JOB DESCRIPTION
Job Title
Digital Marketing Executive
Department
Marketing
1. Job PURPOSE:
Planning, developing, implementing and managing the overall digital marketing strategy. In addition, they are responsible for managing, guiding and training digital marketers and other marketing positions in the team.
2. ROLES & RESPONSIBILITIES:
l Responsible for formulation and execution of the company’s Digital Marketing Strategy
l Creation and management of website
l Independently managing all digital marketing activities
l Set up and management of Linked in and twitter accounts
l Writing blogs and content on digital forum to ensure visibility
l Responsible to develop and implement the Online Marketing and Brand Positioning strategies
l Create key reporting and performance indicators based on business requirements
l Brand management on the digital forum
3. EXPERIENCE REQUIRED:
Overall : 3 - 5 yrs
4. TECHNICAL SKILLS:
Primary Skills
l 3+ years experience as a Digital Marketing Professional
l Understanding the importance of the Website
l Experience in Email marketing and carry it to the digital forum
l Social media marketing - visibility
l Experience in branding
l Must understand page optimization and off page optimization,
l Understand the value of Search engine optimization but as a complementary skill.
l Blog writing and Content generation
Secondary Skills
l Knowledge on Google certification and Google analytics, Google AdWords
l Setting up tracking systems for marketing campaigns and online activities
l Experience in Website maintenance and press releases
l Latest marketing techniques
Desired Skills
l Experience in IT product based company
l Advanced web ranking
l Knowledge on Google webmaster, Keyword planner, Google trends
l Online Reputation Management
5. ABILTY
l Excellent Communication Skills
l Good conceptualization skills
l Excellent computer and web related skills
l Quick grasping skills
l Initiation
l Time management
l Dedication and ownership
6 .EDUCATIONAL QUALIFICATION :
Preference: MBA ( Marketing ), BBA
Age between 26 Year to 30 Years

About Quantum BSO and Tech Pvt Ltd
About
Quantum is a global firm providing specialised management consultancy and innovative technology-enabled services for the transportation industry. We work closely with each of our clients, providing them with insightful, customised solutions that add quantifiable value and bring about measurable results. Our commitment is to help our clients realise their vision.
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A 23-year-old organization based in Vashi, Navi Mumbai looking for technical content writers and editors.
Job Description:
1. Refer and rewrite technical content.
2. Must have experience with SEO content writing.
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4. Strictly No AI TOOLS
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Office Location:
212, Central Facility Building II, APMC Market II, Sector 19, Vashi, Navi Mumbai - 400705, Maharashtra, India
Office Hours 10am to 7pm
- Monday to Saturday
We are looking for an enthusiastic business development Trainee who is passionate about
meeting new people and building conversations. Candidates must be willing to make cold
calls, write cold emails and work with our team of talented business developers to take our
products to our future clients.
What You Need for this Position
- Students pursuing any Bachelor’s or higher degree in any subject
- Must be proficient in using MS Office (MS-Word, MS-Excel, MS-PPT)
- Must have good communication, strong convincing skills, and fire in the belly attitude
- Must have good business acumen, effective presentation, and negotiation skills
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- Must be self-motivated and have the ability to perform under pressure
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- Making cold calls & writing cold emails to generate sales and target new clients
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- Explore, build and manage new business partnerships
- Coming up with new business development ideas
- Visiting potential prospects on the field to demonstrate our products and services
- Responsible for partner onboarding for our products and services
- Develop proposals, presentations, partnership documents, and other sales enablement
- documents for different partnership opportunities
The brand is associated with some of the major icons across categories and tie-ups with industries covering fashion, sports, and music, of course. The founders are Marketing grads, with vast experience in the consumer lifestyle products and other major brands. With their vigorous efforts toward quality and marketing, they have been able to strike a chord with major E-commerce brands and even consumers.
- Creating test plans, write test cases, and other QA documents based on platform software requirements and specifications
- Performing hands-on testing of platform/ embedded software
- Automating test cases and processes using Python
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- Testing of TWS and Wearable(Fitness band, Watch)
What you need to have:
- BE / BTech; Specialisation in Electronics engineering or Computer Engineering
- Experience of 1 to 3 years in Quality Testing of embedded software
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The Project Manager will be responsible for ensuring all projects are delivered using a ‘best-practice’ project delivery approach and are delivered within the agreed scope, time, cost and quality.
Deliver high-quality shippable products as per the scope of the program. He/She will understand the key requirements and scope of the project working with the Product Owner and Business stakeholders.
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People Management & Recruitment:
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2-8 years of professional experience in responsive Web Application development.
