Product Marketing Specialist

Role Overview

We are looking for a Senior Marketing Analytics professional with strong experience in Marketing Mix Modeling (MMM), Attribution Modeling, and ROI analysis. The role involves working closely with marketing and business leadership to deliver actionable insights that optimize marketing spend and drive business growth.

Key Responsibilities

• Analyze large-scale marketing and customer datasets to deliver actionable business insights.
• Build and maintain Marketing Mix Models (MMM) to measure media effectiveness and optimize marketing investments.
• Design and implement attribution models (multi-touch, incrementality, lift analysis) to evaluate campaign performance.
• Perform ROI, CAC, ROAS, and funnel analysis across marketing channels.
• Write complex SQL queries to extract, combine, and analyze data from multiple sources.
• Use Python for statistical analysis, regression modeling, forecasting, and experimentation.
• Develop and publish Tableau dashboards and automated reports for leadership and stakeholders.
• Work with marketing platforms such as Google Analytics (GA4), Adobe Analytics, Salesforce Marketing Cloud, Marketo, or similar tools.
• Collaborate with cross-functional teams to define KPIs, reporting requirements, and analytics roadmaps.
• Present insights and recommendations clearly to senior leadership and non-technical stakeholders.
• Ensure data accuracy, consistency, and documentation of analytics methodologies.

Required Skills & Qualifications

• 8+ years of experience in analytics, with a strong focus on marketing or digital analytics.
• Hands-on expertise in Marketing Mix Modeling (MMM) and Attribution Modeling.
• Strong proficiency in SQL and Python for data analysis.
• Experience with Tableau for dashboarding and automated reporting.
• Working knowledge of Google Analytics / GA4, Adobe Analytics, and marketing automation or CRM tools.
• Strong understanding of data modeling, reporting, and ROI measurement.
• Excellent stakeholder management, communication, and data storytelling skills.
• Ability to work independently in a fast-paced and ambiguous environment.

Good to Have

• Experience with Power BI / Looker / BigQuery
• Exposure to A/B testing, experimentation, or econometric modeling
• Experience working with large marketing datasets and cloud platforms

Role Overview

We are looking for a Senior Marketing Analytics professional with strong experience in Marketing Mix Modeling (MMM), Attribution Modeling, and ROI analysis. The role involves working closely with marketing and business leadership to deliver actionable insights that optimize marketing spend and drive business growth.

Key Responsibilities

• Analyze large-scale marketing and customer datasets to deliver actionable business insights.
• Build and maintain Marketing Mix Models (MMM) to measure media effectiveness and optimize marketing investments.
• Design and implement attribution models (multi-touch, incrementality, lift analysis) to evaluate campaign performance.
• Perform ROI, CAC, ROAS, and funnel analysis across marketing channels.
• Write complex SQL queries to extract, combine, and analyze data from multiple sources.
• Use Python for statistical analysis, regression modeling, forecasting, and experimentation.
• Develop and publish Tableau dashboards and automated reports for leadership and stakeholders.
• Work with marketing platforms such as Google Analytics (GA4), Adobe Analytics, Salesforce Marketing Cloud, Marketo, or similar tools.
• Collaborate with cross-functional teams to define KPIs, reporting requirements, and analytics roadmaps.
• Present insights and recommendations clearly to senior leadership and non-technical stakeholders.
• Ensure data accuracy, consistency, and documentation of analytics methodologies.

Required Skills & Qualifications

• 8+ years of experience in analytics, with a strong focus on marketing or digital analytics.
• Hands-on expertise in Marketing Mix Modeling (MMM) and Attribution Modeling.
• Strong proficiency in SQL and Python for data analysis.
• Experience with Tableau for dashboarding and automated reporting.
• Working knowledge of Google Analytics / GA4, Adobe Analytics, and marketing automation or CRM tools.
• Strong understanding of data modeling, reporting, and ROI measurement.
• Excellent stakeholder management, communication, and data storytelling skills.
• Ability to work independently in a fast-paced and ambiguous environment.

Good to Have

• Experience with Power BI / Looker / BigQuery
• Exposure to A/B testing, experimentation, or econometric modeling
• Experience working with large marketing datasets and cloud platforms

Job Description

As part of our role at a leading global insurance company, we are responsible for developing and managing an application to onboard and oversee the company's sales partners, including agents and brokers. This application provides users with a tailored, independent solution, including a required multi-dimensional validity date concept for administering all organizational and contractual sales force data to deliver structured information to many data consumers.

