical skills
  • Ability to generate new concepts/ideas
  • impact on company’s success
  • Critical thinker and problem-solving skills
  • Team player
  • Good time-management skills
Read more
PAVONIAN SOLUTIONS PRIVATE LIMITED
Remote only
0 - 5 yrs
₹0L - ₹50L / yr
Copy Writing
copywriter
Branding
Brand Management
Market Research
+21 more

PAVONIAN SOLUTIONS PRIVATE LIMITED is looking for an experienced, versatile, multi-faceted UX Writer to perform copywriting magic on our BRAND. This is a remote full time role.

 

ABOUT YOU

Improve our users' experiences through copy: Creating original concepts and following through with clear, detailed and clear copy that is interesting, on brand, and focused on performance marketing. Writing in range of styles as appropriate for different clients

  • Following best practices for quality user experiences from ideation user flow and wireframes to final content and implementation.
  • Shape our product tone of voice guidelines:Help raise the bar for all brand communication, driving consistency and further developing our voice and tone guidelines as part of our wider foundational design system.
  • Strengthen our brand:Working closely with our marketing copywriting team to make sure the copy you write to help people use our services is also consistent with our brand tone of voice and guidelines. Together you'll make sure that the brand is represented from marketing material through on boarding into using the product regularly, balancing that tone of voice with the context of the copy.
  • Communication:You'll frame your decisions with strong rationales. Be able to tell a story, articulate the insights from market and UX research, and support decisions firmly and reasonably. Building brand awareness and increasing brand value and profitability
  • Execution:Make sure marketing initiatives resonate with the target market
  • Market research:You will research on services and data to determine the performance of the original solutions. This will allow you to iterate on your concepts and improve them over time.

You'll also be an integral part of the UX & Design team

  • Collaboration: We believe that working with other disciplines makes for better solutions. Feedback is an important part of our personal and team development and we encourage one another to engage in regular, open conversation within cross-functional teams to build trust and respect about our work.
  • Contribute to our design system: Helping take our mature design system, maintained by the whole team, to the next evolution.
  • Grow the community: Coaching your colleagues in the team. Evolving our design processes, leading by example. Working on initiatives to expand the reach of UX and Design in the company.
  •  

DUTIES AND RESPONSIBILITIES

You have a demonstrated track record of content and linguistic background, ideally in digital products. Maybe you've been called a copywriter, or a content designer, brand manager or a content strategist in a previous role. Maybe you're a UX research or a designer who has become more focussed on language. You're someone who can communicate and present the decisions and constraints within a project.

You've worked on complex projects before. You have a strong opinion on how copy and communication can be applied to product development. You are a fast, iterative thinker who can partner with any relevant department.

What to include in your application

A portfolio is a must. A portfolio with case studies is better. Tell us about the work as well as showing it.

 

 

 

Read more
PAVONIAN SOLUTIONS PRIVATE LIMITED
Daniel Cox
Posted by Daniel Cox
Remote, Chennai
3 - 5 yrs
₹2L - ₹5L / yr
Strategist
Branding
Brand Management
Market Research
Marketing Strategy
+17 more

We are looking for a skilled and solutions-oriented Brand Strategist with a strong analytical mind to craft compelling brand stories and strategies that deliver results. The Brand Strategist's responsibilities include conducting extensive research, analyzing findings, making recommendations, presenting to clients and briefing creatives. You should be a strategic thinker with a knack for uncovering consumer insights that inform strategy development.

The ideal candidate should be open-minded and passionate about creating holistic brand experiences. Ultimately, the outstanding Brand Strategist should have strong research skills, an analytical mindset and be an excellent storyteller.

 

Brand Strategist Responsibilities:

 

  • Conducting extensive primary and secondary research.
  • Staying up-to-date on consumer research and market trends.
  • Analyzing research, data and trends.
  • Creating competitive reviews and situational analyses.
  • Identifying insights, challenges and opportunities.
  • Developing brand architecture, positioning and strategy.
  • Writing compelling brand stories.
  • Meeting and presenting to clients.
  • Briefing and collaborating with creative teams.
  • Leading ideation and brainstorming sessions.

Brand Strategist Requirements:

 

  • Degree in business, marketing, branding, communication or related field required.
  • Previous experience as a brand strategist or similar role.
  • Excellent communication skills, both verbal and written.
  • Experience leading client meetings.
  • Analytical and problem-solving mindset.
  • Creative and compelling storyteller.
  • Strong research skills.
  • Strategic thinker.
  • Excellent presentation skills.
Read more
Why apply to jobs via Cutshort
people_solving_puzzle
Personalized job matches
Stop wasting time. Get matched with jobs that meet your skills, aspirations and preferences.
people_verifying_people
Verified hiring teams
See actual hiring teams, find common social connections or connect with them directly. No 3rd party agencies here.
ai_chip
Move faster with AI
We use AI to get you faster responses, recommendations and unmatched user experience.
21,01,133
Matches delivered
37,12,187
Network size
15,000
Companies hiring
Did not find a job you were looking for?
icon
Search for relevant jobs from 10000+ companies such as Google, Amazon & Uber actively hiring on Cutshort.
companies logo
companies logo
companies logo
companies logo
companies logo
Get to hear about interesting companies hiring right now
Company logo
Company logo
Company logo
Company logo
Company logo
Linkedin iconFollow Cutshort
Users love Cutshort
Read about what our users have to say about finding their next opportunity on Cutshort.
Subodh Popalwar's profile image

Subodh Popalwar

Software Engineer, Memorres
For 2 years, I had trouble finding a company with good work culture and a role that will help me grow in my career. Soon after I started using Cutshort, I had access to information about the work culture, compensation and what each company was clearly offering.
Companies hiring on Cutshort
companies logos