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Hands on experience in HTML5 CSS3 AngularJs, JavaScript (ECMAScript 5 & 6), Jquery,
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Expertise in implementing highly interactive, multi-layered Web Applications.
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Basic knowledge in working with databases.
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About Vedantu
If you have ever dreamed about being in the driver’s seat of a revolution, THIS is the place for you.
Vedantu is an Ed-Tech startup which is into Live Online Tutoring. We are a platform which aggregates
best teachers of the country and provide them with tools to deliver LIVE lectures to students anytime,
anywhere.
What drives us is a vision of bringing about a paradigm shift in the way people teach and learn. We
believe that education in today’s world is highly generalized with classroom teaching being done in a
“One Size Fits All” manner. We believe it is not effective and this should change. We are disrupting the
very notion of classrooms by making Quality Education Accessible. Our vision is to create a 'Knowledge
Network' where a learner and a learned can get connected with a click of a button and can learn-teach
in the most personalized way possible.
Vedantu is India’s leading online education company which specializes in LIVE interactive classes for
students across grades K1-12. It offers individual and group classes delivered by experienced Master
Teachers in a LIVE real-time, virtual learning through their patented platform. The indigenous platform
built for revolutionizing online learning captures 70+ parameters, helps drive high engagement and
interaction in a virtual class, and give students their personalized learning reports to help them
understand the knowledge gaps. Students can also access free content, take tests, and play a LIVE quiz
every day. 1Million+ students study LIVE every month on the platform and more than 25 Million users
every month from 1000+ cities and 40+ countries access free content, tests, doubts, videos on
Vedantu's platform, and its channels on YouTube. To know more about Vedantu log on to
www.vedantu.com or download the App on your Android or iOS device.
The platform WAVE: India’s first and only patented, revolutionary, interactive LIVE online learning
platform has been created after multiple years of deep research and experimentation in the field of
Live online teaching & Learning. Wave uses AI (Artificial Intelligence) and ML (Machine Learning) to
personalize teaching and learning for each child and is designed to make the Live class extremely
engaging and fun. At the heart of Wave platform are algorithms for which we have been granted an
extremely powerful and comprehensive IP Patent in the US for - ‘Measuring the Effectiveness of An
Interactive Online Learning System’. The biggest usp, besides its own patented platform are the quality
Master Teachers. We have 1000+ teachers who have taught more than 1 Million hours to 40,000+
students spread across 1000+ cities from 30+ countries. Founded by IITian friends Vamsi Krishna (CEO
& Co-Founder), Pulkit Jain (Co-Founder & Head of Product) and Anand Prakash (Co-Founder & Head of
Academics) have been teachers themselves with over 13 years of teaching experience, have taught
and helped over 10,000 students for a better future.
Vedantu caters to 1st grade to 12th grade and prepares for school exams, competitive examinations
and co-curricular courses as well.
More Background:
Vedantu is the second venture in education by Vamsi Krishna, Anand Prakash and Pulkit Jain. Their first
venture in education, Lakshya was an offline coaching class for JEE opened in Patiala, 2006. The
successful venture was acquired by a listed company Mahesh Tutorial in 2012. As part of Lakshya the
founders taught and mentored more than 10,000 students and trained more than 200+ teachers.
Started in 2014, Vedantu was the first company to start with LIVE interactive teaching in the country.
Today, Vedantu is a market leader in K-12 online LIVE tutoring space. It offers LIVE interactive classes
to students across grades K1-12, for all major boards and top competitive exams like JEE and NEET.
Vedantu has recorded a growth of 220% during lockdown with more than 2 Mn students attending
LIVE classes and teachers delivering 8 Mn+ hours of LIVE classes. With this definitive shift in consumer
behavior from offline to online, Vedantu is investing to scale impact, expand into new categories, and
firmly establish itself as the leading brand in the online LIVE tutoring space.
During the pandemic, Vedantu entered the early learner segment with the launch of its coding
program for 6-12 years called Vedantu Super Coders. The company has plans of launching more
programs in this category.
Our Leaders :
Vamsi Krishna – CEO & Co-founder: https://www.linkedin.com/in/profilevamsikrishna/
Pulkit Jain – Co-founder & Head of Products: https://www.linkedin.com/in/jainpulkit/
Ranjan Sakalley – Head of Technology & Engineering: https://www.linkedin.com/in/rnjns/
Krishna Mohan Gadi – VP-Products: https://www.linkedin.com/in/krishna-mohan-gadi-416b156/
Funding :
We are a Series-D funded start-up with a total funding of $ 200 million from Coatue( invested
Swiggy) global VCs like Accel Partners, Tiger Global and GGV Capital.