To reinforce our dynamic development team, we are seeking a skilled Full-stack Developer. In this role, you will collaborate with international cross-functional teams to design, develop, and deploy high-quality software solutions.

Responsibilities:

Design, develop, and maintain the application, ensuring high performance and responsiveness.

Write clean, efficient, and reusable code.

Implement new features and functionality based on business requirements.

Participate in system and application architecture discussions.

Create technical designs and specifications for new features or enhancements.

Write and execute unit tests to ensure code quality.

Debug and resolve technical issues and software defects.

Conduct code reviews to ensure adherence to best practices.

Identify and fix vulnerabilities to ensure application integrity.

Work with frontend developers to ensure seamless integration of user-facing elements.

Collaborate with DevOps teams for deployment and scaling.

Design and implement workflow automation using Camunda BPM, integrating it with backend services and ensuring efficient process execution.

Optimize and maintain business process models and workflow orchestration using Camunda.

Troubleshoot and enhance Camunda BPMN workflows, DMN decision tables, and process automation configurations.

Requirements:

Bachelor's degree in computer science, Information Technology, or a related field.

Proven experience as a skilled Full-stack Developer. Experience in the insurance domain is appreciated.

Strong experience with Spring Boot 3, Java 17 or newer, and Maven.

Experience with PostgreSQL, Jenkins, Sonar, Dynatrace, Kubernetes, Mockito, IntelliJ IDEA, and GitHub repository.

Hands-on experience with Camunda BPM (v7 or v8), including BPMN workflows, DMN decision tables, and REST API integration.

Experience with Angular TS and/or AWS, Kafka is a plus.

Excellent problem-solving and debugging skills.

Strong communication and collaboration abilities to work effectively in a team environment.

Skills & Requirements

Camunda, Spring Boot 3, Java 17 Or Newer, Maven, PostgreSQL, Jenkins, Sonar, Dynatrace, Kubernetes, Mockito, IntelliJ IDEA, GitHub Repository, Camunda BPM, BPMN Workflows, DMN Decision Tables, REST API Integration, Angular TS, AWS, Kafka, Problem-Solving, Debugging, Communication, Collaboration.

🔥 About this role

We are building our founding team and are looking for folks who are excited to get their hands dirty in a 0 to 1 journey.

If you are expecting a working playbook that you can scale, we are probably not the right fit for you at this point.

However, if you are excited about creating the playbook from scratch, we would love to hear from you 🙂

You will work closely with the founders.

We are looking for a versatile, enthusiastic content marketer with an inclination towards digital long-form content to join our founding team.

As the second member of our marketing team, you'll need to possess a strong drive, take ownership of your work, and have an insatiable desire to take action and make things happen 🚀

We don’t write content for the sake of writing content - we only write content that genuinely adds value to our users.

You will be responsible for developing engaging, high-quality, and SEO-friendly content.

Your primary focus will be on creating original content that attracts and engages our target audience, solves their problems, drives organic traffic, and promotes brand awareness.

You will be working closely with the founders and product teams to ensure that the content you produce stays relevant, user-friendly, and SEO-friendly at all times.

You will play a pivotal role in shaping our brand's voice and message and ensuring that our content is engaging and relevant to our target audience.

You will be required to:

• Develop a deep understanding of the user, their pain points, stage of the journey and intent
• Create content formats like videos, blog posts, email campaigns, webinars, eBooks, whitepapers, templates, guides etc, constantly keeping in mind our ICP and buyer persona.
• Hustle your way to find channels to promote the different forms of content that you will create
• Ensure that the content we produce reflects your understanding of their pain points and actually solves it through your content
• Frequently conducting keyword research and incorporating best SEO practices in the content you produce
• Set up personal processes to improve the efficiency and effectiveness of the writing process: Strive to get to the published stage with minimal reviews
• Ensure all-around consistency with regard to the style, fonts, images and tone
• Research competitors and industry trends to come up with content pegs that communicate our USPs and strengths to the correct TG
• Publish high-quality, compelling content within established timelines to achieve outcomes
• Work towards minimizing the time for research by curating high-quality sources for research

