Brand Management Jobs in Bangalore (Bengaluru)

About this Role   With FamPay's mission being to become the most loved brand among the digital native young cohort of India, a Brand Manager at FamPay is the one-person hub that works closely with several teams - internal and external. You ensure that everything about FamPay resonates with the Brand's values and is manifested effectively across teams.   With teenagers being our primary target group, it shouldn't come as a surprise that the role requires you to be creative & unconventional with respect to your creatives & strategies.   Apply if you have prior experience in a similar role. At FamPay, we are creating a unique and one of it's kind brand for teenagers in India. It's not been targeted yet, so there's a huge room for being creative. Join us in building a brand that's loved by all teenagers in India.   On the Job Setting up the brand bible for various products and audiences Making sure that the brand is consistent across various platforms Setting up brand guidelines to be followed for communication, social media, merchandise, product and other assets of the company Plan, lead and execute the projects required to boost our brand presence Collaborate with Creative Team, Growth Team & others for execution of projects Partner with creative agencies, research and media partners to create integrated marketing plans Taking up initiatives to position our brand Strategize, develop and execute marketing interventions at FamPay Develop accurate projects priorities, schedules and execution of Mass marketing campaigns. Requirements 4 - 7 years total experience Worked with a B2C tech startup in Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term Extremely empathetic towards understanding of the user groups: Teenagers and their parents Should be excited about building a brand for teenagers Up to date with recent trends and social media Good understanding of business dynamics in India Proactive personality and self-driven Takes ownership and has whatever it takes attitude Excited to work in a fast-paced environment Excellent communication and interpersonal skills Enthusiastic about early stage start-ups

About the role:We’re looking for a strategic, data-driven, experienced growth leader to drive our growth initiatives. As part of the SoStronk team, you will join a team of top-notch engineers, designers and product managers to bring growth strategies to life.    With an eye for experimentation, you will design and validate ideas with data-driven hypotheses, testing short term ideas that prove a longer-term vision. In this role, you will work closely with product and content teams to lead efforts to grow and retain SoStronk’s audience.     Based on experience and milestones, the role could transition to that of Chief Marketing Officer or Chief Revenue Officer.What you will do: Ownership: You will have ownership of the entire growth vertical of the company; lifecycle of all growth channels from budgeting, execution, evaluation and corrections. Team Building: You will build a team - consisting of performance marketers and content creators. Data-Driven: You will develop daily, weekly, and monthly channel KPI targets with our Management team and manage our marketing spend accordingly Customer-Centric: You will understand our gamers and identify opportunities for growth and optimization at every stage of their lifecycle Performance Marketer: You will own our SEO strategy and performance, identify issues, and partner with relevant teams to solve. Cross-Functional: You will work cross-functionally with product and design teams to optimize the user journey for growth.  Leadership: You will share founders’ primary role as product-market fit leaders Culture Creation: You will build a growth culture consisting of ways of working, processes and tools that enable the entire organization to be growth-driven. Experimenter: You will create experimentation roadmaps and execute rigorous A/B tests to improve campaign effectiveness Stakeholder Communication: You will interact with our board of directors and communicate across our growth strategy on a monthly basis.  What we are looking for? Should have at least 7 years of growth marketing experience Analytical problem-solver who uses data to form hypotheses Comfortable managing a budget in annual performance marketing spending Experience developing local and hyperlocal marketing strategies both on-ground and digitally   Channel-agnostic when it comes to approaching customer acquisition A naturally inquisitive, deliberate, and inclusive team player Experience working with SQL and comfortable extracting insights from complex datasets You have experience working at a high-growth startup and thrive in a fast-paced, collaborative environment You are creative, scrappy, and detail-oriented You believe in working cross-functionally to evolve the product for growth strategies Nice to have: Passionate about gaming and esports Founder experience in previous startups B2C Growth experience  About:SoStronk is a tight-knit team of gamers, storytellers, engineers, designers and trailblazers who are disrupting gaming and esports at scale. We have been a disruptive player in the esports platform space for over 5 years and are now positioned for meteoric growth with the backing of DreamSports.

Marketing Executive / Asst. Manager- Marketing About Intellicar Telematics Pvt Ltd Intellicar Telematics Private Limited is a vehicular telematics organization founded in 2015 with the vision of connecting businesses and customers to their vehicles in a meaningful way. We provide vehicle owners with the ability to connect and diagnose vehicles remotely in real-time. Our team consists of individuals with an in-depth knowledge and understanding in automotive engineering, driver analytics and information technology. By leveraging our expertise in the automotive domain, we have created solutions to reduce operational and maintenance costs of large fleets, and ensure safety at all times. Solutions: Enterprise Fleet Management, GPS Tracking Remote engine diagnostics, Driver behavior & training Technology Integration: GIS, GPS, GPRS, OBD, WEB, Accelerometer, RFID, On-board Storage. Intellicar’s team of accomplished automotive Engineers, hardware manufacturers, Software Developers and Data Scientists have developed the best solutions to track vehicles and drivers, and ensure optimum performance, utilization and safety at all times. We cater to the needs of our clients across various industries such as: Self drive cars, Taxi cab rentals, Taxi cab aggregators, Logistics, Driver training, Bike Rentals, Construction, ecommerce, armored trucks, Manufacturing, dealership and more. Location: Bengaluru/ NCR Gurgaon Key skills: Online/Offline Marketing, Content writing, Lead Generation, Brand Management, Digital Marketing, Social Media Engagement, ATL/BTL activities, Market Intelligence, Business Development 4+ years of experience required. Education: Bachelors or Master’s Degree in Computer Science/IT / MBA from reputed institutions Ideal Candidate is A dynamic, results-driven professional with a proven ability to deliver commitments on time while achieving or exceeding business goals An initiative taker, early adopter, technology enthusiast, an evangelist An excellent communicator, presenter, and collaborator Excellent at articulating the essence of products and the value they create. You can develop a strong messaging hierarchy and effective content strategy plans. Top-notch at market research: You’re a truth-seeking missile. You know your market, customers and competition better than anyone, and you’re strong at integrating this information into your growth strategies. You’re biased toward action, a great collaborator and master simplifier. You never stop pushing towards clarity and delivery. Responsibilities Define positioning and go-to-market strategy and messaging Contribute to the strategic alignment of our various product solutions into a cohesive suite of world class product which delivers according to market need and emerging opportunity. Create visionary and compelling internal and external, customer-facing presentations. Working closely with industry experts and the marketing team to ensure effective and ongoing relevancy in the market to drive demand generation and pipeline Partner with product management to distil key functionality and benefits into core product marketing messages. Develop engaging product demonstrations that are used on stage, in videos and are the basis for customer engagements in the sales process Develop effective sales training materials, making it easy for sales to understand our product solution offerings and key positioning. Innovative marketing campaigns, SEO, and web design to build pipeline. Monitor and engage in relevant social discussions on various platforms about our company and industry. Run regular promotions and campaigns on our social media channels. Manage various newsletter campaigns, including the template designs and content used in our newsletter sends. Organize promotional events through local social groups (e.g. Meetup).

We are looking for ad sales guy, who worked with Inmobi to setup their ad sales team.