Know more about Vedantu:
Recent Interview by Vamsi: https://yourstory.com/video/money-matters-build-grow-vedantu-journey-
second-valued-edtech-startup-india-vamsi-krishna
TedX talk by Vamsi:
Everyone is a teacher! | Vamsi Krishna | TEDxWalledCity
Articles for reference:
- https://www.cbinsights.com/research/report/future-unicorn-startups-billion-dollar-companies/
- https://yourstory.com/video/money-matters-build-grow-vedantu-journey-second-valued-edtech-
startup-india-vamsi-krishna
- https://yourstory.com/2020/02/ys-exclusive-edtech-startup-vedantu-vamsi-krishna-online-tutoring
- http://bweducation.businessworld.in/article/Vedantu-Organise-3-Day-Revision-Camp-From-20th-
To-22nd-Feb-/20-02-2020-184651
- https://www.forbesindia.com/article/edtech-special/the-huge-investment-opportunity-in-
edtech/57733/1
- https://www.forbesindia.com/video/coronavirus/startup-circle-how-vedantu-became-indias-
second-most-valued-edtech-firm/61229
- http://bweducation.businessworld.in/article/Vedantu-s-Usage-Soars-During-Coronavirus-
Pandemic-/19-05-2020-192538
- https://inc42.com/buzz/indias-hike-meesho-vedantu-emerge-as-2019s-best-apps-on-google-play/
- https://www.buzzincontent.com/story/vedantu-single-s-21dayslearningchallenge-garners-more-
than-40-million-views-on-instagram/
Awards and Recognition:
Vedantu: CNBC Young Turks 2016
TedX Delhi Speaker on Education
Vedantu: KINSES (Kaisen & Insead & NYU Stern Education Symposium)) 2016 EduAwards
Vedantu: DNA & Stars 8th Innovative Education Awards on “Best Organization to Develop
Technology For Education”
Vedantu: 5th ELETS World Education Summit award 2015
Vedantu: 'Best Education Startup' by Indian Startup Entrepreneurship & Disruptive Innovation
Awards 2015
Vedantu: Sutra HR: Featured as one of the Top 100 Startups to Watch in 2016
Lakshya: TATA-NEN Hottest startup award in 2010
Lakshya: FYSE Top 100 startups in South East Asia
Join in - let’s together solve some real Challenges
The real challenge lies in making something groundbreaking. To take on the status-quo and defeat it. To
follow what is already been done, where’s the fun in that? We are on to some big challenges which are
just waiting to get solved. Also, because we are not an extensively big team, you will be owning more
than just a position, you will be owning huge ideas and features from the very start.
We put the willingness and passion to learn & build above anything else and if you think you
have got it in you, don't let these skill requirements deter you from applying.




* Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns
* Design, build and maintain our social media presence
* Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
* Identify trends and insights, and optimize spend and performance based on the insights
* Brainstorm new and creative growth strategies
* Plan, execute, and measure experiments and conversion tests
* Collaborate with internal teams to create landing pages and optimize the user experience
* Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
* Instrument conversion points and optimize user funnels
* Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements
* BS/MS degree in marketing or a related field
* Experience in digital marketing agency would be an added advantage
* Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
* Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
* Experience in optimizing landing pages and user funnels
* Experience with A/B and multivariate experiments
* Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
* Experience in setting up and optimizing Google Adwords campaigns
* Strong analytical skills and data-driven thinking
* Up-to-date with the latest trends and best practices in online marketing and measurement
- If you are from IIIT, NIT;
- If you have experience of Amazon or equivalent product company;
- If you are confident to use technology and meet any product goals; Coding must be your interest as entrepreneurs need to do anything and everything if required.
- Have https://www.linkedin.com/feed/hashtag/?highlightedUpdateUrns=urn%3Ali%3Aactivity%3A6658644615953956864&keywords=%23Leadership&originTrackingId=DfGfl6nWQw8ezWH0FuMWJQ%3D%3D" target="_self">Leadership qualities to present yourself strongly to https://www.linkedin.com/feed/hashtag/?highlightedUpdateUrns=urn%3Ali%3Aactivity%3A6658644615953956864&keywords=%23VCs&originTrackingId=DfGfl6nWQw8ezWH0FuMWJQ%3D%3D" target="_self">VCs and can debate well;
- If you are ready to take the challenge with Company Stake, Co-founder role, and a minimum fixed salary (don't compare it with your corporate salary) to run your essentials; then THIS IS AN OPPORTUNITY TO TRY ENTREPRENEURSHIP WITH MINIMUM POSSIBLE RISK. You will not get an option to be a co-founder of a 3+years old totally operational startup, who gives you the seed for the next year to give a final touch and raise Series A.