📎 Key qualifications

• Minimum 3 years as a content marketer, or similar role in a B2B SaaS company.
• Portfolio with work samples showcasing your writing skills with different forms of content.
• Tech-savvy with the ability to do deep research and explain complex technical matters in a simple manner without using jargon.
• Excellent skill at researching new and obscure topics online.
• Excellent command of the English language (grammar and vocabulary) and a passion for crafting compelling and creative content.
• Excellent communication, verbal, and interpersonal skills.
• Comfort in using tools like Ahrefs, SEMrush, Buzz Sumo, Webflow, Uber Suggest, and ChatGPT, among others.
• Motivated self-starter who likes a fast-paced work environment with multiple active projects.
• Grit and curiosity to learn new topics in great depth.
• Ability to build, manage and motivate a team.
• Self-driven individual with high ownership and strong work ethic
• Previous entrepreneurial experience is a huge plus.
• Experience catering to CFO persona is a plus.
• Familiarity with billing systems, CPQ and accounting systems is a plus.
• Not taking yourself too seriously :)

🤝Good To Have:

• Experience working for an early-stage startup
• Experience with finance/accounting terms or Fintech software
• Experience with hiring and managing interns

Tele Sales Executive

Homes247.in is seeking active and cheerful Female Tele Sales Executives for our Bangalore Branch. The candidates must have excellent communication skills and persuasive skills.

Be a part of India's Favourite Real Estate Portal and scale up your career with the best.

Qualifications (FEMALE CANDIDATES ONLY)

PUC/ Any Degree

1-3 years experience 

Leadership 

Pleasant Personality & Voice

Enthusiasm

Communication and Negotiation Skills

Punctual and Dedicated

 Job Description

Contact potential or existing customers to inform them about multiple projects and service

Good knowledge about the locations in Bangalore is preferred

Direct prospects to the field sales team when needed

Ability to form and lead CSE Teams

Handle grievances and follow up customer requirements

Keep records of calls and sales and note useful information

Explain about the project or the brand to the customers.

PAY-SCALE - BEST IN INDUSTRY

 Come and Be a Part of India's Favourite Property Portal and scale up your career with the best!

• 3+ years of experience in Front-end developement using Angular/Angular.js
• Good understanding of Core JavaScript.
• In-depth knowledge of the Angular framework.
• Good command of TypeScript.
• Thorough knowledge of web markup, primarily focusing on HTML language and CSS.
• A degree of experience with RESTful API integration.

Roles and Responsibilities

• Develop and revamp creative, eye-catching websites as per the client's needs.
• Work with project managers to discuss the desired website functionality and provide solutions.
• Integrate custom templates/themes into WordPress.
• Work with various WordPress third-party plugins (Like WooCommerce, Buddypress, Elementor, and others) and customize when required.
• Develop custom plugins and custom functionalities on top of Wordpress and WooCommerce.

Skills:

• Experience & Knowledge of WordPress Architecture, WooCommerce, Page Builder’s (like Elementor, Divi, Visual Composer etc), and other best practice solutions
• Experience & Knowledge of PHP, MySQL, HTML, CSS, Javascript/jQuery.
• Experience & Knowledge of child theme creation and customization as per designed based on the requirements
• Experience & Knowledge of WordPress plugin and Back-End functionality development

• Meeting with the development team to discuss user interface ideas and applications.
• Reviewing application requirements and interface designs.
• Identifying web-based user interactions.
• Developing and implementing highly responsive user interface components using react concepts.
• Writing application interface codes using JavaScript following react.js workflows.
• Troubleshooting interface software and debugging application codes.
• Developing and implementing front-end architecture to support user interface concepts.
• Monitoring and improving front-end performance.
• Documenting application changes and developing updates.

• Responsible for handling all travel related inquiries and providing a one-stop travel solution to all the stakeholders
• Support Travel Desk arrangements Round the clock operations
• Ticketing Air / Rail / Bus
• Domestic/International Hotel accommodation bookings after negotiating the best deal.
• Support in organizing various events such as seminars, conferences, etc.
• Handling Visa processing / Forex / Travel Insurances/ International Domestic SIM
• Car Rental arrangements
• Processing all travel related invoices for vendors payment on a timely basis.
• Help design and create travel itineraries for stakeholders based on their requirements adhering to in-house travel policies and procedures.
• Coordinating with Finance for settling travel claims monthly billing clearance.
• Preparing monthly MIS and periodic travel reports.
• Ensure compliance in all aspects of travel procedures adhering to travel norms.
• Should be flexible towards any other admin related job which will be assigned on time to time on a need basis / business exigencie